Name

AUCKLAND RADIOLOGY GROUP

Legal name

Auckland Radiology Group

Website

https://akradiology.co.nz

Company type

Private

Founded year

1936

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Diagnostic Imaging Services

NAICS

Diagnostic Imaging Centers (621512)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA)

akta.pro secondary industry

Advanced Imaging & Specialty Radiology Centers (PET/CT, Nuclear Medicine, Interventional Radiology) (HLAFAKAB)

Keywords

• Diagnostic imaging services
• Medical radiology scans
• MRI and CT imaging
• PET-CT imaging services
• Radiology clinic network

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Diagnostic Imaging Services: Fee-for-service diagnostic imaging procedures including X-ray, Ultrasound, MRI, CT, PET-CT, and SPECT-CT scans. Patients typically pay per procedure, with costs often covered partially by public health funding (ACC) or private health insurance (Southern Cross).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Auckland Radiology Group provides comprehensive diagnostic medical imaging services across Auckland through 14 clinic locations, offering modalities including X-ray, Ultrasound, Pregnancy Ultrasound, MRI, CT Scan, CT Calcium Score, CT Colonography, PET-CT, Immigration X-ray, Fluoroscopy, SPECT-CT, Interventional Services, and Screening Services. Examinations are performed by experienced radiographers and interpreted by specialist radiologists, with patients able to book online or by phone and standard X-rays available on a walk-in basis. The myImaging patient portal and IntelePACS referrer platform support online booking, results access, and electronic referrals.

Product overview

Auckland Radiology Group operates 14 clinics across Auckland offering a comprehensive portfolio of diagnostic imaging services. The core offering includes multiple imaging modalities: X-ray, Ultrasound (including Pregnancy Ultrasound), MRI, CT Scan (including CT Calcium Score and CT Colonography), PET-CT, Immigration X-ray, Fluoroscopy, SPECT-CT, Interventional Services, and Screening Services. All examinations are performed by experienced radiographers and interpreted by specialist radiologists. The organization also provides patient access through the myImaging Portal for online booking and accessing imaging results. ARG Te Tai Tokerau extends services to Northland as a regional branch. As part of the RHCNZ Medical Imaging Group, the organization combines local expertise with national support infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• X-ray Standard X-ray imaging service available without appointment at all clinics offering this modality, using low-dose radiation for various diagnostic imaging needs.
• Ultrasound Imaging using sound waves with no known harmful effects, safe for children and during pregnancy.
• Pregnancy Ultrasound Specialized ultrasound for pregnancy monitoring and assessment, using safe sound wave technology.
• MRI Magnetic Resonance Imaging using magnetic fields with no known harmful effects; safe for children and during pregnancy.
• CT Scan Computed Tomography scan using a low dose of radiation for detailed anatomical imaging.
• CT Calcium Score CT-based heart scan to measure coronary artery calcium levels for assessing heart health.
• CT Colonography Virtual colonoscopy using CT technology for colon examination.
• PET-CT Combined PET and CT imaging that merges functional data (using a safe radioactive tracer) with detailed anatomy to create 3D images; used for cancer detection, heart/brain conditions, and finding sources of unexplained pain or infection.
• Immigration X-ray X-ray imaging required for immigration medical examinations.
• Fluoroscopy Real-time X-ray imaging for dynamic diagnostic and interventional procedures.
• SPECT-CT Combined single-photon emission computed tomography and CT imaging for detailed functional and anatomical assessment.
• Interventional Services Minimally invasive image-guided diagnostic and therapeutic procedures.
• Screening Services Preventive health screening imaging services.
• myImaging Portal Patient-facing online portal for accessing imaging results and managing appointments.
• IntelePACS Picture Archiving and Communication System enabling referrers to submit referrals, access patient images and reports, and authenticate securely via multi-factor authentication.

Quantifiable outcome

• Clear, timely results to support health and wellbeing
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Triathlon New ZealandcoreGTM or Marketing Partner · 27 January 2026Auckland Radiology Group, as part of RHCNZ Medical Imaging Group, supports the three-year extension of RHCNZ's partnership with Triathlon New Zealand through 2028. Bay Radiology (related group) retains title sponsorship of the 2026 NZ Schools Triathlon Championships. The partnership provides diagnostic imaging services to elite athletes in Tri NZ's High Performance programme and age-group participants.
• Royal New Zealand BalletcoreStrategic or Co-development PartnerSports partnership supplying world-class medical imaging services to professional dancers of the Royal New Zealand Ballet.
• Auckland FCcoreStrategic or Co-development PartnerSports partnership providing medical imaging services to professional football club athletes.
• One NZ WarriorscoreStrategic or Co-development PartnerSports partnership supplying medical imaging services to professional rugby league team players.
• Heart FoundationminorStrategic or Co-development PartnerCommunity partnership focused on preventative healthcare and heart health awareness month activities.
• Sarcoma FoundationminorStrategic or Co-development PartnerCommunity partnership supporting sarcoma cancer awareness and patient care.
• Gut FoundationminorStrategic or Co-development PartnerCommunity partnership supporting digestive health awareness initiatives.
• Sports Medicine New ZealandcoreStrategic or Co-development PartnerRenewed partnership supporting education and collaboration in sport and exercise medicine. Auckland Radiology provides ongoing support for healthcare professionals in the sports medicine field.
• RHCNZ Medical Imaging GroupcoreOthersAuckland Radiology Group is part of RHCNZ Medical Imaging Group, providing national support and infrastructure while maintaining local Auckland expertise and brand identity.
• Bay RadiologyminorOthersRelated radiology group within the RHCNZ network. Bay Radiology sponsors the NZ Schools Triathlon Championships and is a trusted partner for imaging services outside Auckland.
• Pacific RadiologyminorOthersRelated radiology group recommended for patients seeking imaging services outside Auckland. Part of the ARG network of care across Aotearoa.
• ARG Te Tai TokerauminorOthersNorthland branch of Auckland Radiology Group providing imaging services in the Te Tai Tokerau region.

Scale indicators4 records

Recent moves2 records

Expansion highlights5 records

Others

• RhythmX AI / Radiology AI Vendors: Adjacent AI-enabled radiology workflow and reporting vendors (e.g., Annalise.ai, Hyperfine). Relevant as ARG's IntelePACS and reporting workflows represent potential integration targets for AI-augmented diagnostics.

Direct peers

• Mercy Radiology: Auckland-based private diagnostic imaging provider offering MRI, CT, ultrasound, X-ray, PET-CT and interventional services. Directly competes with ARG in the Auckland catchment across the same modalities and referrer base.
• Pacific Radiology: Sister company under the RHCNZ Medical Imaging Group; operates diagnostic imaging clinics across New Zealand outside Auckland. Directly comparable in modality mix, patient portal technology, and referrer workflow approach.
• ARG Te Tai Tokerau: Northland branch of Auckland Radiology Group; provides identical modality offering to a smaller regional patient base. Closest operational peer, essentially an extension of ARG's footprint.
• Bay Radiology: Regional RHCNZ-affiliated radiology provider serving the Bay of Plenty region. Operates the same diagnostic imaging modality portfolio and is explicitly listed as a trusted partner for imaging outside Auckland.
• Horizon Radiology: NZ-based private radiology provider offering MRI, CT, ultrasound and X-ray services. Comparable multi-modality outpatient imaging operator competing for referrer and patient volumes in the NZ market.

Broad incumbents

• I-MED Radiology Network: Australia's largest diagnostic imaging network with 250+ clinics offering the same modality portfolio as ARG. Comparable in scale, technology stack, and patient/referrer mix; a useful benchmark for ARG's potential trajectory as a national NZ network.
• Healius Limited: Parent of Capital Radiology and other diagnostic brands in Australia; operates one of the largest outpatient imaging networks in Australasia. Provides a strategic comparable for what RHCNZ/ARG could evolve into at scale.
• Capital Radiology: Large Australian private diagnostic imaging operator (part of Healius) offering X-ray, CT, MRI, ultrasound, PET and interventional services. Comparable business model and modality mix to ARG at greater scale.
• Radiology Partners: Largest physician-led radiology practice in the US with PE backing (same ownership profile as RHCNZ). Comparable multi-site, multi-modality outpatient imaging operator with technology-enabled referrer workflows.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/auckland-radiology-group

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AUCKLAND RADIOLOGY GROUP