Wild Salmon Seafood
Wild Salmon Seafood Market is a family-owned seafood retailer in Seattle's Fishermen's Terminal that sells fresh, frozen, and smoked wild-caught seafood direct to consumers through a single retail storefront, a WordPress e-commerce site with nationwide shipping, phone orders, and a Mercato.com local delivery partnership.
- Company typePrivate
- Founded1998
- HeadquartersSeattle, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Wild Salmon Seafood does
Wild Salmon Seafood Market is a family-owned seafood retailer established approximately 26 years ago (circa 1998) and headquartered at Seattle's historic Fishermen's Terminal at 1900 West Nickerson St. Suite 105. The company sells fresh, frozen, and smoked wild-caught seafood across roughly 76 SKUs organized into seven categories: wild salmon, halibut and white fish, exotics, crab/prawns/scallops/lobster, clams/mussels/oysters, calamari/octopus/crawfish, and smoked salmon and seafood. Sourcing is direct from the North Pacific Commercial Fishing Fleet at Fishermen's Terminal, supplemented by supply from Alaska, Washington, Oregon, Hawaii, the Gulf Coast, British Columbia, and Costa Rica.
The business operates a single physical storefront open seven days a week (9AM-6PM), a WordPress-based e-commerce site with nationwide overnight shipping, phone ordering, and a local same-day delivery partnership with Mercato.com. Technology is deliberately minimal: a standard WordPress storefront, standard retail inventory management, no proprietary software, no APIs, and no AI/ML components. The platform integrates only with Mercato for delivery fulfillment.
Revenue is generated through one-time retail seafood sales on a per-pound, per-dozen, or per-package basis with no subscription or contract layer. Customer segments are individual home consumers (primary) and Seattle-area restaurants (secondary), with no disclosed enterprise accounts. Marketing is conducted via an organic Instagram account (@wild_salmon_seafood), a Facebook page, and an email newsletter focused on seasonal product announcements. The company is privately held by its founding family, employs 1-10 people, has not raised institutional capital, and operates without a parent company or subsidiary structure.
Wild Salmon Seafood firmographics
Firmographics- Name
- Wild Salmon Seafood
- Legal name
- Wild Salmon Seafood Market
- Website
- https://wildsalmonseafood.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Wild Salmon Seafood Market is a family-owned seafood retailer in Seattle's Fishermen's Terminal that sells fresh, frozen, and smoked wild-caught seafood direct to consumers through a single retail storefront, a WordPress e-commerce site with nationwide shipping, phone orders, and a Mercato.com local delivery partnership.
- Ownership category
- akta.pro rank
Wild Salmon Seafood industry classification
Industry- Product category
- Seafood Retail
- NAICS
- Fish and Seafood Retailers (445250), Seafood Product Preparation and Packaging (3117)
- SIC
- Prepared Fresh Or Frozen Fish & Seafoods (2092), Retail-Grocery Stores (5411)
- akta.pro primary industry
- Seafood Markets & Fishmongers (CRAHAHAC)
- akta.pro secondary industries
- Smoked, Cured & Salted Seafood (Lox, Kippers, Bacalao) (AFANADAF), Sushi/Sashimi-Grade & Raw Ready-to-Serve Seafood (Including Poke) (AFANALAI)
Keywords
Where Wild Salmon Seafood is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wild Salmon Seafood business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Retail Seafood Sales: Direct sales of fresh, frozen, and smoked wild seafood products to consumers through physical storefront and online e-commerce platform. Products include wild salmon, halibut, white fish, exotics, crab, prawns, scallops, lobster, clams, mussels, oysters, calamari, octopus, and smoked seafood items.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-pound pricing for fresh and frozen fillets and whole fish |
| Unit Pricing | Pay-as-you-go | Per-dozen pricing for oysters and live shellfish |
| Unit Pricing | Pay-as-you-go | Smoked and prepared seafood products |
| Unit Pricing | Pay-as-you-go | Premium seasonal wild salmon |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Wild Salmon Seafood product offering
Product offeringCore offering
Wild Salmon Seafood Market is a family-owned seafood retailer that sells fresh, frozen, and smoked wild-caught seafood products directly to consumers. The company operates a single physical storefront at Seattle's historic Fishermen's Terminal, a direct e-commerce website with nationwide overnight shipping, phone ordering, and a local same-day delivery partnership via Mercato.com. Product categories include wild salmon, halibut and white fish, exotics (ahi tuna, mahi-mahi, swordfish, ono, opah), crab, prawns, scallops, lobster, clams, mussels, oysters, calamari, octopus, and smoked seafood items.
Product overview
Wild Salmon Seafood Market is a family-owned seafood retailer operating as a single physical retail location in Seattle's Fishermen's Terminal, supplemented by an e-commerce online store. The company offers a diverse portfolio of fresh, frozen, and value-added seafood products organized into seven main categories: Wild Salmon (including King, Sockeye, and Copper River varieties), Halibut & White Fish (Halibut, Rockfish, Lingcod, Petrale Sole, True Cod, Trout, Catfish), Exotics (Mahi-Mahi, Ono Wahoo, Opah, Swordfish, Ahi Tuna), Crab/Prawns/Scallops & Lobster (Dungeness Crab, King Crab, Lobster, various Prawns and Scallops), Clams/Mussels & Oysters (Manila Clams, Mussels, Pacific Oysters, Kumamoto Oysters, Kusshi Oysters, Shigoku Oysters), Calamari/Octopus & Crawfish, and Smoked Salmon & Seafood (smoked salmon varieties, lox, spreads, gravlax). The business sources seafood directly from commercial fishermen at Seattle's Fishermen's Terminal and offers nationwide shipping, local same-day delivery via Mercato, and in-store purchasing. The company operates as a traditional retail market rather than a technology platform, with no API, AI capabilities, or software integrations beyond a basic e-commerce website.
Differentiator
Problem solved
Functional benefit
Products and services
- Wild King Salmon Fillet (Fresh)
Companies that use Wild Salmon Seafood
Customer profileSegments2 records
Ideal customer profiles2 records
Wild Salmon Seafood technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Wild Salmon Seafood partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mercato.comminorLocal same-day home delivery partnership allowing Seattle-area customers to order Wild Salmon Seafood products for delivery through the Mercato.com platform.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Wild Salmon Seafood competitors and assessment
Company assessmentDirect peers
- Sea to Table: U.S. online retailer that ships wild, domestic, day-boat seafood direct to consumers; comparable in wild-caught assortment, traceability messaging, and direct shipping model.
- Ocean Wise / Seafood Lovers: Sustainable seafood retailer offering fresh, frozen, and smoked products via online channels; closely comparable to Wild Salmon's assortment and sustainability-tinged wild-caught positioning.
- Pike Place Fish Market: Iconic Seattle seafood retailer at Pike Place Market with a physical storefront, nationwide shipping, and a similar assortment of fresh wild salmon, shellfish, and smoked products; directly comparable in geography, product mix, and D2C model.
- The Shrimp Box / Pure Fish Seafood Market: Single-location Pacific Northwest seafood market with physical storefront and online ordering; comparable retail seafood format and assortment of fresh/frozen wild species.
Regional players
- Catalyst Fisheries: Pacific Northwest-based online seafood retailer offering wild-caught salmon and shellfish with home delivery; comparable in wild-caught assortment and direct-to-consumer shipping model though headquartered outside Seattle.
Broad incumbents
- Costco (Kirkland Signature Seafood): Mass-market retailer offering Kirkland wild salmon, king crab legs, and shellfish at competitive prices; an indirect competitor on bulk seafood purchases.
- Whole Foods Market: Large national grocery retailer carrying fresh wild salmon, shellfish, and smoked seafood; competes with Wild Salmon at the high-quality seafood counter and on price/value-added smoked SKUs.
- Pacific Seafood: Large vertically integrated West Coast seafood processor, harvester, and distributor with retail and foodservice channels; comparable product mix (salmon, shellfish) and regional sourcing advantage, but at vastly larger scale.
Emerging players
- Crowd Cow: Seattle-based online retailer delivering premium proteins (including wild seafood boxes) with a strong e-commerce/technology stack; comparable in Pacific Northwest D2C seafood distribution and curated assortment.
Others
- Mercato.com: Online marketplace aggregating independent food retailers for local delivery; listed as an actual delivery partner of Wild Salmon, useful as a comparator for the local same-day delivery motion.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Wild Salmon Seafood social profiles
Digital presenceWild Salmon Seafood financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wild Salmon Seafood leadership team
Management profileNumber of profiles
Wild Salmon Seafood funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wild Salmon Seafood M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wild Salmon Seafood
What does Wild Salmon Seafood do?
Wild Salmon Seafood Market is a family-owned seafood retailer that sells fresh, frozen, and smoked wild-caught seafood products directly to consumers. The company operates a single physical storefront at Seattle's historic Fishermen's Terminal, a direct e-commerce website with nationwide overnight shipping, phone ordering, and a local same-day delivery partnership via Mercato.com. Product categories include wild salmon, halibut and white fish, exotics (ahi tuna, mahi-mahi, swordfish, ono, opah), crab, prawns, scallops, lobster, clams, mussels, oysters, calamari, octopus, and smoked seafood items.
Is Wild Salmon Seafood a public or private company?
Wild Salmon Seafood is a private company. It is classified as family owned and is currently operating.
When was Wild Salmon Seafood founded?
Wild Salmon Seafood was founded in 1998. It employs 1 to 10 people.
Where is Wild Salmon Seafood based?
Wild Salmon Seafood is headquartered in Seattle, United States, in the North America region.
How does Wild Salmon Seafood make money?
One revenue line is on record: retail Seafood Sales.
Who are Wild Salmon Seafood's main competitors?
Direct peers on record are Sea to Table, Ocean Wise / Seafood Lovers, Pike Place Fish Market and The Shrimp Box / Pure Fish Seafood Market. Catalyst Fisheries is listed as a regional player. Broad incumbents are Costco (Kirkland Signature Seafood), Whole Foods Market and Pacific Seafood. Crowd Cow is listed as an emerging player. Mercato.com is listed as an others.
Does Wild Salmon Seafood have an API?
No public API is recorded for Wild Salmon Seafood.
What industry is Wild Salmon Seafood in?
Wild Salmon Seafood's product category is Seafood Retail. Its primary akta.pro industry code is CRAHAHAC, Seafood Markets & Fishmongers, with a secondary code of AFANADAF, Smoked, Cured & Salted Seafood (Lox, Kippers, Bacalao). Its NAICS code is 445250 and its SIC code is 2092.