Beijing Acupuncture & Healing Center

What Beijing Acupuncture & Healing Center does

Beijing Acupuncture & Healing Center is a private Traditional Chinese Medicine (TCM) clinic founded in 2007 and headquartered at 801 Bethel Road in Columbus, Ohio, with a secondary office in Worthington, Ohio. The practice is operated by two principal practitioners, Joseph J. Zhuang and Shufeng Ding, each with over 30 years of clinical experience, both credentialed as Registered Acupuncturists with NCCAOM Dipl. Ac. & C.H. designations and affiliated with the China Academy of TCM and the China Beijing International Acupuncture Training Center (a WHO Collaborating Center).

The clinic delivers TCM services including acupuncture, Chinese herbal medicine, cupping, moxibustion, TDP lamp heat therapy, Tui Na massage, electrical stimulation, auricular acupuncture, and diet counseling, with a specialty focus on IVF/IUI fertility support alongside pain management, gynecological conditions, stress and mental health, allergies, and general wellness. Treatments use single-use disposable needles disposed of per OSHA biomedical waste guidelines.

The business operates a direct-to-consumer model with pay-as-you-go per-visit pricing (not publicly disclosed), supplemented by insurance reimbursement as an in-network provider for OSU employee/student plans (NGS, Aetna, Healthsmart), United Healthcare, BWC workers' compensation, Parker NGS CoreSource, and auto insurance. Patient acquisition relies on word-of-mouth referrals, published testimonials, and community presence in the Columbus metro, with no disclosed digital marketing, mobile app, or online booking infrastructure. The practice has no institutional investors, no parent company, and no disclosed revenue.

Name

Beijing Acupuncture & Healing Center

Legal name

Beijing Acupuncture & Healing Center

Website

https://acuhealingoh.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Beijing Acupuncture & Healing Center is a privately-held Traditional Chinese Medicine clinic in Columbus and Worthington, Ohio, delivering acupuncture, herbal medicine, cupping, and fertility support to individual consumers on a pay-per-visit and insurance-reimbursable basis.

Ownership category

akta.pro rank

Product category

Traditional Chinese Medicine and Acupuncture Services

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Reflexology & Acupressure Services (HSALAFAM)

akta.pro secondary industries

Cupping Therapy & Gua Sha Bodywork (HSADAHAN), Medical/Therapeutic Massage (Rehab/Pain Management) (HSALAEAO)

Keywords

• Acupuncture therapy
• Traditional Chinese medicine
• Cupping therapy
• Herbal medicine
• Pain management

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Acupuncture Treatment Services: Direct patient payments for acupuncture and TCM treatments, with insurance billing as a secondary payment source. Services include initial consultation, acupuncture sessions, cupping, TDP heat lamp therapy, and diet counseling.
2. Insurance Reimbursement: The clinic is a network provider for multiple insurance plans including OSU Employee (NGS), OSU Students (Aetna), United Healthcare, Healthsmart, BWC, Parker NGS CoreSource, and auto insurance, generating revenue through insurance claim reimbursements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Beijing Acupuncture & Healing Center delivers Traditional Chinese Medicine (TCM) services, including acupuncture with disposable needles, Chinese herbal medicine, moxibustion, cupping, TDP heat lamp therapy, Tui Na massage, electrical stimulation, auricular acupuncture, and diet counseling. Treatments are delivered as integrated in-person appointments at the Columbus clinic, with a specialized focus on pain management, fertility support (including IVF/IUI), stress, allergies, and women's health.

Product overview

Beijing Acupuncture & Healing Center is a Traditional Chinese Medicine (TCM) clinic offering a unified set of holistic therapeutic services. The core service portfolio includes acupuncture treatment, Chinese herb medicine, moxibustion, cupping therapy, TDP lamp heat therapy, Tui Na Chinese massage, auricular acupuncture, electrical stimulation, and diet counseling. The clinic also provides specialized IVF and IUI fertility support services. All treatments are delivered as part of comprehensive appointments that include patient intake, treatment, and follow-up care advice, addressing conditions ranging from pain relief and stress management to gynecological disorders and infertility.

Differentiator

Problem solved

Functional benefit

Products and services

• Acupuncture Treatment Traditional acupuncture involving insertion of thin disposable needles into specific pressure points to regulate energy flow (Qi) through human meridians, stimulate healing, restore balance, and reinforce immunity; used by patients seeking pain relief, fertility support, stress management, and general wellness.
• Chinese Herb Medicine Traditional Chinese herbal medicine treatments prescribed by the practitioners as part of the clinic's holistic therapy approach.
• Cupping Therapy Traditional cupping treatment included in appointments as part of holistic therapy for pain relief and improved circulation.
• TDP Lamp Heat Therapy Mineral heat lamp treatment used to provide therapeutic warmth and support healing during acupuncture sessions.
• Tui Na Chinese Massage Traditional Chinese massage therapy technique used as part of the holistic treatment approach.
• Moxibustion Traditional Chinese medicine therapy involving burning dried mugwort on particular points on the body to promote healing.
• Auricular Acupuncture Ear acupuncture treatment technique used as part of the TCM therapy approach.
• Diet Counseling Nutritional and dietary advice provided as part of the comprehensive TCM treatment approach.
• Electrical Stimulation Therapy Acupuncture with electrical stimulation used to enhance treatment effects.
• IVF and IUI Support Acupuncture support treatments specifically designed to complement and enhance fertility treatments including In Vitro Fertilization (IVF) and Intrauterine Insemination (IUI).

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered minor.

• OSU (Ohio State University) Employee Health Plan - NGSminorOthersNetwork provider for OSU employees' NGS insurance plan, allowing the clinic to serve university staff and bill directly through this insurance.
• United HealthcareminorOthersIn-network provider for United Healthcare insurance plans, enabling direct billing for covered patients.
• Healthsmart Benefit SolutionsminorOthersNetwork provider for Healthsmart benefit plans including Comprehensive Plan for OSU students and OSU Visiting Scholars.
• BWC (Bureau of Workers' Compensation)minorOthersApproved provider for Ohio Workers' Compensation insurance, treating work-related injuries.
• AetnaminorOthersNetwork provider for OSU student Aetna insurance plans.
• Parker NGS CoreSourceminorOthersNetwork provider for Parker NGS CoreSource insurance plans.
• Auto Insurance ProvidersminorOthersAccepts auto insurance for patients with motor vehicle accident injuries.
• China Academy of TCMminorStrategic or Co-development PartnerBoth practitioners serve as Professor & Chief Doctor of China Academy of TCM in Beijing, representing their professional affiliation and training lineage.
• China Beijing International Acupuncture Training Center (WHO Collaborating Center)minorStrategic or Co-development PartnerDr. Joseph Zhuang serves as Professor at this WHO Collaborating Center in China, representing training and certification connections.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Modern Acupuncture: National franchise operating multi-location acupuncture clinics across the U.S. Both Beijing Acupuncture & Healing Center and Modern Acupuncture deliver acupuncture as a multi-modality outpatient service to general consumer populations.
• Tao of Wellness: Traditional Chinese Medicine clinic in Southern California offering acupuncture, herbal medicine, and integrative care. Comparable as a founder-led TCM practice emphasizing physician-grade credentials and holistic treatment philosophy.
• Yinova Center: Acupuncture and Chinese medicine clinic group with multiple NYC-area locations, offering fertility, pain, and gynecological acupuncture specialties — directly overlapping Beijing Acupuncture's IVF/IUI support and pain management offerings.
• Morningside Acupuncture: Multi-practitioner acupuncture clinic offering pain, fertility, and stress management services. Comparable outpatient TCM service model serving a similar general consumer patient base.

Emerging players

• WTHN: Modern acupuncture and Chinese medicine brand offering acupuncture sessions, herbal formulas, and wellness products. Comparable in modality mix but targets a younger, digitally-engaged consumer with strong brand positioning.

Broad incumbents

• Hand & Stone Massage and Facial Spa: National spa franchise delivering massage and facial services with membership pricing. Competes for relaxation- and self-care-driven consumer spend in the same wellness-services category.
• The Joint Chiropractic: National chiropractic franchise providing routine musculoskeletal care on a walk-in basis. Competes for the same pain-management and wellness-minded consumer segment through a different alternative-care modality.
• Massage Envy: Large national franchise offering massage, skin care, and wellness services including some locations with acupuncture add-ons. Comparable as a scaled outpatient wellness brand competing for the same relaxation/pain-management consumer wallet.

Others

• Pacific College of Health and Sciences: Accredited college training acupuncturists and TCM practitioners in the U.S. Connected as an ecosystem participant — its graduates are a potential future talent pipeline for clinics like Beijing Acupuncture & Healing Center.

Regional players

• Integrative Health Center: Regional acupuncture and integrative medicine clinic offering Chinese medicine alongside other complementary therapies. Comparable modality mix with similar founder-led outpatient delivery model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beijing Acupuncture & Healing Center