Monro Muffler
Monro, Inc. (NASDAQ: MNRO) operates the largest independent U.S. automotive service and tire retail platform, with 1,115+ company-owned locations across 32 states serving retail vehicle owners and commercial/government fleet customers through tire sales, oil changes, brake repair, and general auto maintenance under multiple regional brands.
- Company typePublic
- Founded1957
- HeadquartersRochester, United States
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What Monro Muffler does
Monro, Inc. (NASDAQ: MNRO) is a publicly traded automotive aftermarket services company founded in 1957 in Rochester, New York and headquartered in Fairport, NY. It operates approximately 1,115 company-owned service locations and 50 franchised locations across 32 states under a family of regional brands including Monro Auto Service and Tire Centers, Mr. Tire, Tire Choice, Car-X Tire & Auto, Tire Warehouse, Tire Barn Warehouse, Ken Towery's, Mountain View Tire, and Free Service Tire. The company employs roughly 4,000 certified automotive technicians and is positioned as one of the largest independent automotive service and tire retail platforms in the United States.
The core offering is tire sales and installation (carrying Goodyear, Michelin, Continental, Hankook, Yokohama, Cooper, Pirelli, Nexen and others) paired with a full suite of maintenance and repair services including Valvoline oil changes, brake repair, wheel alignment, batteries (Duracell), filters (FRAM), shocks and struts, exhaust and muffler work, state inspections, and A/C repair. The signature customer-facing technology is the ConfiDrive Performance Review, a 32-point digital vehicle inspection delivered at every visit following AMRA standards, which reaches 89% of eligible guests. Monro also operates a dedicated Fleet Services channel serving fleet management companies (Element, Holman, Enterprise Fleet, Wheels, Donlen, Merchants, Emkay, WEX, Fleetio), rental companies (Hertz, Enterprise), and government agencies (GSA, U.S. Postal Service) with national-account billing and contracted pricing.
Monro's revenue model is primarily transaction-based service and parts revenue from individual consumers supplemented by B2B fleet and government contracts. Pricing follows unit pricing per service (e.g., brake packages starting at $229.99, full synthetic oil change at unit price with $10 mail-in rebate, 30-day tire price match guarantee). In FY2026, the company generated approximately $1.157 billion in revenue, down 3.2% year-over-year. The company is in active corporate transition: CEO Peter Fitzsimmons succeeded Michael Broderick in April 2025, 145 underperforming stores (roughly 12% of footprint) were closed in mid-2025, Carl Icahn disclosed a ~14.79% stake in November 2025, and the Board initiated a strategic alternatives review in May 2026 explicitly contemplating a sale of the entire company.
Monro Muffler firmographics
Firmographics- Name
- Monro Muffler
- Legal name
- Monro, Inc.
- Website
- https://monro.com
- Company type
- Public
- Founded year
- 1957
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Monro, Inc. (NASDAQ: MNRO) operates the largest independent U.S. automotive service and tire retail platform, with 1,115+ company-owned locations across 32 states serving retail vehicle owners and commercial/government fleet customers through tire sales, oil changes, brake repair, and general auto maintenance under multiple regional brands.
- Ownership category
- akta.pro rank
Monro Muffler industry classification
Industry- Product category
- Automotive Aftermarket Services
- NAICS
- Tire Dealers (44134)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500)
- akta.pro primary industry
- Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)
- akta.pro secondary industry
- Retail Tire Sales & Installation (Consumer) (TLAKADAA)
Keywords
Where Monro Muffler is headquartered
LocationHeadquarters
- HQ city
- Rochester
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Monro Muffler business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Automotive Service and Repair: Labor-based revenue from tire installation, oil changes, brake services, alignments, and general automotive repair. Revenue declined 3.2% to $1.157 billion in fiscal 2026. Services include appointment-free oil changes and scheduled maintenance.
- Tire and Parts Sales: Sale of tires, batteries, filters, and other automotive parts. Tire installation includes mounting, balancing, TPMS inspection, alignment check, and lifetime rotations. Sells major tire brands including Goodyear, Michelin, Continental, Hankook, Yokohama, Cooper, Pirelli, Nexen, and more.
- Fleet Account Services: Preferred full-service partner with fleet management companies and government agencies. Services include automotive maintenance and repair, tires, and parts for company-registered vehicles. Billing handled through national account programs with major tire manufacturers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Brake Service 12K package starting at $229.99 |
| Unit Pricing | Pay-as-you-go | Brake Service 24K package |
| Unit Pricing | Pay-as-you-go | Valvoline Full Synthetic Oil Change |
| Unit Pricing | Pay-as-you-go | 30-Day Price Guarantee on Tires |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Monro Muffler product offering
Product offeringCore offering
Monro, Inc. operates one of the largest independent networks of automotive service and tire centers in the U.S., delivering tire sales and installation, oil changes, brake repair, wheel alignments, scheduled maintenance, battery replacement, state inspections, and exhaust/muffler services across 1,115+ company-owned locations in 32 states. The company serves both individual vehicle owners through walk-in and scheduled visits and enterprise fleet customers (fleet management companies, rental car companies, government agencies) through dedicated strategic account relationships and national account billing programs.
Product overview
Monro Muffler operates as a unified automotive service and tire retail platform under the Monro Auto Service and Tire Centers brand, with a portfolio of 1,115 company-owned service locations and 50 franchised locations across 32 states. The platform is structured around core tire sales and installation services complemented by a comprehensive suite of automotive repair and maintenance offerings including Valvoline oil changes, brake services, wheel alignment, shocks and struts, battery services, exhaust/muffler repair, tune-ups, state inspections, and A/C repair. The offering includes the ConfiDrive Performance Review as a signature multi-point inspection tool delivered at every visit, the Tow To Auto Service roadside assistance program, and dedicated Fleet Services for commercial customers. The Monro family of brands includes sub-brands such as Mr. Tire, Tire Choice, Car-X Tire & Auto, and other regional service centers operating under the unified platform. The company emphasizes appointment-free convenience for oil changes and backs tire purchases with a 30-Day Price Guarantee.
Differentiator
Problem solved
Functional benefit
Brands
- Mr. Tire Auto Service Centers: Auto service and tire retail brand
- Tire Choice Auto Service Centers
- Car-X Tire & Auto
- Tire Warehouse
- Tire Barn Warehouse
- Ken Towery's Tire & Auto Care
- Mountain View Tire & Auto Service
- Free Service Tire & Auto Centers
- Fast Tire
- Skip's and Lloyd's
- Los Gatos Tire & Auto Repair
- Calabasas Car Care and Xpress Lube
- Bud's Tire Pros
- Ayers Auto Repairs
- ConfiDrive
- Valvoline Oil Changes
Products and services
- Monro Auto Service and Tire Centers Monro's primary auto service brand operating 1,115+ company-owned locations across 32 states offering tire sales and installation, oil changes, brake repair, alignments, batteries, scheduled maintenance, and general automotive repair for all vehicle makes and models.
- ConfiDrive Performance Review
Quantifiable outcome
- 89% of eligible guests receiving digital inspections via ConfiDrive platform
- +3 more outcomes
Companies that use Monro Muffler
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles2 records
Monro Muffler technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Monro Muffler partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered major, minor and core.
- GoodyearmajorGoodyear is a tire manufacturer partner through national account programs. Monro is an authorized retailer of Goodyear tires and can honor government contracted pricing. Partnership enables fleet customers to access Goodyear products and services through Monro's 1,115+ locations.
- Michelin / BFGoodrichmajorMichelin and BFGoodrich are tire manufacturer partners through national account programs. Monro is an authorized retailer and can honor government contracted pricing through these manufacturers.
- ContinentalmajorContinental is a tire manufacturer partner through national account programs. Monro is an authorized retailer with government contracted pricing capabilities. Partnership supports fleet and government fleet customers.
- HankookmajorHankook is a tire manufacturer partner through national account programs. Monro offers Hankook tires as part of its tire portfolio and participates in national account billing programs.
- YokohamamajorYokohama is a tire manufacturer partner through national account programs. Monro is an authorized Yokohama retailer with government contracted pricing capabilities.
- ValvolinemajorValvoline is the primary motor oil brand used at Monro locations. Partnership includes Daily Protection Synthetic Blend, Synthetic Blend High Mileage, and Full Synthetic oil products. $10 mail-in rebate available for Full Synthetic oil changes. Valvoline is a major supplier for oil change services.
- DuracellmajorDuracell is the car battery brand offered at Monro locations. Free battery installation included with purchase. Duracell batteries come with up to 36 months free replacement warranty.
- FRAMminorFRAM is the auto filter brand used at Monro locations for oil filters, engine air filters, and cabin air filters.
- AlixPartnerscoreAlixPartners is Monro's consulting partner for operational improvement initiatives. Extended consulting agreement in August 2025 for $6.4 million through November 1, 2025. Partnership began in 2020 to support turnaround and operational efficiency improvements.
Scale indicators7 records
Recent moves6 records
Expansion highlights4 records
Monro Muffler competitors and assessment
Company assessmentDirect peers
- Jiffy Lube: Jiffy Lube is a national quick-service chain focused on oil changes and light maintenance, comparable to Monro's appointment-free oil change offering and Valvoline partnership-driven service model.
- Pep Boys: Pep Boys (owned by Icahn Enterprises) is a national tire, maintenance, and repair chain directly comparable to Monro across service mix, customer segments (consumer and fleet), and store-based distribution model.
- Meineke: Meineke is a national franchised automotive service brand offering tires, brakes, oil changes, and exhaust services, directly comparable to Monro's service mix and franchise-driven distribution model.
- Valvoline Instant Oil Change: Valvoline's franchised Instant Oil Change network competes directly with Monro's oil change services; notably, Valvoline is also a key Monro supplier, creating both partnership and competitive overlap.
- Discount Tire (America's Tire): Discount Tire is one of the largest independent tire retailers in the U.S., directly competing with Monro's tire sales and installation business across similar geographic markets and consumer segments.
- Midas: Midas is a national franchised auto service chain specializing in brakes, exhaust, and general repair, directly comparable to Monro's brake and exhaust service offerings and neighborhood service positioning.
- NTB (National Tire & Battery): NTB is a national tire and automotive service chain operated by TBC Corporation, directly competing with Monro across tires, batteries, alignments, and general repair at the neighborhood level.
Broad incumbents
- Caliber Collision: Caliber Collision is the largest U.S. auto collision repair chain and a relevant comparison for Monro's fleet service relationships, though focused on body work rather than mechanical service.
- Goodyear Auto Service: Goodyear's company-owned retail service network sells Goodyear, Dunlop, and Kelly tires alongside repair services, mirroring Monro's tire-and-service model but with stronger manufacturer integration.
- Firestone Complete Auto Care (Bridgestone): Firestone Complete Auto Care is Bridgestone's owned retail service network combining tires with full automotive repair, directly overlapping Monro's tire-plus-service offering with broader manufacturer backing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Monro Muffler social profiles
Digital presenceMonro Muffler financial estimates
Financial estimateRevenue estimate
Valuation estimate
Monro Muffler leadership team
Management profileNumber of profiles
Profiles3 records
Monro Muffler subsidiaries and ownership
Company hierarchySubsidiaries15 records
Monro Muffler funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Monro Muffler M&A and investment
M&A and investmentM&A5 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Monro Muffler
What does Monro Muffler do?
Monro, Inc. operates one of the largest independent networks of automotive service and tire centers in the U.S., delivering tire sales and installation, oil changes, brake repair, wheel alignments, scheduled maintenance, battery replacement, state inspections, and exhaust/muffler services across 1,115+ company-owned locations in 32 states. The company serves both individual vehicle owners through walk-in and scheduled visits and enterprise fleet customers (fleet management companies, rental car companies, government agencies) through dedicated strategic account relationships and national account billing programs.
Is Monro Muffler a public or private company?
Monro Muffler is a public company. It is classified as public and is currently operating.
When was Monro Muffler founded?
Monro Muffler was founded in 1957. It employs 5,001 to 10,000 people.
Where is Monro Muffler based?
Monro Muffler is headquartered in Rochester, United States, in the North America region.
How does Monro Muffler make money?
Three revenue lines are on record. Automotive Service and Repair is the primary driver. The others are tire and Parts Sales and fleet Account Services.
Who are Monro Muffler's main competitors?
Direct peers on record are Jiffy Lube, Pep Boys, Meineke, Valvoline Instant Oil Change, Discount Tire (America's Tire), Midas and NTB (National Tire & Battery). Broad incumbents are Caliber Collision, Goodyear Auto Service and Firestone Complete Auto Care (Bridgestone).
Does Monro Muffler have an API?
No public API is recorded for Monro Muffler.
What industry is Monro Muffler in?
Monro Muffler's product category is Automotive Aftermarket Services. Its primary akta.pro industry code is TLAKAAAD, Tire & Wheel Services (Mount/Balance/Alignment), with a secondary code of TLAKADAA, Retail Tire Sales & Installation (Consumer). Its NAICS code is 44134 and its SIC code is 5500.