Foresta
Foresta is a Canadian EV charging management software company that provides a hardware-agnostic, OCPP/OCPI-based cloud platform for fleet operators, multi-family residential buildings, hospitality venues, and commercial sites to monitor, bill, and monetize charging infrastructure, supplemented by a consumer app and a white-label partner program.
- Company typePrivate
- Founded2022
- HeadquartersQuebec, Canada
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Foresta does
Foresta is a Canadian EV charging management software company headquartered in Thunder Bay, Ontario. Founded in 2022 and incubated at MT Lab with support from Coop Carbone and 2degres, it provides a cloud-based platform that enables operators of electric vehicle charging infrastructure to monitor, control, bill, and monetize chargers across multiple sites and hardware brands. The platform is built on open standards (OCPP and OCPI) and is hardware-agnostic, designed to eliminate vendor lock-in and integrate with any charger brand.
The product portfolio consists of a core EV Charging Management Platform (web admin dashboard), a White-Label Platform for partners, a consumer-facing mobile app for EV drivers (iOS and Android), and four sector-specific solution modules: Fleet, MURB (multi-family residential), Hospitality, and Retail/Commercial. Functional capabilities include real-time monitoring and load balancing, smart scheduling, automated billing with dynamic pricing and overstay fees, a reservation system, RFID and mobile access control, public/private hybrid access modes, and carbon/ESG reporting.
Foresta generates revenue through subscription-based software licensing to enterprise operators (fleets, MURBs, hospitality, retail/commercial), transaction and billing fees on charging sessions, revenue share from community/home charging hosts, and recurring software activation fees from channel partners. The company employs 1-10 people, focuses exclusively on the Canadian market, and pursues a multi-channel GTM combining direct enterprise field sales, a product-led consumer app, and a channel partner program targeting technology integrators, EV charging platforms, electrical contractors, EPCs, OEMs, and utilities. Named customers and partners include Nationex, Lumen, FractalEV, Electric Advantage, and Balsam Electric.
Foresta firmographics
Firmographics- Name
- Foresta
- Legal name
- Foresta
- Website
- https://foresta.energy/
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Foresta is a Canadian EV charging management software company that provides a hardware-agnostic, OCPP/OCPI-based cloud platform for fleet operators, multi-family residential buildings, hospitality venues, and commercial sites to monitor, bill, and monetize charging infrastructure, supplemented by a consumer app and a white-label partner program.
- Ownership category
- akta.pro rank
Foresta industry classification
Industry- Product category
- EV Charging Management Software
- akta.pro primary industry
- EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG)
- akta.pro secondary industries
- EV Charging Payment & Reimbursement Programs (Public/Depot Charging) (TLABAMAK), EV Managed Charging as Demand Response (Residential, Fleet, Workplace) (EUAFAGAL), EV Charging Grid Integration Services (Utility Make-Ready, Load Management Integration) (EUAEANAJ)
Keywords
Where Foresta is headquartered
LocationHeadquarters
- HQ city
- Quebec
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Foresta business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Software Platform Subscription: Subscription-based software licensing for fleet, MURB, hospitality, and commercial site operators to manage EV charging infrastructure. Includes access to dashboard, analytics, billing, and access control features.
- Transaction & Billing Fees: Revenue from transaction processing, billing management, and overstay fee collection on charging sessions. Includes tiered pricing based on user profiles.
- Host Community Monetization: Platform fee or revenue share from community/home charging hosts who monetize their chargers through the Foresta app. Hosts can earn up to $1000 per year per station.
- Partner Software Activation: Recurring revenue from channel partners including technology integrators, electrical contractors, and service providers through software activation and ongoing platform fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise/Fleet Plan |
| Subscription | Annual | Property/MURB Plan |
| Usage-based | Pay-as-you-go | Community/Pay-as-you-go |
| Subscription | Annual | Partner/White-Label Plan |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Foresta product offering
Product offeringCore offering
Foresta provides a cloud-based, hardware-agnostic EV charging management software platform built on open standards (OCPP/OCPI) that enables fleet operators, multi-family residential buildings (MURBs), hospitality venues, and commercial site owners to monitor, control, and monetize their EV charging infrastructure across multiple sites and charger brands. The platform includes a white-label offering for technology integrators and a consumer mobile app for EV drivers to find, reserve, and pay for charging sessions.
Product overview
Foresta is a unified EV charging management software platform designed for fleets, multi-family residential buildings (MURBs), hospitality venues, and commercial/retail sites. The core platform provides real-time monitoring, load balancing, smart billing, and reservation capabilities across hardware-agnostic charging infrastructure. The product portfolio consists of the main Foresta EV Charging Management Platform (web-based admin dashboard), a White Label Platform for partners, and a Consumer App for EV drivers. Sector-specific solution modules (Fleet, MURB, Hospitality, Retail/Commercial) layer onto the core platform, each tailored to the operational and monetization needs of their respective segments.
Differentiator
Problem solved
Functional benefit
Products and services
- Foresta EV Charging Management Platform
- Foresta White Label Platform A white-label version of the core EV charging management platform that allows technology integrators and service providers to offer EV charging under their own brand with full customization, branding, and scalability.
- Foresta Consumer App A mobile application for individual EV drivers to find, reserve, access, and pay for charging sessions at Foresta-powered stations. Available on iOS and Android with pay-as-you-go pricing. Also serves home charger hosts who monetize their stations.
- Foresta Fleet Charging Solution A solution for commercial fleet operators providing smart scheduling, real-time load management, driver access controls (RFID and mobile), carbon compliance reporting, and infrastructure monetization across multiple depot locations.
- Foresta MURB Charging Solution A solution for multi-family residential buildings (apartments and condos) enabling tenant reservation systems, automated billing, tenant management tools, and energy management for EV charging amenities.
- Foresta Hospitality Charging Solution A solution for hotels and hospitality venues offering guest-friendly reservation systems, dynamic pricing, automated billing, ESG reporting, and real-time alerts for EV charging amenities.
- Foresta Retail and Commercial Charging Solution A solution module for commercial and retail property owners, retail locations, and workplace facilities to manage EV charging as a revenue-generating amenity with ROI dashboards, public/private access modes, dynamic pricing, and ESG reporting.
Quantifiable outcome
- 35% increase in uptime (Nationex case study)
- +4 more outcomes
Companies that use Foresta
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles6 records
Foresta technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature9 records
Foresta partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- LumencoreLumen is a partner customer leveraging Foresta's interoperable EV charging platform. Lumen is a technology/telecom company offering EV charging solutions integrated with Foresta's management software.
- FractalEVcoreFractalEV is an EV charging solutions provider partnering with Foresta to deliver integrated charging management capabilities to their customers through OCPP/OCPI protocol compatibility.
- Electric AdvantagecoreElectric Advantage is an electrical contracting company providing EV charging installation and integration services, reselling Foresta's software platform as part of their service offerings to customers in Canada.
- Balsam ElectriccoreBalsam Electric is an electrical contracting company offering EV charging solutions integrated with Foresta's platform, providing installation and ongoing management services to commercial and residential customers.
- Technology IntegratorscoreTechnology integrators partner with Foresta to build EV charging solutions using Foresta's API and open protocols (OCPP/OCPI). Partners gain access to monetization tools, deployment support, and co-marketing opportunities.
- EV Charging PlatformscoreEV charging platform companies integrate with Foresta's interoperable platform to expand their network capabilities and offer customers multi-brand hardware support through OCPP/OCPI compatibility.
- Electrical ContractorscoreElectrical contractors deploy Foresta's software layer alongside EV charging installations, enabling recurring revenue through software activation, billing management, and infrastructure monetization tools.
- EPCs (Engineering, Procurement, Construction)minorEngineering and construction firms integrate Foresta's platform into large-scale EV charging infrastructure projects, receiving deployment support and technical assistance for smooth implementations.
- UtilitiesminorUtility companies partner with Foresta for smart grid integration, demand response capabilities, and energy management across EV charging networks to optimize load balancing and reduce grid strain.
- Incubators (MT Lab, 2degres, Coop Carbone)minorForesta was incubated at MT Lab, a cleantech and mobility accelerator. Additional support from 2degres and Coop Carbone, indicating partnerships with sustainability-focused organizations in Canada.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Foresta competitors and assessment
Company assessmentDirect peers
- EVBox: EVBox provides EV charging hardware combined with a cloud-based CPMS (Everon) for fleet, commercial, and residential deployments using OCPP. It is a direct international comparable for Foresta's hardware-agnostic management and monetization platform.
- FLO: FLO is a leading Canadian EV charging network operator with its own CPMS (FLOhub) supporting OCPP-compliant smart charging management for fleets, workplaces, and multi-family. As a domestic Canadian competitor, FLO is the most direct geographic peer to Foresta across target verticals.
- SWTCH Energy: SWTCH is a Canadian EV charging software company specializing in multi-tenant and multi-family building charging management with load balancing and OCPP integration. It directly mirrors Foresta's MURB-focused offering and property management GTM.
- ChargePoint: ChargePoint operates one of the largest EV charging networks and a CPMS that enables site hosts to manage multi-brand charging hardware via OCPP. Like Foresta, it targets fleet, hospitality, workplace, and multi-family customers with subscription-based software plus transaction services.
- WeaveGrid: WeaveGrid provides managed charging software that integrates with utility programs and EV charger hardware using open protocols. It overlaps with Foresta's demand-response-capable, OCPP-based software layer aimed at fleets and utilities.
Emerging players
- Fermata Energy: Fermata Energy builds vehicle-to-grid (V2G) energy management software for fleets and building operators, integrating with OCPP chargers. It is an emerging peer in the managed charging and demand response space adjacent to Foresta's smart-grid integrations.
- OptiGrid: OptiGrid provides optimization software for EV fleet charging that minimizes energy costs through load shifting and demand response. It overlaps with Foresta's load balancing and dynamic pricing features targeting fleet operators.
- Ampcontrol: Ampcontrol offers an intelligent energy management platform for EV charging fleets, including load balancing and charging optimization. It is an emerging software-focused peer that competes with Foresta's fleet and load management features.
Broad incumbents
- Greenlots (Shell Recharge Solutions): Greenlots, now part of Shell, provides a CPMS and managed charging platform for utilities, fleets, and commercial sites with broad geographic reach. It is a broad incumbent competing with Foresta's utility-grade and demand-response capabilities.
- ABB E-mobility: ABB E-mobility supplies EV chargers and an associated cloud management platform (ABB Ability) for fleet, depot, and commercial charging. As a diversified incumbent, it offers overlapping CPMS capabilities from a vertically integrated hardware and software stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Foresta social profiles
Digital presenceForesta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Foresta leadership team
Management profileNumber of profiles
Foresta funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Foresta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Foresta
What does Foresta do?
Foresta provides a cloud-based, hardware-agnostic EV charging management software platform built on open standards (OCPP/OCPI) that enables fleet operators, multi-family residential buildings (MURBs), hospitality venues, and commercial site owners to monitor, control, and monetize their EV charging infrastructure across multiple sites and charger brands. The platform includes a white-label offering for technology integrators and a consumer mobile app for EV drivers to find, reserve, and pay for charging sessions.
Is Foresta a public or private company?
Foresta is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Foresta founded?
Foresta was founded in 2022. It employs 1 to 10 people.
Where is Foresta based?
Foresta is headquartered in Quebec, Canada, in the North America region.
How does Foresta make money?
Four revenue lines are on record. Software Platform Subscription is the primary driver. The others are transaction & Billing Fees, host Community Monetization and partner Software Activation.
Who are Foresta's main competitors?
Direct peers on record are EVBox, FLO, SWTCH Energy, ChargePoint and WeaveGrid. Emerging players are Fermata Energy, OptiGrid and Ampcontrol. Broad incumbents are Greenlots (Shell Recharge Solutions) and ABB E-mobility.
Does Foresta have an API?
Yes. Foresta offers enterprise-grade APIs built on open standards like OCPP (Open Charge Point Protocol) and OCPI (Open Charging Interface). The platform enables integration with any charger brand or software stack. No specific API documentation URL, authentication method, or SDK details are publicly available.
What industry is Foresta in?
Foresta's product category is EV Charging Management Software. Its primary akta.pro industry code is TLAKAMAG, EV Charging Network Management & Software Services (CPMS, Monitoring, Billing), with a secondary code of TLABAMAK, EV Charging Payment & Reimbursement Programs (Public/Depot Charging).