Auto Authority

What Auto Authority does

Auto Authority, Inc. is a privately held, single-location full-service automotive repair facility based in Crystal Lake, Illinois, operating under the legal entity Auto Authority, Inc. The company provides repair and maintenance services across all makes and models of cars, trucks, SUVs, and minivans, organized into service modules including Car Care (routine maintenance), Brake Systems, Cooling and Heating, Exhaust Systems, Electrical Systems, Fuel Systems, and Suspension Systems. Technical capability is anchored by ASE (Automotive Service Excellence) certified technicians. The underlying technology stack is conventional automotive service delivery augmented by a web-based online appointment scheduling system, customer feedback questionnaire, email promotion list, and ancillary convenience services (shuttle, rental vehicle arrangements, towing).

The business operates a direct-to-consumer go-to-market with walk-in, phone, and online appointment channels, supplemented by a secondary fleet vehicle services stream targeting business customers with recurring maintenance needs. A separate used car sales operation retails pre-owned vehicles, including classic and enthusiast cars such as a 1988 BMW M6, 1968 Chevrolet Impala, 1991 Acura Legend, and 1990 Porsche 911. Revenue is generated entirely through transaction-based fees across these three streams; no subscription, retainer, or contract pricing is disclosed. Customer-facing programs include gift cards, promotional offers (4 oil changes for the price of 3, monthly payment plan with free bulbs), coupons, and a rewards program in development.

The company is founder/owner-operated based on the contact email ([email protected]), employs 11-50 people, has no disclosed external investment, no parent company, no subsidiaries, and no international footprint. Brand positioning emphasizes "redefining full service" in the auto repair industry, with value propositions centered on customer trust, quality repairs completed correctly the first time, and import-car expertise. The customer base is primarily individual vehicle owners in the Crystal Lake / greater McHenry County, Illinois service area.

Name

Auto Authority

Legal name

Auto Authority, Inc.

Website

https://autoauthorityinc.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Auto Authority, Inc. is a privately held, single-location full-service automotive repair and maintenance facility in Crystal Lake, Illinois, serving individual vehicle owners and fleet customers with ASE-certified technicians, online appointment scheduling, and a side used car sales operation.

Ownership category

akta.pro rank

Product category

Automotive Repair and Maintenance Services

NAICS

General Automotive Repair (811111), Specialized Automotive Repair (811114)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

General Automotive Repair & Maintenance (TLAKAAAA)

akta.pro secondary industries

Electrical, Diagnostics & ADAS Calibration (TLAKAAAF), Brakes, Steering & Suspension Services (TLAKAAAC)

Keywords

• Automotive repair services
• Vehicle maintenance
• Brake system service
• Fleet vehicle maintenance
• Used car sales

Headquarters

HQ city

Crystal Lake

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Auto Repair Services: Transaction-based auto repair and maintenance services for individual vehicles, including brake systems, cooling/heating, exhaust, electrical, fuel, and suspension services.
2. Fleet Vehicle Services: Routine maintenance and timely repairs for fleet vehicles, providing recurring service revenue from business customers.
3. Used Car Sales: Sale of pre-owned vehicles, including classic cars like 1988 BMW M6, 1968 Chevrolet Impala, 1991 Acura Legend, and 1990 Porsche 911.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Auto Authority, Inc. is a full-service automotive repair facility providing expert repair and maintenance on all makes and models of cars, trucks, SUVs, and minivans. Services cover brakes, shocks, struts, exhaust, steering, transmission, engine, diagnostics, cooling/heating, electrical, fuel, and suspension systems, delivered by ASE-certified technicians. The company also offers a small used-car sales operation and ancillary conveniences such as shuttle, rental vehicle, and towing arrangements.

Product overview

Auto Authority is a full-service automotive repair facility providing expert repair and maintenance on all makes and models of cars, trucks, SUVs, and minivans. The company's core offering is its comprehensive repair and maintenance services organized into distinct modules: Car Care, Brake Systems, Cooling and Heating, Exhaust Systems, Electrical Systems, Fuel Systems, Suspension Systems, and Fleet Car Services. The product portfolio also includes a used car sales operation and customer-facing programs such as gift cards, a developing rewards program, and promotional offers. Customers interact with the business through an online appointment scheduling system. The company positions itself on customer service quality, ASE certification, and the ability to complete repairs correctly the first time.

Differentiator

Problem solved

Functional benefit

Products and services

• Full-Service Auto Repair and Maintenance Comprehensive automotive repair and maintenance services for all makes and models of cars, trucks, SUVs, and minivans, covering brakes, shocks, struts, exhaust, steering, transmission, engine, and diagnostic needs, performed by ASE-certified technicians at the Auto Authority repair facility in Crystal Lake, IL.
• Fleet Vehicle Services Routine maintenance and timely repair services tailored for business customers operating small vehicle fleets, providing recurring service and minimizing fleet downtime.
• Used Car Sales Sale of pre-owned vehicles out of the Auto Authority location, including classic and enthusiast vehicles such as a 1988 BMW M6, 1968 Chevrolet Impala, 1991 Acura Legend, and 1990 Porsche 911. Inquiries handled via [email protected] and 815-356-0993.
• Gift Cards Auto Authority GiftCards sold in multiple denominations and redeemable for services at Auto Authority, Inc.; suitable for new drivers, parents, co-workers, or as prizes, with any unused balance retained on the card.
• Shuttle, Rental, and Towing Services Ancillary customer convenience services provided during a vehicle's repair stay, including shuttle rides to home or work after drop-off, rental vehicle arrangements, and towing assistance.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves6 records

Expansion highlights4 records

Regional players

• Jiffy Lube: Large quick-lube and light-maintenance chain that competes with Auto Authority for routine oil change and basic maintenance work, often capturing the entry-level consumer before they escalate to full-service shops.
• Valvoline Instant Oil Change: High-throughput preventive-maintenance chain that intercepts customers at the oil-change stage — a meaningful adjacent competitor that can siphon entry-maintenance revenue from Auto Authority.

Broad incumbents

• Pep Boys: Large multi-format auto service and parts retailer offering the same repair categories as Auto Authority (brakes, alignment, diagnostics, electrical) at greater scale and with national brand recognition.
• Monro Auto Service and Tire Centers: Multi-location regional auto service and tire chain with overlapping brake, steering, suspension, and alignment services — a scaled incumbent in the same Midwest-style suburban markets.
• Firestone Complete Auto Care: Tire-and-service national chain offering brakes, alignment, diagnostics, and suspension work — competes with Auto Authority on both consumer trust and fleet maintenance accounts.

Direct peers

• Meineke Car Care Center: National franchised full-service auto repair brand offering brakes, exhaust, oil, and diagnostics — competes for the same individual-vehicle-owner segment with a comparable multi-system service menu.
• AAMCO Transmissions & Total Car Care: Franchised transmission and general auto repair network; its total-car-care positioning makes it a direct competitor for the transmission, drivetrain, and broader repair jobs Auto Authority bids on.
• Christian Brothers Automotive: Faith-based full-service auto repair franchise built on customer trust, transparency, and ASE-certified workmanship — a near-direct competitor to Auto Authority's value proposition.
• Midas: Long-established franchised full-service auto repair chain covering brakes, exhaust, steering, suspension, and diagnostics — directly comparable service mix and customer profile to Auto Authority's consumer business.

Others

• NAPA AutoCare: Independent-shop service network backed by NAPA's parts supply chain and warranty program — competing independent ASE-certified garages in the same trade area that benefit from shared branding and parts economics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/autoauthority
• Facebookfacebook.com/AutoAuthorityInc
• LinkedInlinkedin.com/company/auto-authority-inc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Auto Authority