NBSO-Texas
NBSO Texas is a non-profit, Dutch government-funded bilateral business support office in Houston that provides free market intelligence, trade mission facilitation, networking introductions, and consortium coordination to Dutch companies—SMEs, startups, and enterprises across nine sectors—seeking to enter or expand within the Texas market.
- Company typePrivate
- Founded2010
- HeadquartersHouston, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
NBSO-Texas firmographics
Firmographics- Name
- NBSO-Texas
- Legal name
- The Netherlands Business Support Office Texas
- Website
- https://nbso-texas.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- NBSO Texas is a non-profit, Dutch government-funded bilateral business support office in Houston that provides free market intelligence, trade mission facilitation, networking introductions, and consortium coordination to Dutch companies—SMEs, startups, and enterprises across nine sectors—seeking to enter or expand within the Texas market.
- Ownership category
- akta.pro rank
Where NBSO-Texas is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
NBSO-Texas business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Government-funded trade promotion: NBSO Texas is funded by the Dutch government to promote trade and economic relations between the Netherlands and Texas. Services are provided free of charge to Dutch businesses seeking opportunities in Texas.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
NBSO-Texas product offering
Product offeringCore offering
NBSO Texas is a Dutch government-funded non-profit that helps Dutch companies enter and expand in the Texas market. It delivers free market intelligence (sector reports), trade mission and event facilitation, networking introductions, and practical advisory support across energy, water, life sciences, agrifood, and high-tech sectors. Services are provided at no cost to Dutch organizations through the Houston office and event-based outreach across Texas.
Product overview
NBSO-Texas is a business support organization that facilitates Dutch companies doing business in Texas. Rather than a unified software product, the organization offers a portfolio of sector-specific market intelligence publications and reports, including market scans on hydrogen economy, flood resilience, water technology, agriculture, renewable energy, port logistics, and life sciences & health. The organization also facilitates trade missions, networking events, and provides advisory services for market entry. Key publications include the Transatlantic Clean Hydrogen Corridor report, Texas Water Tech Report, and sector reports covering agriculture, renewable energy, and life sciences.
Differentiator
Problem solved
Functional benefit
Products and services
- Building the Transatlantic Clean Hydrogen Corridor market scan
Quantifiable outcome
- More than 100,000 jobs created through Dutch-Texan economic ties
- +2 more outcomes
Companies that use NBSO-Texas
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles2 records
NBSO-Texas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
NBSO-Texas partnerships and signals
Strategic signalPartnerships
40 partnerships are on record, tiered core and secondary.
- Port of RotterdamcoreLong-standing cooperation between Texas and the Port of Rotterdam in the energy sector, particularly hydrogen. The delegation was hosted by Port of Rotterdam and Vice Mayor Robert Simons for port tours. This partnership is central to the transatlantic hydrogen corridor development.
- Netherlands Enterprise Agency (RVO)coreCo-organizer of transatlantic hydrogen sessions at World Hydrogen Summit, supporting Dutch market reports and facilitating hydrogen corridor development between Netherlands and US Gulf Coast.
- NLHydrogencoreSigned MoU with Gulf Energy Catalyst and Port of Rotterdam to advance transatlantic hydrogen and derivatives trade, marking shared commitment to developing the hydrogen corridor.
- Gulf Energy CatalystcorePartnered with NLHydrogen and Port of Rotterdam via MoU to explore transatlantic hydrogen corridor potential between US Gulf Coast and Europe.
- ScaleNLcoreClose collaboration on ScaleNL Academic Startup Program, bringing Dutch deep tech and biotech startups to Austin for market validation and ecosystem access.
- Capital FactorysecondaryTexas' leading startup and venture ecosystem, hosting Dutch startups for pitch opportunities and mentorship connections with investors and corporate partners.
- Dell Medical School at UT AustinsecondaryProvided venue and expert feedback for Dutch life sciences and health startups during Austin program, connecting with medical innovation and technology transfer stakeholders.
- Antler VCsecondaryVentures capital firm hosting AITX Monthly Meetup where Dutch delegation connected with Austin's AI community.
- Q-BranchsecondaryAustin ecosystem member participating in Walk & Talk and informal lunch with Dutch startup delegation.
- Austin MedTech ConnectsecondaryAustin healthcare innovation network member providing informal networking and practical conversations for Dutch founders.
- DevRevsecondaryAustin tech company participating in ecosystem discussions with Dutch delegation.
- U.S. Embassy to the NetherlandscoreHosted reception at Ambassador Joe Popolo's residence bringing together Texas delegation and Dutch companies with business ties to Texas.
- Embassy of the Kingdom of the Netherlands in the United StatescoreCo-organizer of transatlantic hydrogen session at World Hydrogen Summit 2026, supporting hydrogen corridor development between US Gulf Coast and Netherlands.
- Brainport EindhovensecondaryDutch high-tech ecosystem connected to Texas delegation visit, with NXP and ASML both strongly present in Austin.
- Dutch Water PreventioncoreCoordinating the Partners for International Business (PIB) program 'Dutch Flood Resilience Solutions', bringing together Dutch companies and knowledge institutions for flood resilience work in Texas and Florida.
- Institute for Disaster Resilient Texas (IDRT)coreKey US partner for flood resilience collaboration, working on storm surge barrier designs and integrated flood risk reduction plans for Houston-Galveston region.
- Netherlands Water Partnership (NWP)corePublic-private platform bringing together Dutch water sector expertise and facilitating international collaboration for flood resilience solutions.
- Technische Universiteit DelftcoreLeading Dutch technical university with global expertise in water management and climate adaptation, providing research and technical knowledge for Texas flood resilience projects.
- Boxbarrier B.V.secondaryDutch developer of rapidly deployable modular flood barriers, part of the Dutch Flood Resilience Solutions consortium providing temporary flood protection solutions.
- DeltaressecondaryIndependent institute for applied water research and innovation, providing expertise for Texas flood resilience and coastal protection planning.
- Hyflo Self-Closing Flood System B.V.secondaryDutch manufacturer of self-activating flood defense systems for critical infrastructure protection, part of flood resilience consortium.
- Blik Sensing B.V.secondaryDutch specialist in real-time water level monitoring and early warning systems, part of flood resilience solutions consortium.
- Consulates General of the Netherlands in the UScorePart of the Dutch economic network in the US, coordinating economic affairs and supporting NBSO operations across American regions.
- Netherlands Foreign Investment Agency (NFIA)corePart of the Dutch economic network, supporting NBSO Texas in providing services to Dutch companies exploring the American market.
- Other NBSOscoreNetwork of Netherlands Business Support Offices across the Americas and globally, sharing best practices and coordinating support for Dutch companies.
- Greater SATXsecondarySan Antonio's economic development organization providing market intelligence and local network introductions for Dutch companies interested in healthcare, biosciences, aerospace, and advanced manufacturing.
- BioMedSAsecondaryHealthcare and bioscience organization in San Antonio, key partner for intelligence and connections relevant to Dutch Life Sciences & Health companies, with ties to military medical community.
- Southwest Research Institute (SwRI)secondaryIndependent research institute with over 3,000 employees on 1,500-acre campus, projects span hydrogen, medical AI, automated vehicles, and agri-tech. Dutch company Xyrec developed products in collaboration with SwRI.
- Velocity (San Antonio)secondaryAccelerator building 70-acre bioscience district with shared facilities where over 200 professionals work on new technologies. Opens doors to medical field and Defense Health Agency, Air Force, and Navy connections.
- Port San Antoniosecondary1,900-acre campus generating nearly $9 billion annual economic activity, home to one of largest US cybersecurity communities, key hub for Dutch innovators at intersection of aerospace and robotics.
- IRO (Dutch Offshore Energy Association)coreDutch energy industry association, co-hosting networking reception for Dutch attendees at OTC with over 150 participants.
- Greater Houston Partnership Energy Transition Initiative (HETI)coreInitiative focused on positioning Houston as Energy Capital of the World 2.0, key partner for hydrogen corridor development discussions.
- Netherlands America Foundation (NAF)secondaryCollaborates on New Year's networking events and Dutch cultural activities in Houston, supporting Dutch community engagement.
- Consulate General of the Netherlands in MiamicoreCoordinates economic affairs and diplomatic relations for Dutch activities in Texas region, supports trade missions and events.
- Port of Corpus ChristicoreStrong ties supported by MOU signed in 2021 with Port of Rotterdam. Active in renewable energy expansion and adaptation for wind energy activities, aligned with Texas energy transition.
- Texas Medical Center (TMC)coreLargest medical center in the world, Houston. Building on MOU between TMC and Health Holland for TMC BioBridge program to be established in 2024, providing access for Dutch entrepreneurs and researchers to Texas market.
- Health HollandcoreDutch counterpart to MOU with Texas Medical Center, supporting Life Sciences & Health sector collaboration between Netherlands and Texas.
- Greater Houston PartnershipcoreEconomic development organization for Greater Houston area, key partner for energy transition initiatives and hydrogen economy development in Texas.
- HyVelocity Hydrogen HubcoreTexas hydrogen hub receiving $1.2 billion in federal funding, the only designated US hub focused on hydrogen exports, key for transatlantic hydrogen corridor.
- LifeBlood (Houston MedTech)secondaryHosted Houston MedTech Oktoberfest events, platform for connecting Dutch MedTech companies with Houston's health-tech ecosystem.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
NBSO-Texas competitors and assessment
Company assessmentDirect peers
- Korea Trade-Investment Promotion Agency (KOTRA): Korean government trade and investment promotion agency with US offices providing bilateral trade facilitation to Korean companies in US markets. Same government-backed non-commercial model and sector focus including energy and high tech.
- British-American Business (BAB): UK-US bilateral trade and investment organization providing market access services to British companies seeking US market entry, with networking, events, and advocacy comparable to NBSO-Texas's offering for Dutch companies.
- Other NBSOs in the Netherlands Business Support Office network: Sister Netherlands Business Support Offices (e.g., NBSO California) operating across other US regions and globally, providing the same bilateral trade and investment promotion services for Dutch companies. Same mission, structure, parent Dutch government network, and service offering.
- German American Chamber of Commerce of the Southern US: German bilateral trade promotion chamber serving the southern US including Texas, providing market intelligence, networking events, trade missions, and partner introductions to German companies - directly comparable business model and target geography.
- Japan External Trade Organization (JETRO): Japan's government-affiliated trade promotion organization with offices in Houston and other US cities. Provides nearly identical bilateral trade and investment facilitation services to Japanese companies seeking entry and expansion in the Texas market, with similar sector focus (energy, life sciences, manufacturing).
- Business France: French national trade and investment promotion agency supporting French companies entering the US market and attracting foreign investment into France. Comparable mandate, structure (government-affiliated), and service portfolio across multiple US regions.
Broad incumbents
- SelectUSA: US federal investment promotion program under the Department of Commerce that attracts foreign direct investment into the United States. Complementary rather than directly competing, with broader US-wide scope and government-backed structure.
- Netherlands Foreign Investment Agency (NFIA) / Invest in Holland: Parent Dutch government agency that coordinates the NBSO network and supports NBSO-Texas operations. Broader geographic scope covering all of North America and a wider mandate including inbound investment promotion into the Netherlands.
Regional players
- Enterprise Florida: Florida's public-private economic development organization operating as a regional peer with a similar mission to attract and retain businesses, including foreign direct investment, into its state. Comparable government-affiliated structure but US-domestic orientation.
- Greater Houston Partnership: Houston's primary economic development organization. While it focuses on regional development rather than bilateral trade promotion, it operates in the same Houston geography with overlapping constituency of companies and government stakeholders, and is a close operational partner of NBSO-Texas.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
NBSO-Texas social profiles
Digital presenceNBSO-Texas financial estimates
Financial estimateRevenue estimate
Valuation estimate
NBSO-Texas leadership team
Management profileNumber of profiles
Profiles2 records
NBSO-Texas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NBSO-Texas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NBSO-Texas
What does NBSO-Texas do?
NBSO Texas is a Dutch government-funded non-profit that helps Dutch companies enter and expand in the Texas market. It delivers free market intelligence (sector reports), trade mission and event facilitation, networking introductions, and practical advisory support across energy, water, life sciences, agrifood, and high-tech sectors. Services are provided at no cost to Dutch organizations through the Houston office and event-based outreach across Texas.
Is NBSO-Texas a public or private company?
NBSO-Texas is a private company. It is classified as state government owned and is currently operating.
When was NBSO-Texas founded?
NBSO-Texas was founded in 2010. It employs 1 to 10 people.
Where is NBSO-Texas based?
NBSO-Texas is headquartered in Houston, United States, in the North America region.
How does NBSO-Texas make money?
One revenue line is on record: government-funded trade promotion.
Who are NBSO-Texas's main competitors?
Direct peers on record are Korea Trade-Investment Promotion Agency (KOTRA), British-American Business (BAB), Other NBSOs in the Netherlands Business Support Office network, German American Chamber of Commerce of the Southern US, Japan External Trade Organization (JETRO) and Business France. Broad incumbents are SelectUSA and Netherlands Foreign Investment Agency (NFIA) / Invest in Holland. Regional players are Enterprise Florida and Greater Houston Partnership.
Does NBSO-Texas have an API?
No public API is recorded for NBSO-Texas.