NewSun Energy Brazil

What NewSun Energy Brazil does

NewSun Energy Brazil S.A. is a private Brazilian renewable energy company focused on photovoltaic solar generation and clean-energy subscription services. It serves condominiums, building managers, property management companies, SMEs and franchises by converting energy generated from its solar plants into credits applied to customer electricity bills, with disclosed scale of more than 500 customers and operations in more than 14 Brazilian states.

The core product is Energia Limpa por Assinatura, a subscription model in which customers submit consumption history, NewSun creates a tailored plan, and local energy distributors apply the resulting clean-energy credits to the customer’s bill. The company’s described technology stack is a cloud-based digital platform with 100% digital onboarding, a savings calculator, credit management, distributor integration, and the Energy Club portal for real-time monitoring of consumption, credits and savings.

Revenue is generated through recurring monthly subscription fees based on each customer’s consumption profile; standard price tiers are not disclosed. The company markets no installation, no upfront investment, and savings of up to 30% on electricity bills, while its go-to-market combines self-serve digital acquisition with the NewSun Partner program, where syndics and property managers receive cashback commissions of up to 5% for referred condominium contracts.

Name

NewSun Energy Brazil

Legal name

Newsun Energy Brazil S.A.

Website

https://newsun.energy

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

NewSun Energy Brazil is a Brazilian solar energy subscription provider serving condominiums, SMEs and franchises with utility-bill energy credits generated by its solar plants, digital onboarding, real-time monitoring and partner-assisted distribution through property managers.

Ownership category

akta.pro rank

Product category

Solar Energy Subscription Services

NAICS

Solar Electric Power Generation (221114), Electric Power Transmission, Control, and Distribution (22112), Electric Power Generation, Transmission and Distribution (2211)

SIC

Electric Services (4911), Electric, Gas & Sanitary Services (4900)

akta.pro primary industry

Community Solar Development & Subscription Management (EUAMAJAA)

akta.pro secondary industries

Retail & Community PPAs (Community Solar/Shared Renewables) (EUAGADAC), Renewable Distributed Generation (Rooftop/Onsite Solar, Small Wind, Small Hydro) (EUACALAJ), Distributed Generation (DG) Solar & Small Wind (EUAMAJAD), Retail Supply + DER/Virtual Power Plant Bundles (Solar, Storage, DR) (EUAGABAI)

Keywords

• Solar energy subscription
• Photovoltaic energy generation
• Distributed energy credits
• Condominium energy services
• Renewable energy Brazil

Headquarters

HQ city

São Vicente De Paula

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Clean Energy Subscription: NewSun generates revenue through monthly subscription fees charged to customers for clean energy credits. Customers receive a discount on their electricity bill by subscribing to NewSun's solar energy generation capacity. The subscription fee is calculated based on the customer's consumption profile, with NewSun offering up to 30% savings compared to traditional utility rates. Revenue is recurring and predictable, with the tariff linked to the green flag rate — the lowest in Brazil — providing cost predictability for customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

NewSun Energy Brazil sells a subscription-based clean energy service under which electricity generated by its own photovoltaic solar plants across 14 Brazilian states is converted into energy credits applied directly to customers' utility bills. Customers (condominiums, franchises, SMEs) sign up digitally, receive a consumption-tailored plan, and save up to 30% on electricity without installation, upfront investment, or maintenance obligations, with pricing tied to Brazil's lowest (green flag) tariff.

Product overview

NewSun Energy Brazil operates a unified subscription-based clean energy platform delivering solar-generated electricity credits directly to customers' utility bills without installation or upfront investment. The core product is the Servico de Energia por Assinatura, powered by the company's own solar plants distributed across 14 Brazilian states. The offering is supported by the Energy Club customer portal for real-time monitoring, and the NewSun Partner program enabling property managers and building managers (síndicos) to resell energy subscriptions for cashback commissions. The group is structured around seven subsidiaries: A3 Brasil Energia (corporate project engineering), NewSun Data Centers (data center energy solutions), NewSun Energy Trade (retail energy trading in the Free Market), NewSun Green Buildings (LEED-certified green construction), and NewSun Green Ventures (green startup accelerator), plus an investee company, Terawatt (bioenergy).

Differentiator

Problem solved

Functional benefit

Brands

• Energy Club: Customer portal for monitoring consumption, energy credits and savings in real-time
• NewSun Partner
• NewSun Partner

Products and services

• Serviço de Energia Limpa por Assinatura (Clean Energy Subscription) Subscription-based clean energy service for condominiums, franchises, and SMEs that converts photovoltaic generation from NewSun's own solar plants into energy credits applied directly to the customer's utility bill, delivering up to 30% savings without installation, upfront investment, or maintenance.
• EnergyClub Customer Portal Online customer portal dedicated to subscribers of the Clean Energy Subscription, providing real-time visibility into energy consumption, applied credits, and accumulated savings with full transparency.
• NewSun Partner Program for Administradoras (Property Management Companies) Program that enables property management companies to offer NewSun's clean energy subscription across their condominium portfolios and earn monthly cashback of up to 5% on referred contracts.
• NewSun Partner Program for Síndicos (Building Managers) Program enabling individual syndics to connect their condominiums to NewSun's clean energy subscription and receive cashback for each referred contract.
• A3 Brasil Energia (Corporate Solar EPC) Engineering and implementation service for corporate photovoltaic projects near load centers, providing customized generation solutions and smart financial instruments for energy projects.
• NewSun Data Centers (Redata) Development and EPC of clean energy solutions tailored for data centers, providing benefits and incentives for data centers of any size that use renewable energy in their operations.
• NewSun Energy Trade (ACL Energy Trading) Retail energy trading service in Brazil's Free Energy Market (Ambiente de Contratação Livre, ACL), developing and managing clean energy from incentivized sources (i100) for consumers connected at medium and high voltage, offering energy self-production solutions.
• NewSun Green Buildings (LEED Construction) Development, implementation, and management of green civil construction projects delivering customized and eco-efficient solutions conforming to LEED certifications.

Quantifiable outcome

• Up to 30% savings on electricity bills for condominiums
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• SPE Vale Dourado S.A.coreOthers · 11 April 2025Controlled subsidiary (SPE - Sociedade Purpose Entity) of Newsun Energy Brazil S.A. The company issued simple debentures (not convertible into shares) with real guarantee and additional surety guarantee for public distribution, with announcement of completion on April 11, 2025.
• SPE Sol do Leste Infraestrutura S.A.coreOthersControlled subsidiary (SPE) of Newsun Energy Brazil S.A. Issuance of simple debentures, not convertible into shares, with real guarantee and additional surety guarantee in a single series for public distribution under automatic registration rite.
• SPE New Sunright Energia Solar S.A.coreOthersControlled subsidiary (SPE) of Newsun Energy Brazil S.A. Anuncio de encerramento (completion announcement) of debentures issuance filed.
• SPE Geracao de Energia Golf Barra Ltda.coreOthersControlled subsidiary of Newsun Energy Brazil S.A. Issuance of Real Estate Receivable Certificates (Certificados de Recebiveis Imobiliarios - CCI) without real estate guarantee in book-entry form.
• SPE Vale do ParaiibacoreOthersControlled subsidiary of Newsun Energy Brazil S.A. Issuance of Real Estate Receivable Certificates (CCI) for energy generation activities.
• A3 Brasil EnergiaminorOthersCompany incorporated into the NewSun Group focused on implementation of corporate solar projects. A3 Brasil is an engineering company with more than 10 years in the market, specializing in personalized generation projects and smart financial solutions for energy projects.
• NewSun Data CentersminorOthersNew company in the group focused on development and EPC (Engineering, Procurement, Construction) of custom clean energy solutions for data centers. Brings benefits and incentives for DCs of any size that use renewable energy in their operations (Redata brand).
• NewSun Energy TrademinorOthersRetail energy trader operating in the development and management of clean energy from incentivized sources (i100) in the ACL (Free Energy Market) for consumers connected at medium and high voltage. Offers solutions for energy self-production.
• NewSun Green BuildingsminorOthersNew company in the group focused on development, implementation, and management of green civil construction projects. Delivering customized and eco-efficient solutions conforming to LEED certifications.
• NewSun Green VenturesminorOthersGreen startup incubator/accelerator and investor. Incubation, acceleration, and investment in early-stage startups focused on sustainable solutions and cleantechs. Provides smart-money with seed and Series A investment.

Scale indicators5 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Sunrun: US-based residential solar subscription and lease provider offering homeowners clean energy without upfront installation. Direct comparable in subscription-based distributed solar business model, though operating in a mature US market versus Brazil's emerging DG market.
• Solfácil: Leading Brazilian solar financing marketplace connecting consumers to installers and financing providers. While more marketplace-oriented, Solfácil serves the same Brazilian distributed generation ecosystem and condominium/SME customer base that NewSun targets through its subscription model.
• Arcadia Power: US clean energy subscription service enabling customers to source renewable energy credits applied to utility bills. Closely analogous business model to NewSun's subscription energy credits service, providing a cross-market benchmark.
• Portal Solar: Brazilian solar energy marketplace and content platform serving residential and commercial solar adopters. Operates in the same Brazilian distributed generation market as NewSun with overlapping customer acquisition channels.
• Sunne Energia Solar: Brazilian solar energy subscription provider serving residential and commercial customers through community solar/credits model. Direct competitor to NewSun with overlapping subscription-based offering and similar condominium/SME target market.

Broad incumbents

• Engie Brasil: Major Brazilian energy utility with significant distributed generation and renewable energy portfolio. Larger incumbent competing in the same Brazilian renewable energy space, including solar subscription products.
• Enel Brasil: Large Brazilian electricity distributor and renewable energy operator with growing distributed generation offerings. Broad incumbent in the same Brazilian energy market with overlapping solar/DG activities.
• Lightsource bp: Global utility-scale solar developer and operator with growing distributed generation activities. Comparable as a solar IPP at scale, though operating in different geographies.

Regional players

• Comerc Energia: Brazilian energy trader operating in the Free Energy Market (ACL) for medium and high voltage consumers. Same operating geography as NewSun with adjacent energy trading capabilities; overlaps with NewSun Energy Trade subsidiary.

Emerging players

• Sun Exchange: Solar energy subscription and crowdsourced solar project platform. Comparable subscription/distributed solar model to NewSun, though more nascent and focused on emerging markets including Africa.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCWvJ-BkxYiZBGVwHH_aQf7w
• Facebookfacebook.com/NewSunEnergyBrazil
• LinkedInlinkedin.com/company/newsun-energy-brazil
• Instagraminstagram.com/newsunenergygroup

Compliance28 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NewSun Energy Brazil