Vienna Wines
Les Vins de Vienne is a French winery in Chavanay founded in 1996 by three winemakers to revive historic Seyssuel vineyards. It produces over 50 Rhône Valley cuvées, selling via an on-site caveau, online boutique, and international distributor network across 20+ countries.
- Company typePrivate
- Founded1996
- HeadquartersChavanay, France
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Vienna Wines does
Les Vins de Vienne is a French winery (SARL) founded in 1996 in Chavanay by three winemakers—Yves Cuilleron, Pierre Gaillard, and François Villard—united by a shared ambition to revive the abandoned Seyssuel vineyard, an ancient Roman-era terroir north of Vienne celebrated by Pliny the Elder. Operating from a production facility on the banks of the Rhône River (established at its current site in 2009), the company produces a portfolio of over 50 cuvées spanning Northern and Southern Rhône appellations, including Côte-Rôtie, Condrieu, Hermitage, Cornas, Crozes-Hermitage, Saint-Joseph, Saint-Péray, Châteauneuf-du-Pape, Gigondas, Vacqueyras, and Côtes-du-Rhône. Signature offerings include the Les Vignes de Seyssuel range (Taburnum, Sotanum, Heluicum), L'Amphore d'Or premium single-vineyard wines, L'Amphore d'Argent partner-producer wines, Sans Sulfites Ajoutés natural wines, the Hommage 1829 sparkling Saint-Péray, and the Cépéées Caties late-harvest botrytized sweet white.
Winemaking relies on traditional Rhône methods: controlled-temperature fermentation in Chavanay, aging in French oak barrels (fûts, foudres, demi-muids), and respect for individual appellation terroir. The Amphore program is a partnership model in which selected growers across the Rhône Valley farm to Les Vins de Vienne's specifications, while vinification, aging, and quality control are centralized at the Chavanay facility—enabling portfolio breadth without diluting quality control.
The revenue model combines three streams: (i) direct-to-consumer sales via the on-site caveau (open Tuesday to Saturday) and the online boutique launched in September 2023 (offering a 10% welcome discount and a €2.50/bottle discount on orders of 48+ bottles); (ii) paid tasting experiences priced at €8–12 per person; and (iii) international wholesale distribution through a network of regional importers across more than 20 countries on four continents (North America, South America, Europe, and Asia-Oceania). Customer segments include wine enthusiasts and collectors, wine tourism visitors, the international wine trade, and the gift/special-occasion market.
Vienna Wines firmographics
Firmographics- Name
- Vienna Wines
- Legal name
- SARL Les Vins de Vienne
- Website
- https://lesvinsdevienne.fr
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Les Vins de Vienne is a French winery in Chavanay founded in 1996 by three winemakers to revive historic Seyssuel vineyards. It produces over 50 Rhône Valley cuvées, selling via an on-site caveau, online boutique, and international distributor network across 20+ countries.
- Ownership category
- akta.pro rank
Vienna Wines industry classification
Industry- Product category
- French Winemaking
- NAICS
- Wineries (312130), Wineries (31213), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB)
Keywords
Where Vienna Wines is headquartered
LocationHeadquarters
- HQ city
- Chavanay
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Vienna Wines business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Direct Wine Sales: Direct sales of wines to consumers through the caveau (winery boutique) and online shop. The online boutique, launched September 2023, offers all cuvées in bottles and magnums, plus discovery gift sets. Pricing ranges from entry-level selections to premium single-vineyard wines.
- Tasting Experiences: Paid tasting experiences at the caveau including 'Découverte' (6 wines, €8/person) and 'Visite & Dégustation' (guided tour with tasting, €12/person). Reservations through rue des vignerons platform or directly.
- Wholesale/Distribution: Wholesale distribution through international distributor network across North America (USA, Canada), South America (Brazil), Asia-Oceania (Japan, Korea, Hong Kong, China, Taiwan, Thailand, New Zealand, New Caledonia), and Europe (Italy, UK, Denmark, Sweden, Norway, Belgium, Germany, Netherlands, Luxembourg, Switzerland, Spain, France).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Dégustation Découverte - 6 wines tasting |
| Unit Pricing | Pay-as-you-go | Visite & Dégustation - guided tour with tasting |
| Subscription | Pay-as-you-go | Online boutique - bulk discount |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Vienna Wines product offering
Product offeringCore offering
Les Vins de Vienne is a French winery producing and selling over 50 cuvées of Rhône Valley wines from appellations such as Côte-Rôtie, Condrieu, Hermitage, Cornas, Saint-Joseph, Crozes-Hermitage, and Châteauneuf-du-Pape, including the historic revived Seyssuel wines (Taburnum, Sotanum, Heluicum). The company sells directly to consumers via its caveau in Chavanay and an online boutique, conducts paid tasting experiences, and distributes internationally through a network of importers.
Product overview
Les Vins de Vienne is a winery specializing in wines from the Rhône Valley, operating from Chavanay in the Northern Rhône. The portfolio is organized into distinct collections: Les Vignes de Seyssuel (historic wines from the revived Seyssuel vineyard, including Taburnum, Sotanum, and Heluicum), L'Amphore d'Or (premium single-vineyard wines from top appellations like Côte-Rotie, Hermitage, Condrieu, and Cornas), L'Amphore d'Argent (partner-producer wines from broader Rhône Valley appellations), Sans Sulfites Ajoutés (wines without added sulfites), Hommage 1829 (a rare sparkling Saint-Péray), Cépées Caties (sweet botrytized wine), and Côtes du Rhône Amet. The company sells directly to consumers via an online boutique and welcomes visitors for tastings at their caveau.
Differentiator
Problem solved
Functional benefit
Brands
- Les Vignes de Seyssuel: Signature wines from the Seyssuel vineyard including Taburnum, Sotanum, and Heluicum
- Lieux-Dits
- Amphore d'Or
- Amphore d'Argent
- Sans sulfites ajoutés
- Hommage 1829
- Cépées Caties
Products and services
- Les Vignes de Seyssuel - Taburnum White wine from IGP des collines Rhodaniennes, 100% Viognier, aged 16 months on lees in French oak barrels. Named after the ancient Roman-era Seyssuel wine celebrated by Pliny the Elder. Targeted at collectors and wine enthusiasts seeking historical Rhône whites.
- Les Vignes de Seyssuel - Sotanum Red wine from IGP des collines Rhodaniennes, 100% Syrah, aged 16 months in French oak barrels. First red wine produced at Seyssuel in 1998. Named after the ancient Roman-era Seyssuel wine celebrated by Pliny the Elder. Targeted at collectors and wine enthusiasts.
- Les Vignes de Seyssuel - Heluicum Red wine from IGP des collines Rhodaniennes, aged 12 months in French oak barrels, released in 2004. Named after the ancient Roman-era Seyssuel wine celebrated by Pliny the Elder. Targeted at collectors and wine enthusiasts.
- L'Amphore d'Or Premium wine collection including single-vineyard wines from top Northern Rhône appellations: Hermitage, Condrieu, Saint-Joseph, Côte-Rôtie, Cornas, Crozes-Hermitage, Châteauneuf-du-Pape, Gigondas, Cairanne, Vacqueyras, and Côtes-du-Rhône. Sourced from partner producers under Les Vins de Vienne specifications. Targeted at premium wine buyers and fine dining establishments.
- L'Amphore d'Argent Mid-tier wine collection sourced from partner producers across the Rhône Valley, including regional appellation wines and IGP des collines Rhodaniennes varietals (Condrieu, Crozes-Hermitage, Saint-Péray, Saint-Joseph, etc.). Targeted at everyday wine drinkers and trade buyers.
- Sans Sulfites Ajoutés (No Added Sulfites) Wines produced without added sulfites, including Syrah, Saint-Joseph, and Crozes-Hermitage varietals. Targeted at natural wine enthusiasts and consumers seeking minimal-intervention winemaking.
- Hommage 1829 AOP Saint-Péray sparkling wine (effervescent), aged 48 months on lees, honoring the first cork of sparkling Saint-Péray in 1829. Targeted at prestige wine buyers and special occasion consumers.
- Cépées Caties Late harvest sweet white wine from botrytized Viognier grapes, IGP des collines Rhodaniennes. Targeted at dessert wine enthusiasts and special occasion consumers.
- Côtes du Rhône Amet AOP Côtes-du-Rhône red wine from terraces of pebbles on red clay, 80% Grenache and 20% Syrah. Targeted at entry-level Rhône wine drinkers and trade buyers.
- Caveau Tasting Experiences Paid tasting experiences at the Les Vins de Vienne caveau in Chavanay, including Découverte (6 wines, €8/person, 30 minutes) and Visite & Dégustation (1-hour guided tour with tasting, €12/person). For individual visitors and groups seeking direct winery contact and educational tasting experiences.
- Online Boutique (Boutique en ligne) Official online shop launched in September 2023, offering all cuvées in bottles and magnums, plus discovery gift sets. Includes a 10% welcome discount on first order and €2.50 per bottle discount on bulk orders of 48+ bottles. Group ordering available for families and friends. Direct-to-consumer e-commerce channel for individual wine buyers.
Quantifiable outcome
- Over 50 unique cuvées across 9 distinct wine ranges
- +2 more outcomes
Companies that use Vienna Wines
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Vienna Wines technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Vienna Wines partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Rue des VigneronscoreReservation platform partnership for wine tourism visits. Rue des Vignerons serves as the booking system for caveau tastings and visits, providing an organized reservation infrastructure for visitors to Les Vins de Vienne.
- Tedwards (New York, USA)corePremium wine importer and distributor serving the New York market. Handles import, distribution, and sales of Les Vins de Vienne wines to restaurants and retailers in the greater New York area.
- M.S. Walker (Massachusetts, USA)coreWine and spirits distributor operating in New England. Imports and distributes Les Vins de Vienne products throughout Massachusetts and surrounding states.
- Heritage Wine Cellars (Illinois, USA)coreChicago-area premium wine importer. Manages import and distribution of Les Vins de Vienne wines in the Illinois market.
- SAQ (Société des alcools du Québec)coreQuebec government-owned liquor board and retailer. Major distribution channel for Les Vins de Vienne wines in Quebec through SAQ retail locations and online sales.
- Profile Wine Group (Ontario, Canada)coreOntario-based wine importer and distributor. Manages import and wholesale distribution of Les Vins de Vienne wines in Ontario.
- Watson's Wine (Hong Kong)coreAsian wine retailer and distributor. Handles import and sales of Les Vins de Vienne wines in Hong Kong and potentially broader Asian markets.
- Jazz à Vienne FestivalminorMusic festival partnership established in 2003. Collaborative marketing relationship with the Jazz à Vienne international jazz festival, one of France's major music events held in the Vienne area.
- Amphore Partner ProducerscoreSelected partner winemakers across the Rhône Valley who supply grapes for the Amphore d'Or and Amphore d'Argent ranges. Partners follow rigorous specifications for viticulture (sustainable practices, controlled yields, optimal ripeness) and Les Vins de Vienne manages vinification. This co-development model enables access to diverse appellation wines while maintaining quality control.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
Vienna Wines competitors and assessment
Company assessmentDirect peers
- E. Guigal: One of the most prominent Northern Rhône producers, headquartered in Côte-Rôtie (just across the river from Seyssuel) and the leading reference for Côte-Rôtie and Hermitage wines. Directly comparable as a Rhône Valley négociant-style producer with multi-appellation portfolio and global distribution.
- M. Chapoutier: Major Rhône Valley producer based in Tain-l'Hermitage with broad appellation coverage including Hermitage, Côte-Rôtie, and Châteauneuf-du-Pape. Comparable as a multi-cuvée, internationally distributed Rhône négociant with strong restaurant presence.
- Maison Ogier: Châteauneuf-du-Pape and broader Rhône négociant with négociant and domaine lines. Comparable négociant model with portfolio breadth across Rhône appellations and global distribution footprint.
- Domaine Jean-Louis Chave: Family-owned Hermitage specialist producing highly allocated Syrah and white blends from the Northern Rhône. Comparable as a premium, allocation-driven Northern Rhône producer with strong collector following.
- Paul Jaboulet Aîné: Historic Northern Rhône producer (Tain-l'Hermitage) with portfolio spanning Hermitage, Côte-Rôtie, Crozes-Hermitage and Condrieu. Directly comparable multi-appellation Rhône producer with international trade distribution.
- Delas Frères: Northern Rhône négociant producing Côte-Rôtie, Hermitage, Crozes-Hermitage and Saint-Joseph. Closely comparable multi-appellation Rhône négociant with established international wholesale distribution.
- Domaine Pierre Gaillard: Sister domaine run by co-founder Pierre Gaillard in Condrieu, Côte-Rôtie and Saint-Joseph. Closely comparable personal-domaine producer of premium Northern Rhône wines with parallel international trade distribution.
- Domaine Yves Cuilleron: Sister domaine run by Les Vins de Vienne co-founder Yves Cuilleron in Condrieu and Côte-Rôtie. Highly comparable as a personal-domaine producer of premium Northern Rhône wines with overlapping trade channels.
- Domaine du Pegau: Châteauneuf-du-Pape family domaine with secondary Côtes-du-Rhône-Villages releases. Comparable premium Southern Rhône producer with collector demand and limited-allocation releases.
- Château de Beaucastel: Iconic Châteauneuf-du-Pape producer with secondary Côte-Rôtie and Coudoulet offerings. Comparable premium Rhône producer with international prestige, restaurant placement, and global export channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights6 records
Customer concentration
Vienna Wines social profiles
Digital presenceVienna Wines financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vienna Wines leadership team
Management profileNumber of profiles
Profiles3 records
Vienna Wines funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vienna Wines M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vienna Wines
What does Vienna Wines do?
Les Vins de Vienne is a French winery producing and selling over 50 cuvées of Rhône Valley wines from appellations such as Côte-Rôtie, Condrieu, Hermitage, Cornas, Saint-Joseph, Crozes-Hermitage, and Châteauneuf-du-Pape, including the historic revived Seyssuel wines (Taburnum, Sotanum, Heluicum). The company sells directly to consumers via its caveau in Chavanay and an online boutique, conducts paid tasting experiences, and distributes internationally through a network of importers.
Is Vienna Wines a public or private company?
Vienna Wines is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vienna Wines founded?
Vienna Wines was founded in 1996. It employs 11 to 50 people.
Where is Vienna Wines based?
Vienna Wines is headquartered in Chavanay, France, in the Europe region.
How does Vienna Wines make money?
Three revenue lines are on record. Direct Wine Sales are the primary driver. The others are tasting Experiences and wholesale/Distribution.
Who are Vienna Wines's main competitors?
Direct peers on record are E. Guigal, M. Chapoutier, Maison Ogier, Domaine Jean-Louis Chave, Paul Jaboulet Aîné, Delas Frères, Domaine Pierre Gaillard, Domaine Yves Cuilleron, Domaine du Pegau and Château de Beaucastel.
Does Vienna Wines have an API?
No public API is recorded for Vienna Wines.
What industry is Vienna Wines in?
Vienna Wines's product category is French Winemaking. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130 and its SIC code is 5180.