CQCS

What CQCS does

CQCS (Centro de Qualificação do Corretor de Seguros), legally CQCS News and Media Limited, is a Brazilian digital media and community platform serving the insurance industry. Founded in 2001 by Gustavo Doria Filho and headquartered in Salvador with primary operations in São Paulo, CQCS operates what it describes as the largest insurance professional community in the world, with over 140,000 registered subscribers, 15,000 active users, and 141,000 combined social media followers across its channels. The company runs a multi-format content ecosystem that includes a daily news website (cqcs.com.br) built on WordPress, a daily newsletter distributed via Mailchimp, the TV CQCS video programming network, online debate forums, expert columns from industry practitioners, and the Bom Dia Seguro WhatsApp and Telegram groups targeted at insurance professionals. CQCS explicitly operates as an independent media company without ownership by any insurer or industry entity.

CQCS monetizes primarily through advertising and sponsorship across its media properties plus a professional services revenue stream from its events business. Advertising and sponsored content are placed on the website and distributed to subscribers on behalf of insurance companies, insurtechs, and related businesses seeking to reach the Brazilian insurance professional community. The events business, operated under CQCS Eventos since 2018, is anchored by CQCS Inovação, the largest insurance innovation event in Latin America, held in 2026 at the Transamerica Expo Center in São Paulo and supported by flagship partners including Allianz Partners (eight consecutive editions) and GFT Technologies (Tech Village GFT). CQCS Experience extends the offering internationally through delegations to global insurance and innovation events such as InsureTech Connect (ITC) and SXSW. The customer base spans insurance brokers and distributors (primary), as well as insurers, insurtechs, and broader ecosystem participants. Pricing is not publicly disclosed; advertising rates and event sponsorship packages are quote-based. The company employs 11-50 people and has no disclosed funding rounds, parent company, acquisitions, or restructuring events.

Name

CQCS

Legal name

CQCS News and Media Limited

Website

https://cqcs.com.br

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

CQCS operates the largest insurance professional community in the world, serving Brazilian insurance brokers, insurers, insurtechs, and ecosystem participants through a WordPress-based news platform, signature events (CQCS Inovação), video programming (TV CQCS), expert forums, columns, and WhatsApp/Telegram communities.

Ownership category

akta.pro rank

Headquarters

HQ city

Salvador

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising and Sponsorship: CQCS generates revenue through advertising placements on its website, sponsored content, banner advertisements from insurance companies, insurtechs, and related businesses. The platform serves as a media channel for companies seeking to reach the Brazilian insurance professional community.
2. Events: The company organizes the CQCS Inovação event, the largest insurance innovation event in Latin America, generating revenue through event tickets, sponsorships, and exhibitor fees. Additional events include CQCS Experience programs that take executives to international events like ITC and SXSW.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

CQCS operates a digital media and community platform serving insurance professionals in Brazil and Latin America. The company provides daily news coverage, specialized expert columns, online debate forums, video programming through TV CQCS, and organizes the CQCS Inovação event — the largest insurance innovation event in Latin America. It also runs the CQCS Experience international program and the Bom Dia Seguro WhatsApp/Telegram community groups to connect brokers, insurers, insurtechs, and technology providers across the insurance ecosystem.

Product overview

CQCS operates as a digital media and community ecosystem for insurance professionals, comprising a central news and content platform (CQCS Platform), major industry events (CQCS Inovação), international programs (CQCS Experience), video programming (TV CQCS), professional forums (Debates), expert columns (Colunas), and messaging communities (Bom Dia Seguro). The platform serves over 140,000 subscribers with daily insurance news coverage, specialized content, and networking opportunities, positioning itself as the largest insurance professional community in the world.

Differentiator

Problem solved

Functional benefit

Products and services

• CQCS Platform A digital media and community platform for insurance professionals, providing daily news coverage, specialized content, debate forums, expert columns, and TV CQCS video programming for over 140,000 subscribers in Brazil.
• CQCS Inovação The largest and most relevant innovation event in the Latin American insurance market, held annually and bringing together insurers, brokers, startups, technology companies, and investors to discuss sector transformation. Generates revenue through event tickets, sponsorships, and exhibitor fees.
• CQCS Experience International program that connects Brazilian insurance leaders to global insurance innovation trends through participation in major international events such as InsureTech Connect (ITC) and SXSW.
• Newsletter CQCS Daily email newsletter delivering insurance sector news summaries, event updates, and curated content to subscribers, managed through the Mailchimp platform.
• Bom Dia Seguro WhatsApp and Telegram community groups exclusive to insurance professionals, described as the largest such community group in Brazil, facilitating real-time daily news delivery and professional discussions.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core, flagship and minor.

• GFT TechnologiescoreStrategic or Co-development PartnerGFT Technologies presents the Tech Village GFT at CQCS Inovação 2026, a dedicated space for technology innovation featuring companies, startups, and disruptive solutions. The partnership provides demonstrations, networking, and connections between technology developers and insurance market participants seeking solutions.
• Allianz PartnersflagshipGTM or Marketing PartnerAllianz Partners participates as an 'Inovação Premium' supporter of CQCS Inovação 2026, marking its eighth consecutive edition of the largest insurance innovation event in Latin America. The company reinforces its assistance expertise through prominent event engagement.
• Transamerica Expo CenterminorOthersThe Transamerica Expo Center in São Paulo serves as the venue for CQCS Inovação 2026, hosting the event for the first time at this location.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Artemis: B2B media platform covering insurance-linked securities, catastrophe bonds, and reinsurance innovation. Comparable to CQCS as a specialist insurance media outlet with deep industry coverage and event-adjacent content.
• Carrier Management: US insurance trade media focused on P&C carrier executives, with editorial coverage of industry trends and leadership. Comparable to CQCS as B2B insurance media serving senior insurance professionals.
• Insurance Journal: Leading US insurance industry trade media with daily news, magazines, and events serving insurance professionals. Directly comparable to CQCS as an insurance-focused media and events platform, though operating at much larger scale and in English-speaking markets.
• Revista Apólice: Brazilian insurance industry magazine and digital media outlet serving the Brazilian insurance market. Closely comparable to CQCS in geography (Brazil) and target audience (insurance professionals), competing for the same advertisers and readers.
• InsureTech Connect (ITC): The world's largest insurtech event, which CQCS actively partners with through the CQCS Experience program. Comparable as an insurance innovation event franchise, though ITC operates globally while CQCS Inovação is LATAM-focused.
• The Digital Insurer: Insurance industry media platform focused on digital transformation and insurtech, with online community, news, and signature events. Closely comparable to CQCS in combining insurance media with innovation-focused events.
• Mundo Insurance: Latin American insurance industry media platform covering insurance news, analysis, and events across the region. Comparable to CQCS in geographic focus (LATAM insurance market) and content offerings (news, events).
• Insurance Business America: B2B media brand covering the insurance industry across multiple geographies, with magazines, newsletters, and events targeting insurance professionals. Closely comparable to CQCS in audience (insurance brokers and professionals) and business model (media + events).

Broad incumbents

• LinkedIn: Global professional networking platform that competes with CQCS as a channel for insurance professional networking and content distribution, though LinkedIn operates broadly across all industries rather than specializing in insurance.

Others

• SXSW: Major annual conference spanning technology, music, and film. Comparable only as a destination for the CQCS Experience program that takes Brazilian insurance executives to global innovation events; not a direct competitor but a thematic partnership counterpart.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/cqcsseguros
• Facebookfacebook.com/CQCSseguros
• LinkedInlinkedin.com/company/cqcsseguros

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CQCS