CAQA Courses
CAQA Courses is an Australian provider of compliance-ready VET learning and assessment resources, serving Registered Training Organisations with a 96,095+ product catalog spanning 46+ training packages.
- Company typePrivate
- Founded1999
- HeadquartersCraigieburn, Australia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What CAQA Courses does
CAQA Courses is an Australian provider of vocational education and training (VET) learning and assessment resources sold to Registered Training Organisations (RTOs). The catalog of 96,095+ products and 75,000+ quality resources covers 46+ training packages spanning business, community services, construction, health, hospitality, IT and finance. The product set includes Learning and Assessment Kits, RPL Kits, LLN Kits, ELICOS resources, Vocational Placement Kits, Training and Assessment Strategies, Unit Knowledge Guides, SCORM-compliant packages, Class Activity Books, Session Plans, PowerPoints, self-study guides and pre-order resources authored by a 35+ person team of subject-matter experts. CAQA distributes through a self-serve e-commerce portal and inside-sales motion, with a 62,000+ subscriber base. The business operates from Craigieburn, Victoria and Mawson Lakes, South Australia, and is part of a wider group of sister companies - CAQA Compliance, CAQA Resources, CAQA Skills, CAQA LLND, CAQA Intelligence and CAQA Publications - that together serve the RTO and vocational training ecosystem.
CAQA Courses firmographics
Firmographics- Name
- CAQA Courses
- Legal name
- Career Calling International Pty Ltd
- Website
- https://caqacourses.com.au
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- CAQA Courses is an Australian provider of compliance-ready VET learning and assessment resources, serving Registered Training Organisations with a 96,095+ product catalog spanning 46+ training packages.
- Ownership category
- akta.pro rank
CAQA Courses industry classification
Industry- Product category
- Vocational Education and Training (VET) Resources
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (61171), Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Certification & Exam Prep Course Marketplaces (EDAFAIAJ)
- akta.pro secondary industry
- Certification & Licensing Exam Management Platforms (EDAFADAG)
Keywords
Where CAQA Courses is headquartered
LocationHeadquarters
- HQ city
- Craigieburn
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
CAQA Courses business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- One-Time Resource License Sales: Customers purchase training resources with a one-time upfront payment model. Once purchased, customers receive unlimited license to use the resources for an unlimited number of students without additional ongoing fees.
- Supplementary Services: Additional revenue from contextualization services, rectification assistance for modified resources (beyond standard audit assistance), and customized development services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Qualifications Package - Learner Resources |
| Unit Pricing | Pay-as-you-go | Unit of Competency Products |
| Unit Pricing | Pay-as-you-go | Full Product Catalog |
| One time/ perpetual license | Pay-as-you-go | Unlimited License Model |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
CAQA Courses product offering
Product offeringCore offering
CAQA Courses develops, packages, and sells audit-ready Vocational Education and Training (VET) resources—including Learning and Assessment Kits, Assessment Kits, Learner Guides, Session Plans, Class Activity Books, PowerPoints, Self Study Guides, RPL Kits, LLN Kits, ELICOS resources, RTO compliance documentation, Skill Sets, Vocational Placement Kits, and SCORM-compliant digital packages—to Australian Registered Training Organisations (RTOs) through a direct-to-customer e-commerce platform. The portfolio covers 46+ Australian training packages and is licensed on a one-time perpetual basis granting unlimited student usage and lifetime updates until the qualification is superseded, with bundled audit and rectification support for ASQA compliance.
Product overview
CAQA Courses offers a comprehensive suite of vocational education and training (VET) resource products for Registered Training Organisations (RTOs) in Australia. The portfolio centers on Learning and Assessment Kits (combining training content with assessment tools), Assessment Kits (standalone evaluation materials), and Learner Resources (including Learner Guides, Session Plans, Class Activity Books, PowerPoints, and Self Study Guides). Supporting modules include RPL Kits for skills recognition, LLN Kits for language/literacy/numeracy assessment, ELICOS Resources for international students, RTO Compliance Resources (policies, procedures, forms), Skill Sets, Vocational Placement Kits, Training and Assessment Strategy documents, Unit Knowledge Guides, and SCORM Compliant Packages for digital LMS delivery. Resources span 46+ training packages including BSB (Business), CHC (Community Services), HLT (Health), ICT, SIT (Tourism/Hospitality), CPC (Construction), and more. All materials include audit support, lifetime updates, unlimited student licensing, and are fully editable for RTO customization.
Differentiator
Problem solved
Functional benefit
Brands
- CAQA Compliance: Compliance services and solutions for RTOs
- CAQA Resources
- CAQA Skills
- CAQA LLND
- CAQA Intelligence
- CAQA Publications
Products and services
- Learning and Assessment Kit
Quantifiable outcome
- RTO audit success rate: 100% success in ASQA RTO reregistration audits for supported clients
- +2 more outcomes
Companies that use CAQA Courses
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
CAQA Courses technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
CAQA Courses partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Career Calling InternationalcoreParent company and initiative creator. CAQA Courses is 'A Career Calling International initiative' as stated on the website. CCI owns all intellectual property and licensing rights for the resources.
- CAQA CompliancecoreSister company within the CAQA group providing compliance-related services to training organisations. Part of the integrated CAQA ecosystem for RTO support.
- CAQA ResourcescoreRelated entity in the CAQA group providing resource development services. Cross-promoted on CAQA Courses website.
- CAQA SkillsminorSister company providing skills development services within the CAQA ecosystem.
- CAQA LLNDminorSister company focused on Language, Literacy, Numeracy and Digital (LLND) services for RTOs.
- CAQA IntelligenceminorSister company providing intelligence and analytics services within the CAQA group.
- CAQA PublicationsminorSister company for publication services. Cross-marketed on the CAQA Courses website.
- Audit ExpertsminorPartner organization for audit support services, linked on the CAQA Courses website footer.
- VELG TrainingminorProud member partner shown on website. VELG Training is a recognized VET sector training provider.
- ITECA (International Trade and Employment College of Australia)minorProud member organization shown on website footer. Peak body for vocational education.
- AHEG (Australian Higher Education Group)minorSister company and proud member, providing higher education services within the CAQA ecosystem.
- AO CertifiedminorProud member certification body shown on the website.
- The VET SectorminorSister company providing VET sector news and information services. Cross-promoted on the website.
- Career Calling International Pty LtdcoreLegal entity (ABN 53 162 651 238) that owns CAQA Courses brand and all intellectual property. Licensor in the End User Licence Agreement.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
CAQA Courses competitors and assessment
Company assessmentBroad incumbents
- Pearson Australia: Global education publisher with an Australian VET and higher-ed portfolio of textbooks, digital resources, and assessment tools. Comparable as a much larger incumbent offering overlapping content, though not specialised to the RTO compliance niche CAQA serves.
- Cengage Australia: Major education publisher operating in Australia with textbooks, digital learning platforms, and VET-adjacent content. Comparable as a broader incumbent in educational content, though less specialised than CAQA in RTO-specific compliance materials.
Direct peers
- Avantext: Australian VET sector supplier of RTO training resources, assessment tools, and compliance documentation, serving Registered Training Organisations across multiple training packages. Closely matches CAQA's marketplace-style resource delivery model.
- Total Vet Solutions: Australian provider of VET training and assessment resources for RTOs, offering learner guides, assessment kits, and compliance materials across similar training packages. Directly comparable to CAQA on product type, customer base (RTOs), and compliance-driven value proposition.
- VET Resources (VETRES): Australian provider of RTO training and assessment resources and support services, with similar focus on ASQA compliance and VET-sector content. Comparable to CAQA in product mix (learner resources, assessment kits, RPL) and customer segment.
- Access VET: Australian VET training materials and assessment resource provider for RTOs, covering similar training packages and offering comparable compliance documentation. Directly comparable to CAQA on product, customer, and regulatory positioning.
- Compliant Learning Resources: Australian supplier of RTO-compliant training and assessment materials for vocational qualifications, competing on similar product breadth across Australian training packages. Directly comparable to CAQA's core resource catalog.
- Clarity Compliance: Australian RTO compliance and audit support specialist, offering policies, procedures, and validation services to training organisations. Overlaps with CAQA's CAQA Compliance sister brand and RTO Compliance Resources line.
- RTO Advice Group: Australian consultancy and content provider serving RTOs with compliance documentation, training resources, and audit support services. Comparable to CAQA on the audit-readiness and compliance advisory side of the offering.
Emerging players
- RTO Works: Australian provider of RTO management software, student management systems, and supporting resources for Registered Training Organisations. Comparable as an adjacent ecosystem player serving the same RTO buyer with workflow and resource tooling.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
CAQA Courses social profiles
Digital presenceCAQA Courses financial estimates
Financial estimateRevenue estimate
Valuation estimate
CAQA Courses leadership team
Management profileNumber of profiles
Profiles1 record
CAQA Courses funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CAQA Courses M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CAQA Courses
What does CAQA Courses do?
CAQA Courses develops, packages, and sells audit-ready Vocational Education and Training (VET) resources—including Learning and Assessment Kits, Assessment Kits, Learner Guides, Session Plans, Class Activity Books, PowerPoints, Self Study Guides, RPL Kits, LLN Kits, ELICOS resources, RTO compliance documentation, Skill Sets, Vocational Placement Kits, and SCORM-compliant digital packages—to Australian Registered Training Organisations (RTOs) through a direct-to-customer e-commerce platform. The portfolio covers 46+ Australian training packages and is licensed on a one-time perpetual basis granting unlimited student usage and lifetime updates until the qualification is superseded, with bundled audit and rectification support for ASQA compliance.
Is CAQA Courses a public or private company?
CAQA Courses is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CAQA Courses founded?
CAQA Courses was founded in 1999. It employs 51 to 100 people.
Where is CAQA Courses based?
CAQA Courses is headquartered in Craigieburn, Australia, in the Oceania region.
How does CAQA Courses make money?
Two revenue lines are on record. One-Time Resource License Sales are the primary driver. The others are supplementary Services.
Who are CAQA Courses's main competitors?
Broad incumbents on record are Pearson Australia and Cengage Australia. Direct peers are Avantext, Total Vet Solutions, VET Resources (VETRES), Access VET, Compliant Learning Resources, Clarity Compliance and RTO Advice Group. RTO Works is listed as an emerging player.
Does CAQA Courses have an API?
No public API is recorded for CAQA Courses.
What industry is CAQA Courses in?
CAQA Courses's product category is Vocational Education and Training (VET) Resources. Its primary akta.pro industry code is EDAFAIAJ, Certification & Exam Prep Course Marketplaces, with a secondary code of EDAFADAG, Certification & Licensing Exam Management Platforms. Its NAICS code is 611691 and its SIC code is 8200.