Vivi Papaliaga
Vivi Papaliaga is a Greek freelance web designer and sole proprietor offering WordPress-based website design, development, SEO, email marketing, and social media services to small businesses globally, with a documented client base concentrated in Greece.
- Company typePrivate
- Founded2008
- HeadquartersLárisa, Greece
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Vivi Papaliaga does
Vivi Papaliaga is a Greek freelance web designer and sole proprietor operating out of Lárisa, Greece, founded approximately in 2008. The practice offers an integrated suite of digital services targeting small businesses, including website design, WordPress-based website development and e-commerce builds, search engine optimization, email marketing, social media implementation, and Google Ads campaign management. The founder personally delivers all services, supported by a Master's degree in Interactive Multimedia, a Mini MBA Diploma, a Diploma in Marketing and Strategy, and a Certified eMarketing Associate (CeMA) credential from the eMarketing Association (USA).
The technology stack is built entirely on the WordPress platform, chosen for its customizability, SEO-friendliness, and cost-effectiveness for SMB clients. Deliverables include responsive, mobile-friendly websites with revision-until-satisfaction workflows. No proprietary technology, APIs, applications, or AI/ML components are present; the practice operates as a traditional services business without software products, patents, or registered intellectual property.
The business model is project-based professional services priced via custom quotations, with no publicly disclosed pricing, no retainers documented, and no recurring software revenue. Customer acquisition is direct-to-consumer via the company's own WordPress website (vivipapaliaga.gr), personal referrals, phone (+30 6972265908), and email ([email protected]). The client base consists exclusively of SMBs across verticals including advertising/media, fashion retail, technology, food & beverage, travel, hospitality, and manufacturing (e.g., Athens Flyers, Lolas Fashion, Setpoint Technologies, Best Wines). The firm claims global service delivery but the documented customer base is Greek. The business is bootstrapped with no external funding, no parent company, no subsidiaries, and 1-10 employees.
Vivi Papaliaga firmographics
Firmographics- Name
- Vivi Papaliaga
- Legal name
- Vivi Papaliaga
- Website
- https://vivipapaliaga.gr
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Vivi Papaliaga is a Greek freelance web designer and sole proprietor offering WordPress-based website design, development, SEO, email marketing, and social media services to small businesses globally, with a documented client base concentrated in Greece.
- Ownership category
- akta.pro rank
Vivi Papaliaga industry classification
Industry- Product category
- Web Design and Digital Marketing Services
- NAICS
- Graphic Design Services (541430), Advertising Agencies (541810)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Digital Marketing Strategy & Channel Mix Advisory (MPAAAFAF)
Keywords
Where Vivi Papaliaga is headquartered
LocationHeadquarters
- HQ city
- Lárisa
- HQ country
- Greece
- HQ region
- Europe
Markets served
Vivi Papaliaga business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Web Design & Development Services: Project-based professional services for website creation, redesign, and development. Services include work revisions until client satisfaction.
- SEO Services: Search engine optimization services to improve website rankings and drive organic traffic
- Social Media Services: Social media content creation, advertising, and brand presence management
- Email Marketing Services: Email marketing campaigns for product promotion, lead generation, and brand awareness
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Vivi Papaliaga product offering
Product offeringCore offering
Vivi Papaliaga is a freelance web designer offering professional website design, website development (primarily on the WordPress platform), search engine optimization (SEO), email marketing, and social media marketing services. She builds responsive, mobile-friendly, e-commerce-enabled websites and delivers integrated digital marketing services for small businesses worldwide.
Product overview
Vivi Papaliaga is a freelance web designer offering a comprehensive suite of digital services centered around web presence development. The core offerings include Website Design (creative, SEO-friendly, responsive web design), Website Development (WordPress-based solutions including e-commerce), Search Engine Optimization (SEO), Email Marketing, and Social Media Implementation. These services work together as an integrated digital marketing approach: website design and development establish the foundation, while SEO improves organic search visibility, email marketing enables direct customer communication, and social media implementation builds brand presence across platforms. All services are delivered by a single individual practitioner with 15 years of experience serving small businesses and companies worldwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Website Design
Quantifiable outcome
- SEO-optimized websites with improved search engine rankings for key content
Companies that use Vivi Papaliaga
Customer profileNamed customers10 records
Segments1 record
Ideal customer profiles1 record
Vivi Papaliaga technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Vivi Papaliaga partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Vivi Papaliaga competitors and assessment
Company assessmentOthers
- Fiverr: Global freelance marketplace offering packaged web design, SEO, and digital marketing services at fixed price points. Competes directly with Vivi for SMB digital services spending but via platform-mediated gig model rather than bespoke freelancer relationship.
- SiteGround: Greek-origin (Sofia/Bulgaria-based) web hosting company with deep WordPress specialization, hosting infrastructure, and managed WordPress tools. Operates in the same WordPress ecosystem as Vivi and shares geographic roots in SE Europe, though it is an infrastructure provider rather than a design services peer.
- Upwork: Global freelance marketplace connecting SMB clients with web designers, developers, and SEO specialists. Represents both a competitive channel (where SMBs can find cheaper alternatives to Vivi) and a potential distribution channel for her services.
Broad incumbents
- Wix.com: Global DIY website builder platform with built-in marketing tools, SEO features, and e-commerce capabilities serving the same SMB target customer. Represents a structural substitute for Vivi's design/development services rather than a direct competitor, but increasingly competes for the same wallet.
- Squarespace: Global DIY website builder targeting small businesses, creatives, and entrepreneurs with templated design, e-commerce, and built-in marketing tools. Competes with Vivi for the same SMB website build budget but via self-service platform rather than bespoke services.
Direct peers
- SmartSites: US digital marketing agency offering website design, development, SEO, PPC, and social media marketing primarily to SMBs. Highly comparable in service breadth and customer segment, though operating at substantially greater scale.
- WebFX: Large US-based digital marketing agency offering web design, SEO, PPC, social media marketing, and email marketing primarily to SMB clients — directly comparable in service mix and customer segment to Vivi Papaliaga, though operating at significantly larger scale.
- Thrive Internet Marketing Agency: US digital marketing agency delivering web design, SEO, social media marketing, and PPC services to small and mid-sized businesses. Comparable service portfolio and SMB customer focus, but with hundreds of employees versus Vivi's solo practice.
- Disruptive Advertising: US digital marketing agency providing SEO, PPC, web design, and social media services to mid-market and SMB clients. Similar end-to-end digital marketing offering, comparable customer profile, but operates as a multi-person agency.
- PBJ Marketing: US-based digital marketing agency specializing in web design, SEO, paid media, and social media for SMBs. Direct comparable in service stack and target customer profile, scaled differently than Vivi's solo practitioner model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Vivi Papaliaga social profiles
Digital presenceVivi Papaliaga compliance and trust
Trust signalCompliance1 record
Vivi Papaliaga financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vivi Papaliaga leadership team
Management profileNumber of profiles
Profiles1 record
Vivi Papaliaga funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vivi Papaliaga M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vivi Papaliaga
What does Vivi Papaliaga do?
Vivi Papaliaga is a freelance web designer offering professional website design, website development (primarily on the WordPress platform), search engine optimization (SEO), email marketing, and social media marketing services. She builds responsive, mobile-friendly, e-commerce-enabled websites and delivers integrated digital marketing services for small businesses worldwide.
Is Vivi Papaliaga a public or private company?
Vivi Papaliaga is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vivi Papaliaga founded?
Vivi Papaliaga was founded in 2008. It employs 1 to 10 people.
Where is Vivi Papaliaga based?
Vivi Papaliaga is headquartered in Lárisa, Greece, in the Europe region.
How does Vivi Papaliaga make money?
Four revenue lines are on record. Web Design & Development Services are the primary driver. The others are SEO Services, social Media Services and email Marketing Services.
Who are Vivi Papaliaga's main competitors?
Others on record are Fiverr, SiteGround and Upwork. Broad incumbents are Wix.com and Squarespace. Direct peers are SmartSites, WebFX, Thrive Internet Marketing Agency, Disruptive Advertising and PBJ Marketing.
Does Vivi Papaliaga have an API?
No public API is recorded for Vivi Papaliaga.
What industry is Vivi Papaliaga in?
Vivi Papaliaga's product category is Web Design and Digital Marketing Services. Its primary akta.pro industry code is MPAAAFAF, Digital Marketing Strategy & Channel Mix Advisory. Its NAICS code is 541430 and its SIC code is 7311.