Atlantik Elektronik
Atlantik Elektronik GmbH is a Germany-based B2B distributor and ODM solutions provider of electronic components, serving as the authorized Qualcomm Technologies distributor for Europe. Founded in 1977, it supports thousands of customers across industrial, healthcare, automotive, smart home, and smart city verticals with components, reference designs, and design-in services.
- Company typePrivate
- Founded1977
- HeadquartersPlanegg, Germany
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Atlantik Elektronik does
Atlantik Elektronik GmbH is a Germany-based B2B distributor and ODM solutions provider for electronic components, founded in 1977 and headquartered in Planegg near Munich. The company distributes components from 30+ leading global manufacturers — including Qualcomm Technologies (for which it serves as the authorized European distributor), Quectel, Arduino, Nuvoton, Holtek, Winbond, and Lantronix — spanning audio ICs, displays, embedded modules, microcontrollers, network technologies, power supplies, sensors, memory, connectors, and wireless modules. Its core technology focus is on IoT, embedded systems, connectivity, and AI-enabled edge solutions across industrial, healthcare, automotive, smart home, smart city, logistics, and military verticals.
The company's business model combines three revenue streams: hardware distribution (component sales), ODM and customized solutions (design-in services, technical consulting, and outsourced production), and development kit/sample sales through its online store (atestore.de). Go-to-market is sales-led, anchored by Field Application Engineers (FAEs) who provide technical consultation and design-in support across the full value chain. The company positions itself as a "one-source, one-contract" partner, bundling component procurement, reference designs, logistics, and contract manufacturing options. Its customer base spans thousands of small, medium, and large customers across Europe, including named enterprise engagements such as Bayer (Smart Healthcare Ecosystems), with TAA and NDAA compliance credentials enabling access to defense and federal government segments.
Atlantik Elektronik firmographics
Firmographics- Name
- Atlantik Elektronik
- Legal name
- Atlantik Elektronik GmbH
- Website
- https://atlantikelektronik.de
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Atlantik Elektronik GmbH is a Germany-based B2B distributor and ODM solutions provider of electronic components, serving as the authorized Qualcomm Technologies distributor for Europe. Founded in 1977, it supports thousands of customers across industrial, healthcare, automotive, smart home, and smart city verticals with components, reference designs, and design-in services.
- Ownership category
- akta.pro rank
Atlantik Elektronik industry classification
Industry- Product category
- Electronic Component Distribution
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Other Communications Equipment Manufacturing (334290), Communications Equipment Manufacturing (3342)
- SIC
- Wholesale-Electronic Parts & Equipment, Nec (5065), Electronic Components & Accessories (3670), Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Industrial Electronics Original Design Manufacturing (ODM) (IMAGAGAB)
- akta.pro secondary industries
- Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers) (IMAGAGAC), Process Control & Automation Electronics Manufacturing Services (PLCs, I/O, DCS/SCADA hardware) (IMAGAGAK), Ruggedized/Harsh-Environment Electronics Manufacturing (IP-rated, shock/vibration, wide-temp) (IMAGAGAF), Sensors & Instrumentation Electronics Manufacturing Services (Transmitters, analyzers, industrial sensors) (IMAGAGAL)
Keywords
Where Atlantik Elektronik is headquartered
LocationHeadquarters
- HQ city
- Planegg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Atlantik Elektronik business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Electronic Component Distribution: Distribution of standard electronic components from leading global manufacturers. Components include audio ICs, displays, embedded modules, microcontrollers, network technologies, power supplies, sensors, memory modules, connectors, and wireless modules. Revenue generated through product sales with various contract and payment options.
- ODM and Customized Solutions: Outsourced planning, realization, and production of customized ODM products based on customer specifications. Technical consulting, design-in support, and development services for innovative and demanding projects.
- Development Kits and Samples: Online store offering innovative development kits and sample parts for prototyping and development purposes.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Atlantik Elektronik product offering
Product offeringCore offering
Atlantik Elektronik is a B2B electronic component distributor and ODM solutions provider that supplies standard electronic components (processors, microcontrollers, wireless modules, displays, sensors, memory, power supplies, connectors) from leading global manufacturers and delivers customized ODM product development services. The company operates as an authorized Qualcomm Technologies distributor for the European market and supports customers from component procurement through to finished product design, with experienced Field Application Engineers (FAEs) providing technical consulting and design-in support.
Product overview
Atlantik Elektronik operates as a B2B distributor and ODM solutions provider offering electronic components from leading global manufacturers alongside customized development services. The product portfolio centers on embedded computing modules (processors, microcontrollers), wireless connectivity (5G, LTE, Wi-Fi, Bluetooth, ZigBee, LPWA), displays (LCD, OLED, e-paper, touch), sensors (CO2, Hall, magnetic, current), audio ICs, memory, and power supplies. The company serves as an authorized Qualcomm Technologies distributor offering Snapdragon-based solutions for automotive (Digital Chassis), wearables, and edge computing. Complementary services include technical consulting with FAE support, reference designs, logistics solutions, and contract manufacturing options. The portfolio spans from individual components to complete ODM product development, supporting applications across industrial, healthcare, consumer, automotive, smart city, and military sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Electronic Component Distribution
- ODM Solutions and Customized Product Development
- Technical Consulting and FAE Support
- Qualcomm Snapdragon Solutions Distribution
- Rubik Pi Single-Board Computer
- Reference Designs
- Smart Healthcare Ecosystems Solution
- Government and Critical Infrastructure Solutions
- Nuvoton KA49701A and KA49702A BMICs
- Lantronix SI-IES-5200-LRT PoE++ Injector
- ATE Online Store (atestore.de)
Companies that use Atlantik Elektronik
Customer profileNamed customers1 record
Segments8 records
Ideal customer profiles6 records
Atlantik Elektronik technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature3 records
Atlantik Elektronik partnerships and signals
Strategic signalPartnerships
31 partnerships are on record, tiered core and supporting.
- Qualcomm TechnologiescoreAuthorized Qualcomm Technologies distributor and solution provider for the European market. Partnership includes distribution of Snapdragon processors, edge computing solutions, development kits, and comprehensive support for Snapdragon-based solutions including Windows on Snapdragon, AI Hub, and edge computing platforms.
- QuectelcoreAuthorized distributor for Quectel wireless modules including 5G, LTE, LPWA, GNSS, and other IoT connectivity solutions.
- ArduinocoreAuthorized distributor for Arduino boards, modules, and ecosystem products serving development and prototyping needs.
- NuvotoncoreAuthorized distributor for Nuvoton microcontrollers and related products including 8-bit and 32-bit MCUs.
- HoltekcoreAuthorized distributor for Holtek semiconductor products including microcontrollers and related components.
- WinbondcoreAuthorized distributor for Winbond memory products including memory ICs and memory modules.
- LantronixcoreAuthorized distributor for Lantronix network technologies including edge computers, device servers, and IoT gateways.
- SenseairsupportingAuthorized distributor for Senseair CO2 sensors and environmental sensing solutions.
- ThundercommcoreAuthorized distributor for Thundercomm embedded modules and development platforms.
- EricssonsupportingAuthorized reseller for Ericsson connectivity and communication technology solutions.
- Telekom DeutschlandsupportingPartnership for IoT connectivity and network solutions in the German market.
- Edge ImpulsesupportingTechnology partnership for AI and machine learning development tools integrated with the company's hardware portfolio.
- 2J AntennassupportingAuthorized distributor for 2J Antennas RF and wireless antenna solutions.
- AntenovasupportingAuthorized distributor for Antenova antenna products for IoT and wireless applications.
- Asahi Kasei MicrodevicessupportingAuthorized distributor for Asahi Kasei Microdevices sensors and electronic components.
- Bel FusesupportingAuthorized distributor for Bel Fuse connectors and fuses.
- SparkLANsupportingAuthorized distributor for SparkLAN wireless modules including Wi-Fi and Bluetooth.
- Silex TechnologysupportingAuthorized distributor for Silex Technology network connectivity modules and solutions.
- Panorama AntennassupportingAuthorized distributor for Panorama antenna products for various wireless applications.
- Data ImagesupportingAuthorized distributor for Data Image display modules and LCD solutions.
- Truly SemiconductorsupportingAuthorized distributor for Truly Semiconductor display products.
- YES OptoelectronicssupportingAuthorized distributor for YES Optoelectronics display solutions.
- HT DisplaysupportingAuthorized distributor for HT Display display modules and solutions.
- HolitechsupportingAuthorized distributor for Holitech display and touch solutions.
- MeerecompanysupportingPartnership for display and electronic shelf label solutions.
- PNP NetworksupportingPartnership for network and connectivity solutions.
- RF2DigitalsupportingPartnership for RF and wireless module solutions.
- TelinksupportingAuthorized distributor for Telink wireless microcontroller and module products.
- FlairmicrosupportingAuthorized distributor for Flairmicro embedded and IoT solutions.
- Eagle WirelesssupportingAuthorized distributor for Eagle Wireless connectivity solutions.
- EMASSsupportingPartnership for embedded modules and system solutions.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Atlantik Elektronik competitors and assessment
Company assessmentBroad incumbents
- Avnet: Global electronic component distributor with deep European presence (including EBV Elektronik) and broad ODM/design services. Competes head-to-head with Atlantik for embedded and wireless design-ins.
- Arrow Electronics: Global broadline electronic component distributor with extensive IoT, embedded, and ODM services across Europe. Operates at a much larger scale than Atlantik but offers overlapping product portfolios and design-in support.
- Mouser Electronics: Global catalog distributor with strong European presence and a wide semiconductor, sensor, and module portfolio. Comparable in breadth of linecard, though primarily catalog-driven versus Atlantik's FAE-led design-in model.
- Future Electronics: Global electronic component distributor with strong European embedded and wireless offerings. Direct competitor for IoT, embedded, and wireless design-in wins across DACH-region customers.
- RS Group (formerly RS Components): UK-headquartered broadline distributor serving industrial, electronics, and IoT markets across Europe. Comparable in geographic focus and breadth of customers, though more catalog-oriented.
Regional players
- Conrad Electronic: European (German) distributor of electronic components, automation, and IoT products with strong B2B customer base. Comparable channel position in DACH, though broader in non-electronic categories.
- WPG Holdings: Asia-Pacific-based electronic component distributor with growing European ambitions. Comparable in semiconductor and wireless distribution, though primary geographic focus is APAC.
Others
- Quectel Wireless Solutions: One of Atlantik's core technology partners supplying 5G, LTE, GNSS, and LPWA modules. Listed as a peer because Quectel increasingly sells direct and through alternative distributors, shaping the competitive landscape for IoT module distribution in Europe.
Direct peers
- EBV Elektronik (Avnet): Pan-European semiconductor distributor specializing in demand creation and design-in services across IoT, automotive, and industrial. Directly comparable technical distribution model and vertical focus.
- Rutronik Elektronische Bauelemente: European broadline electronic component distributor headquartered in Germany offering semiconductors, wireless modules, displays, and ODM solutions. Most direct comparable to Atlantik given similar geography, vendor portfolio, and FAE-led sales model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Atlantik Elektronik compliance and trust
Trust signalCompliance1 record
Atlantik Elektronik financial estimates
Financial estimateRevenue estimate
Valuation estimate
Atlantik Elektronik leadership team
Management profileNumber of profiles
Atlantik Elektronik funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Atlantik Elektronik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Atlantik Elektronik
What does Atlantik Elektronik do?
Atlantik Elektronik is a B2B electronic component distributor and ODM solutions provider that supplies standard electronic components (processors, microcontrollers, wireless modules, displays, sensors, memory, power supplies, connectors) from leading global manufacturers and delivers customized ODM product development services. The company operates as an authorized Qualcomm Technologies distributor for the European market and supports customers from component procurement through to finished product design, with experienced Field Application Engineers (FAEs) providing technical consulting and design-in support.
Is Atlantik Elektronik a public or private company?
Atlantik Elektronik is a private company. It is classified as unknown and is currently operating.
When was Atlantik Elektronik founded?
Atlantik Elektronik was founded in 1977. It employs 51 to 100 people.
Where is Atlantik Elektronik based?
Atlantik Elektronik is headquartered in Planegg, Germany, in the Europe region.
How does Atlantik Elektronik make money?
Three revenue lines are on record. Electronic Component Distribution is the primary driver. The others are ODM and Customized Solutions and development Kits and Samples.
Who are Atlantik Elektronik's main competitors?
Broad incumbents on record are Avnet, Arrow Electronics, Mouser Electronics, Future Electronics and RS Group (formerly RS Components). Regional players are Conrad Electronic and WPG Holdings. Quectel Wireless Solutions is listed as an others. Direct peers are EBV Elektronik (Avnet) and Rutronik Elektronische Bauelemente.
Does Atlantik Elektronik have an API?
No public API is recorded for Atlantik Elektronik.
What industry is Atlantik Elektronik in?
Atlantik Elektronik's product category is Electronic Component Distribution. Its primary akta.pro industry code is IMAGAGAB, Industrial Electronics Original Design Manufacturing (ODM), with a secondary code of IMAGAGAC, Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers). Its NAICS code is 3345 and its SIC code is 5065.