What Rede Mais Brasil does

Rede Mais Brasil is a Brazilian pharmacy brand-licensing network that licenses the 'Mais Brasil Drogarias' brand and an associated support ecosystem to independent drugstores (drogarias) across Brazil. Founded circa 2012 as part of the multi-brand strategy of Grupo DSG Brasil, the network operates on a subscription-style licensing model in which affiliated stores (over 2,000 as of 2026) pay recurring fees for access to the national brand, collective purchasing power, marketing and trade marketing support, PBM (Programa de Benefícios em Medicamentos) integrations, and management tooling. Licensees target monthly revenues between approximately R$80,000 and R$600,000+ and serve neighborhood consumers, competing against large national pharmacy chains. The company is one of four business models under parent Grupo DSG Brasil (alongside DSG Farma, DSG Popular, and Poupe Brasil Drogarias), which collectively counts over 1,200 units and more than 30 years of market presence.

The technology platform is built around integrations rather than proprietary infrastructure. Associates access procurement and negotiation tools via Gruppy (the DSG Brasil platform), Scanntech for scanning, Dermaclub, and Bees, while PBM authorizations are routed through five integrated partners — ePharma, Orizon Farma, Vidalink, Portal da Drogaria, and Funcional — enabling discounts of 5–65% on medications. Compliance infrastructure (LGPD data governance, RDC 44 pharmacy operations) is provided through Febrafar, the parent associativism organization of Grupo DSG Brasil. The company does not offer a mobile app or public API, and its technology footprint is conventional SaaS/integration tooling rather than proprietary IP.

Go-to-market is centered on lead capture through the 'Quero ser licenciado' website form and supported by a regional office in Belém (Pará) opened in February 2023 to serve the North region. Member acquisition and retention are reinforced by a high-cadence schedule of 'Dia do Parceiro' trade events with major pharmaceutical manufacturers — including EMS, Hypera, Reckitt, Sandoz, Neo Química, Kimberly-Clark, Nívea, Principia, Medquímica, and Opella — as well as content marketing through a corporate blog, organic social media, and participation in industry events such as FarmaTrend. Revenue mechanics are not publicly disclosed; prospective licensees are quoted individualized commercial terms based on submitted business and revenue profiles. The company is privately held and founder-controlled, with no institutional investor participation, funding rounds, or M&A activity identified.

Name

Rede Mais Brasil

Legal name

Rede Mais Brasil

Website

https://redemaisbrasil.com.br

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Rede Mais Brasil licenses its brand and an integrated support ecosystem — collective purchasing, PBM integrations, trade marketing, and management tools — to more than 2,000 independent neighborhood pharmacies (drogarias) across all Brazilian states and the Federal District.

Ownership category

akta.pro rank

Product category

Pharmaceutical Retail Services

NAICS

Pharmacies and Drug Retailers (456110), Drugs and Druggists' Sundries Merchant Wholesalers (424210)

SIC

Retail-Drug Stores And Proprietary Stores (5912), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro primary industry

Retail & Community Pharmacies (Chain/Independent) (HLAFALAA)

akta.pro secondary industry

Prescription Pharmaceutical (Rx) Wholesale Distribution (CRAOAHAA)

Keywords

• Pharmacy brand licensing
• Independent drugstore network
• Pharmacy benefit management
• Trade marketing pharmacy
• Retail pharmacy consulting

Headquarters

HQ city

Varginha

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Brand Licensing / Associado Fees: Rede Mais Brasil generates revenue by licensing its brand to independent pharmacies across Brazil. Licensees (associados) pay for access to the network's brand, management tools, collective purchasing power, marketing support, and PBM program integrations. The company also benefits from commercial partnerships with pharmaceutical brands through events such as "Dia do Parceiro" and promotional campaigns.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Rede Mais Brasil licenses its "Rede Mais Brasil Drogarias" brand to independent pharmacy owners across Brazil, providing them with a multi-service package that includes collective purchasing power, PBM program access (18 suppliers, 50+ partner operators), trade marketing support, store management tools (Gruppy, Scanntech), dermo-cosmetic partnership access (Dermaclub), and Mix de Produtos consulting. The offering enables small and mid-sized independent drugstores to operate under a recognized national brand while leveraging centralized resources typically available only to large chains.

Product overview

Rede Mais Brasil Drogarias operates as a pharmacy network franchise/licensee system offering independent pharmacies a comprehensive platform including the national brand, PBM discount programs, trade marketing support, and management tools. Associated pharmacies receive access to purchasing consortiums, marketing campaigns, seasonal promotional events ('Dia do Parceiro'), product assortment guidance, and operational consulting to compete with major retail pharmacy chains across Brazil.

Differentiator

Problem solved

Functional benefit

Products and services

• Rede Mais Brasil Drogarias (brand licensing) Licensing of the "Rede Mais Brasil Drogarias" brand and operating model to independent pharmacy owners, granting access to the national brand, collective purchasing, marketing, and management resources for a recurring fee.
• PBM (Pharmacy Benefit Management) Program PBM program access for affiliated drugstores, aggregating 18 suppliers and 50+ partner operators to enable collective negotiating on pricing, reimbursements, and benefit contracts typically reserved for large chains.
• Trade Marketing Centralized trade marketing services — campaigns, point-of-sale materials, promotional planning, and field support — delivered to affiliated drugstores to professionalize their marketing without in-house resources.
• Ferramentas de Gestão (Management Tools) Management tool suite for affiliated drugstores, integrating Gruppy for store operations and Scanntech for checkout and inventory scanning to reduce operating costs and improve visibility.
• Mix de Produtos Product mix and category management consulting for affiliated drugstores, including access to the Dermaclub dermo-cosmetic partner network, to optimize assortment, margin, and category performance.

Quantifiable outcome

• Over 2,000 stores licensed under the brand, serving customers across all 27 Brazilian states and the Federal District.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

19 partnerships are on record, tiered major, core and minor.

• HyperamajorGTM or Marketing Partner · 23 June 2026Hypera Pharma, one of Brazil's largest pharmaceutical companies with a broad portfolio in medications, personal care, vitamins, nutrition, and wellness, partnered with Grupo DSG Brasil for a 'Dia do Parceiro' event on June 23, 2026. Associates accessed exclusive commercial conditions and special purchasing opportunities.
• Kimberly-ClarkmajorGTM or Marketing Partner · 15 June 2026Kimberly-Clark partnered with Grupo DSG Brasil for a 'Dia do Parceiro' event on June 15, 2026, offering exclusive commercial advantages to associates of the network.
• EMSmajorGTM or Marketing Partner · 28 May 2026EMS is a leading Brazilian pharmaceutical company recognized for innovation, quality, and a broad product portfolio. Grupo DSG Brasil hosted a 'Dia do Parceiro' event with EMS on May 28, 2026, offering differentiated commercial conditions and exclusive discounts to associates.
• SandozmajorGTM or Marketing Partner · 26 May 2026Sandoz, a global leader in generic and biosimilar pharmaceuticals, partnered with Grupo DSG Brasil for a 'Dia do Parceiro' event on May 26, 2026. Associates received exclusive commercial conditions and negotiation benefits across Sandoz's product portfolio.
• ReckittmajorGTM or Marketing Partner · 21 May 2026Reckitt, a globally recognized consumer health and hygiene company, partnered with Grupo DSG Brasil for a 'Dia do Parceiro' event on May 21, 2026. The event provided associates with differentiated commercial conditions, exclusive offers, and discounts on Reckitt brands.
• NíveamajorGTM or Marketing Partner · 5 May 2026Nívea partnered with Grupo DSG Brasil for a 'Dia do Parceiro' event on May 5, 2026, providing exclusive advantages and commercial opportunities for network associates.
• PrincipiamajorGTM or Marketing Partner · 23 March 2026Principia partnered with Grupo DSG Brasil for a 'Dia do Parceiro' event on March 23, 2026, offering exclusivity, science-backed products, and benefits to network associates.
• MedquímicamajorGTM or Marketing Partner · 27 February 2026Medquímica, a Brazilian pharmaceutical company recognized for quality, innovation, and commitment to health, partnered with Grupo DSG Brasil for a 'Dia do Parceiro' event on February 27, 2026. Associates received special discounts and differentiated commercial conditions.
• OpellamajorGTM or Marketing Partner · 9 October 2025Opella partnered with Rede Mais Brasil for a 'Dia do Parceiro' event on October 9, 2025, providing a full day of exclusive discounts and commercial advantages for associates.
• Nestlé (Meu Desconto Nutrição)majorGTM or Marketing Partner · 1 October 2025Nestlé operates the 'Meu Desconto Nutrição' PBM-style program through the ePharma platform, offering up to 50% discounts on infant nutrition and dietary supplement products (NAN, NESTONUTRI, NINHO, Materna, Nancare) to consumers at Rede Mais Brasil associated pharmacies. Pharmacies receive cashback reimbursement within 45 days of transaction closure via ePharma.
• FebrafarcoreStrategic or Co-development PartnerFebrafar is the parent organization of Grupo DSG Brasil, which operates the Rede Mais Brasil network. Febrafar provides data governance infrastructure (LGPD compliance portal, privacy policy), PBM integrations, and a national associativism platform that underpins the network's operations.
• ePharmacoreTechnology or IntegrationePharma is a PBM (Programa de Benefícios em Medicamentos) authorization platform and is described as the PBM pioneer in Brazil. It is an authorizer focused on the corporate and physical pharmacy segment, offering 180 products with discounts, no enrollment fee, and a 2.5% administrative fee per transaction. Rede Mais Brasil integrates ePharma's authorization system across its affiliated stores.
• Orizon FarmacoreTechnology or IntegrationOrizon Farma is described as one of the main corporate PBM authorizers in Brazil, with a catalog of over 1,800 brand and generic medication products offering discounts. Integrated into the Rede Mais Brasil associate ecosystem to provide price advantage to member pharmacies.
• VidalinkcoreTechnology or IntegrationVidalink is a corporate-focused PBM authorizer centered on prevention, noting that partner pharmacies see increased sales as employees show greater commitment to health. It charges a one-time 5% enrollment fee for the digital module.
• Portal da DrogariacoreTechnology or IntegrationPortal da Drogaria is a PBM platform focused on physical customers, managing various health plan and discount programs. It offers 506 products with discounts and a simplified enrollment process. Integrated across Rede Mais Brasil's associate network.
• Funcional (PBM)coreTechnology or IntegrationFuncional is a PBM serving both corporate and physical pharmacy channels, with 220 products available for discounted sale. It charges 8% for corporate enrollment and 4.4% administrative fee for physical PBM transactions. Integrated across the Rede Mais Brasil network.
• Gruppy (DSG Brasil Platform)coreTechnology or IntegrationGruppy is the DSG Brasil technology platform used by Rede Mais Brasil associates for product negotiation and ordering. The platform provides product catalogs and order management functionality accessible to licensed stores.
• Neo QuímicamajorGTM or Marketing PartnerNeo Química is a major Brazilian pharmaceutical manufacturer. The network conducts regular 'Dia do Parceiro' (Partner Day) events with Neo Química, offering exclusive commercial conditions and discounts to associates. Neo Química has also partnered with Grupo DSG Brasil on promotional campaigns such as 'Neo Química Premia.'
• Novo Nordisk and EurofarmaminorStrategic or Co-development PartnerNovo Nordisk (Danish pharmaceutical company) and Brazilian Eurofarma formed a strategic partnership to expand access to semaglutida-based medications (Ozempic, Wegovy) in Brazil. This partnership is referenced in industry content published on the Rede Mais Brasil blog as a market development affecting the pharmaceutical retail sector.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Panvel Farmácias: Regional pharmacy chain (~500 stores) concentrated in southern Brazil with strong e-commerce. Comparable as a multi-format retail pharmacy brand competing for supplier terms and end-consumer loyalty across overlapping Brazilian markets.
• Pague Menos: Major Brazilian pharmacy chain with ~1,600 stores. Comparable as a national pharmacy retail brand competing for the same end-consumer footfall and supplier negotiations as Rede Mais Brasil's independent affiliates, particularly in the North/Northeast regions.
• RD Saúde (Raia Drogasil): Brazil's largest pharmacy chain operator (2,800+ stores under Raia and Drogasil banners). Comparable as the dominant Brazilian retail pharmacy ecosystem player against whose scale Rede Mais Brasil's independent affiliates compete; overlap in customer base and supplier relationships.
• DPSP (Drogaria Pacheco + Drogaria São Paulo): Large regional pharmacy chain in Rio de Janeiro and São Paulo (1,400+ stores combined). Comparable as an established chain competitor against whose pricing power Rede Mais Brasil's affiliated independents must defend themselves.

Direct peers

• DSG Farma: Sister brand under Grupo DSG Brasil operating a franchise model for independent pharmacies. Most directly comparable to Rede Mais Brasil — same parent group, same target customer (independent drogarias), differentiated only by franchise vs. licensing structure.
• DSG Popular: Fourth brand under Grupo DSG Brasil (franchise format) serving similar independent pharmacy customer base. Comparable as an internal sister brand competing for the same prospective licensees and supplier relationships.
• Poupe Brasil Drogarias: Sister brand under Grupo DSG Brasil targeting price-conscious independent pharmacies via a brand licensing model. Directly comparable structure and customer segment to Rede Mais Brasil, both offering national brand + support bundle to independents.

Emerging players

• Farma Conde: Growing São Paulo-area pharmacy chain with ~250 stores focused on value pricing. Comparable as a competing pharmacy brand targeting similar value-conscious Brazilian consumers that Rede Mais Brasil's independents serve.
• Ultrafarma: Brazilian pharmacy chain with strong e-commerce positioning and value-pricing focus. Comparable as a digital-forward pharmacy retailer whose direct-to-consumer model competes with independent pharmacies in Rede Mais Brasil's network.

Others

• Funcional Health: Brazilian PBM operator (corporate + physical segments, 220+ products) integrated into Rede Mais Brasil's network. Comparable as a key PBM technology partner whose economics directly shape the network's value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MaisBrasilDrogarias
• LinkedInlinkedin.com/company/mais-brasil-drogarias-oficial
• Instagraminstagram.com/redemaisbrasiloficial

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rede Mais Brasil