Provisian
Provisian is a privately held, Kalamazoo-based cloud financial planning platform that combines Plaid-powered account aggregation, Monte Carlo simulations, and a client portal for individual consumers and financial advisors across subscription tiers.
- Company typePrivate
- Founded2023
- HeadquartersRemote, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Provisian does
Provisian Inc. is a privately held, Kalamazoo, Michigan-based (Remote First) financial planning software company that builds a cloud-based platform for financial advisors and individual consumers. The platform combines account aggregation via Plaid (covering 11,000+ U.S. financial institutions), Monte Carlo simulations, scenario analysis (Decision Map), portfolio and cash flow modeling, and a client portal for advisor-client collaboration. Data flows are read-only — no transactional capabilities — and the platform is hosted on Google Cloud with ISO 27001, SOC 2, and GDPR-aligned compliance inherited from infrastructure and aggregation partners.
The product is delivered through five subscription tiers: Personal Lite ($5/mo) and Personal Plus ($10/mo) for individuals, Starter ($75/mo) and Professional ($100/mo) for solo and growth-stage advisors, and a custom-priced Enterprise tier for firms with more than 25 advisors requiring SSO and firm-wide settings. Distribution is product-led via a website-based self-serve flow with a 14-day risk-free trial, supplemented by direct sales engagement for Enterprise contracts. Marketing channels to date are limited to the company website and a Product Hunt feature listing.
The company discloses no external funding, no parent company, no management team beyond generic contact information, and no founding date. Governance is under Michigan state law, and the platform is governed by a Privacy Policy effective April 19, 2024. The absence of disclosed capital, headcount, or named customers indicates an early-stage, likely bootstrapped operating profile with limited publicly verifiable scale signals.
Provisian firmographics
Firmographics- Name
- Provisian
- Legal name
- Provisian Inc.
- Website
- https://provisian.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Provisian is a privately held, Kalamazoo-based cloud financial planning platform that combines Plaid-powered account aggregation, Monte Carlo simulations, and a client portal for individual consumers and financial advisors across subscription tiers.
- Ownership category
- akta.pro rank
Provisian industry classification
Industry- Product category
- Financial Planning Software
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Net Worth & Personal Balance Sheet Tracking (FSAGADAF)
- akta.pro secondary industry
- Savings Automation & Goal-Based Savings (FSAGADAC)
Keywords
Where Provisian is headquartered
LocationHeadquarters
- HQ city
- Remote
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Provisian business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription - Personal Plans: Monthly subscription plans for individuals (Personal Lite at $5/month, Personal Plus at $10/month) providing investment planning, tax planning, college planning, Monte Carlo simulation, cash flow analysis, and account aggregation features.
- Subscription - Advisor Plans: Monthly subscription plans for financial advisors with tiered pricing (Starter at $75/month, Professional at $100/month) offering unlimited clients, account aggregation, custom branding, and dedicated account management.
- Enterprise Custom Pricing: Custom pricing for large firms with more than 25 advisors, including firm-wide settings, team collaboration, global models, and SSO login capabilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Personal Lite - $5/month for individuals seeking lightweight financial planning |
| Subscription | Monthly | Personal Plus - $10/month for financially-savvy individuals seeking comprehensive planning |
| Subscription | Monthly | Starter - $75/month for solo financial advisors |
| Subscription | Monthly | Professional - $100/month for independent advisors and growth firms |
| Other | Multi-year contract | Enterprise - Custom pricing for firms with more than 25 advisors |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Provisian product offering
Product offeringCore offering
Provisian is a cloud-based financial planning platform that aggregates accounts from over 11,000 financial institutions via Plaid and runs Monte Carlo simulations and Decision Map scenario analysis to support investment, tax, college, and retirement planning. The platform is delivered to two distinct audiences: individual consumers (Personal Lite and Personal Plus plans) and financial advisors (Starter, Professional, and Enterprise tiers), with the advisor tier adding a client portal for collaboration, performance tracking, and shared reporting.
Product overview
Provisian is a unified financial planning platform that combines account aggregation, scenario analysis, and client collaboration tools. The platform consists of core features including Account Aggregation (integrating with 11,000+ financial institutions via Plaid), Scenario Analysis with Monte Carlo simulations, Client Portal for advisor-client collaboration, Decision Map for stress testing choices, Live Reporting for near real-time performance tracking, and Portfolio Management. The product is offered through subscription tiers: Personal Lite and Personal Plus for individuals (at $5 and $10/month respectively), and Starter, Professional, and Enterprise tiers for financial advisors (at $75, $100/month, and custom pricing).
Differentiator
Problem solved
Functional benefit
Products and services
- Account Aggregation Seamlessly integrates Provisian with over 11,000 financial institutions to provide a near real-time view of user finances. Built on a Plaid partnership, this product provides read-only access to account balances, transactions, and financial details for financial advisors and individuals managing multiple accounts.
- Scenario Analysis Enables users to simulate market conditions to manage risk and make informed financial decisions. Includes Decision Map for stress testing the implications of each choice and Monte Carlo simulations running thousands of scenarios to identify the most probable outcomes for retirement and other financial planning goals.
- Client Portal Centralized portal for financial advisors to collaborate with clients, track performance, manage cash flow, and share personalized financial statements and interactive reports. Built for advisors and their clients to simplify client communications with intuitive reporting and synchronous collaboration.
Companies that use Provisian
Customer profileSegments3 records
Ideal customer profiles3 records
Provisian technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability3 records
Feature6 records
Provisian partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- PlaidcoreProvisian has partnered with Plaid to offer Account Aggregation functionality. Plaid provides secure access to over 11,000 financial institutions. Provisian does not have access to user credentials - this information is strictly available only to Plaid and the financial institution. The integration provides read-only access to financial accounts with no capability to initiate monetary transactions.
- Google CloudcoreProvisian's infrastructure is hosted and managed by Google Cloud, which regularly undergoes third-party audits and certifications to validate compliance with industry standards and regulations including ISO 27001, SOC 2, and GDPR.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Provisian competitors and assessment
Company assessmentDirect peers
- RightCapital: Advisor-focused financial planning software with Monte Carlo simulations, account aggregation, and client portal capabilities. Directly competes with Provisian for independent and mid-market advisory firms.
- eMoney Advisor: Fidelity-owned advisor planning and client portal platform with account aggregation, scenario analysis, and client engagement tools. Serves similar financial advisor and enterprise RIA segments as Provisian.
- MoneyGuidePro: One of the most widely used financial planning platforms for financial advisors, offering Monte Carlo simulations, goal-based planning, and client portal tools. Directly competes with Provisian in the advisor financial planning category.
- Advyzon: Advisor technology platform offering planning, CRM, portfolio management, and client portal tools. Competes with Provisian in providing unified advisor-facing software to independent RIAs.
Broad incumbents
- Orion Advisor Tech: Large enterprise wealthtech platform offering portfolio accounting, performance reporting, and financial planning. Broad incumbent serving enterprise RIAs with overlapping planning capabilities.
- SS&C Black Diamond: Wealth management platform offering portfolio reporting, rebalancing, and planning tools. Broad incumbent in the advisor technology space with overlapping client portal and planning capabilities.
- Intuit Mint (Credit Karma): Consumer personal finance management tool with account aggregation, budgeting, and basic planning features. Competes at the low end of Provisian's Personal Lite/Plus consumer offering.
- Advisor360 (Black Diamond): Integrated wealth management platform for large RIAs and broker-dealers, with portfolio reporting, client portal, and planning features. Broad incumbent competing for enterprise advisory firm relationships.
- Empower (Personal Capital): Consumer-facing wealth management and personal financial dashboard with account aggregation, planning, and advisory services. Competes with Provisian's Personal tier in the consumer financial wellness category.
Others
- Envestnet Yodlee: Data aggregation and analytics infrastructure provider for financial institutions and fintech apps. Provides the underlying account-aggregation layer that powers many planning platforms, including competing alternatives to Provisian's Plaid integration.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
Provisian social profiles
Digital presenceProvisian compliance and trust
Trust signalCompliance3 records
Provisian financial estimates
Financial estimateRevenue estimate
Valuation estimate
Provisian leadership team
Management profileNumber of profiles
Provisian funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Provisian M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Provisian
What does Provisian do?
Provisian is a cloud-based financial planning platform that aggregates accounts from over 11,000 financial institutions via Plaid and runs Monte Carlo simulations and Decision Map scenario analysis to support investment, tax, college, and retirement planning. The platform is delivered to two distinct audiences: individual consumers (Personal Lite and Personal Plus plans) and financial advisors (Starter, Professional, and Enterprise tiers), with the advisor tier adding a client portal for collaboration, performance tracking, and shared reporting.
Is Provisian a public or private company?
Provisian is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Provisian founded?
Provisian was founded in 2023. It employs 1 to 10 people.
Where is Provisian based?
Provisian is headquartered in Remote, United States, in the North America region.
How does Provisian make money?
Three revenue lines are on record. Subscription - Personal Plans are the primary driver. The others are subscription - Advisor Plans and enterprise Custom Pricing.
Who are Provisian's main competitors?
Direct peers on record are RightCapital, eMoney Advisor, MoneyGuidePro and Advyzon. Broad incumbents are Orion Advisor Tech, SS&C Black Diamond, Intuit Mint (Credit Karma), Advisor360 (Black Diamond) and Empower (Personal Capital). Envestnet Yodlee is listed as an others.
Does Provisian have an API?
No public API is recorded for Provisian.
What industry is Provisian in?
Provisian's product category is Financial Planning Software. Its primary akta.pro industry code is FSAGADAF, Net Worth & Personal Balance Sheet Tracking, with a secondary code of FSAGADAC, Savings Automation & Goal-Based Savings. Its NAICS code is 523940 and its SIC code is 6282.