CAQA Courses

What CAQA Courses does

CAQA Courses is an Australian provider of vocational education and training (VET) learning and assessment resources sold to Registered Training Organisations (RTOs). The catalog of 96,095+ products and 75,000+ quality resources covers 46+ training packages spanning business, community services, construction, health, hospitality, IT and finance. The product set includes Learning and Assessment Kits, RPL Kits, LLN Kits, ELICOS resources, Vocational Placement Kits, Training and Assessment Strategies, Unit Knowledge Guides, SCORM-compliant packages, Class Activity Books, Session Plans, PowerPoints, self-study guides and pre-order resources authored by a 35+ person team of subject-matter experts. CAQA distributes through a self-serve e-commerce portal and inside-sales motion, with a 62,000+ subscriber base. The business operates from Craigieburn, Victoria and Mawson Lakes, South Australia, and is part of a wider group of sister companies - CAQA Compliance, CAQA Resources, CAQA Skills, CAQA LLND, CAQA Intelligence and CAQA Publications - that together serve the RTO and vocational training ecosystem.

Name

CAQA Courses

Legal name

Career Calling International Pty Ltd

Website

https://caqacourses.com.au

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

CAQA Courses is an Australian provider of compliance-ready VET learning and assessment resources, serving Registered Training Organisations with a 96,095+ product catalog spanning 46+ training packages.

Ownership category

akta.pro rank

Product category

Vocational Education and Training (VET) Resources

NAICS

Exam Preparation and Tutoring (611691), Educational Support Services (61171), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Certification & Exam Prep Course Marketplaces (EDAFAIAJ)

akta.pro secondary industry

Certification & Licensing Exam Management Platforms (EDAFADAG)

Keywords

• VET training resources
• RTO compliance materials
• Assessment kit products
• Vocational education resources
• Learner guide materials

Headquarters

HQ city

Craigieburn

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. One-Time Resource License Sales: Customers purchase training resources with a one-time upfront payment model. Once purchased, customers receive unlimited license to use the resources for an unlimited number of students without additional ongoing fees.
2. Supplementary Services: Additional revenue from contextualization services, rectification assistance for modified resources (beyond standard audit assistance), and customized development services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

CAQA Courses develops, packages, and sells audit-ready Vocational Education and Training (VET) resources—including Learning and Assessment Kits, Assessment Kits, Learner Guides, Session Plans, Class Activity Books, PowerPoints, Self Study Guides, RPL Kits, LLN Kits, ELICOS resources, RTO compliance documentation, Skill Sets, Vocational Placement Kits, and SCORM-compliant digital packages—to Australian Registered Training Organisations (RTOs) through a direct-to-customer e-commerce platform. The portfolio covers 46+ Australian training packages and is licensed on a one-time perpetual basis granting unlimited student usage and lifetime updates until the qualification is superseded, with bundled audit and rectification support for ASQA compliance.

Product overview

CAQA Courses offers a comprehensive suite of vocational education and training (VET) resource products for Registered Training Organisations (RTOs) in Australia. The portfolio centers on Learning and Assessment Kits (combining training content with assessment tools), Assessment Kits (standalone evaluation materials), and Learner Resources (including Learner Guides, Session Plans, Class Activity Books, PowerPoints, and Self Study Guides). Supporting modules include RPL Kits for skills recognition, LLN Kits for language/literacy/numeracy assessment, ELICOS Resources for international students, RTO Compliance Resources (policies, procedures, forms), Skill Sets, Vocational Placement Kits, Training and Assessment Strategy documents, Unit Knowledge Guides, and SCORM Compliant Packages for digital LMS delivery. Resources span 46+ training packages including BSB (Business), CHC (Community Services), HLT (Health), ICT, SIT (Tourism/Hospitality), CPC (Construction), and more. All materials include audit support, lifetime updates, unlimited student licensing, and are fully editable for RTO customization.

Differentiator

Problem solved

Functional benefit

Brands

• CAQA Compliance: Compliance services and solutions for RTOs
• CAQA Resources
• CAQA Skills
• CAQA LLND
• CAQA Intelligence
• CAQA Publications

Products and services

• Learning and Assessment Kit

Quantifiable outcome

• RTO audit success rate: 100% success in ASQA RTO reregistration audits for supported clients
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

14 partnerships are on record, tiered core and minor.

• Career Calling InternationalcoreOthersParent company and initiative creator. CAQA Courses is 'A Career Calling International initiative' as stated on the website. CCI owns all intellectual property and licensing rights for the resources.
• CAQA CompliancecoreStrategic or Co-development PartnerSister company within the CAQA group providing compliance-related services to training organisations. Part of the integrated CAQA ecosystem for RTO support.
• CAQA ResourcescoreStrategic or Co-development PartnerRelated entity in the CAQA group providing resource development services. Cross-promoted on CAQA Courses website.
• CAQA SkillsminorStrategic or Co-development PartnerSister company providing skills development services within the CAQA ecosystem.
• CAQA LLNDminorStrategic or Co-development PartnerSister company focused on Language, Literacy, Numeracy and Digital (LLND) services for RTOs.
• CAQA IntelligenceminorStrategic or Co-development PartnerSister company providing intelligence and analytics services within the CAQA group.
• CAQA PublicationsminorChannel Partner/ Reseller/ DistributorSister company for publication services. Cross-marketed on the CAQA Courses website.
• Audit ExpertsminorStrategic or Co-development PartnerPartner organization for audit support services, linked on the CAQA Courses website footer.
• VELG TrainingminorChannel Partner/ Reseller/ DistributorProud member partner shown on website. VELG Training is a recognized VET sector training provider.
• ITECA (International Trade and Employment College of Australia)minorChannel Partner/ Reseller/ DistributorProud member organization shown on website footer. Peak body for vocational education.
• AHEG (Australian Higher Education Group)minorChannel Partner/ Reseller/ DistributorSister company and proud member, providing higher education services within the CAQA ecosystem.
• AO CertifiedminorOthersProud member certification body shown on the website.
• The VET SectorminorChannel Partner/ Reseller/ DistributorSister company providing VET sector news and information services. Cross-promoted on the website.
• Career Calling International Pty LtdcoreOthersLegal entity (ABN 53 162 651 238) that owns CAQA Courses brand and all intellectual property. Licensor in the End User Licence Agreement.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Pearson Australia: Global education publisher with an Australian VET and higher-ed portfolio of textbooks, digital resources, and assessment tools. Comparable as a much larger incumbent offering overlapping content, though not specialised to the RTO compliance niche CAQA serves.
• Cengage Australia: Major education publisher operating in Australia with textbooks, digital learning platforms, and VET-adjacent content. Comparable as a broader incumbent in educational content, though less specialised than CAQA in RTO-specific compliance materials.

Direct peers

• Avantext: Australian VET sector supplier of RTO training resources, assessment tools, and compliance documentation, serving Registered Training Organisations across multiple training packages. Closely matches CAQA's marketplace-style resource delivery model.
• Total Vet Solutions: Australian provider of VET training and assessment resources for RTOs, offering learner guides, assessment kits, and compliance materials across similar training packages. Directly comparable to CAQA on product type, customer base (RTOs), and compliance-driven value proposition.
• VET Resources (VETRES): Australian provider of RTO training and assessment resources and support services, with similar focus on ASQA compliance and VET-sector content. Comparable to CAQA in product mix (learner resources, assessment kits, RPL) and customer segment.
• Access VET: Australian VET training materials and assessment resource provider for RTOs, covering similar training packages and offering comparable compliance documentation. Directly comparable to CAQA on product, customer, and regulatory positioning.
• Compliant Learning Resources: Australian supplier of RTO-compliant training and assessment materials for vocational qualifications, competing on similar product breadth across Australian training packages. Directly comparable to CAQA's core resource catalog.
• Clarity Compliance: Australian RTO compliance and audit support specialist, offering policies, procedures, and validation services to training organisations. Overlaps with CAQA's CAQA Compliance sister brand and RTO Compliance Resources line.
• RTO Advice Group: Australian consultancy and content provider serving RTOs with compliance documentation, training resources, and audit support services. Comparable to CAQA on the audit-readiness and compliance advisory side of the offering.

Emerging players

• RTO Works: Australian provider of RTO management software, student management systems, and supporting resources for Registered Training Organisations. Comparable as an adjacent ecosystem player serving the same RTO buyer with workflow and resource tooling.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CaqaCourses
• Facebookfacebook.com/CAQACourses
• Instagraminstagram.com/caqacourses

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CAQA Courses