Major Graphics
Major Graphics is a Melbourne-based, privately held custom signage and feature lighting manufacturer founded in 1986, serving corporate, retail, hospitality, government, and public-sector clients across Australia with in-house design, neon, LED, and 3D fabrication.
- Company typePrivate
- Founded1986
- HeadquartersFairfield, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Major Graphics does
Major Graphics is a privately held Australian signage and feature lighting manufacturer founded in 1986 and headquartered at 176 Christmas Street, Fairfield, Victoria. The company designs, manufactures, and installs custom signage and feature lighting for corporate, retail, hospitality, government, winery, energy, and education clients, with a project-based enterprise sales motion that works directly with architects, interior designers, and branding specialists.
Core products span four categories: (1) Signs & Signage, including Fabric Face Lightboxes, Light Boxes, Illuminated Signs, 3D Signs and Fabricated Letters, Free Standing and Wayfinding Signs, Reception Signage, and Neon Signs; (2) LED Screens and Displays, including Fixed Indoor, Fixed Outdoor (Hinged Front Access and Sealed Module), Rental, and Transparent LED variants; (3) Feature Lighting, including programmable RGB LED feature lighting and Neon/Cold Cathode lighting in over 50 colours; and (4) Films and Panels, including vinyl graphics, window films, and feature wall panelling. All design and manufacturing is performed in-house at the Fairfield facility, which includes a dedicated glass-bending room for neon production, supporting custom fabrication in aluminium, acrylic, stainless steel, and timber.
The business operates on a quote-based, project-by-project revenue model with no public pricing or e-commerce channel. Revenue is generated through one-time custom signage manufacturing and installation contracts, supplemented by professional services covering consultation, design development, project management, and after-sales support. The company holds Registered Building Practitioner and Electrical Contractor registrations in Victoria, and reports repeat business exceeding 80% of total revenue. Geographic reach is documented across Melbourne, Sydney, and Adelaide within Australia. No funding rounds, acquisitions, or parent-company relationships are disclosed in the available data.
Major Graphics firmographics
Firmographics- Name
- Major Graphics
- Legal name
- Major Graphics
- Website
- https://majorgraphics.com.au
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Major Graphics is a Melbourne-based, privately held custom signage and feature lighting manufacturer founded in 1986, serving corporate, retail, hospitality, government, and public-sector clients across Australia with in-house design, neon, LED, and 3D fabrication.
- Ownership category
- akta.pro rank
Major Graphics industry classification
Industry- Product category
- Custom Signage and Feature Lighting Manufacturing
- NAICS
- Sign Manufacturing (33995), Electric Lighting Equipment Manufacturing (33513)
- SIC
- Electric Lighting & Wiring Equipment (3640), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)
- akta.pro secondary industries
- Corporate Event Decor, Branding & Signage (HSACADAJ), Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD), Lighting Design Services (BPAHAKAJ), Digital Signage & Commercial Displays (HDACADAL)
Keywords
Where Major Graphics is headquartered
LocationHeadquarters
- HQ city
- Fairfield
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Major Graphics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom Signage Manufacturing & Installation: One-time project-based revenue from design, manufacture, and installation of custom signage solutions including lightboxes, 3D signs, illuminated signs, LED screens, and feature lighting. Projects range from complete franchise fit-outs to individual signs.
- Project Management Services: Professional services including consultation, design development, and project management from design phase through to completion. After-sales support is also provided.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Major Graphics product offering
Product offeringCore offering
Major Graphics designs, manufactures, and installs custom signage and feature lighting products for Australian businesses. Its offerings include 3D fabricated letters, illuminated and non-illuminated signs, neon signage, architectural lighting, digital printing, and signage maintenance and re-branding services, all produced in-house at its Melbourne facility.
Product overview
Major Graphics is a Melbourne-based signage and visual solutions company offering a portfolio of custom-manufactured products and professional services. The core product suite is organized into four main categories: (1) Signs & Signage — including Fabric Face Lightboxes, Light Boxes, Illuminated Signs, 3D Signs & Fabricated Letters, Free Standing & Wayfinding Signs, Reception Signage, and Neon Signs; (2) LED Screens & Displays — including Fixed Indoor, Fixed Outdoor, Rental, and Transparent LED Screens; (3) Feature Lighting — including LED Feature Lighting, Neon & Cold Cathode lighting; and (4) Films & Panels — including vinyl graphics, window films, frosted films, and feature wall panelling. These products are complemented by end-to-end professional services spanning consultation, design, manufacture, project management, and installation. All design and manufacturing is performed in-house in Melbourne. The company has operated since 1986 serving corporate, retail, and public-sector clients.
Differentiator
Problem solved
Functional benefit
Products and services
- 3D Fabricated Letters
Companies that use Major Graphics
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles2 records
Major Graphics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Major Graphics partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Major Graphics competitors and assessment
Company assessmentBroad incumbents
- oOh!media: Australia's largest out-of-home advertising operator. Overlaps with Major Graphics on large-format digital signage and display solutions in commercial environments, but operates at national advertising scale rather than custom fabrication.
- IVE Group: Australian broader print, marketing, and communications services group that includes signage and visual merchandising capabilities. Competes with Major Graphics on enterprise-scale signage projects with wider marketing service portfolio.
- Daktronics: Global LED display manufacturer serving sports, transportation, and commercial markets. Most directly comparable to Major Graphics' LED screens product line, with broader product range and international scale.
- JCDecaux: Global leader in out-of-home advertising infrastructure including street furniture and digital displays. Competes with Major Graphics on large-format commercial signage and digital displays, with international procurement and scale advantages.
Others
- Avery Dennison: Global manufacturer of pressure-sensitive films, signage vinyl, and reflective sheeting. Supplies materials used in Major Graphics' vinyl signage and graphics work, and competes in adjacent branded graphic film segments.
- Spicers Australia: Leading Australian signage materials distributor supplying substrates, vinyl, and printing consumables to signage manufacturers including Major Graphics. Ecosystem supplier rather than direct competitor.
- 3M Commercial Solutions: Global manufacturer of signage films, graphic materials, and display solutions. Supplies materials for Major Graphics' signage fabrication and competes in adjacent commercial graphics segments with branded material solutions.
Direct peers
- Snap Print Solutions: Australian print and signage franchise providing custom signs, banners, posters, and visual communications to small and medium businesses. Comparable offering and customer base, with broader print services extending reach.
- Signarama Australia: Signage franchise network offering custom signs, vehicle wraps, and visual communications across Australia. Directly competes with Major Graphics on bespoke signage for SMB and enterprise customers, with franchise-driven scale advantages.
- Fastsigns Australia: International signage franchise with Australian locations offering custom signs, graphics, and visual communications. Comparable to Major Graphics in product scope and customer type, competing primarily on turnaround and consistency.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Major Graphics social profiles
Digital presenceMajor Graphics compliance and trust
Trust signalCompliance2 records
Major Graphics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Major Graphics leadership team
Management profileNumber of profiles
Major Graphics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Major Graphics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Major Graphics
What does Major Graphics do?
Major Graphics designs, manufactures, and installs custom signage and feature lighting products for Australian businesses. Its offerings include 3D fabricated letters, illuminated and non-illuminated signs, neon signage, architectural lighting, digital printing, and signage maintenance and re-branding services, all produced in-house at its Melbourne facility.
Is Major Graphics a public or private company?
Major Graphics is a private company. It is classified as unknown and is currently operating.
When was Major Graphics founded?
Major Graphics was founded in 1986. It employs 11 to 50 people.
Where is Major Graphics based?
Major Graphics is headquartered in Fairfield, Australia, in the Oceania region.
How does Major Graphics make money?
Two revenue lines are on record. Custom Signage Manufacturing & Installation is the primary driver. The others are project Management Services.
Who are Major Graphics's main competitors?
Broad incumbents on record are oOh!media, IVE Group, Daktronics and JCDecaux. Others are Avery Dennison, Spicers Australia and 3M Commercial Solutions. Direct peers are Snap Print Solutions, Signarama Australia and Fastsigns Australia.
Does Major Graphics have an API?
No public API is recorded for Major Graphics.
What industry is Major Graphics in?
Major Graphics's product category is Custom Signage and Feature Lighting Manufacturing. Its primary akta.pro industry code is BPAHAKAN, Wayfinding, Signage & Environmental Graphic Design, with a secondary code of HSACADAJ, Corporate Event Decor, Branding & Signage. Its NAICS code is 33995 and its SIC code is 3640.