Metrix
Metrix, operating as Intellihub, is an independent digital energy management company that provides smart metering, CER control, VPP, EV charging, solar battery, water and pool energy solutions to energy retailers, embedded network operators, water utilities and consumers across Australia and New Zealand.
- Company typePrivate
- Founded-
- HeadquartersAuckland, New Zealand
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What Metrix does
Metrix operates in the market as Intellihub, an independent digital energy management company headquartered in Sydney with operations across Australia and New Zealand. Its core business is the provision of Advanced Metering Infrastructure and adjacent energy services, organised around seven integrated product lines: smart electricity metering with unique CER (Consumer Energy Resources) control capabilities, embedded hot water metering, a residential solar battery bundle (Zelora), EV charging solutions spanning home and public infrastructure, smart water metering, pool energy management (Pooled), and Virtual Power Plant (VPP) solutions. The underlying platform combines IoT-connected metering hardware with CER control architecture and VPP integration infrastructure that links distributed energy resources, storage and demand response for grid optimisation.
Intellihub monetises through three primary revenue streams: hardware sales of smart electricity, hot water and water meters to energy providers and embedded network operators; recurring subscription-style services including metering-as-a-service, VPP orchestration, CER control and digital water monitoring; and managed services around EV charging installation and network management. The company sells to three named customer segments — energy retailers, embedded network operators, and commercial and industrial customers — and extends reach to residential consumers through a national retail partnership with Bunnings for products such as the Zelora solar battery bundle, which is rolling out across metropolitan Queensland, Victoria and South Australia after a successful Sydney and Newcastle trial.
Strategic positioning emphasises the energy transition: helping retailers and end customers move from traditional grid supply to distributed renewable energy via behind-the-meter optimisation and grid-level demand response. Distribution is multi-channel, combining direct enterprise sales, OEM/embedded partnerships with energy retailers, Bunnings retail distribution and direct installation services. The company holds Smart Drop Certification from the Australian Water Association and is an approved seller under the New Energy Tech Consumer Rules (netcc), and has formalised circular-economy operations via a recycling partnership with Hayes Metals.
Metrix firmographics
Firmographics- Name
- Metrix
- Legal name
- Intellihub
- Website
- https://metrixinfo.co.nz
- Company type
- Private
- Operating status
- Operating
- Short description
- Metrix, operating as Intellihub, is an independent digital energy management company that provides smart metering, CER control, VPP, EV charging, solar battery, water and pool energy solutions to energy retailers, embedded network operators, water utilities and consumers across Australia and New Zealand.
- Ownership category
- akta.pro rank
Metrix industry classification
Industry- Product category
- Smart Metering and Digital Energy Management
- NAICS
- Electric Power Generation, Transmission and Distribution (2211), Electric Power Transmission, Control, and Distribution (22112)
- SIC
- Totalizing Fluid Meters & Counting Devices (3824)
- akta.pro primary industry
- Residential DER Aggregation & VPPs (Solar+Storage, Smart Home, Community) (EUAFAHAA)
- akta.pro secondary industries
- Retail Supply + DER/Virtual Power Plant Bundles (Solar, Storage, DR) (EUAGABAI), Aggregator-as-a-Service & White-Label VPP Programs (Retailers, OEMs, Utilities) (EUAFAHAK), EV Charging & Fleet VPP Aggregation (Managed Charging, V2G, Depot/Highway) (EUAFAHAC), Smart Energy Management (Meters, EV Chargers, Solar/Battery Monitors) Retail (CRACAGAI), Virtual Power Plants & Aggregation Market Access (DER Aggregation, Dispatch, Settlement) (EUAMAMAE)
Keywords
Where Metrix is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Metrix business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Smart Meter Hardware Sales: Sale of smart electricity meters, hot water meters, and digital water meters to energy providers, embedded network operators, and end customers.
- Energy Management Services: Recurring services including metering services, VPP orchestration, CER control, and digital water monitoring solutions for energy providers and network operators.
- EV Charging Solutions: Comprehensive EV charging solutions from installation to network management for both home charging and public infrastructure.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Enterprise metering solutions |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
Metrix product offering
Product offeringCore offering
Metrix (trading as Intellihub) sells smart electricity, hot water, and digital water meters, together with associated energy management services, residential solar battery bundles, EV charging solutions, pool energy management (Pooled), and Virtual Power Plant (VPP) orchestration with proprietary CER (Consumer Energy Resources) control capabilities. Offerings are delivered to energy providers, embedded network operators, and commercial/industrial customers across Australia and New Zealand, and to consumers via Bunnings retail stores.
Product overview
Intellihub is an independent digital energy management company offering a unified platform of smart energy devices and services for residential and commercial customers across Australia and New Zealand. The product portfolio consists of seven integrated core offerings: Smart Electricity Metering with CER control capabilities, Embedded Hot Water Metering, Solar Battery Bundle for residential renewable deployment, EV Charging solutions (home and public infrastructure), Smart Water Metering, Pool Energy Management (Pooled), and Virtual Power Plants with CER control. These products work together to enable the energy transition from traditional grid supply to distributed renewable energy, supporting both behind-the-meter optimization and grid-level demand response.
Differentiator
Problem solved
Functional benefit
Products and services
- Smart Electricity Metering
Quantifiable outcome
- Up to 99.7% recycling efficiency achieved through Hayes Metals partnership
Companies that use Metrix
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles5 records
Metrix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Metrix partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- PoolwerxcoreGovernment-funded pilot partnership to scale first-to-market smart energy technology for managing pool energy and water health. Poolwerx and Intellihub are piloting innovative smart energy technology that combines pool energy management with water health monitoring for Australian households.
- BunningscoreBunnings and Intellihub partnership to expand home electrification offerings. Following successful trial in Sydney and Newcastle, the Zelora solar battery bundle is being rolled out across metropolitan Queensland, Victoria, and South Australia, significantly increasing nationwide access to home electrification products.
- Hunter WatercoreStrategic collaboration on water pressure monitoring technology. Intellihub's work with Hunter Water focuses on deploying smart water metering technology while collaborating on specific operational challenges in the water utility sector.
- Hayes MetalscoreIntellihub selected Hayes Metals as preferred recycling partner for smart meter end-of-life management. Hayes Metals provides innovative recycling processes, recycling certification for compliance, and exceptional recycling efficiency of up to 99.7%.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Metrix competitors and assessment
Company assessmentEmerging players
- SwitchDin: ANZ-based DER management and VPP software provider enabling orchestration of solar, batteries, and other distributed assets. Overlaps with Intellihub's VPP and CER control offering.
- Enode: Software platform connecting EV chargers, batteries, heat pumps, and other energy devices to energy retailers and VPP operators. Comparable consumer energy resource (CER) integration layer.
- Zen Ecosystems: Energy intelligence and DER management platform serving utilities and energy retailers with demand response and energy management software. Comparable in VPP and connected energy management services.
- Reposit Power: Australia-based VPP and battery orchestration platform that integrates behind-the-meter energy resources. Comparable to Intellihub's VPP/CER control capabilities and ANZ-focused go-to-market.
Direct peers
- Kamstrup: Smart metering supplier specialising in electricity, heat, and water metering with strong smart energy and remote reading capabilities. Direct competitor in the digital water and heat metering segments.
- Sagemcom: European-headquartered smart metering and energy management vendor supplying utilities with smart electricity and gas meters. Comparable offering profile for energy retailer AMI deployments.
- Itron: Global provider of smart metering, AMI, and energy management solutions for utilities. Comparable to Intellihub on electricity and water metering, data analytics, and utility customer base.
- Landis+Gyr: Global leader in smart electricity metering and grid management solutions with a strong Australasian presence. Directly comparable on smart metering hardware, AMI services, and energy retailer customer base across ANZ.
- Aclara (Hubbell): Provider of smart infrastructure solutions for electric, gas, and water utilities, including AMI, consumer engagement, and grid management. Directly comparable in networked metering and utility services.
- EDMI (Osaki Engineering): Smart metering vendor with deep presence in the Asia-Pacific market, supplying electricity and gas meters to utilities. Comparable AMI and smart energy customer base in ANZ region.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Metrix compliance and trust
Trust signalCompliance1 record
Metrix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Metrix leadership team
Management profileNumber of profiles
Profiles4 records
Metrix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Metrix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Metrix
What does Metrix do?
Metrix (trading as Intellihub) sells smart electricity, hot water, and digital water meters, together with associated energy management services, residential solar battery bundles, EV charging solutions, pool energy management (Pooled), and Virtual Power Plant (VPP) orchestration with proprietary CER (Consumer Energy Resources) control capabilities. Offerings are delivered to energy providers, embedded network operators, and commercial/industrial customers across Australia and New Zealand, and to consumers via Bunnings retail stores.
Is Metrix a public or private company?
Metrix is a private company. It is classified as unknown and is currently operating.
When was Metrix founded?
Metrix was founded in -1.
Where is Metrix based?
Metrix is headquartered in Auckland, New Zealand, in the Oceania region.
How does Metrix make money?
Three revenue lines are on record. Smart Meter Hardware Sales are the primary driver. The others are energy Management Services and EV Charging Solutions.
Who are Metrix's main competitors?
Emerging players on record are SwitchDin, Enode, Zen Ecosystems and Reposit Power. Direct peers are Kamstrup, Sagemcom, Itron, Landis+Gyr, Aclara (Hubbell) and EDMI (Osaki Engineering).
Does Metrix have an API?
No public API is recorded for Metrix.
What industry is Metrix in?
Metrix's product category is Smart Metering and Digital Energy Management. Its primary akta.pro industry code is EUAFAHAA, Residential DER Aggregation & VPPs (Solar+Storage, Smart Home, Community), with a secondary code of EUAGABAI, Retail Supply + DER/Virtual Power Plant Bundles (Solar, Storage, DR). Its NAICS code is 2211 and its SIC code is 3824.