GirlTalk.dk

What GirlTalk.dk does

GirlTalk.dk is a Danish nonprofit NGO (forening) founded in 2004 that provides free, anonymous chat-based counseling and peer-led community support to girls and young women aged 12-24 in Denmark. Its core service, chat.girltalk.dk, operates as a digital front door complemented by structured in-person peer groups — EmpowR for ages 13-16, Sisterhood for ages 16-24, and Sisterhood SOSU targeting healthcare and social-care students. Additional offerings include parent counseling, lectures for schools and institutions, and the "Mit Yngre Jeg" podcast produced with Alt for Damerne. The organization operates four physical branches (Copenhagen/Frederiksberg, Aalborg, Odense, Aarhus) and is extending program reach into additional municipalities via three-year municipal partnerships.

The underlying technology stack is centered on the chat counseling platform, with an AI-assisted platform in active development (funded by 1.8 million DKK from LB Foreningen in 2026) intended to give counselors conversation overviews, trend identification, and training support. No detail on model ownership, training data lineage, or third-party model dependencies is disclosed in the available information.

GirlTalk operates as a donation-based nonprofit with no fee-for-service revenue from end users. Funding sources include individual donations, supporting-membership fees ("støttemedlemmer"), corporate partnerships (Libresse, Odense Håndbold, Hummel, and others), merchandise, and — most significantly — grants from Danish foundations (TrygFonden, Egmont, LB Foreningen, Alm. Brand, Østifterne). Recent large grants (3M DKK in 2025 from LB Foreningen; 9.5M DKK in 2026 from Alm. Brand and Østifterne; 1.8M DKK in 2026 from LB Foreningen) underwrite national scaling. Service delivery is enabled by approximately 25 staff and a trained volunteer workforce of 300-450 counselors. The organization is accredited by RådgivningsDanmark, certified by ISOBRO, and recognized under §8a for tax-deductible donations.

Name

GirlTalk.dk

Legal name

GirlTalk.dk

Website

https://girltalk.dk

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

GirlTalk.dk is a Danish nonprofit NGO founded in 2004 that provides free anonymous chat counseling and peer-led community groups for girls and young women aged 12-24, operating four branches across Denmark with ~25 staff and 300+ trained volunteers.

Ownership category

akta.pro rank

Product category

Youth Mental Health & Wellbeing Services

NAICS

Child and Youth Services (62411), Child and Youth Services (624110), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Peer Support, Mentoring & Student Leadership (SEL) (EDAKAMAO)

akta.pro secondary industries

Community/Group Chat Platforms (BPAMACAH), Youth & Young Adult Workforce Programs (Out-of-School Youth) (EDAAAOAD)

Keywords

• Youth counseling services
• Peer support groups
• Mental health support
• Anonymous chat helpline
• Nonprofit youth wellbeing

Headquarters

HQ city

Frederiksberg

HQ country

Denmark

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Donations (single and recurring): GirlTalk receives one-time and monthly donations from individual supporters. Single donations are standalone contributions. Recurring monthly supporters agree to auto-debit arrangements. Tax deduction (fradrag) is available for donations up to 19,000 DKK annually in 2025 when CPR number is provided.
2. Membership fees: GirlTalk offers four membership types: personal membership at 50 DKK/month, family membership at 100 DKK/month, ordinary membership at 250 DKK/year, and volunteer membership at 100 DKK/year.
3. Corporate partnerships and sponsorships: Companies can sponsor GirlTalk or make donations. GirlTalk also offers corporate talks and workshops for businesses on youth well-being and employer branding.
4. Merchandise and book sales: GirlTalk sells merchandise and published books (e.g., Pigetanker) through its shop at shop.girltalk.dk.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels10 records

Core offering

GirlTalk is a Danish nonprofit association that delivers free, anonymous counseling and peer-led community programs to girls and young women aged 12-24. Its core offerings include anonymous chat counseling (Ungerådgivning), letter-based advice (Brevkassen Pigetanker), 10-week EmpowR community groups for girls aged 13-16, Sisterhood groups for young women aged 16-24 (including a specialized Sisterhood SOSU program for social/healthcare students), and parent/adult counseling. All end-user services are free, with revenue generated from donations, memberships, corporate partnerships, municipal contracts, and merchandise.

Product overview

GirlTalk.dk is a nationwide Danish NGO offering a comprehensive suite of youth welfare services centered around counseling and community support for girls and young women. The core offerings include anonymous chat counseling (Ungerådgivning) and letter-based advice (Brevkassen Pigetanker) for youth aged 12-24, complemented by parent counseling services. The organization operates group-based community programs including EmpowR for girls aged 13-16 and Sisterhood for young women aged 16-24 (including Sisterhood SOSU for social/health education students). Supporting offerings include the Mit Yngre Jeg podcast for parents, the Pigetanker book for teens, and the Stærkere voksne, stærkere unge campaign. An emerging AI platform is being developed to enhance counseling capabilities, with initiatives like Girls Empower Girls addressing digital safety. The organization operates from local offices in Copenhagen, Aalborg, Aarhus, and Odense, with all services provided free of charge.

Differentiator

Problem solved

Functional benefit

Brands

• Pigetanker: A letter box and book published by GirlTalk, containing questions and answers from their counseling services, targeted at young girls aged 12-17.

Products and services

• Ungerådgivning (Chatrådgivning) Anonymous chat-based counseling service for young people aged 12-24, providing a safe space for youth to discuss challenges with trained volunteer advisors aged 18-35. Available every evening (Mon-Thu 18:30-00:00, Fri-Sat 19:00-23:00, Sun 18:30-00:00). Free of charge.
• Brevkassen Pigetanker Anonymous letter-based advice service published every Wednesday. Users submit letters via the website and answers are published publicly. Free to use.
• EmpowR (community groups, ages 13-16) Group-based community program for girls aged 13-16, providing weekly sessions over 10 weeks to build self-esteem and discuss topics like friendships, loneliness, and relationships in a safe peer environment led by volunteer group leaders. Runs in partnership with 15+ Danish municipalities. Free to participants.
• Sisterhood (community groups, ages 16-24) Community group program for young women aged 16-24 who are outside of work or education, meeting weekly for 8-13 weeks to build connections and discuss life challenges. Available in Aalborg/Rebild, Odense, and Copenhagen (with referral required). Free to participants.
• Sisterhood SOSU Specialized community group integrated into social and health education programs (SOSU schools) for young women aged 15-18. Weekly 2-hour sessions as part of students' foundational program (GF1) at SOSU Nord Aalborg, SOSU H Hillerød, and Randers SOSU. Free.
• Rådgivning for forældre og nære voksne (Parent counseling) Confidential phone and chat-based counseling service for parents, grandparents, educators, social workers and other close adults of young people, providing guidance and tools to support youth well-being. Counselors are volunteers with child or health-related professional backgrounds. Free.
• Mit Yngre Jeg (Podcast) Conversation podcast series for parents and caregivers featuring celebrity guests sharing stories and advice about youth, relationships, and growing up. Produced in collaboration with Alt for Damerne. Published every two weeks on Spotify, Apple Podcasts and GirlTalk's own channels.
• Pigetanker (Book) Book published by Politikens Forlag, written by Anna Bjerre for young girls aged 12-17, addressing topics like self-esteem, loneliness, family, love, friendships, and body changes. Sold via shop.girltalk.dk.
• Ung-til-ung Foredrag (Youth-to-youth talks and workshops) Talks and workshops delivered by volunteer speakers aged 18-30 for teenage girls covering topics like identity, self-esteem, boundaries, and social media influence. Also delivered for schools and corporations on youth well-being.

Quantifiable outcome

• 73% of EmpowR participants feel less alone with their challenges; 59% report general well-being improvement
• +3 more outcomes

Named customers21 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• Herlev MunicipalitycoreStrategic or Co-development Partner · 29 October 2025Three-year cooperation agreement for GirlTalk's EmpowR program to serve girls aged 13-16 in Herlev. Local collaboration with UngHerlev for participant recruitment and bridging to other municipal services. Evaluation showed 73% of EmpowR participants feel less alone and 59% report improved well-being.
• Odense MunicipalitycoreStrategic or Co-development Partner · 29 October 2025Odense Municipality has financed GirlTalk's group programs via budget for three years and chosen to continue the collaboration. Mayor Peter Rahbæk Juel stated that the initiative makes a difference for girls' well-being and school daily life.
• Alt for DamerneflagshipGTM or Marketing Partner · 11 June 2025Co-production of the podcast 'Mit Yngre Jeg' — a conversation podcast where guests share advice to their younger selves and to adults close to young people. Published every two weeks. Alt for Damerne's editor-in-chief Rikke Dal Støttrup stated the podcast aims to spark conversations in families.
• Odense HåndboldflagshipStrategic or Co-development PartnerLong-term strategic partnership under the #TimeoutForPiger initiative to fight perfection culture and pressure among young women in sports. Nearly two out of three teenage girls quit sports due to insecurity and pressure. GirlTalk and Odense Håndbold call on other sports clubs to join the initiative.
• LibresseminorGTM or Marketing PartnerLibresse and GirlTalk collaborate to educate young women about body, puberty, and menstruation — working together to break taboos.
• Club MatasminorGTM or Marketing PartnerClub Matas customers have fundraised several hundred thousand DKK over several years for GirlTalk's work supporting girls in distress.
• NordKAPminorStrategic or Co-development PartnerNorth Jutland collaboration with general practitioners (GPs) for Sisterhood 16-24 enrollment in Aalborg/Rebild area.
• The Call CompanyminorChannel Partner/ Reseller/ DistributorTelemarketing bureau that GirlTalk collaborates with for outbound calling to supporters and prospective donors, committed to acting per ISOBRO's fundraising ethical guidelines.

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Det Nationale Sorgcenter: Danish center providing grief counseling and group programs for children and young people. Adjacent comparable — similar free counseling model, municipal funding, and youth-distress focus, but narrower use-case scope.
• Sex & Samfund (Danish Family Planning Association): Danish NGO running youth sexual health education, body literacy programs, and partnerships with schools. Comparable on youth-targeted education, school partnerships, and corporate partnerships (e.g., Libresse); adjacent rather than directly competitive.

Direct peers

• Cyberhus: Online counseling and community platform for Danish youth aged 13-20, offering chat, forum, and group support. Comparable digital channel strategy and youth mental-health focus to GirlTalk's Ungerådgivning and Brevkassen.
• headspace Danmark: Free counseling service for Danish youth aged 12-25, with physical locations and digital access. Most direct comparable to GirlTalk on target demographic, channel mix (in-person + digital), and funding model (foundations + municipalities).
• Ventilen: Danish NGO focused on reducing loneliness among young people aged 15-25 through peer communities and group activities. Comparable to GirlTalk's EmpowR and Sisterhood community group model, with similar municipal and foundation funding.

Broad incumbents

• Ungdommens Røde Kors (Danish Red Cross Youth): Youth arm of Danish Red Cross running peer support, community programs, and social inclusion projects for vulnerable young people, including settlement and integration work. Competes for volunteers, municipal contracts, and youth-wellbeing funding.
• Center for Digital Youth Care: Danish center providing research, consulting, and digital counseling solutions for youth well-being. Comparable as a research-backed provider in Danish online youth services, and a partner/competitor for municipal digital well-being procurement.
• Save the Children Denmark: Major international NGO operating in Denmark with programs on children's mental health, school wellbeing, and anti-bullying. Competes with GirlTalk for foundation funding, school partnerships, and visibility on adolescent well-being issues in Denmark.
• Børns Vilkår (BørnTelefonen): Denmark's largest child-welfare NGO running the anonymous BørnTelefonen helpline for under-18s. Direct overlap with GirlTalk's anonymous chat counseling and child/youth services, with a broader (gender-neutral) remit.

Regional players

• TUBA (Terapi og Unge Børn af Alkoholskadede): Danish NGO offering therapy and community groups for young people from families with addiction issues. Comparable target demographic (Danish youth in distress) and group-counseling service format, with a more specialized scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/GIRLTALKdanmark
• Facebookfacebook.com/GirlTalkdk
• LinkedInlinkedin.com/company/girltalk.dk
• Instagraminstagram.com/girltalkdk
• TikToktiktok.com/discover/girltalkdk?lang=en&sender_device=pc&sender_web_id=6957282728916256262&is_from_webapp=v1&is_copy_url=0
• Xx.com/GirlTalkdk

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GirlTalk.dk