Premium Rosa

What Premium Rosa does

Premium Rosa Sp. z o.o. is a privately held Polish manufacturer of premium natural beverages headquartered in Złotokłos, Poland, founded in 2007 and operating as a subsidiary of the international Kofola beverage group. The company produces NFC (Not From Concentrate) cold-pressed juices, syrups, functional beverages, and herbal-fruit teas, organized under three primary brands: Premium Rosa (flagship NFC juices and a BIO organic line of single-fruit and juice-plus-herb variants such as Żurawina + 7 Ziół and Jagoda + 5 Ziół), Nasze Domowe (traditional syrups and preserves made to homemade recipes), and NOLO (alcohol-free cocktail syrups). Additional sub-lines include Herbi Baby herbal-fruit teas for children and women, Healthy Boosters condensed fruit/spice shots, Acerolki vitamin C shots, and the company serves as exclusive Polish distributor of Kofola beverages and Prager's Kombucha.

Core production technology is NFC cold-press using traditional presses with pasteurization to preserve nutritional properties, packaged in brown glass bottles for UV protection and aseptic bags. The facility holds EU organic certification (PL-EKO-07.616-0000627.2026.002) and IFS Food certification (valid through September 2026). The company also offers a full-service Private Label manufacturing operation covering concept, R&D, recipe formulation, raw material selection, packaging, and production for B2B partners.

The business model combines three revenue streams: (1) D2C sales through the proprietary e-commerce storefront sklep.premiumrosa.pl with fulfillment via InPost parcel lockers, InPost courier, and personal pickup from a Mroków warehouse, supported by payment integrations with PayPal, BLIK, Visa, Mastercard, imoje, Dotpay, and PayNow; (2) B2B Private Label contract manufacturing; and (3) exclusive distribution of Kofola group products in Poland. Pricing is in Polish Zloty across a range of PLN 6.50–36.99 per unit, with free shipping above PLN 200. Customer segments include health-conscious adults, families with children, vegan/vegetarian consumers, and B2B retailers/brands. Headcount is 11–50 employees and operations are exclusively Poland-based.

Name

Premium Rosa

Legal name

Premium Rosa Sp. z o.o.

Website

https://premiumrosa.pl

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Premium Rosa is a Polish manufacturer of NFC cold-pressed juices, syrups, functional beverages, and herbal-fruit teas, serving health-conscious consumers, families, and B2B private label partners via D2C e-commerce and operating as a Kofola Group subsidiary with exclusive Polish distribution rights.

Ownership category

akta.pro rank

Product category

Natural Beverages

NAICS

Soft Drink Manufacturing (312111), Flavoring Syrup and Concentrate Manufacturing (31193)

SIC

Beverages (2080), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro industry

PRIMARYCRADAHAB

Non-Carbonated Soft Drinks (Juice Drinks, Lemonades, Fruit Drinks)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Non-Alcoholic Beverages (Coffee, Tea, Soft Drinks, Water)

SECONDARYAFAFAIAL

Private Label Beverage Manufacturing (Retail/Brand-Owned Formulations)

Agriculture & Food Production/Beverage Production/Contract Beverage Manufacturing & Co-Packing

SECONDARYAFAFABAK

Kombucha & Other Fermented Non-Alcoholic Beverages

Agriculture & Food Production/Beverage Production/Non-Alcoholic Beverage Production (Soft Drinks, Juice, RTD)

SECONDARYCRADAHAI

Coffee & Tea Concentrates, Syrups & Extracts

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Non-Alcoholic Beverages (Coffee, Tea, Soft Drinks, Water)

SECONDARYCRADAHAE

Tea (Leaf, Bagged, Instant, Concentrates)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Non-Alcoholic Beverages (Coffee, Tea, Soft Drinks, Water)

Keywords

• NFC juice production
• Cold-pressed beverages
• Private label manufacturing
• Functional beverages
• Herbal fruit teas

Headquarters

HQ city

Zlotoklos

HQ country

Poland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Direct Consumer Sales: B2C sales through proprietary e-commerce platform (sklep.premiumrosa.pl) and retail distribution. Products include NFC juices, syrups, dietary supplements, functional beverages, and herbal-fruit teas.
2. Private Label Manufacturing: Custom product development and manufacturing service for business partners, including concept development, recipe formulation, raw material selection, packaging design, and production.
3. Exclusive Distribution (Kofola Group): Exclusive distribution of Kofola group products in Poland, including Kofola beverages and Prager's Kombucha.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Premium Rosa manufactures and sells NFC (Not From Concentrate) cold-pressed juices, syrups, dietary supplements, functional beverages, and herbal-fruit teas using Polish fruits. The company operates its own e-commerce storefront at sklep.premiumrosa.pl for direct consumer sales across Poland, while also offering full-service private label manufacturing for business partners and serving as the exclusive Polish distributor of Kofola group products including Kofola beverages and Prager's Kombucha.

Product overview

Premium Rosa is a Polish manufacturer of premium natural beverages and health products, operating as part of the international Kofola group. The company produces NFC cold-pressed juices, syrups, dietary supplements, functional beverages, herbal teas, and kombucha through its three main brands: Premium Rosa (NFC juices including BIO organic line), Nasze Domowe (traditional syrups and preserves), and NOLO (alcohol-free cocktail syrups). Additionally, Premium Rosa serves as the exclusive distributor of Kofola beverages and Prager's Kombucha products in Poland. The company also offers Private Label manufacturing services and operates a loyalty program called ROSA COINS. All products are manufactured using traditional cold-press technology without industrial processing methods, emphasizing natural ingredients free from added sugar, artificial additives, and preservatives.

Differentiator

Problem solved

Functional benefit

Brands

• NASZE DOMOWE: Products created according to home recipes and methods using ripe and sweet fruits. Excellent as an addition to hot or cold drinks, breakfasts, and desserts.
• NOLO

Products and services

• Premium Rosa NFC Juices Flagship NFC (Not From Concentrate) cold-pressed juices made directly from fruits without reconstitution from concentrate, including single-fruit juices (cranberry, sea buckthorn, aronia, raspberry, blueberry, black elderberry, wild rose, aloe, ginger, pomegranate, turmeric) and juice-with-herbs variants. All are naturally cloudy, pasteurized, and free from added sugar, preservatives, and artificial additives. Targeted at health-conscious consumers.
• Premium Rosa BIO Organic Juices EU organic-certified NFC juices made from organically grown fruits, including BIO versions of cranberry, sea buckthorn, aronia, raspberry, blueberry, black elderberry, and wild rose. Products carry EU organic certification (PL-EKO-07) and are free from added sugar. Targeted at consumers seeking certified organic products.
• Nasze Domowe Syrups and Preserves Traditional syrups and preserves created according to homemade recipes using ripe and sweet fruits, designed as additions to warm or cold beverages, breakfasts, and desserts. Targets consumers seeking traditional home-style products.
• NOLO Alcohol-Free Cocktail Syrups Four carefully selected flavor compositions of alcohol-free cocktail syrups inspired by popular drinks, designed to provide unique non-alcoholic drinking experiences. Targeted at adult consumers seeking non-alcoholic alternatives.
• Herbi Baby Herbal-Fruit Teas Herbal-fruit teas specifically formulated for children and women, made from carefully selected herbal and fruit compositions. Targeted at parents seeking safe, natural children's beverages and supplements.
• Prager's Kombucha Fermented tea beverages distributed exclusively by Premium Rosa in Poland, available in Original, Black, Yerba Mate, Rooibos, and Matcha varieties. Each can contains 33 million probiotic cultures and is brewed from LEROS premium teas. Targeted at consumers seeking functional probiotic beverages.
• Healthy Boosters Shots Condensed fruit and spice shot beverages providing concentrated doses of natural ingredients for health support. Targeted at consumers seeking functional health supplementation.
• Syrups with Inulin and Honey Syrups with inulin and honey in three flavor variants: raspberry, rose, and ginger with lemon, positioned as healthier alternatives for beverages. Targeted at consumers seeking functional beverage sweeteners.
• Acerolki Vitamin C Products Acerola-based products marketed as a natural source of vitamin C for children, providing immune support. Targeted at parents seeking natural immune-support supplements for children.
• Private Label Manufacturing Full private label manufacturing service covering concept development, raw material selection, recipe formulation, organoleptic testing, packaging, and production under EU organic and IFS Food certified facilities. Targeted at retailers and brands seeking NFC juice, syrup, and functional beverage manufacturing partnerships.
• Kofola Brand Distribution Exclusive distribution in Poland of Kofola beverages and other products from the Kofola group, including the Kofola brand soft drink and Pragers Kombucha. Targeted at Polish consumers through retail and e-commerce channels.

Quantifiable outcome

• Products contain 33 million probiotic cultures per can in Kombucha line
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature5 records

Partnerships

One partnership is on record.

• Kofola GroupcoreStrategic or Co-development PartnerPremium Rosa operates as part of the international Kofola beverage group. The company handles exclusive distribution of Kofola group products in Poland, including Kofola beverages and Prager's Kombucha. As a subsidiary, Premium Rosa leverages Kofola's international presence while maintaining focus on natural juice and supplement production.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Rauch: Rauch is one of Europe's largest private-label juice and beverage producers (Austria-headquartered), with extensive B2B contract manufacturing. Premium Rosa's private label service overlaps directly with Rauch's core business model, though at much smaller scale.
• Hortex: Hortex is a long-established Polish producer of juices, nectars, and frozen fruit and vegetables. Its juice portfolio competes head-to-head with Premium Rosa on Polish grocery shelves, sharing the same national retail and consumer base.
• Biotta: Biotta is a Swiss manufacturer of organic, cold-pressed fruit and vegetable juices with decades of heritage. Its organic certification, cold-press production, and premium European specialty-retail positioning closely mirror Premium Rosa's BIO line.
• Citrus (Hoop Polska): Citrus is a Polish fruit juice brand under Hoop Polska offering NFC-style juices and beverages. It directly overlaps Premium Rosa on product category, Polish retail presence, and health-conscious consumer positioning.
• Innocent Drinks: Innocent (Coca-Cola Company) is a UK-founded NFC cold-pressed juice and smoothie specialist. It shares Premium Rosa's Not-From-Concentrate cold-press production philosophy, premium glass-bottle positioning, and functional ingredient focus.
• Tymbark: Tymbark is the flagship NFC juice brand of Polish beverage giant Maspex Wadowice Group, holding dominant market share in Poland. It directly competes with Premium Rosa in bottled fruit juices and children's beverages, with overlapping retail channels and target consumers.
• Kubuś: Kubuś, owned by Maspex, is a leading Polish children's juice and beverage brand. Premium Rosa's Herbi Baby herbal-fruit teas and Acerolki vitamin C products target the same family-with-children segment with comparable natural positioning.
• Cawston Press: Cawston Press is a UK-based pressed juice and sparkling fruit drink brand. Its NFC, no-added-sugar, carton-packaged product range competes with Premium Rosa on natural ingredient positioning and premium retailer listings.

Emerging players

• Dr. Jacob's: Dr. Jacob's is a German natural supplements and functional food company. Its focus on plant-based nutrition, vitamins, and natural ingredients overlaps with Premium Rosa's Healthy Boosters and Acerolki supplement-adjacent product lines.

Broad incumbents

• Granini: Granini is a major European fruit juice brand (Eckes-Granini Group) with broad multi-country retail distribution. While operating at vastly larger scale across conventional juices, it competes with Premium Rosa for the same shelf space and family-beverage occasions.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Customer concentration

• Facebookfacebook.com/PremiumRosa
• LinkedInlinkedin.com/company/premium-rosa
• Instagraminstagram.com/premium_rosa
• Xx.com/Premium_Rosa_

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Premium Rosa