The Pearl SF
The Pearl SF is a multi-level event venue in San Francisco's Dogpatch neighborhood, offering ~10,688 sq ft across four spaces for corporate events, weddings, and social gatherings, with full bar service and a curated preferred-vendor network.
- Company typePrivate
- Founded2016
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What The Pearl SF does
The Pearl SF is a privately-held, multi-level event venue located at 601 19th Street in San Francisco's Dogpatch neighborhood, founded in 2016 by Managing Partner Adam Mendelson. The venue offers approximately 10,688 square feet of event space across four distinct areas: the Main Floor (3,457 sq ft with a 31-foot reclaimed cedar ceiling), the Mezzanine (1,188 sq ft with Bay views), the Rooftop (4,655 sq ft voted #1 rooftop bar in San Francisco by Time Out), and School Night (1,388 sq ft sister space for groups of 100 or less). The venue accommodates up to 800 guests and is distinguished by permanent art installations by Alexis Laurent, LEED certification, 100% renewable energy operations, and a Type 47 Liquor License enabling full in-house bar service.
The company serves three primary use-case segments: corporate events (conferences, brand launches, holiday parties, team off-sites), weddings (ceremonies, receptions, rehearsal dinners), and social/private parties (milestones, celebrations), with a secondary segment of non-profit organizations eligible for a 20% venue rental discount. The venue has hosted enterprise clients including Dropbox, Mixpanel, Uncork Capital, and San Francisco Magazine, and operates a curated preferred-vendor network of 10+ caterers plus exclusive partnerships with Got Light (AV) and Bright Event Rentals. Revenue is generated through one-time venue rental fees (with additional hourly charges and bar minimums), bar service revenue, and staffing/service fees. The venue is operated by a team of 40+ sales, operations, and production professionals led by General Manager Jon Larner, with Tripleseat powering inquiry and booking management.
The business is bootstrapped with no disclosed external funding, no parent company, and one wholly-owned sub-brand (School Night). Pricing is primarily quote-based, with a notable premium package for Super Bowl LX (February 5-9, 2026) at $60,000 plus tax for rental and a $60,000+ bar minimum, reflecting the venue's ability to capture concentrated demand during high-profile Bay Area events.
The Pearl SF firmographics
Firmographics- Name
- The Pearl SF
- Legal name
- The Pearl SF
- Website
- https://thepearlsf.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Pearl SF is a multi-level event venue in San Francisco's Dogpatch neighborhood, offering ~10,688 sq ft across four spaces for corporate events, weddings, and social gatherings, with full bar service and a curated preferred-vendor network.
- Ownership category
- akta.pro rank
The Pearl SF industry classification
Industry- Product category
- Event Venue Services
- NAICS
- Food Services and Drinking Places (722), Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Multipurpose Event Center Operations (Civic Centers, Community Event Complexes) (MPAGALAE)
- akta.pro secondary industries
- Multi-Purpose Event Halls & Community Centers (THAHAAAI), Nightclub & Small Live Venue Operations (Clubs, Bars with Stages) (MPAGALAF)
Keywords
Where The Pearl SF is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Pearl SF business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others
Revenue model
- Venue Rental Fees: The Pearl generates revenue through venue rental fees for exclusive access to its multi-level event spaces including the Main Floor, Mezzanine, Rooftop, and School Night. Rental contracts include a base period of 10 hours with additional hours at $1,000 per hour plus tax.
- Bar Service and Minimums: Full bar service with beer, wine, and cocktails provided through The Pearl's Type 47 Liquor License. Events typically have bar minimums that must be met. Outside beer and wine allowed for corkage fee, but outside spirits not permitted.
- Service and Staffing Fees: Service fees cover staffing, operational support, and coordination of venue services. Additional costs include security, extended hours, specialty rentals, and vendor coordination.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Standard Venue Rental |
| One time/ perpetual license | Multi-year contract | Super Bowl LX Package (February 5-9, 2026) |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
The Pearl SF product offering
Product offeringCore offering
The Pearl SF operates a multi-level event venue in San Francisco's Dogpatch neighborhood, offering approximately 10,688 square feet of event space across four distinct areas: Main Floor (3,457 sq ft), Mezzanine (1,188 sq ft), The Rooftop (4,655 sq ft), and School Night (1,388 sq ft). The venue provides exclusive venue rental, full bar service via a Type 47 Liquor License, in-house catering kitchen facilities, and coordinates with preferred vendor partners for audiovisual, rentals, and catering services to host corporate events, weddings, social parties, and non-profit fundraisers for groups of up to 800 guests.
Product overview
The Pearl SF is a premier multi-level event venue located in San Francisco's Dogpatch neighborhood, offering approximately 10,688 square feet of versatile event space across four distinct spaces: Main Floor (3,457 sq ft central space with 31-foot cedar ceiling), Mezzanine (1,188 sq ft with bay views), The Rooftop (4,655 sq ft outdoor terrace voted #1 rooftop bar in SF by Time Out), and School Night (1,388 sq ft bar space for intimate groups). The venue provides an integrated event hosting experience including full bar service with locally sourced beer, wine, and signature cocktails, full-scale catering kitchen facilities, and coordination with preferred vendor partners for catering, A/V (Got Light), rentals (Bright Event Rentals), and entertainment. The venue accommodates up to 900 guests total and is LEED certified with 100% renewable energy.
Differentiator
Problem solved
Functional benefit
Brands
- School Night: A 1,388 sq ft vest-pocket event space/bar perfect for groups of 100 or less, available to rent independently or in addition to events at The Pearl.
Products and services
- Main Floor
Quantifiable outcome
- Can accommodate up to 800 guests for events
- +1 more outcomes
Companies that use The Pearl SF
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
The Pearl SF technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
The Pearl SF partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- Betty Zlatchin Catering & EventscorePreferred catering partner for The Pearl. Partnership includes dedicated catering services for School Night bar space. Dave Zlatchin serves as primary contact.
- Bright Event RentalscorePreferred rental partner for The Pearl. Provides wide range of equipment, event décor, and tenting services including non-permanent tenting options for rooftop. Mirielle Bundalian serves as contact.
- Got LightcoreExclusive AV and lighting partner for The Pearl. Provides state-of-the-art audiovisual technology, lighting, video, audio, drape, and staging services. Over 35 years of event experience in the Bay Area.
- Entire ProductionsminorFull-service event entertainment and experiential marketing agency partner. Provides event activations, design, logistics, and entertainment services.
- All About ParkingminorPreferred valet parking vendor for The Pearl events. Located one block away at Crane Cove Park for public pay-to-park options.
- School NightcoreRelated venue concept created by Adam Mendelson. 1388 sq ft vest-pocket bar space available as standalone rental or in combination with The Pearl. In partnership with Betty Zlatchin Catering.
- Carrie Dove Catering & EventsminorPreferred catering partner. Kit Shires serves as sales contact. One of 11 preferred caterers on The Pearl's approved vendor list.
- Foxtail CateringminorPreferred catering partner. Melinda Kifner serves as contact. Provides catering and event services.
- Global Gourmet CateringminorPreferred catering partner. Laura Bachmann serves as contact. Part of the curated vendor network.
- Jessica Lasky CateringminorPreferred catering partner. Erin Gepner serves as contact.
- McCalls CateringminorPreferred catering partner. Kirsty Gumina serves as contact.
- Melons Catering & EventsminorPreferred catering partner. Sheldon Sloan serves as contact.
- Michi CateringminorPreferred catering partner. Mike Shin serves as contact.
- Hugh Groman CateringminorPreferred catering partner. Camie Steffensen serves as contact.
- Revel Catering & EventsminorPreferred catering partner. Heidi Berenjfoorosh serves as contact.
- Toast CateringminorPreferred catering partner. Alicia Kite serves as contact.
- BNA AssociatesminorReal estate development partner collaborating with Adam Mendelson on hospitality projects including Station House Inn.
- Oliver HospitalityminorHospitality management partner collaborating with Adam Mendelson and BNA Associates on projects like Station House Inn.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
The Pearl SF competitors and assessment
Company assessmentDirect peers
- The Regency Ballroom: San Francisco event and entertainment venue hosting corporate events, weddings, and live performances. Comparable in combining private event rentals with bar/concession operations.
- The Foundry SF: San Francisco industrial-chic event venue in a similar size and style tier to The Pearl. Directly comparable in serving corporate events, weddings, and social bookings with multi-space configurations.
- Julia Morgan Ballroom: Historic San Francisco event venue specializing in weddings, galas, and corporate functions. Comparable premium positioning and capacity range (up to 600+ guests) to The Pearl.
- Fort Mason Center for Arts & Culture: San Francisco waterfront arts and event complex hosting corporate events, weddings, galas, and cultural functions. Comparable in waterfront setting, multi-space configuration, and corporate/non-profit event focus.
- Terra Gallery & Event Venue: San Francisco art gallery and event venue hosting corporate events, weddings, and social gatherings. Comparable differentiated aesthetic positioning and target customer mix to The Pearl.
- Hibernia Bank Event Venue: San Francisco historic bank building repurposed as an event venue. Comparable in differentiated architectural aesthetic, premium positioning, and corporate/wedding/social event hosting.
- Pier 27 - The James R. Herman Cruise Terminal: San Francisco waterfront event venue hosting large-scale corporate events, galas, and conferences. Comparable in waterfront location, capacity, and ability to host premium high-budget events.
- Bimbo's 365 Club: Iconic San Francisco live entertainment and private event venue. Comparable in hosting both ticketed entertainment and private corporate/social bookings with full bar service.
- City Winery: Multi-purpose venue combining food, beverage, and live event hosting. Comparable to The Pearl in combining a full bar program with private event rentals across distinct spaces.
Broad incumbents
- Carnelian Room (and similar Bay Area hotel ballrooms): Major San Francisco hotel ballrooms (Fairmont, Westin St. Francis, Marriott Marquis) compete with The Pearl for large corporate galas and weddings. Broader incumbents offering overlapping capabilities as part of wider hotel portfolios.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
The Pearl SF social profiles
Digital presenceThe Pearl SF compliance and trust
Trust signalCompliance2 records
The Pearl SF financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Pearl SF leadership team
Management profileNumber of profiles
Profiles7 records
The Pearl SF subsidiaries and ownership
Company hierarchySubsidiaries1 record
The Pearl SF funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Pearl SF M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Pearl SF
What does The Pearl SF do?
The Pearl SF operates a multi-level event venue in San Francisco's Dogpatch neighborhood, offering approximately 10,688 square feet of event space across four distinct areas: Main Floor (3,457 sq ft), Mezzanine (1,188 sq ft), The Rooftop (4,655 sq ft), and School Night (1,388 sq ft). The venue provides exclusive venue rental, full bar service via a Type 47 Liquor License, in-house catering kitchen facilities, and coordinates with preferred vendor partners for audiovisual, rentals, and catering services to host corporate events, weddings, social parties, and non-profit fundraisers for groups of up to 800 guests.
Is The Pearl SF a public or private company?
The Pearl SF is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Pearl SF founded?
The Pearl SF was founded in 2016. It employs 1 to 10 people.
Where is The Pearl SF based?
The Pearl SF is headquartered in San Francisco, United States, in the North America region.
How does The Pearl SF make money?
Three revenue lines are on record. Venue Rental Fees are the primary driver. The others are bar Service and Minimums and service and Staffing Fees.
Who are The Pearl SF's main competitors?
Direct peers on record are The Regency Ballroom, The Foundry SF, Julia Morgan Ballroom, Fort Mason Center for Arts & Culture, Terra Gallery & Event Venue, Hibernia Bank Event Venue, Pier 27 - The James R. Herman Cruise Terminal, Bimbo's 365 Club and City Winery. Carnelian Room (and similar Bay Area hotel ballrooms) is listed as a broad incumbent.
Does The Pearl SF have an API?
No public API is recorded for The Pearl SF.
What industry is The Pearl SF in?
The Pearl SF's product category is Event Venue Services. Its primary akta.pro industry code is MPAGALAE, Multipurpose Event Center Operations (Civic Centers, Community Event Complexes), with a secondary code of THAHAAAI, Multi-Purpose Event Halls & Community Centers. Its NAICS code is 722 and its SIC code is 7900.