Plop Produktion

What Plop Produktion does

Plop Produktion is a privately held audio production studio headquartered at Odengatan 102 in Stockholm, Sweden, founded in 1995. The company specializes in professional music composition and sound design for commercial media, including television, web, cinema, radio, animation, film, and VR/360 content. Its service portfolio spans scoring to picture, multi-genre music composition, and sound design with specialized expertise in immersive audio formats such as ambisonics and Dolby Atmos/Object-Based Audio for virtual reality and 360-degree video. The studio is staffed by a small team of three named professionals: Fredrik Sundberg (Head of Sound Production, joined 2000), Mats Blomberg (Sound Designer, working in audio since 1992), and Lasse Sander (Music Producer, joined 2003), each bringing multi-instrumentalist and genre-diverse backgrounds.

The company operates a project-based professional services model, generating revenue through direct client engagements rather than recurring subscriptions or product licensing. Its primary customer segments are advertising agencies and production companies, with secondary work for direct brand clients. Named enterprise customers span multiple industries and geographies, including Eurojackpot (lottery/gaming), Apoteket (healthcare/pharmacy), Exness (finance/trading), Kronfågel (food/agriculture), Hydro (beverage), TV2 (television), and Snabbare (logistics/delivery). Distribution is exclusively through direct sales relationships and professional reputation, with no public pricing, self-serve channels, or product-led growth motion.

Plop has no disclosed funding, no parent company, no subsidiaries, and operates at a small scale of 1-10 employees. The business is positioned as a boutique craft studio competing on creative quality, integrated music-and-sound capability, and nearly three decades of industry reputation rather than on scale, technology platform, or market reach. The company's website (plop.se) functions primarily as a portfolio showcase, and its global footprint is sustained through direct relationships with director collectives and advertising agencies worldwide rather than through formal channel partnerships.

Name

Plop Produktion

Legal name

Plop Produktion

Website

https://plop.se

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Plop Produktion is a Stockholm-based audio production studio founded in 1995, providing professional music composition and sound design services for advertising agencies, production companies, and brand clients across television, film, web, radio, and VR/360 media.

Ownership category

akta.pro rank

Product category

Audio Production Services

NAICS

Sound Recording Studios (51224), Other Sound Recording Industries (512290)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Re-Recording Mixing (Theatrical/TV/Streaming) (MPAHAEAF)

akta.pro secondary industries

Sound Design (Creative/Design-Heavy FX, World-Building) (MPAHAEAE), Immersive/Spatial Audio Production (Dolby Atmos, 5.1/7.1, Binaural) (MPAHAEAJ), Music Production & Composition (Songwriting, Recording, DJing) (EDAMAAAF)

Keywords

• Audio production services
• Music composition
• Sound design
• Scoring to picture
• Immersive audio production

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Music & Sound Production Services: Project-based professional services providing custom music composition and sound design for commercial television, web content, cinema, radio, animation, and VR/360 productions. Revenue is generated through individual client engagements rather than recurring subscriptions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Plop Produktion provides professional music composition and sound design services for commercial television, web, cinema, radio, film, VR/360, and animation projects. The studio delivers integrated music production (scoring to picture, multi-genre composition) and sound design for advertising agencies, production companies, and direct brand clients, with specialized expertise in ambisonics and object-based audio/Dolby Atmos for immersive VR and 360 content.

Product overview

Plop Produktion is a single-service audio production company offering professional music and sound design for commercial television, web, cinema, radio, film, VR/360, and animation. Established in 1995 and headquartered in Stockholm, Sweden, the company provides integrated music production (composing, scoring to picture, multi-genre) and sound design services as its core offerings. Projects span commercials, television, film, and VR/360 content with a focus on advertising agencies and production companies.

Differentiator

Problem solved

Functional benefit

Products and services

• Music Production Services Professional music composition and production services for commercial television, web, cinema, radio, and other media formats. The service includes scoring to picture and covers multiple genres, delivered by multi-instrumentalist composers for advertising agencies, production companies, and direct brand clients.
• Sound Design Services Professional sound design services for commercial television, web, cinema, and radio. Creates audio that enhances visual content, stirs emotions, and strengthens brand messaging, designed with the same creative height as the moving picture.
• Film/VR/360 Audio Production Audio production services specifically designed for film, virtual reality, and 360-degree video content. Includes ambisonics and object-based audio/Dolby Atmos for immersive experiences, presented in PLOP's 3D/VR section.
• Commercial Audio Production Music and sound design services for advertising campaigns across television, web, cinema, and radio. Includes work for major brands such as Eurojackpot, Apoteket, Snabbare, TV2, Kronfågel, Hydro, and Exness, designed to enhance brand message, create emotional connections with target audiences, and strengthen brand image.

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• JSM Music: NYC music and sound design studio for commercials, film and television. Comparable boutique offering of original music composition and sound design for advertising agencies and brands.
• MassiveMusic: Amsterdam-headquartered sonic branding and music-for-brands agency with offices globally. Directly comparable to Plop as a boutique music + sound design studio serving major advertising clients on commercial campaigns.
• Antfood: NYC-based music and sound design studio specializing in sonic branding, commercials, and film/TV. Highly comparable boutique model serving brand clients with combined music + sound design under one roof, similar to Plop.
• Sonic Union: NYC audio post-production studio serving advertising and broadcast. Comparable as a sound design + mixing service for commercial and TV work targeting agencies and brands.
• Barking Owl: Los Angeles-based music and sound design studio for advertising, film and brand storytelling. Directly comparable boutique combining original score, sound design and sonic branding for major brand campaigns.
• String and Tins: London-based audio post-production and music studio for advertising. Closely mirrors Plop's positioning as a sound design + music composition house serving ad agencies and production companies on commercial campaigns.
• Made Music Studio: NYC-based sonic branding and original music studio. Closely comparable boutique combining music composition, sound design and sonic strategy for advertising agencies and global brands.
• Q Department: NYC-based sonic branding and sound design studio serving global brands. Comparable as a specialist music + sound design boutique with a brand-strategy-driven positioning similar to Plop's 'audio as creative partner' approach.
• Hothouse Music: London-based music production company producing original scores, sound design and audio branding for advertising. Similar boutique studio model delivering music + sound for brands globally.

Regional players

• Earforce: Stockholm-based audio post-production studio serving Nordic advertising and broadcast. Most direct regional peer to Plop, competing for the same Swedish ad agency and production company clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/plop-produktion

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Plop Produktion