Casain24ore
Casain24ore is a Tuscan real estate marketplace aggregating ~22,000 sale and rental listings from 500+ partner agencies across all 10 Tuscan provinces. Operated by Insieme S.r.l., it monetizes through agency listing fees and advertising while serving property seekers free of charge.
- Company typePrivate
- Founded2012
- HeadquartersCastelfranco Di Sotto, Italy
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Casain24ore does
Casain24ore is a regional real estate marketplace portal serving the Tuscany region of Italy, operated by Insieme S.r.l. (a private limited company headquartered in Castelfranco di Sotto, Pisa). The platform aggregates property listings for sale and rent from a network of 500+ partner real estate agencies across all 10 Tuscan provinces (Pisa, Firenze, Livorno, Lucca, Massa-Carrara, Grosseto, Siena, Pistoia, Prato, Arezzo), with approximately 19,197 active sale listings and 3,179 rental listings currently displayed. The platform serves two distinct customer segments: individual property seekers (buyers, renters, sellers) who use the service free of charge, and real estate agencies that pay to publish listings and promote visibility.
The platform is built on a web portal (casain24ore.it) hosted on ArubaCloud, with native mobile applications on both iOS and Android. Core platform features include a user "Area Personale" (Personal Area) for saved searches and favorites, a daily email alert system for new matching listings, Google reCAPTCHA for spam protection, and a Market Observatory tool providing internal analytics on pricing trends and energy class distribution. Province-specific domain websites (e.g., lacasainpisa.it, lacasainfirenze.it) provide localized market coverage, supported by an SEO-focused blog with 214+ articles covering real estate topics including market guides, regulatory advice, and buying/selling tips. The underlying technology stack is standard web infrastructure (Google Analytics 4, Meta Pixel, Google Tag Manager, Google Maps) with no documented AI/ML capabilities or public APIs.
Casain24ore monetizes through a B2B marketplace model: real estate agencies pay listing fees to publish properties and advertising fees for premium placement and promoted listings, while the consumer side remains free. The platform is supported by an ecosystem of related service portals under the Insieme S.r.l. holding, including Casagest24 (property management software), Valutazione.casa (free property valuation), and Vendocasafacile.it (assisted selling service), with affiliate partnerships extending reach through Affittoin24ore (rental portal) and Trovocasafacile. The company employs 11-50 people, has not raised external funding, and operates with a registered capital of €10,000.
Casain24ore firmographics
Firmographics- Name
- Casain24ore
- Legal name
- Insieme Srl
- Website
- https://casain24ore.it
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Casain24ore is a Tuscan real estate marketplace aggregating ~22,000 sale and rental listings from 500+ partner agencies across all 10 Tuscan provinces. Operated by Insieme S.r.l., it monetizes through agency listing fees and advertising while serving property seekers free of charge.
- Ownership category
- akta.pro rank
Casain24ore industry classification
Industry- Product category
- Online Real Estate Marketplace
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210), Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)
Keywords
Where Casain24ore is headquartered
LocationHeadquarters
- HQ city
- Castelfranco Di Sotto
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Casain24ore business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Agency Listing Fees: Real estate agencies pay to publish property listings on the platform. The platform aggregates listings from 500+ agencies across Tuscany, creating a marketplace model where agencies pay for visibility and lead generation.
- Advertising and Promoted Listings: Premium placement and advertising services for real estate agencies wanting enhanced visibility for their listings on the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free access for property seekers |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Casain24ore product offering
Product offeringCore offering
Casain24ore operates a real estate marketplace platform that aggregates property listings (sale and rental) from over 500 partner real estate agencies across 10 Tuscan provinces. The platform allows individual property seekers to search, save favorites, receive daily email alerts, and connect with partner agencies through a web portal and mobile applications. Revenue is generated from real estate agencies that pay for listing placement and premium visibility.
Product overview
Casain24ore is a real estate portal platform for Tuscany, Italy, consisting of the main Casain24ore Portal (aggregating listings from 500+ partner agencies), a Mobile App (iOS/Android), the Casain24ore Network, a Personal Area dashboard for registered users, and the Blog with informational content. The platform connects property seekers with agencies and includes complementary services like the Property Valuation Tool (valutazione.casa) and Vendocasafacile.it for selling homes.
Differentiator
Problem solved
Functional benefit
Brands
- Casain24ore Network: Network of real estate agencies affiliated with the platform, with over 500 agencies ready to help users find properties.
- Casagest24
- Valutazione.casa
- Vendocasafacile.it
Products and services
- Casain24ore Portal The main real estate marketplace portal for Tuscany, aggregating property listings from over 500 partner agencies. Allows users to search for residential and commercial properties for sale and rent across all 10 Tuscan provinces.
- Casain24ore Mobile App Native mobile application available on Google Play and App Store enabling property searches on-the-go throughout Tuscany.
- Casain24ore Network Network of over 500 real estate agencies collaborating through the platform, selected and trained to offer property services to property seekers across Tuscany.
- Property Valuation Tool (Valutazione.casa) Free online property valuation service providing estimated market values for properties in Italy, accessible via valutazione.casa.
- Vendocasafacile.it Assisted property selling service linked from Casain24ore, helping users sell their homes by connecting them with partner agencies in the network.
Quantifiable outcome
- Daily new listings update - properties added within 24 hours are highlighted as 'Novità ultime 24 ore' (New in last 24 hours)
Companies that use Casain24ore
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Casain24ore technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Casain24ore partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Casagest24corePartnership portal for property management services. Casagest24 provides the technological infrastructure and branding for the Casain24ore ecosystem, including app development and property management software.
- Affittoin24oreminorPartner portal specializing in rental properties in Italy, part of the same group ecosystem as Casain24ore.
- TrovocasafacileminorPartner portal for property searching services, operating within the Casain24ore network ecosystem.
- Insieme S.r.l.coreParent company and brand owner of Casain24ore. Insieme S.r.l. (P.IVA 01899700502) is based in Castelfranco di Sotto (PI), Italy. The company operates multiple real estate portal brands including Casain24ore, Casagest24, and related property service platforms.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Casain24ore competitors and assessment
Company assessmentEmerging players
- Trovacasafacile: Italian property search portal within the same Insieme S.r.l. ecosystem as Casain24ore. Operates an overlapping marketplace model and represents either a sister brand or a closely adjacent peer.
- Wikicasa: Italian real estate agency and portal operator with a network-driven model similar to Casain24ore. Competes in agency-aggregation listing portals, particularly in northern and central Italy.
- Affittoin24ore: Italian rental-focused property portal within the same Insieme S.r.l. parent ecosystem. Comparable marketplace structure but specialized on rentals rather than full sale-and-rent.
Broad incumbents
- Subito: Major Italian classifieds platform with a substantial real estate vertical. Aggregates agency and private listings and competes for Tuscan property seeker demand, though it is a broader horizontal classifieds player.
- Casa.it: Major Italian real estate portal owned by Scout24, offering residential sale and rental listings across Italy. Comparable marketplace structure serving property seekers and partner agencies.
- Immobiliare.it: Italy's largest real estate portal, aggregating listings from agencies and private sellers nationwide. It is the primary national competitor to Casain24ore, operating a similar marketplace model but at much larger scale.
- Idealista: Leading European real estate portal with strong Italian presence. Operates an identical agency-aggregation marketplace model and competes directly for Tuscan property seeker traffic and agency marketing spend.
Direct peers
- Tecnocasa: Italy's largest real estate franchise network with its own portal aggregating agency listings. Operates a hybrid model combining a branded agency network with a property search portal, conceptually similar to Casain24ore's agency-network-plus-portal approach.
- Remax Italia: Italian arm of the global Remax franchise with a centralized property portal. Comparable franchise-network-driven marketplace with regional agency aggregation.
- Gabetti: Italian real estate franchise with a national portal aggregating listings from its affiliated agencies. Directly comparable as a network-driven property portal model, though operating at national scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Casain24ore social profiles
Digital presenceCasain24ore financial estimates
Financial estimateRevenue estimate
Valuation estimate
Casain24ore leadership team
Management profileNumber of profiles
Casain24ore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Casain24ore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Casain24ore
What does Casain24ore do?
Casain24ore operates a real estate marketplace platform that aggregates property listings (sale and rental) from over 500 partner real estate agencies across 10 Tuscan provinces. The platform allows individual property seekers to search, save favorites, receive daily email alerts, and connect with partner agencies through a web portal and mobile applications. Revenue is generated from real estate agencies that pay for listing placement and premium visibility.
Is Casain24ore a public or private company?
Casain24ore is a private company. It is classified as corporate owned and is currently operating.
When was Casain24ore founded?
Casain24ore was founded in 2012. It employs 11 to 50 people.
Where is Casain24ore based?
Casain24ore is headquartered in Castelfranco Di Sotto, Italy, in the Europe region.
How does Casain24ore make money?
Two revenue lines are on record. Agency Listing Fees are the primary driver. The others are advertising and Promoted Listings.
Who are Casain24ore's main competitors?
Emerging players on record are Trovacasafacile, Wikicasa and Affittoin24ore. Broad incumbents are Subito, Casa.it, Immobiliare.it and Idealista. Direct peers are Tecnocasa, Remax Italia and Gabetti.
Does Casain24ore have an API?
No public API is recorded for Casain24ore.
What industry is Casain24ore in?
Casain24ore's product category is Online Real Estate Marketplace. Its primary akta.pro industry code is FSAEAJAA, Residential Real Estate Brokerage (Buy/Sell). Its NAICS code is 53121 and its SIC code is 6531.