Connected Vision
Connected Vision (operating as Videopro) is an Australian AV integration services company, founded in 2014 with 251–500 employees, providing end-to-end audio-visual solutions — consultation, design, installation, managed services and equipment retail — to enterprise, government, healthcare and education clients across Australia.
- Company typePrivate
- Founded2014
- HeadquartersChippendale, Australia
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Connected Vision does
Connected Vision is the parent entity behind Videopro, an Australian audio-visual integration services company founded in 2014 and headquartered in Chippendale, with a workforce of 251–500. The business operates across three interconnected lines: (i) AV Integration Services — consultation, system design and installation of integrated AV environments for enterprise, education, healthcare and government clients; (ii) AV Managed Services — proactive support, monitoring and the 'Total Care Plan' extension programme that converts installed bases into recurring maintenance revenue; and (iii) a retail and e-commerce operation selling professional audio, production and broadcast equipment, video conferencing, cameras and optics, data projectors, interactive panels, televisions, gaming, and smart-home devices to consumers and SMBs.
The customer base is heavily weighted toward large Australian institutional buyers, with named engagements spanning defense (Rheinmetall Defence), government health (NSW Health, Queensland Health, Legal Aid Queensland, Moreton Bay Council, Urban Utilities), tertiary education (Queensland University of Technology, University of Queensland, Brisbane Grammar School) and corporate Australia (Virgin Australia, Mazda, Domino's, Great Southern Bank, Aurizon). Distribution is omnichannel: multiple physical retail showrooms, the videopro.com.au e-commerce storefront, a toll-free phone-sales operation (1300 VIDEOPRO), and direct enterprise sales supported by a 'Request a Quote' workflow for bespoke integration engagements.
The revenue model blends four streams — hardware unit sales (e-commerce and showroom), professional integration services, managed services, and recurring Total Care Plan subscriptions. Marketing reach combines organic social (Facebook, Instagram, LinkedIn, YouTube, TikTok), email and SMS programs, content/buying guides and fiscal-year-aligned promotional campaigns. A featured-brand partnership with Logitech positions Videopro as a primary Australian channel for Logitech Workspace Solutions, extending the company's addressable footprint into the hybrid-work collaboration category. Daniel Baldwin is listed as founding director; no broader management team, ownership or funding data is disclosed in the input.
Connected Vision firmographics
Firmographics- Name
- Connected Vision
- Legal name
- Videopro
- Website
- https://connectedvision.com.au
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Connected Vision (operating as Videopro) is an Australian AV integration services company, founded in 2014 with 251–500 employees, providing end-to-end audio-visual solutions — consultation, design, installation, managed services and equipment retail — to enterprise, government, healthcare and education clients across Australia.
- Ownership category
- akta.pro rank
Connected Vision industry classification
Industry- Product category
- Audio-Visual Integration Services
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK)
- akta.pro secondary industries
- Classroom AV Systems Integration (Projectors, Displays, Sound, Control) (EDAEAHAC), AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS) (BPAAACAJ), Video Conferencing & Meetings (HDAIAHAI), Hybrid/Virtual Meetings Production & AV Services (THACAFAM)
Keywords
Where Connected Vision is headquartered
LocationHeadquarters
- HQ city
- Chippendale
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Connected Vision business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Product Sales (E-commerce): Direct retail and e-commerce sales of AV equipment including pro audio, production gear, conferencing solutions, cameras, data projectors, interactive panels, TVs, home theatre equipment, soundbars, gaming products, smart home devices, and related accessories.
- AV Integration Services: Professional services including consultation, design, and installation of integrated AV systems for business and education clients.
- AV Managed Services: Ongoing support services to maximize uptime, minimize disruption, and protect technology investments with proactive maintenance.
- Total Care Plan: Extended support and maintenance plans offered to customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Retail product pricing available via e-commerce platform |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Connected Vision product offering
Product offeringCore offering
Connected Vision, operating through the Videopro brand, provides end-to-end audio-visual (AV) integration services and managed services for Australian businesses, educational institutions, healthcare organizations, and government agencies. The company delivers consultation, system design, installation, and ongoing proactive maintenance of integrated AV solutions including video conferencing, interactive panels, professional audio, and display systems. In parallel, the company sells AV hardware through an e-commerce storefront and multiple Australian retail locations targeting both consumer and professional buyers.
Product overview
Videopro is an Australian AV (Audio-Visual) integration services company offering a comprehensive portfolio of solutions. The company provides two core service lines: AV Integration Services (professional system design, consultation, and installation) and AV Managed Services (proactive support and maintenance). Their product portfolio spans multiple categories through their online shop, including professional audio equipment, production and broadcast gear, video conferencing solutions, cameras and optics, data projectors, interactive panels, televisions and displays, and gaming/smart home technology. They also offer specialized workspace solutions featuring Logitech products and business technology solutions for conferencing and collaboration needs. The company serves diverse clients across business, education, and government sectors with completed projects for organizations including universities, healthcare providers, and corporate clients.
Differentiator
Problem solved
Functional benefit
Products and services
- AV Integration Services Professional AV system design, consultation, installation, and configuration services delivered end-to-end for Australian businesses and educational facilities seeking fully integrated audio-visual systems for meetings, learning, and collaboration.
- AV Managed Services Proactive ongoing support, monitoring, and maintenance services for deployed AV systems, designed to maximize uptime, minimize disruption, and protect customer technology investments across enterprise, education, healthcare, and government environments.
- Total Care Plan Recurring extended support and maintenance plan for AV technology investments, providing ongoing protection and service coverage beyond standard warranties.
Companies that use Connected Vision
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
Connected Vision technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Connected Vision partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights5 records
Connected Vision competitors and assessment
Company assessmentDirect peers
- Rutledge AV: Australian commercial AV integrator delivering AV integration, design, and managed services to corporate, education, and government clients — directly comparable in business model and customer base.
- Pro AV Solutions Australia: Australian AV integration specialist offering design, installation, and managed services across corporate, education, and government — a direct peer with similar channel mix.
- AVPartners: Direct Australian AV integration competitor serving enterprise, government, education, and healthcare with design, installation, and managed services — highly comparable to Videopro's core offering.
Broad incumbents
- Converged Technology Solutions: North American AV/IT integrator with growing presence in APAC; comparable in delivering integrated AV, IT, and unified communications solutions to enterprise and public-sector clients.
- AVI-SPL: One of the world's largest AV integrators offering unified communications, collaboration, and managed services globally; competes for larger multinational enterprise accounts that may overlap with Videopro's enterprise segment.
- Diversified: Global AV/UC systems integrator delivering enterprise collaboration and digital media solutions across large multinational accounts; represents a scaled incumbent that Australian enterprises may engage for complex multi-region projects.
Regional players
- Officeworks (Coca-Cola Bottling Group partnership programs): Australian office supplies and AV retailer providing AV/display hardware to SMB and education customers; represents a price-competitive regional alternative for some of Videopro's lower-end product categories.
- JB Hi-Fi Business Solutions: Australian consumer electronics and AV retailer with growing B2B/education channel; competes with Videopro's e-commerce and small-business hardware sales within the same Australian geography.
Others
- Logitech: Featured Videopro partner for workspace and video conferencing solutions; direct manufacturer relationship that also represents a potential competitive channel if Logitech expands direct enterprise selling.
- Biamp: Professional AV equipment manufacturer (and acquirer of integrated AV solutions businesses) whose products Videopro resells and integrates; relevant ecosystem participant and indirect competitor through vertical integration.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Connected Vision social profiles
Digital presenceConnected Vision financial estimates
Financial estimateRevenue estimate
Valuation estimate
Connected Vision leadership team
Management profileNumber of profiles
Profiles1 record
Connected Vision funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Connected Vision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Connected Vision
What does Connected Vision do?
Connected Vision, operating through the Videopro brand, provides end-to-end audio-visual (AV) integration services and managed services for Australian businesses, educational institutions, healthcare organizations, and government agencies. The company delivers consultation, system design, installation, and ongoing proactive maintenance of integrated AV solutions including video conferencing, interactive panels, professional audio, and display systems. In parallel, the company sells AV hardware through an e-commerce storefront and multiple Australian retail locations targeting both consumer and professional buyers.
Is Connected Vision a public or private company?
Connected Vision is a private company. It is classified as unknown and is currently operating.
When was Connected Vision founded?
Connected Vision was founded in 2014. It employs 251 to 500 people.
Where is Connected Vision based?
Connected Vision is headquartered in Chippendale, Australia, in the Oceania region.
How does Connected Vision make money?
Four revenue lines are on record. Product Sales (E-commerce) is the primary driver. The others are AV Integration Services, AV Managed Services and total Care Plan.
Who are Connected Vision's main competitors?
Direct peers on record are Rutledge AV, Pro AV Solutions Australia and AVPartners. Broad incumbents are Converged Technology Solutions, AVI-SPL and Diversified. Regional players are Officeworks (Coca-Cola Bottling Group partnership programs) and JB Hi-Fi Business Solutions. Others are Logitech and Biamp.
Does Connected Vision have an API?
No public API is recorded for Connected Vision.
What industry is Connected Vision in?
Connected Vision's product category is Audio-Visual Integration Services. Its primary akta.pro industry code is CRACAEAK, Home Theater Installation, Calibration & Custom AV Services Retail, with a secondary code of EDAEAHAC, Classroom AV Systems Integration (Projectors, Displays, Sound, Control). Its NAICS code is 54151 and its SIC code is 7373.