Wyatt's Wet Goods
- Company typePrivate
- Founded-
- HeadquartersLongmont, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Wyatt's Wet Goods firmographics
Firmographics- Name
- Wyatt's Wet Goods
- Legal name
- Wyatt's Wet Goods
- Website
- https://wyattswetgoods.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Wyatt's Wet Goods industry classification
Industry- Product category
- Liquor Retail
- NAICS
- Beer, Wine, and Liquor Retailers (44532)
- SIC
- Retail-Convenience Stores (5412)
- akta.pro primary industry
- Liquor Stores (General Off-Premise) (CRANAAAA)
- akta.pro secondary industries
- Liquor Stores (Off-Premise Spirits Retail) (CRANABAA), Craft Beer Retail & Bottle Shops (Off-Premise) (CRANAAAC)
Keywords
Where Wyatt's Wet Goods is headquartered
LocationHeadquarters
- HQ city
- Longmont
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wyatt's Wet Goods business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Alcohol Sales: One-time retail sales of wine, beer, and spirits across all categories. Revenue generated through in-store purchases and online orders with pickup or delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Retail Pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Wyatt's Wet Goods product offering
Product offeringCore offering
Wyatt's Wet Goods is a family-owned retail liquor store that sells wine, beer, and spirits through a physical storefront in Longmont, Colorado and an own-brand online store. The offering is complemented by weekly in-store tasting events, dedicated event planning services for weddings and corporate functions, curbside pickup, and local delivery within surrounding Northern Colorado communities.
Product overview
Wyatt's Wet Goods is a family-owned liquor retail store offering a comprehensive beverage shopping experience. The core offering consists of an extensive wine, beer, and spirits inventory accessible through both physical retail and an e-commerce platform (store.wyattswetgoods.com). Supporting services include curbside pickup, local delivery, weekly in-store tastings, event planning for weddings and corporate functions, and the Wyatt's Reward Card loyalty program. The product portfolio centers on wine (Old World French/Italian and New World varieties), craft and imported beers, premium spirits (bourbon, whiskey, gin, vodka, tequila, mezcal), non-alcoholic alternatives, and glassware/accessories.
Differentiator
Problem solved
Functional benefit
Brands
- Wyatt's Wine Cellar: A curated wine collection featuring Old World wines (French Bordeaux, Burgundy, Champagne, Italian Barolo, Chianti) and select New World wines.
Products and services
- Wine Collection Curated wine assortment spanning Old World (French Bordeaux, Burgundy, Champagne; Italian Barolo, Chianti) and New World (Australia, New Zealand, Argentina, Chile, and domestic) selections, sold to local adult consumers via in-store and online channels.
- Spirits Collection Premium spirits lineup including bourbon, whiskey, gin, vodka, tequila, mezcal, rum, scotch, and specialty liqueurs, sold to local adult consumers via in-store and online channels.
- Beer Selection Craft, domestic, and imported beer varieties with a focus on local Colorado breweries, sold to local adult consumers via in-store and online channels.
- Glassware, Giftware and Barware Accessory assortment including glassware, giftware, and barware for home entertaining and gifting, sold alongside the core beverage inventory.
- In-Store Tastings Recurring tasting events (typically weekly Saturday 12–3pm and some Friday 4:30–6:30pm) at the in-store tasting bar featuring rotating wines, spirits, and craft beers, including featured brand partners such as Rationale Brewing.
- Event Planning Services Dedicated event planner (e.g., Areli) assists with weddings, corporate events, and private parties, providing customized beverage selection, quantity planning, delivery, and setup, with return-for-refund flexibility on unopened bottles.
- Curbside Pickup & Local Delivery Contactless curbside pickup (east side of building, 10am–6pm) and local delivery (11am–6pm) for online orders, with $4.99 delivery to Longmont, Frederick, Firestone, Mead, and Niwot for orders over $29.99, and Berthoud delivery for orders over $49.99.
- Online Store (store.wyattswetgoods.com) E-commerce storefront enabling customers to browse the full wine, beer, spirits, and accessories catalog and place orders for in-store pickup, curbside pickup, or local delivery.
- Wyatt's Reward Card Free loyalty card program providing sale prices on yellow-tagged items and points accumulation with every purchase for ongoing savings on wine, beer, and spirits.
Companies that use Wyatt's Wet Goods
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Wyatt's Wet Goods technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wyatt's Wet Goods partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Village at the PeakscoreRetail shopping center where Wyatt's Wet Goods is located. Situated at the intersection of Highway 119 and South Hover Road, next to Whole Foods Market. Strategic co-location drives foot traffic and convenience for customers.
- Rationale BrewingminorNon-alcoholic beer producer featured in tasting events. Wyatt's hosts tastings featuring Rationale Brewing's non-alcoholic selections.
- Longmont DairyminorLocal dairy producer whose eggnog (Regular and Cinnamon flavors) is sold at Wyatt's Wet Goods. Customers can return bottles for deposit refund.
- Carmenet WinesminorWine brand partnership where $1 from each bottle sold is donated to local food bank Community Food Share. Featured Chardonnay, Buttery Chardonnay, and Merlot at promotional pricing.
- Whole Foods MarketminorAdjacent retailer in Village at the Peaks shopping center. Co-location creates convenient one-stop shopping destination for customers.
- Whole Foods MarketminorNeighboring retailer in Village at the Peaks. Co-location at Highway 119 and South Hover Road creates shopping synergy.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
Wyatt's Wet Goods competitors and assessment
Company assessmentBroad incumbents
- Total Wine & More: Largest multi-state off-premise beverage chain in the U.S., offering an extensive wine/beer/spirits assortment at competitive prices. Broadly comparable to Wyatt's as the dominant force in off-premise alcohol retail, but at vastly larger scale and lower price positioning.
- BevMo!: Multi-state off-premise beverage chain carrying wine, beer, and spirits with strong loyalty programs and events. Comparable as a broad incumbent in the same off-premise retail category that Wyatt's operates in.
- Spec's Wine, Spirits & Fine Foods: Large Texas-based off-premise beverage chain with broad assortment and competitive pricing. Relevant as a multi-store specialty retailer competing in the same off-premise wine/beer/spirits category.
Direct peers
- Binny's Beverage Depot: Multi-store Chicago-area specialty beverage retailer known for deep selection of wine, beer, and spirits plus in-store tastings and knowledgeable staff. Closely mirrors Wyatt's combination of curated assortment, experiential events, and service-led positioning.
- K&L Wine Merchants: California-based multi-location fine wine and spirits retailer with strong e-commerce, curated Old and New World selection, and event programming. Highly comparable business model to Wyatt's premium, curation-led approach.
- Sherry-Lehmann Wine & Spirits: Iconic New York fine wine and spirits retailer known for curator-led assortment, dedicated staff expertise, and special-event services. Highly comparable to Wyatt's on the premium-curation and service-intensive experience side, though at different scale and geography.
Regional players
- Applejack Wine & Spirits: Family-owned Colorado liquor retailer with multiple Denver-area locations offering wine, beer, spirits, and event services. Comparable as a Front Range family-run off-premise retailer with adjacent service offerings.
- Molly's Spirits: Denver-based independent liquor store known for a wide craft beer and spirits selection plus tasting events. Comparable Colorado-based independent off-premise retailer competing in the same craft/connoisseur segment.
- Northgate Liquors: Long-established Colorado Springs liquor retailer with deep wine and spirits assortment. Comparable as a sizeable Colorado specialty off-premise retailer rather than as a direct same-territory competitor.
- Hazel's Beverage World: Boulder, Colorado-based beverage retailer with similarly broad wine, beer, and spirits inventory and event programming. Direct geographic comp and category peer for Wyatt's within the Colorado Front Range market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Wyatt's Wet Goods social profiles
Digital presenceWyatt's Wet Goods financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wyatt's Wet Goods leadership team
Management profileNumber of profiles
Profiles4 records
Wyatt's Wet Goods funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wyatt's Wet Goods M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wyatt's Wet Goods
What does Wyatt's Wet Goods do?
Wyatt's Wet Goods is a family-owned retail liquor store that sells wine, beer, and spirits through a physical storefront in Longmont, Colorado and an own-brand online store. The offering is complemented by weekly in-store tasting events, dedicated event planning services for weddings and corporate functions, curbside pickup, and local delivery within surrounding Northern Colorado communities.
Is Wyatt's Wet Goods a public or private company?
Wyatt's Wet Goods is a private company. It is classified as family owned and is currently operating.
When was Wyatt's Wet Goods founded?
Wyatt's Wet Goods was founded in -1. It employs 11 to 50 people.
Where is Wyatt's Wet Goods based?
Wyatt's Wet Goods is headquartered in Longmont, United States, in the North America region.
How does Wyatt's Wet Goods make money?
One revenue line is on record: retail Alcohol Sales.
Who are Wyatt's Wet Goods's main competitors?
Broad incumbents on record are Total Wine & More, BevMo! and Spec's Wine, Spirits & Fine Foods. Direct peers are Binny's Beverage Depot, K&L Wine Merchants and Sherry-Lehmann Wine & Spirits. Regional players are Applejack Wine & Spirits, Molly's Spirits, Northgate Liquors and Hazel's Beverage World.
Does Wyatt's Wet Goods have an API?
No public API is recorded for Wyatt's Wet Goods.
What industry is Wyatt's Wet Goods in?
Wyatt's Wet Goods's product category is Liquor Retail. Its primary akta.pro industry code is CRANAAAA, Liquor Stores (General Off-Premise), with a secondary code of CRANABAA, Liquor Stores (Off-Premise Spirits Retail). Its NAICS code is 44532 and its SIC code is 5412.