Casa do Saber
- Company typePrivate
- Founded2004
- HeadquartersBarueri, Brazil
- Headcount11–50
- GTM typeB2C
- OfferingServices
Casa do Saber firmographics
Firmographics- Name
- Casa do Saber
- Legal name
- Casa do Saber Eventos Culturais S.A.
- Website
- https://casadosaber.com.br
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Casa do Saber industry classification
Industry- Product category
- Online Education
- NAICS
- Educational Support Services (61171), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Learning Content Bundling & Subscription Passes (All-Access Libraries) (MPACALAL)
- akta.pro secondary industries
- Online Learning Content & Course Publishing Platforms (BPAMAJAL), Creator Course Marketplaces (Multi-Instructor Catalogs) (MPACALAA), Workshops, Webinars & Live Masterclasses (MPACALAD)
Keywords
Where Casa do Saber is headquartered
LocationHeadquarters
- HQ city
- Barueri
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Casa do Saber business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Casa do Saber+ Annual Subscription: Annual subscription model providing unlimited access to 300+ courses. Plan costs R$ 598.80 billed annually (R$ 49.90/month), with 10% discount for upfront annual payment at R$ 538.92.
- Casa do Saber+ Biennial Subscription: Biennial subscription providing 2 years of unlimited access to the course catalog. Costs R$ 1,197.60 total (R$ 99.80/month) or R$ 1,077.84 with 10% discount for upfront payment.
- Gift Cards (Vale Presente): Gift cards available in 1-year or 2-year denominations, delivered via WhatsApp or email with unique redemption codes for new subscribers only.
- +Psicanálise Premium Program: Separate premium subscription program for psychoanalysis professionals and students. Costs R$ 4,799.60 total or 12x R$ 399.97. Includes 45+ specialized courses, live sessions, exclusive forums, and monthly new content releases.
- Clubes do Livro (Book Clubs): Separate paid enrollment for book club forums focused on literature reading and reflection, with priority access for Casa do Saber+ subscribers.
- Pós-Graduação (Graduate Programs): Graduate-level programs mentioned as separate offerings beyond the standard subscription catalog.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual Plan - R$ 598.80/year (R$ 49.90/month) |
| Subscription | Multi-year contract | Biennial Plan - R$ 1,197.60/2 years |
| Subscription | Annual | +Psicanálise Program - R$ 4,799.60/year |
| Other | Pay-as-you-go | Gift Cards (Vale Presente) - 1 or 2 year options |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Casa do Saber product offering
Product offeringCore offering
Casa do Saber operates a Brazilian subscription-based educational streaming platform (Casa do Saber+) offering on-demand video courses spanning philosophy, psychoanalysis, psychology, literature, art, history, neuroscience, management, and sciences. The platform delivers more than 300 courses (800+ hours of content) from 150+ instructors via web, mobile apps (iOS/Android), and Smart TV, with offline downloads, audio/podcast mode, and completion certificates. Additional paid offerings include a premium psychoanalysis program (+Psicanálise), book clubs, graduate programs, and gift cards.
Product overview
Casa do Saber opera como uma plataforma de streaming educacional com arquitetura de produto principal-plus-módulos. O produto central é a plataforma Casa do Saber+, oferecendo mais de 300 cursos em 11 áreas do conhecimento (Filosofia, Psicanálise, Psicologia, Literatura, Arte, Ciências, História, Gestão e Negócios, Neurociência, Saúde Mental) com acesso via computador, aplicativo móvel e Smart TV. Sobre esta base, a empresa oferece módulos adicionais: o Programa +Psicanálise (assinatura separada com mais de 45 cursos especializados em psicanálise, encontros ao vivo via Zoom e fóruns exclusivos), Clube do Livro (fóruns de discussão literária), Filmes à La Carte (conteúdo cinematográfico em parceria com o Cine Belas Artes), e Vale Presente (presente digital de assinatura). A empresa começou como espaço físico de cursos presenciais em 2004 e expandiu para streaming em 2020, mantendo a marca original enquanto opera o serviço digital.
Differentiator
Problem solved
Functional benefit
Brands
- +Psicanálise: Premium subscription program for psychoanalysis professionals and students offering over 45 specialized courses, live sessions, networking groups, and bonus content including podcasts and series.
Products and services
- Casa do Saber+ Streaming Subscription
- +Psicanálise Premium Program
Quantifiable outcome
- 2+ million students served since founding in 2004
- +2 more outcomes
Companies that use Casa do Saber
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Casa do Saber technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Casa do Saber partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Livraria da TravessaminorPartnership with Livraria da Travessa bookstore chain. Casa do Saber displays Livraria da Travessa branding on its website as a partner livraria (bookstore). This partnership likely provides cross-promotional opportunities between book retail and educational content, potentially offering subscribers discounts or special access to book-related products.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Casa do Saber competitors and assessment
Company assessmentRegional players
- Curso em Vídeo: Curso em Vídeo is a Brazilian online education platform offering courses primarily in technology and professional disciplines. It is comparable as a Brazilian subscription-learning competitor for the same consumer wallet, though focused on tech rather than humanities.
Direct peers
- Alura: Alura is one of Brazil's largest EdTech subscription platforms, offering courses in technology, business, and creative disciplines under a similar all-access subscription model. It is the most direct Brazilian subscription-learning peer and competes for the same Brazilian consumer L&D wallet.
- Hotmart: Hotmart is a leading Brazilian and global creator-economy platform that enables creators to sell online courses, subscriptions, and digital products. It is comparable to Casa do Saber in its Brazil-centric creator-led course economics and infrastructure for premium subscription learning.
- Skillshare: Skillshare is a subscription-based online learning community offering creator-led courses across creative, business, and technology topics. Its subscription model, multi-instructor catalog structure, and emphasis on community features closely mirror Casa do Saber's positioning.
- Domestika: Domestika is a Spanish-language subscription course marketplace originally from Spain/Latin America, offering creator-led courses in creative, humanities, and professional disciplines. It shares Casa do Saber's subscription economics, instructor-led content model, and direct overlap with Spanish-speaking LatAm audiences.
- MasterClass: MasterClass is the closest global comparable — a subscription streaming platform featuring courses from world-renowned experts across humanities, business, and creative disciplines. Like Casa do Saber, it sells an all-access subscription model emphasizing the prestige of its instructors as the core differentiator.
- +A Educação: +A Educação is a Brazilian EdTech group operating multiple online education brands targeting K-12, professional, and lifelong-learning segments. It is comparable as a Brazilian subscription/online learning operator with multi-brand content strategy similar to Casa do Saber's core + add-on structure.
Broad incumbents
- Udemy: Udemy operates a global marketplace of instructor-led courses across virtually every discipline. It is comparable to Casa do Saber in its multi-instructor catalog and Portuguese-language presence, but operates as a transactional marketplace rather than a subscription streaming platform.
- Coursera: Coursera is a global online learning platform partnering with universities and companies to offer courses, certificates, and degrees. While much broader and more credential-oriented than Casa do Saber, it competes for the same Brazilian consumer interested in professional and personal development content.
Emerging players
- The Great Courses / Wondrium: Wondrium (formerly The Great Courses) is a streaming platform offering university-level courses in humanities, science, and professional topics from top professors — nearly identical in positioning to Casa do Saber as a curated subscription library of high-brow expert-led lectures.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights7 records
Customer concentration
Casa do Saber social profiles
Digital presenceCasa do Saber financial estimates
Financial estimateRevenue estimate
Valuation estimate
Casa do Saber leadership team
Management profileNumber of profiles
Casa do Saber funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Casa do Saber M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Casa do Saber
What does Casa do Saber do?
Casa do Saber operates a Brazilian subscription-based educational streaming platform (Casa do Saber+) offering on-demand video courses spanning philosophy, psychoanalysis, psychology, literature, art, history, neuroscience, management, and sciences. The platform delivers more than 300 courses (800+ hours of content) from 150+ instructors via web, mobile apps (iOS/Android), and Smart TV, with offline downloads, audio/podcast mode, and completion certificates. Additional paid offerings include a premium psychoanalysis program (+Psicanálise), book clubs, graduate programs, and gift cards.
Is Casa do Saber a public or private company?
Casa do Saber is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Casa do Saber founded?
Casa do Saber was founded in 2004. It employs 11 to 50 people.
Where is Casa do Saber based?
Casa do Saber is headquartered in Barueri, Brazil, in the Latin America region.
How does Casa do Saber make money?
Six revenue lines are on record. Casa do Saber+ Annual Subscription is the primary driver. The others are casa do Saber+ Biennial Subscription, gift Cards (Vale Presente), +Psicanálise Premium Program, clubes do Livro (Book Clubs) and Pós-Graduação (Graduate Programs).
Who are Casa do Saber's main competitors?
Curso em Vídeo is listed as a regional player. Direct peers are Alura, Hotmart, Skillshare, Domestika, MasterClass and +A Educação. Broad incumbents are Udemy and Coursera. The Great Courses / Wondrium is listed as an emerging player.
Does Casa do Saber have an API?
No public API is recorded for Casa do Saber.
What industry is Casa do Saber in?
Casa do Saber's product category is Online Education. Its primary akta.pro industry code is MPACALAL, Learning Content Bundling & Subscription Passes (All-Access Libraries), with a secondary code of BPAMAJAL, Online Learning Content & Course Publishing Platforms. Its NAICS code is 61171 and its SIC code is 8200.