Murphy Group
Murphy Group KC is a residential real estate brokerage team operating under the Keller Williams franchise, serving individual home buyers and sellers across eight Kansas City metro submarkets in Kansas and Missouri.
- Company typePrivate
- Founded2010
- HeadquartersPrairie Village, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Murphy Group does
Murphy Group KC is a residential real estate brokerage team operating in the Kansas City metropolitan area, serving individual home buyers and sellers across Kansas and Missouri. The firm operates as a team under Keller Williams Key Partners LLC, a Keller Williams real estate franchise, with Brandi Murphy serving as the lead agent alongside three additional agents (Blake Dankert, Alicia Koranda, Sara Foote). Its core service is commission-based representation of residential clients in buy-side and sell-side transactions, supported by area-specific market expertise across eight submarkets: Kansas City MO, Lee's Summit MO, Parkville MO, Shawnee Mission KS, Prairie Village KS, Fairway KS, Leawood KS, and Overland Park KS.
The business runs on the Brivity IDX platform, which provides the website infrastructure, property listing search, and customer portal features (Collections, Saved Searches, Reports). Supplementary tools include a Mortgage Calculator and a Home Value Estimation tool, and financing services are offered via a referral partnership with a mortgage lender. The company's go-to-market relies on organic digital presence (the Brivity-powered IDX site), word-of-mouth referrals from satisfied clients (evidenced by named testimonials on the website), and direct agent outreach.
The business model is standard residential brokerage: commission-based revenue on closed transactions, with no disclosed public pricing, no subscription or SaaS component, and no commercial or institutional client segment. No external funding, private equity involvement, or public listing is identified; ownership appears to be founder-led with a single headquarters at 4200 Somerset Dr. #101, Prairie Village, KS. The firm's strategic posture is that of a hyperlocal, franchise-affiliated boutique team competing on local market knowledge and personalized service rather than scale, technology differentiation, or diversified service lines.
Murphy Group firmographics
Firmographics- Name
- Murphy Group
- Legal name
- Murphy Group KC
- Website
- https://murphygroupkc.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Murphy Group KC is a residential real estate brokerage team operating under the Keller Williams franchise, serving individual home buyers and sellers across eight Kansas City metro submarkets in Kansas and Missouri.
- Ownership category
- akta.pro rank
Murphy Group industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (531210)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Real Estate Teams & Agent Networks (Team-Based Brokerage) (BPAJAAAL)
Keywords
Where Murphy Group is headquartered
LocationHeadquarters
- HQ city
- Prairie Village
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Murphy Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Distribution channels1 record
Marketing channels2 records
Murphy Group product offering
Product offeringCore offering
Murphy Group KC is a residential real estate brokerage operating as a team under Keller Williams Key Partners LLC, serving home buyers and sellers across the Kansas City metropolitan area in both Kansas and Missouri. The team provides personalized agent-led representation, property search tools, home valuation tools, and connections to financing partners to support residential real estate transactions.
Product overview
Murphy Group KC is a real estate brokerage operating as a single-service platform focused on residential home buying and selling in the Kansas City metropolitan area. The core offering consists of real estate agent services for buying and selling homes, supported by an online listings search platform, mortgage calculator tool, home value estimation tool, and financing assistance through partnered lenders. The company operates under Keller Williams Key Partners LLC and serves communities across Kansas and Missouri.
Differentiator
Problem solved
Functional benefit
Products and services
- Real Estate Buying Services
Companies that use Murphy Group
Customer profileSegments1 record
Ideal customer profiles2 records
Murphy Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Murphy Group partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered primary, core and supporting.
- Keller Williams Key Partners LLCprimaryMurphy Group KC operates as a team under Keller Williams Key Partners LLC, a Keller Williams real estate franchise. This affiliation provides brokerage services, brand support, and technology platform access through the Brivity IDX system.
- BrivitycoreBrivity provides the IDX website platform powering Murphy Group KC's online presence, including property listings search, customer portal features (Collections, Saved Searches, Reports), and website management infrastructure.
- Partnered Mortgage LendersupportingReferral partnership with a mortgage lender to provide financing resources for home buyers, including mortgage calculator tools and lender connections.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Murphy Group competitors and assessment
Company assessmentDirect peers
- Compass: Tech-enabled residential real estate brokerage serving buyers and sellers with an agent-network model and proprietary platform. Comparable to Murphy Group KC in core product (residential representation) and customer segment, but operating at national scale.
- @properties: Midwest-headquartered residential brokerage with a strong Chicago/Midwest agent-network model. Comparable to Murphy Group KC in regional Midwest residential focus and team-based agent structure.
- Redfin: Tech-first residential brokerage combining an IDX-driven consumer portal with salaried and agent-led service teams. Directly comparable to Murphy Group KC in serving home buyers/sellers with a digital front-end and human agent follow-through.
- eXp Realty: Cloud-based residential brokerage with an agent-team structure and revenue-sharing model. Comparable to Murphy Group KC as a team-based residential model, but without a brick-and-mortar franchise overhead.
Broad incumbents
- Coldwell Banker: Established residential real estate franchise with deep suburban market coverage. Comparable buyer/seller services to Murphy Group KC but with national brand, training infrastructure, and broader geographic reach.
- Re/Max: Large global residential real estate franchise network. Comparable to Murphy Group KC in product (residential representation) but vastly larger and offering brand, technology, and lead-generation resources beyond a single local KW team.
- Better Homes and Gardens Real Estate: Residential real estate franchise with broad suburban coverage. Overlaps with Murphy Group KC in buyer/seller services in suburban Midwest markets, but offers national brand reach.
- Sotheby's International Realty: Luxury-leaning international residential real estate brand. Comparable to Murphy Group KC in affluent suburban markets like Leawood and Overland Park, but with a global referral network and stronger luxury positioning.
- Berkshire Hathaway HomeServices: National residential real estate franchise network affiliated with the Berkshire Hathaway brand. Competes in the same residential brokerage space as Murphy Group KC, with greater brand recognition and a wider agent footprint.
Regional players
- Howard Hanna Real Estate: Large privately held residential brokerage primarily serving the Midwest and Mid-Atlantic U.S. Comparable to Murphy Group KC in buyer/seller representation in Midwest suburban markets, but at significantly larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Murphy Group social profiles
Digital presenceMurphy Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Murphy Group leadership team
Management profileNumber of profiles
Profiles4 records
Murphy Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Murphy Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Murphy Group
What does Murphy Group do?
Murphy Group KC is a residential real estate brokerage operating as a team under Keller Williams Key Partners LLC, serving home buyers and sellers across the Kansas City metropolitan area in both Kansas and Missouri. The team provides personalized agent-led representation, property search tools, home valuation tools, and connections to financing partners to support residential real estate transactions.
Is Murphy Group a public or private company?
Murphy Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Murphy Group founded?
Murphy Group was founded in 2010. It employs 1 to 10 people.
Where is Murphy Group based?
Murphy Group is headquartered in Prairie Village, United States, in the North America region.
Who are Murphy Group's main competitors?
Direct peers on record are Compass, @properties, Redfin and eXp Realty. Broad incumbents are Coldwell Banker, Re/Max, Better Homes and Gardens Real Estate, Sotheby's International Realty and Berkshire Hathaway HomeServices. Howard Hanna Real Estate is listed as a regional player.
Does Murphy Group have an API?
No public API is recorded for Murphy Group.
What industry is Murphy Group in?
Murphy Group's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAL, Residential Real Estate Teams & Agent Networks (Team-Based Brokerage). Its NAICS code is 53121 and its SIC code is 6531.