Rafeeq

Online Delivery Marketplacegorafeeq.com

Rafeeq is a Qatar-based multi-category quick-commerce and delivery platform founded in 2018 that serves Qatari consumers across food, grocery, retail, pharmacy, flowers, and beauty via mobile apps and a marketplace vendor network using a transaction-fee model.

Company typePrivate
Founded2018
HeadquartersDoha, Qatar
Headcount251–500
GTM typeB2C
OfferingDigital Commerce or Content

What Rafeeq does

Rafeeq is a Qatar-based, private quick-commerce and delivery platform founded in 2018 and headquartered in Lusail. It operates a multi-category consumer marketplace spanning food delivery from restaurants, on-demand grocery, a general e-commerce Market (electronics, home/kitchen, beauty, baby/nursery, toys, books, stationery, fashion accessories, traditional souqs), pharmacy and health & wellness products, flowers, and a dedicated beauty and fragrance section branded as Stars. Consumers access the platform via native mobile applications on iOS, Android, and Huawei AppGallery, as well as a web storefront at gorafeeq.com. The platform connects individual Qatari consumers with hundreds of vendor partners including restaurants, grocery stores, pharmacies, electronics retailers, toy stores, and beauty shops.

Rafeeq monetises through marketplace commissions and transaction fees on orders fulfilled by its vendor network, with product-level pricing set by individual merchants. The company has secured a strategically distinctive partnership with Qatar's Ministry of Commerce and Industry (MoCI) — alongside competitor Snoonu — to deliver government-subsidised food supplies to Qatari citizens, embedding Rafeeq within the national social-welfare delivery infrastructure. The platform is staffed by 251-500 employees and led by CEO Abdullah Thamer Alhemaidi. In 2026, the company received the Rawda Award for Excellence in Social Work from the Amir of Qatar in recognition of its community-facing initiatives, particularly during Ramadan.

Rafeeq firmographics

Firmographics

Name: Rafeeq
Legal name: Rafeeq
Website: https://gorafeeq.com
Company type: Private
Founded year: 2018
Operating status: Operating
Headcount range: 251–500 employees
Short description: Rafeeq is a Qatar-based multi-category quick-commerce and delivery platform founded in 2018 that serves Qatari consumers across food, grocery, retail, pharmacy, flowers, and beauty via mobile apps and a marketplace vendor network using a transaction-fee model.
Ownership category
akta.pro rank

Rafeeq industry classification

Industry

Product category: Online Delivery Marketplace
NAICS: Limited-Service Restaurants (722513), Convenience Retailers and Vending Machine Operators (44513)
SIC: Retail-Eating & Drinking Places (5810), Retail-Grocery Stores (5411)
akta.pro primary industry: Food Delivery & Restaurant Logistics Platforms (BPAMAHAB)
akta.pro secondary industries: Restaurant Meal & Prepared Food Delivery (CRAFAFAB), Restaurant Meal Delivery Platforms (TLAAAHAA)

Keywords

Online delivery platform
Multi-category marketplace
Quick commerce
Food delivery service
On-demand logistics

Where Rafeeq is headquartered

Location

Headquarters

HQ city: Doha
HQ country: Qatar
HQ region: Middle East

Offices1 record

Markets served

Rafeeq business model

Business model

GTM type: B2C
Offering type: Digital Commerce or Content
Cost components: Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

Delivery commissions and transaction fees: Rafeeq charges merchants and vendors on its platform a commission for order fulfillment and delivery services. The platform aggregates orders from multiple vendor categories including restaurants, grocery stores, pharmacies, and retail stores.

Pricing tiers

Model	Billing	Price
Transaction based/ take rate	Pay-as-you-go	Consumer delivery service

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Rafeeq product offering

Product offering

Core offering

Rafeeq is a Qatar-based multi-category on-demand delivery marketplace that connects consumers with third-party vendors across restaurant food, grocery, retail/e-commerce (Market), pharmacy and health/wellness, flowers, and beauty/fragrance (Stars) verticals. Orders are placed via iOS, Android, and Huawei mobile apps or the web storefront and fulfilled through Rafeeq's last-mile delivery operations across the country. The platform also operates a government-partnered home delivery service for subsidised food supplies in collaboration with Qatar's Ministry of Commerce and Industry.

Product overview

Rafeeq is a Qatar-based quick commerce and delivery platform operating as a unified multi-category marketplace. The platform's core offerings include food delivery from restaurants, grocery delivery, a general e-commerce marketplace (Market), health and wellness/pharmacy products, flowers, and a dedicated beauty/fragrance section (Stars). The platform connects consumers with various vendors and restaurants through its mobile applications available on iOS, Android, and Huawei platforms, enabling home delivery across Qatar. The company also partnered with the Ministry of Commerce and Industry and Snoonu to offer home delivery of subsidised food supplies.

Differentiator

Problem solved

Functional benefit

Brands

Rafeeq Market: A section on the platform featuring various retail stores and products.
Rafeeq Grocery
Rafeeq Food

Companies that use Rafeeq

Customer profile

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Rafeeq technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Rafeeq partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core and minor.

Ministry of Commerce and Industry (MoCI) QatarcoreStrategic or Co-development PartnerRafeeq collaborated with Qatar's Ministry of Commerce and Industry and delivery platform Snoonu to launch a home delivery service for subsidised food supplies for citizens. The service aims to improve digital food supply services, offering secure, efficient, and widespread delivery across the country.
SnoonuminorChannel Partner/ Reseller/ DistributorSnoonu partnered with Rafeeq and MoCI Qatar to deliver subsidised food supplies to citizens as part of the government's digital food supply initiative.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Rafeeq competitors and assessment

Company assessment

Broad incumbents

Uber Eats: Global on-demand food delivery incumbent. Useful global benchmark for marketplace economics, rider logistics, and category expansion patterns relevant to Rafeeq's super-app trajectory.
Careem: UAE-based super-app (Uber-owned) offering food, grocery, and on-demand services across MENA. Comparable as a multi-vertical delivery and ride-hailing platform and as a likely competitor if Rafeeq attempts regional expansion.
Deliveroo: Global restaurant delivery platform with historical MENA presence. Comparable three-sided marketplace model (consumers, restaurants, riders) relevant for benchmarking take rates and operations.
Noon: Middle East e-commerce platform with same-day and quick-commerce delivery. Overlaps with Rafeeq's Market and grocery verticals and represents the broader incumbent competing for the same consumer basket.
Talabat: Pan-MENA food and grocery delivery platform owned by Delivery Hero. Comparable on multi-category delivery and marketplace model, and a major regional competitor for any expansion ambition Rafeeq may pursue out of Qatar.

Regional players

HungerStation: Saudi Arabia-focused food delivery platform (Delivery Hero). Closely comparable marketplace structure and restaurant delivery mechanics, useful for assessing MENA delivery dynamics outside Qatar.
Mrsool: Saudi on-demand delivery platform with crowdsourced courier model. Comparable as a GCC multi-category delivery player with similar technology stack and merchant-courier dynamics.
Jahez: Leading Saudi Arabian food delivery platform with expanding quick-commerce verticals. Operates a similar marketplace and multi-category delivery model, providing a regional benchmark for unit economics and competitive intensity in GCC delivery.

Emerging players

InstaShop: MENA grocery and convenience delivery platform (acquired by Delivery Hero). Comparable in grocery last-mile delivery mechanics and customer use case overlap with Rafeeq Grocery.

Direct peers

Snoonu: Qatar's leading on-demand delivery and super-app platform. Directly comparable as the primary food, grocery, and retail delivery competitor in Qatar, and notably a co-partner with Rafeeq on the MoCI subsidized food delivery initiative.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

Rafeeq financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Rafeeq leadership team

Management profile

Number of profiles

Profiles1 record

Rafeeq funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Rafeeq M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rafeeq

What does Rafeeq do?

Is Rafeeq a public or private company?

Rafeeq is a private company. It is classified as unknown and is currently operating.

When was Rafeeq founded?

Rafeeq was founded in 2018. It employs 251 to 500 people.

Where is Rafeeq based?

Rafeeq is headquartered in Doha, Qatar, in the Middle East region.

How does Rafeeq make money?

One revenue line is on record: delivery commissions and transaction fees.

Who are Rafeeq's main competitors?

Broad incumbents on record are Uber Eats, Careem, Deliveroo, Noon and Talabat. Regional players are HungerStation, Mrsool and Jahez. InstaShop is listed as an emerging player. Snoonu is listed as a direct peer.

Does Rafeeq have an API?

No public API is recorded for Rafeeq.

What industry is Rafeeq in?

Rafeeq's product category is Online Delivery Marketplace. Its primary akta.pro industry code is BPAMAHAB, Food Delivery & Restaurant Logistics Platforms, with a secondary code of CRAFAFAB, Restaurant Meal & Prepared Food Delivery. Its NAICS code is 722513 and its SIC code is 5810.