Valdo Spumanti

What Valdo Spumanti does

Valdo Spumanti (legal entity Spumanti Valdo S.r.l.) is a family-owned Italian sparkling wine producer founded in 1926 and headquartered in Valdobbiadene, Italy, within the UNESCO World Heritage Conegliano Valdobbiadene Prosecco Superiore DOCG region. The company specializes in Prosecco Superiore DOCG and Prosecco DOC sparkling wines, with a flagship product line anchored by MARCA ORO and premium cuvées including CUVÉE 1926, CUVÉE DI BOJ, CUVÉE VIVIANA CARTIZZE, and VIGNA PRADASE. Production employs the Charmat-Lungo method (second fermentation exceeding 5 months) and the Metodo Classico (minimum 24 months on lees for classic method wines), with portfolio extensions into rosé, organic, and no/low alcohol sparkling wines via vacuum de-alcoholisation. The supply chain is supported by 70 grape growers and a partnership with I Magredi S.r.l. for still wines.

The company's go-to-market combines direct-to-consumer e-commerce via valdo.com (managed by Diana E-Commerce Corporation SRL), B2B wholesale and distribution across 50+ countries, and experience-led wine tourism through Casa Valdo. Regional distribution is operated through Valdo USA (established 1883) and Valdo Europe GmbH (Germany, founded 2013). Customer segments span individual celebratory consumers, the HORECA channel, and wine retailers/distributors. Pricing is quote-based and not publicly disclosed online, with product formats ranging from standard 75cl bottles to Magnum, Jeroboam, and Mathusalem sizes plus gift packs.

Ownership remains with the Bolla family since 1938, with no disclosed institutional investors, funding rounds, or public listing. The company holds certifications including DOCG/DOC appellation, organic certification for PROSECCO BIO, FSC certification for packaging, and GDPR compliance. Brand recognition is supported by membership in the Association of Italian Historical Trademarks (2017) and a track record of international awards from Mundus Vini, IWSC, Decanter, Berliner Wein Trophy, Falstaff, and Vinitaly.

Name

Valdo Spumanti

Legal name

Spumanti Valdo S.r.l.

Website

https://valdo.com

Company type

Private

Founded year

1926

Operating status

Operating

Headcount range

51–100 employees

Short description

Valdo Spumanti is a family-owned Italian sparkling wine producer founded in 1926 in Valdobbiadene, specializing in Prosecco Superiore DOCG and DOC wines, with distribution across 50+ countries and a portfolio spanning premium cuvées, rosé, organic, and no/low alcohol sparkling wines.

Ownership category

akta.pro rank

Product category

Sparkling Wines (Prosecco)

NAICS

Wineries (312130), Beer, Wine, and Liquor Retailers (445320)

SIC

Beverages (2080)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Fine Wine & Luxury Spirits Retail (CRANABAE), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ)

Keywords

• Prosecco Superiore DOCG
• Sparkling wine production
• Italian viticulture
• Wine tourism hospitality
• Charmat method winemaking

Headquarters

HQ city

Valdobbiadene

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct E-commerce Sales: Direct-to-consumer online sales of sparkling wines and still wines through valdo.com website, managed in partnership with Diana E-Commerce Corporation SRL
2. B2B Wholesale and Distribution: Sales through distributors and retail channels globally, supported by Valdo USA, Valdo Europe regional operations, and presence in over 50 countries
3. Wine Tourism and Hospitality: Revenue from Casa Valdo wine tourism experiences including accommodations and wine tours in Valdobbiadene

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Valdo Spumanti is a family-owned Italian sparkling wine producer that manufactures and sells premium Prosecco Superiore DOCG and Prosecco DOC wines from the Conegliano Valdobbiadene region. Its portfolio includes flagship MARCA ORO, premium cuvées (Cuvée 1926, Cuvée di Boj, Cuvée Viviana Cartizze, Vigna Pradase), Rosé sparklings, organic Prosecco, no/low alcohol wines, still wines through Le Tenute Valdo, special gift formats, and wine tourism experiences at Casa Valdo.

Product overview

Valdo Spumanti is a family-owned Italian sparkling wine producer established in 1926 in Valdobbiadene, specializing in Prosecco Superiore DOCG and Prosecco DOC. The product portfolio centers on the MARCA ORO flagship brand and includes premium cuvées (CUVÉE 1926, CUVÉE DI BOJ, CUVÉE VIVIANA CARTIZZE, VIGNA PRADASE), Prosecco DOC offerings (CUVÉE I MAGREDI, ELEVANTUM), rosé sparkling wines (AQUARIUS ROSÉ, MARCA ORO ROSÉ, ORIGINE ROSÉ), organic wines (PROSECCO BIO), and no/low alcohol alternatives (PURØ Alcohol Free, 8% Blanc de Blancs). The portfolio also extends to still wines through Le Tenute Valdo, special gift packs, and wine tourism experiences at Casa Valdo.

Differentiator

Problem solved

Functional benefit

Brands

• Le Tenute Valdo: A project combining wine experience from Veneto and Friuli regions through collaboration with I Magredi winery, producing still wines including Pinot Grigio, Sauvignon, Ribolla Gialla, Cabernet Sauvignon, and Merlot from Friuli Grave DOC.
• Casa Valdo

Products and services

• MARCA ORO
• CUVÉE 1926
• CUVÉE DI BOJ
• CUVÉE VIVIANA CARTIZZE
• VIGNA PRADASE
• CUVÉE I MAGREDI
• ELEVANTUM ROSÉ
• AQUARIUS ROSÉ
• PROSECCO BIO
• PURØ Alcohol Free
• 8% Blanc de Blancs Low Alcohol

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• I Magredi S.r.l.coreStrategic or Co-development PartnerLe Tenute Valdo is a collaborative project between Valdo and I Magredi S.r.l., combining Valdo's sparkling wine expertise with I Magredi's Friuli Grave DOC winemaking. I Magredi provides certified organic grapes and produces still wines (Pinot Grigio, Sauvignon, Ribolla Gialla, Cabernet Sauvignon, Merlot) under the Le Tenute Valdo line. Valdo handles the sparkling process at its Valdobbiadene cellars. This partnership enhances Valdo's product portfolio beyond sparkling wines.
• Diana E-Commerce Corporation SRLcoreImplementation/ SI/ Consulting PartnerDiana E-Commerce Corporation SRL, based in Torreglia (PD), manages the Valdo e-commerce website (valdo.com) under authorization from Spumanti Valdo S.r.l. They handle website operations, order processing, payment processing, and anti-fraud controls. The partnership is governed by a joint controller agreement under GDPR Article 26 for all e-commerce activities including product sales, customer accounts, and data processing.
• Consorzio di Tutela del Conegliano Valdobbiadene Prosecco DOCGcoreStrategic or Co-development PartnerValdo is a proud member of the Consorzio di Tutela del Conegliano Valdobbiadene Prosecco DOCG, collaborating with other local associations to foster innovation and sustainability in the wine sector. The consortium works to protect and promote the Prosecco Superiore DOCG designation and the Conegliano Valdobbiadene region.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Antinori: Major Italian family-owned wine group with premium still wine portfolio and DOC/DOCG Veneto sourcing, an indirect but relevant peer given shared family ownership model, premium export channels, and Tuscan/Venetia overlap with Valdo's Le Tenute Valdo line.
• Cantine Riunite & Civ: Large Italian wine cooperative producing Prosecco DOC under multiple brands at scale, competing with Valdo in mass-market off-premise channels and pressuring DOC-tier pricing.

Direct peers

• Villa Sandi: DOCG Prosecco producer based in the Conegliano Valdobbiadene region with a similar premium positioning, controlled supply chain from vineyard to bottle, and broad export footprint in HORECA and retail.
• Zonin 1821: Italian family-owned wine group producing Prosecco DOC and DOCG alongside still wines, with multi-region estates and global distribution comparable in structure and family heritage to Valdo.
• Gancia: Historic Italian sparkling wine producer founded in 1850, with a Prosecco DOC portfolio and Asti lines, similar international HORECA presence and brand heritage positioning to Valdo.
• La Marca: One of the largest US-focused Prosecco brands (owned by Henkell Freixenet), competing head-to-head with Valdo in US off-premise and on-premise channels with overlapping DOC/DOCG SKU ranges.
• Bottega: Family-owned Italian Prosecco and sparkling wine producer with a premium product mix (Bottega Gold, Bottega White), direct e-commerce, gift/celebration packaging focus, and global distribution that closely mirrors Valdo's model.
• Mionetto: Italian Prosecco producer with a comparable DOC and DOCG sparkling wine portfolio, similar Charmat-method production, and strong international distribution across the US, UK, and other key Prosecco import markets.

Emerging players

• Ferrari Trento: Premium Italian sparkling wine producer (Trento DOC Metodo Classico) with a luxury positioning, similar family ownership heritage, and a high-end hospitality and event marketing strategy analogous to Valdo's Casa Valdo.
• Schramsberg Vineyards: US sparkling wine specialist producing bottle-fermented sparkling wines from a single estate, comparable in its premium, single-vintage, lees-aged positioning and DTC e-commerce motion to Valdo's Vigna Pradase Metodo Classico.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCO1hjss9qeWZIUGXo2y1WXw
• Facebookfacebook.com/valdo.spumanti
• Instagraminstagram.com/valdo_spumanti
• LinkedInlinkedin.com/company/spumanti-valdo-s.r.l.

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valdo Spumanti