Floorspec

What Floorspec does

Revenue is generated through two streams: one-time product sales of resilient flooring materials and professional services for installation, both quoted on a project basis with no publicly disclosed pricing. The company markets primarily through its website product catalog and direct consultation with specifiers, contractors, and end users. With 11-50 employees and no external investors, founder/owner-operated management, and no disclosed financial metrics, the company presents as an established but small privately held distribution-and-installation business rather than a high-growth venture.

Name

Floorspec

Legal name

Floorspec Pte Ltd

Website

https://floorspec.com.sg

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Floorspec Pte Ltd is a Singapore-based specialist contractor that supplies and installs resilient flooring materials across commercial, institutional, sports, industrial, and residential segments, representing nine international flooring brands across 20+ product categories.

Ownership category

akta.pro rank

Product category

Flooring Supply and Installation Services

NAICS

Flooring Contractors (23833), Flooring Contractors (238330)

akta.pro primary industry

Resilient Flooring (Vinyl/LVT/LVP, Linoleum, Rubber) (IMADAJAA)

akta.pro secondary industries

Flooring Installation Materials & Accessories (Adhesives, Grouts, Trims, Transitions) (IMADAJAL), Floor Coating & Resinous Flooring (Epoxy/PU/Polished Concrete) (IMAIAKAG), Resilient Floor Coverings Manufacturing (Vinyl/LVT/Linoleum/Rubber/Cork) (IMAOAJAH)

Keywords

• Resilient flooring supply
• Commercial flooring installation
• Vinyl flooring contractor
• ESD flooring systems
• Sports flooring solutions

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Flooring Product Sales: Supply of resilient flooring materials including vinyl, rubber, and polyurethane products across commercial and residential categories. Products include acoustic vinyl, ESD flooring, luxury vinyl tiles, safety vinyl, EPDM rubber, and specialty flooring solutions.
2. Installation Services: Supply and installation service for resilient flooring, providing complete flooring solutions to customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Floorspec Pte Ltd is a Singapore-based specialist contractor that supplies and installs resilient flooring materials including vinyl, rubber, polyurethane, and EPDM rubber products across commercial, residential, institutional, sports, and industrial segments. The company represents multiple international flooring brands (Polyflor, R-Tek, Rephouse/Decoflex, Neoflex, Life Floor, wineo, C.I. TAKIRON, Genesis) and delivers end-to-end flooring solutions from product specification through installation.

Product overview

Floorspec Pte Ltd is a Singapore-based specialist contractor established in 2001 providing supply and installation services for resilient flooring. The company positions itself as a 'SINGLE SOURCE MULTIPLE SOLUTION' flooring provider. The product portfolio encompasses 20+ distinct flooring categories including acoustic vinyl, electrostatic dissipative vinyl, equine flooring, foam rubber tiles, luxury vinyl tiles (domestic and commercial), heterogenous and homogenous vinyl flooring, interlocking flooring solutions (industrial, ESD, commercial, garage, gym, retail), organic vinyl flooring (Wineo series), prefabricated EPDM rubber flooring (Neoflex series with 10 sub-series), rubber sports flooring (Decoflex athletic tracks, outdoor sports, tennis, indoor sports), safety vinyl flooring (Polysafe series with 6 variants), synthetic walkway and pool decking flooring, vinyl sports and wall cladding, vulcanized rubber tiles, and woven vinyl flooring. The company represents multiple international brands including Polyflor, Life Floor, Wineo, Neoflex, Decoflex, Polysafe, and C.I. TAKIRON. Major product lines feature specialized technical properties including ESD protection, acoustic insulation, slip resistance, impact absorption, and sport certifications (IAAF, FIBA, BWF, IHF).

Differentiator

Problem solved

Functional benefit

Brands

• Silent Flor: Acoustic vinyl flooring range achieving 19dB impact sound reduction, designed for healthcare, office, residential, retail and leisure sectors.
• EVOflex
• EVOPave
• Life Floor
• Ripple 2.0
• Slate

Products and services

• Acoustic Vinyl Flooring (Silent Flor) Acoustic vinyl flooring range supplied and installed for clients requiring reduced impact sound transmission in healthcare, office, residential, retail and leisure environments. Achieves 19dB impact sound reduction with NF UPEC A+ certification.
• Electrostatic Dissipative Vinyl Flooring ESD-protective vinyl flooring including Polyflor EC (conductive homogeneous vinyl), Palettone SD (static dissipative), and Conductive ROF for telecommunications rooms, computer rooms, healthcare X-ray suites, and electronics manufacturing environments.
• Equine Flooring (EVOflex and EVOPave) Seamless polyurethane (EVOflex) and rubber interlocking pavers (EVOPave) supplied and installed for equine areas, stables, walkways, wash areas, and veterinary clinics. EVOPave is made with MDI polyurethane binder and has been installed at venues including the 2004 Athens Olympics and Flemington Race Course.
• Foam Rubber Flooring Tiles (Life Floor) Foam rubber flooring tiles with RepelCell watertight technology for aquatic and pool deck environments including splash pads, pool decks, bathrooms, and walkways. Includes Ripple 2.0 texture (BPN 58), Slate texture, and Landing Pads (7/8 inch thick).
• Luxury Vinyl Tiles (Domestic) Domestic luxury vinyl tile ranges including Affinity 255 (timber-look heavy traffic), Camaro PUR (wood, stone, metal designs), Colonia PUR (wood and stone finishes), and Expona Simplay PUR (loose lay, adhesive-free installation) for residential interiors.
• Luxury Vinyl Tiles (Commercial) Commercial luxury vinyl tiles including Expona Commercial (2.5mm gauge, 80 shades of timber, stone, and abstract designs) for retail, office, hospitality, healthcare, and educational facilities.
• Homogeneous Vinyl Flooring Homogeneous vinyl flooring ranges including Palettone (50 contemporary colours, BRE A+), Classic Mystique PUR (24 colours), and XL PU (24 colours) for healthcare, education, and heavy-traffic commercial environments.
• Heterogeneous Vinyl Flooring Heterogeneous vinyl flooring ranges including Bloc PUR (16 colour options for tonal design schemes), Expona Flow PUR, and Forest FX PUR (realistic wood effect) for commercial applications.
• Interlocking Flooring Solution (R-Tile) R-Tile interlocking PVC floor tiles (ISO9001 certified) for warehouses and factories (industrial), ESD-protected electronics manufacturing, commercial offices, garages (R10 anti-slip, Bfl S1 fire retardant), gyms (used by David Lloyd), and retail outlets (standard and Design Tile ranges).
• Organic Vinyl Flooring (Wineo PURLINE) Organic vinyl flooring (PURLINE technology) including Wineo 1000 (20 wood and 8 stone decors), Wineo 1200 (XXL board format), and Wineo 1500 (commercial-grade, certified for 25,000 crossings with 500kg at 6km/h by Bielefeld University) for intensive residential and heavy commercial use.
• Prefabricated EPDM Rubber Flooring (Neoflex) Neoflex range of prefabricated EPDM rubber flooring for fitness centres and gyms, including 500 series (80% SBR/20% EPDM), 500NV (80% EPDM), 600 series (terrazzo-style), 700 series (high traffic), 800 series (26 solid colours), DUO Tiles (CrossFit/Queenax/TRX), High Impact Tiles (free-weight), Natural Series, Premium Gym Tiles (official floor for European CrossFit events), and RECO Series (75% recycled content).
• Rubber Sports Flooring (Decoflex) Decoflex rubber sports flooring systems by Rephouse, including Athletic Tracks (IAAF certified, installed at 2004 Athens Olympics and 2009 East Asian Games), Prefabricated Outdoor Sports Flooring (FIBA certified), Tennis Flooring (3mm to 13mm thickness), and Universal Indoor Sports Flooring (FIBA, BWF, and IHF certified).
• Safety Vinyl Flooring (Polysafe) Polysafe range of safety vinyl flooring including Polysafe Apex (R12 commercial kitchens), Polysafe Quattro (P4/R11 wet areas, BRE A+), Standard PUR, Verona PUR (carborundum-free with quartz aggregates), Verona PUR Pure Colour (dementia-friendly, BRE A+), and Wood FX (wood-look safety vinyl with aluminium oxide particles).
• Synthetic Indoor Pavement Flooring (C.I. TAKIRON) Synthetic slip resistant PVC sheet flooring from C.I. TAKIRON for indoor pavement and walkway applications, including ZA Sheet (6 colours), NA Sheet, HA Sheet, WB Sheet, RA Sheet (7 colours), PRENTO, MR Sheet, QA Sheet, SA Sheet, BA Sheet, and SL Sheet variants.
• Synthetic Pool Decking Flooring Specialized synthetic sheet flooring for pool deck environments, including MT Sheet, MX Sheet, ST Sheet, NS Mat, Plus Care MG, and Plus Care CG variants, providing slip resistance for wet aquatic areas.
• Vinyl Wall Cladding Vinyl wall cladding systems including Polyclad Pro PU and Polyclad Plus PU for interior wall finishing in commercial and hygienic environments.
• Vinyl Sports Flooring (Sport 67) Sport 67 vinyl sports flooring for indoor sports applications.
• Vulcanized Rubber Tiles (SaarFloor) SaarFloor Noppe Stud Tiles vulcanized rubber flooring for specialized industrial applications.
• Woven Vinyl Flooring Woven vinyl flooring collections including Chroma, Memphis, Panama, Pobo Collection, and Wicker for decorative interior applications.
• Aluminium Panel Profiles (Genesis) Decorative aluminium panel profiles from Genesis for paneling installations, including PHA H Joint, PRA Retro Fit, PSA Scotia Retro Fit, PXA External, PUA End U, and PIA Internal Corner Joint.
• Flooring Installation Accessories Installation accessories including aluminium panel profiles, edge protection, skirting, and stair nosings for finishing flooring installations.
• Flooring Installation Services Complete supply and installation service for resilient flooring, providing end-to-end flooring solutions from product selection through installation across commercial, institutional, sports, industrial, and residential applications in Singapore.

Quantifiable outcome

• 19dB impact sound reduction achieved with Silent Flor acoustic flooring
• +2 more outcomes

Segments8 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• PolyflorcoreChannel Partner/ Reseller/ DistributorFloorspec represents Polyflor as a key brand partner, distributing their comprehensive range of vinyl flooring products including acoustic vinyl, ESD flooring, luxury vinyl tiles, safety vinyl, and homogeneous vinyl products. Polyflor is a leading manufacturer of vinyl floor coverings.
• R-Tek ManufacturingcoreChannel Partner/ Reseller/ DistributorFloorspec distributes R-Tek industrial floor tiles, interlocking flooring solutions, and commercial floor tiles manufactured in the UK. Products include R-Tile range for industrial, commercial, garage, gym, and retail applications.
• Rephouse (Decoflex)coreChannel Partner/ Reseller/ DistributorFloorspec represents Rephouse's Decoflex sports flooring systems including athletic tracks, outdoor sports flooring, tennis flooring, and universal indoor sports flooring. Rephouse is IAAF certified and FIBA approved.
• NeoflexcoreChannel Partner/ Reseller/ DistributorFloorspec distributes Neoflex prefabricated EPDM rubber flooring products including 500, 600, 700, 800 series, DUO tiles, High Impact tiles, and Premium Gym tiles for fitness and sports applications.
• C.I. TAKIRONminorChannel Partner/ Reseller/ DistributorFloorspec distributes C.I. TAKIRON slip resistant PVC sheet flooring products for synthetic walkway and pavement applications, including ZA, NA, HA, WB, RA, and other sheet product lines.
• wineo/PURLINEcoreChannel Partner/ Reseller/ DistributorFloorspec represents wineo organic flooring (PURLINE) including wineo 1000, 1200, and 1500 series featuring sustainable organic vinyl flooring in various wood and stone decors for commercial and residential use.
• Evoflex/EvoPavecoreChannel Partner/ Reseller/ DistributorFloorspec distributes Evoflex seamless polyurethane flooring and EvoPave rubber interlocking pavers for equine flooring applications. Products have been installed at venues including 2004 Athens Olympics and Flemington Race Course.
• Life FloorcoreChannel Partner/ Reseller/ DistributorFloorspec distributes Life Floor foam rubber flooring products including Ripple 2.0 texture, Slate texture, and Landing Pads designed for aquatic conditions with superior slip resistance and durability.
• GenesisminorChannel Partner/ Reseller/ DistributorFloorspec distributes Genesis aluminium panel profiles including PHA H Joint, PRA Retro Fit, PSA Scotia Retro Fit, PXA External, PUA End U, and PIA Internal Corner Joint for decorative panel finishing.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Mohawk Industries: World's largest flooring manufacturer with a sprawling portfolio across carpet, LVT, ceramic, and laminate. Overlaps with Floorspec's category footprint but at vastly greater scale and with broader geographic reach.

Direct peers

• Mannington Mills: US manufacturer of resilient (vinyl/LVT), hardwood, laminate, and commercial carpet. Competes head-to-head with Polyflor-style homogeneous vinyl and safety flooring lines in commercial specification.
• ARDEX: Specialty manufacturer of flooring installation systems, subfloor preparation, and adhesives. Comparable as a specification-driven supplier to commercial flooring contractors in Singapore and the region.
• Gerflor: Parent of Polyflor, the very brand Floorspec distributes in Singapore. Overlapping portable product portfolios (vinyl, ESD, safety, sports) and direct presence in Asia make it the closest upstream parallel.
• Interface: Global modular carpet and resilient flooring manufacturer with strong commercial and sustainability credentials. Targets the same corporate, healthcare, and education accounts Floorspec serves across Singapore and Southeast Asia.
• Tarkett: Global resilient flooring manufacturer with the largest vinyl/LVT/Linoleum product portfolio. Floorspec distributes competing and complementary brands in the same Singapore resilient-flooring category, serving many of the same healthcare, education, and commercial end markets.
• Flowcrete (RPM International): Specialist in resinous floor coatings (epoxy, polyurethane, MMA) for industrial, commercial, and healthcare environments. Directly overlaps with Floorspec's PU (EVOflex) and industrial flooring offerings.
• Shaw Industries: US-based broad flooring manufacturer (carpet, resilient, hardwood, LVT) with commercial specification focus. Comparable in serving large healthcare, education, and retail chains with multiple flooring categories.
• Forbo Flooring Systems: Major European resilient flooring manufacturer (vinyl, linoleum, entrance flooring) with strong commercial and healthcare penetration. Directly comparable as a supplier of category-defining resilient flooring products Floorspec also sells.

Others

• Mapei: Global manufacturer of flooring adhesives, grouts, and installation products. Functions as an enabling supplier/adjacent ecosystem participant to flooring contractors like Floorspec rather than a direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/floorspec-pte-ltd

Compliance18 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Floorspec