Ferris Buehler Communications

What Ferris Buehler Communications does

Ferris Buehler Communications GmbH (FBC) is a Baden, Switzerland-headquartered communications agency operating as a 360° storytelling and PR firm in the DACH region. Founded in 1999 by former journalist Ferris Bühler, the company serves large and mid-sized enterprises across tourism, hospitality, automotive, beverage, broadcasting, consumer electronics, and food service — with a publicly named client roster that includes Hertz, Dyson, Edelweiss Air, blue Sport & blue News, HEINEKEN Switzerland, Zurich Tourismus, LA VAL Hotel & Spa, Dallmayr, Grand Hotel Kronenhof, and Engstligenalp. Service delivery is structured around a proprietary "FBC Method" — a three-step 360° storytelling framework (free consultation, customized plan, target-media placement) that the agency treats as its core intellectual asset.

The company's product surface spans six core service lines (Public Relations, Content Production, Events, Branding & Corporate Identity, Online Marketing & Social Media, and Media Training & Seminars), plus two adjacent offerings: the Digi-Telling Workshop — a one-day, CHF 14,990 productized training program co-developed with partner Digital go — and the StoryRadar podcast, an owned sub-brand hosted by the founder. Operations run through a four-person leadership team (founder/CEO plus three directors appointed in 2023), and the firm maintains a media-partner ecosystem including Admeira, Goldbach, Ringier Advertising, and the Swiss Travel Communicators (STC) network.

Revenue mechanics combine monthly retainers (CHF 2,000–5,000 per client), project and campaign fees (CHF 500–12,000), and workshop/training income. GTM is sales-led direct enterprise engagement, beginning with a free initial consultation and emphasizing long-term retainers over one-off campaigns. The firm is privately held by the founder, has no external funding, and reports no consolidated revenue, so financial scale must be triangulated from headcount (11–50), enterprise client count, and pricing — implying mid-single-digit million CHF annual revenue.

Name

Ferris Buehler Communications

Legal name

Ferris Bühler Communications GmbH

Website

https://ferrisbuehler.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Ferris Buehler Communications is a Swiss 360° storytelling and PR agency serving large and mid-sized enterprises across the DACH region with PR, content production, events, branding, and digital marketing services.

Ownership category

akta.pro rank

Product category

Public Relations & Communications Services

NAICS

Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Product & Brand PR (Consumer & B2B) (BPAFADAH)

akta.pro secondary industries

Reputation Management & Online PR (BPAFADAN), Technology & B2B PR (MPAAADAC)

Keywords

• Public relations services
• Content production
• Corporate storytelling
• Brand communications
• Media relations

Headquarters

HQ city

Baden

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. PR and Communications Retainers: Monthly retainer agreements for ongoing PR and communications services, typically ranging from CHF 2,000 to 5,000 per month. Includes all tasks from briefing, writing, editing, distribution, follow-ups, story placement with selected journalists, ongoing consulting, and coordination.
2. Campaign and Project Fees: One-time campaign or project-based fees for specific PR campaigns, media events, content production, or concept development. Prices range from CHF 500 for media releases to CHF 1,500-12,000 for concepts.
3. Training and Workshop Services: Revenue from PR seminars and the Digi-Telling workshop program. The Digi-Telling workshop costs CHF 14,990 for a one-day workshop with 2 experts for up to 10 people.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

Ferris Buehler Communications is a 360° storytelling and PR agency that delivers integrated communications services including public relations, content production (video, photo, written), event management, branding and corporate identity, online marketing and social media, and media training. The agency serves large and medium-sized enterprises in the DACH region, primarily Switzerland, across tourism, hospitality, automotive, beverage, consumer electronics, and broadcasting sectors. It operates through monthly PR retainers, project-based campaigns, and specialized workshops using its proprietary FBC storytelling methodology.

Product overview

Ferris Buehler Communications is a 360-degree storytelling and PR agency operating as a service-based company rather than a software product. The agency offers an integrated portfolio of communications services including Public Relations, Content Production, Events, Branding & Corporate Identity, Online Marketing & Social Media, and Media Training & Seminars. These services are delivered as a 'complete package' offering end-to-end marketing strategy, planning, execution, and evaluation. The agency also provides specialized offerings including a Digi-Telling Workshop (in partnership with Digital go) and operates its own StoryRadar Podcast. The FBC Method serves as their proprietary communications methodology centered on creative storytelling.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations PR services including media relations, press releases, story placement, and strategic communications for clients across tourism, hospitality, lifestyle, automotive, beverage, and consumer electronics industries.
• Content Production Production of videos, photos, and written content for marketing channels and media distribution, supporting client storytelling across owned, earned, and paid channels.
• Events Planning and organization of corporate events, PR stunts, product launches, and experiential marketing activations.
• Branding & Corporate Identity Brand positioning, logo development, corporate design, and brand messaging services for enterprise clients.
• Online Marketing & Social Media Social media management, online campaigns, performance marketing, and digital advertising services for enterprise clients across the DACH region.
• Media Trainings & Seminars (PR- und Medienarbeit mit der Ferris Buehler Methode) Training programs teaching PR and media skills using the proprietary Ferris Bühler methodology, available to enterprise clients and communication professionals.
• Digi-Telling Workshop A one-day workshop combining digitization strategy with storytelling, conducted jointly with Digital go, priced at CHF 14,990 for up to 10 participants, covering digital channel strategy and content creation.
• Guerilla Marketing / PR Stunts Unconventional PR stunts and guerrilla marketing campaigns designed to create viral attention through creative storytelling.

Quantifiable outcome

• 47 million CHF media value generated for clients
• +3 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered core and minor.

• AdmeiracoreGTM or Marketing PartnerLeading Swiss TV advertising marketing company. Admeira is one of FBC's key media partners for placing TV advertising and campaigns.
• GoldbachcoreGTM or Marketing PartnerSwiss marketing and advertising platform partner for media campaigns and distribution.
• Ringier AdvertisingcoreGTM or Marketing PartnerMedia partner for advertising and campaign distribution through Ringier's media network.
• Digital gocoreStrategic or Co-development PartnerDigital marketing agency partner. Together they offer the Digi-Telling Workshop combining digital marketing expertise with storytelling. FBC brings storytelling expertise while Digital go provides digital marketing knowledge.
• Online MarketingminorGTM or Marketing PartnerOnline marketing services partner for digital campaign execution.
• Swiss Travel Communicators (STC)coreStrategic or Co-development PartnerNetwork of travel journalists, creators, and marketers. FBC founder Ferris Buehler serves as president of STC. The partnership provides access to media professionals and travel industry insights.
• Swiss DiversityminorStrategic or Co-development PartnerPartnership for promoting diversity and inclusion in Switzerland. FBC supports the initiative as a partner since its inception.
• LivesystemsminorGTM or Marketing PartnerMedia partner for campaign distribution and media planning.
• SportsemotionminorGTM or Marketing PartnerSports marketing and emotion partner for sports-related campaigns.

Scale indicators4 records

Recent moves2 records

Expansion highlights5 records

Broad incumbents

• Edelman Switzerland: Swiss office of Edelman, the world's largest PR firm. Offers the full PR, brand, and digital communications suite and competes with FBC for enterprise and multinational clients seeking pan-European or global campaign support from a Swiss base.
• FleishmanHillard Switzerland: Global PR network with a Zurich presence serving large Swiss and multinational clients. Overlaps with FBC on corporate communications, media relations, and brand storytelling for enterprise accounts in the DACH region.
• Serviceplan Group: Large Munich-headquartered integrated communications and creative group with strong DACH presence. Comparable to FBC in serving enterprise clients across PR, content, events, and digital from a German-speaking market base.
• Jung von Matt: Hamburg-based creative and communications group with Swiss clients and storytelling-led campaigns. Competes for similar brand storytelling and integrated comms briefs across DACH.
• Burson (formerly BCW): Global PR and communications network with significant European presence. Competes with FBC on enterprise PR mandates and offers broader geographic reach and scale than a Switzerland-only boutique.
• Ketchum Switzerland: Omnicom-owned global PR network with a Swiss footprint. Provides media relations, brand communications, and content services comparable to FBC's core PR and content production offerings.

Emerging players

• WE Communications: Independent global communications agency with EMEA presence. Competes for similar enterprise and technology storytelling engagements and offers comparable integrated PR and content services.
• Hotwire Public Relations: Global tech-focused communications agency with European operations. Comparable to FBC's technology and consumer clients (e.g., Dyson) on storytelling-led product launches and media relations for tech-forward brands.

Direct peers

• Farner: One of the largest Swiss PR and communications consultancies, headquartered in Zurich. Farner competes head-to-head with FBC for Swiss enterprise clients across PR, content, and integrated communications mandates, with materially more headcount and broader service lines.

Regional players

• PRfact AG: Zurich-based Swiss PR and communications agency serving SMEs and enterprises. Comparable to FBC as a direct Swiss PR competitor with similar service mix and target mid-to-large enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@ferrisbuehlercommunications
• Facebookfacebook.com/ferrisbuehlercom
• LinkedInlinkedin.com/company/ferris-b%C3%BChler-communications
• Instagraminstagram.com/ferris_buehler_communications
• TikToktiktok.com/@ferrisbuehlercom

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ferris Buehler Communications