DriveSafe Online
DriveSafe Online, operated by NexLearn, LLC, provides state-approved online defensive driving and traffic school courses to individual drivers and video-based safety training, microlearning, and LMS tools to corporate fleets across the United States.
- Company typePrivate
- Founded1994
- HeadquartersWichita, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What DriveSafe Online does
DriveSafe Online, operated by NexLearn, LLC, is a private U.S. provider of online driver education and fleet safety training. It serves individual motorists seeking insurance discounts, ticket dismissal, point reduction, court-ordered completion, or improved driving skills, and it serves organizations that train employees who drive for work. Its individual portfolio includes 1-hour and 6-hour defensive driving courses, additional state-specific programs, Spanish-language content, certificate delivery, and a free demonstration, with course pages covering all 50 states and Washington, D.C.
For fleets, the company offers 30-minute through 8-hour courses, a 7-minute microlearning library, ECO-Driving instruction, and an LMS for tracking employee progress. The course platform is described as HTML5-based and mobile-friendly, with full-screen narrated video, animated text, real-world driving scenarios, quizzes, and assessments. Intelligent bookmarking, cross-device progress synchronization, automatic state-compliance verification, and telematics integration support course completion and targeted fleet interventions; no standalone mobile app is listed.
Individual courses are sold primarily as one-time, state-specific purchases, with common listed prices of $24.95 to $29.95 and additional jurisdiction-specific fees. Fleet training uses subscription or contracted enterprise pricing, volume options, LMS integration, and multi-year contracts. Distribution combines direct self-serve website sales, state-specific search pages, a free demo, educational and social content, a dedicated fleet sales team, and partner or telematics-based channels. NexLearn has developed online courses since 1994; the input does not provide current revenue, a funding total, customer counts, or enterprise contract values.
DriveSafe Online firmographics
Firmographics- Name
- DriveSafe Online
- Legal name
- NexLearn, LLC
- Website
- https://drivesafeonline.org
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DriveSafe Online, operated by NexLearn, LLC, provides state-approved online defensive driving and traffic school courses to individual drivers and video-based safety training, microlearning, and LMS tools to corporate fleets across the United States.
- Ownership category
- akta.pro rank
DriveSafe Online industry classification
Industry- Product category
- Online Driver Education
- NAICS
- Automobile Driving Schools (611692), Professional and Management Development Training (611430)
- akta.pro primary industry
- Powertrain, Drivetrain & Transmission Specialist Training (EDAOAEAJ)
- akta.pro secondary industries
- Driver Behavior Scoring & Coaching Platforms (TLAEANAB), Corporate/L&D Course Licensing from Creators (B2B Upskilling) (MPACALAH)
Keywords
Where DriveSafe Online is headquartered
LocationHeadquarters
- HQ city
- Wichita
- HQ country
- United States
- HQ region
- North America
Markets served
DriveSafe Online business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Individual Defensive Driving Courses: One-time course fees for individual consumers seeking defensive driving education, insurance discounts, or ticket dismissal. Standard courses range from 1-hour to 6-hour options.
- State-Specific Course Fees: State-approved courses with specific pricing per state. Some states have mandated minimum pricing (e.g., Texas at $25 + $3 administrative fee).
- Fleet Training Solutions: Organization-wide driver safety training programs with volume pricing. Includes Learning Management System integration and comprehensive tracking.
- Microlearning Library Subscription: Fleet safety training modules available for ongoing training needs, designed to pair with telematics data for targeted intervention.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | 1-Hour Course - Standard |
| One time/ perpetual license | Pay-as-you-go | 6-Hour Course - Standard |
| One time/ perpetual license | Pay-as-you-go | Texas Defensive Driving Course |
| One time/ perpetual license | Pay-as-you-go | Virginia Driver Improvement Course |
| One time/ perpetual license | Pay-as-you-go | Wisconsin Failure to Yield Course |
| One time/ perpetual license | Pay-as-you-go | West Virginia Course |
| One time/ perpetual license | Pay-as-you-go | Washington D.C. Course |
| One time/ perpetual license | Pay-as-you-go | Washington State Courses |
| One time/ perpetual license | Pay-as-you-go | Tennessee Defensive Driving Course |
| One time/ perpetual license | Pay-as-you-go | Vermont Course |
| One time/ perpetual license | Pay-as-you-go | Wyoming Course |
| One time/ perpetual license | Pay-as-you-go | Utah Course |
| Subscription | Multi-year contract | Fleet Driver Training Options |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
DriveSafe Online product offering
Product offeringCore offering
DriveSafe Online operates an online defensive driving and traffic school platform providing state-approved courses for individual drivers (insurance discounts, ticket dismissal, point reduction) and fleet safety training programs for organizations. Courses are delivered through a proprietary mobile-friendly, video-based eLearning platform with full-screen video lessons, intelligent bookmarking, cross-device progress tracking, and Learning Management System (LMS) integration for enterprise fleet tracking.
Product overview
DriveSafe Online is an online defensive driving and traffic school platform offering a portfolio of video-based courses for individual drivers and fleet operators. The core offering consists of 1-hour and 6-hour defensive driving courses for insurance discounts and ticket dismissal, with state-specific variants (Texas, New Jersey, Virginia, Wisconsin, Washington, Tennessee, and others) that meet local DMV, court, and regulatory requirements. For fleet customers, the platform provides the 7-Minute Microlearning Library for targeted, data-driven training that pairs with telematics systems, the ECO-Driving Course for sustainability, and a Learning Management System (LMS) for tracking employee progress. Courses are available in English and Spanish, feature full-screen video with in-car and drone footage, and include a money-back guarantee. The company also offers a free demo and has been developing online courses since 1994 under parent company NexLearn, LLC.
Differentiator
Problem solved
Functional benefit
Products and services
- 1-Hour Defensive Driving Course Entry-level online defensive driving course priced at $24.95 that helps drivers qualify for auto insurance discounts, covering main defensive driving subjects in a condensed mobile-friendly video format.
- 6-Hour Defensive Driving Course Comprehensive online defensive driving course priced at $29.95 covering all aspects of defensive driving in considerable depth, used for insurance company requirements or court requirements that specify the 6-hour format.
- Texas Defensive Driving Course TDLR-approved (approval number CP075) online defensive driving course for Texas drivers to dismiss traffic tickets, qualify for insurance savings, and obtain Type 3A driving records; priced at $25 plus $3 state-required administrative fee.
- New Jersey Defensive Driving Course New Jersey Motor Vehicle Commission-approved online defensive driving course allowing New Jersey drivers to remove up to two points from their driving record and qualify for up to 10% insurance discount.
- Virginia Driver Improvement Course Virginia DMV and court-approved 8-hour online driver improvement course meeting court-ordered requirements, available for point reduction, ticket dismissal, and insurance discounts; priced at $54.95 plus $10 state certificate fee.
- Wisconsin Failure to Yield/Right of Way Course Wisconsin DOT-approved 2-hour online course priced at $29.95 for drivers convicted of failure-to-yield or right-of-way violations, covering Chapter 346 of Wisconsin Statutes.
- Washington State Traffic School Courses Washington State-approved traffic school with Level 1 Court (4-hour, $29.95), Level 2 Court (8-hour, $47.00), and insurance discount accident prevention course ($24.95) for drivers aged 55+.
- Tennessee Defensive Driving Course Tennessee Department of Safety and Homeland Security-approved 4-hour online course priced at $24.95 for ticket dismissal, point reduction eligibility, and insurance discounts.
- Fleet Driver Training Course Comprehensive defensive driving and safety training program for organizations with fleet drivers, available in 30-minute, 1-hour, 2-hour, 4-hour, 6-hour, and 8-hour formats, including Spanish language options, with Learning Management System integration for enterprise tracking.
- 7-Minute Microlearning Library Short, targeted fleet safety training modules designed to address specific driving mistakes, designed to pair with telematics systems for data-driven training and reduce preventable fleet incidents.
- ECO-Driving Course Specialized fleet training module focused on fuel-efficient and environmentally-friendly driving techniques to help fleets reduce costs and support sustainability goals.
- Spanish Language Defensive Driving Courses Defensive driving course content available in Spanish for 30-minute, 1-hour, 2-hour, 4-hour, 6-hour, and 8-hour formats, serving Spanish-speaking drivers across the same course portfolio.
Quantifiable outcome
- Up to 10% insurance premium reduction
- +4 more outcomes
Companies that use DriveSafe Online
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles5 records
DriveSafe Online technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
DriveSafe Online partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mazda USAnotableContent partnership featuring Jennifer Morrison, Mazda USA's Director of Vehicle Safety Strategy, in an article discussing drowsy driving dangers and available safety technologies. NHTSA data cited on drowsy driving statistics. Partnership highlights Mazda's Driver Attention Alert, Lane Departure Warning, and Radar Cruise Control systems.
Scale indicators6 records
Recent moves4 records
Expansion highlights7 records
DriveSafe Online competitors and assessment
Company assessmentDirect peers
- TrafficSchool.com: Long-running online traffic school offering state-approved defensive driving and driver-improvement courses. Closely overlapping product suite, target customers, and price points with DriveSafe Online.
- Safe2Drive: Online traffic school and defensive driving provider with state-approved courses across multiple U.S. states. Competes head-to-head for individual drivers seeking insurance discounts and ticket dismissal.
- iDriveSafely: Online defensive driving and traffic school provider offering state-approved courses for ticket dismissal, point reduction, and insurance discounts. Closely comparable in product, target market, and self-serve online delivery model.
- GoToTrafficSchool: Online traffic school and defensive driving courses accepted by courts and insurers across multiple states. Directly competes for the same individual-driver demand (court-ordered and insurance discount) via a similar self-paced online model.
- DriversEd.com: Online driver education company offering teen and adult driver ed, defensive driving, and traffic school. Overlaps in defensive-driving/traffic-school segment while extending into broader driver education.
- Improv Traffic School: Online defensive driving and traffic school with state-approved courses for ticket dismissal and insurance discounts. Direct competitor in the same consumer-facing, state-approval-driven category.
Broad incumbents
- Geotab: Large-scale fleet telematics and driver behavior analytics provider. Comparable as the data-layer counterpart to DriveSafe's microlearning fleet training product and a potential partner or competitor depending on content strategy.
- Lytx: Fleet video telematics and driver behavior analytics incumbent. Relevant because DriveSafe's microlearning modules are designed to integrate with telematics platforms like Lytx; Lytx owns the driver-data layer that DriveSafe's fleet product depends on.
- Samsara: Connected operations / fleet telematics platform with safety, driver coaching, and training-adjacent features. A broad incumbent whose driver-coaching roadmap intersects with DriveSafe's telematics-integrated training proposition.
Emerging players
- Aceable: Mobile-first online driver education and continuing education platform. Comparable in mobile-delivered, state-approved driver training with growing enterprise/insurance distribution — a more digitally native competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
DriveSafe Online social profiles
Digital presenceDriveSafe Online financial estimates
Financial estimateRevenue estimate
Valuation estimate
DriveSafe Online leadership team
Management profileNumber of profiles
Profiles1 record
DriveSafe Online funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DriveSafe Online M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DriveSafe Online
What does DriveSafe Online do?
DriveSafe Online operates an online defensive driving and traffic school platform providing state-approved courses for individual drivers (insurance discounts, ticket dismissal, point reduction) and fleet safety training programs for organizations. Courses are delivered through a proprietary mobile-friendly, video-based eLearning platform with full-screen video lessons, intelligent bookmarking, cross-device progress tracking, and Learning Management System (LMS) integration for enterprise fleet tracking.
Is DriveSafe Online a public or private company?
DriveSafe Online is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DriveSafe Online founded?
DriveSafe Online was founded in 1994. It employs 11 to 50 people.
Where is DriveSafe Online based?
DriveSafe Online is headquartered in Wichita, United States, in the North America region.
How does DriveSafe Online make money?
Four revenue lines are on record. Individual Defensive Driving Courses are the primary driver. The others are state-Specific Course Fees, fleet Training Solutions and microlearning Library Subscription.
Who are DriveSafe Online's main competitors?
Direct peers on record are TrafficSchool.com, Safe2Drive, iDriveSafely, GoToTrafficSchool, DriversEd.com and Improv Traffic School. Broad incumbents are Geotab, Lytx and Samsara. Aceable is listed as an emerging player.
Does DriveSafe Online have an API?
No public API is recorded for DriveSafe Online.
What industry is DriveSafe Online in?
DriveSafe Online's product category is Online Driver Education. Its primary akta.pro industry code is EDAOAEAJ, Powertrain, Drivetrain & Transmission Specialist Training, with a secondary code of TLAEANAB, Driver Behavior Scoring & Coaching Platforms. Its NAICS code is 611692.