Worplesdon Golf Club

What Worplesdon Golf Club does

Worplesdon Golf Club is a private members' golf club founded in 1908 in Woking, Surrey, United Kingdom, operating an 18-hole championship Surrey heathland course designed by J.F. Abercromby (assisted by Willie Park Jnr). The course measures 6,481 yards from the purple tees with a par of 71/73, and its routing has remained unchanged since inception. The club generates revenue across seven streams: annual membership subscriptions, visitor green fees (£220–£300 summer, £120 winter), society and group bookings (Monday–Thursday), on-site food and beverage operations, a pro shop stocking Peter Millar, Kjus, G/FORE, Glenbrae, Titleist and FootJoy, a coaching and fitting studio, and branded merchandise including Worplesdon Club Gin made from on-site beehive honey. Distribution is direct-to-consumer via telephone, in-person at the Shop & Office, online competition entries through a third-party platform (intelligentgolf.co.uk), and on-site retail; visitors are accepted Monday through Thursday only.

The club serves three primary segments: club members (full subscription access), golf enthusiasts visiting on a green-fee basis, and organised golf societies booking group tee times. The historic clubhouse — featuring a wood-beamed hallway, spike and lounge bars, a pitched-roof dining room, and a newly added panoramic terrace — anchors the hospitality offering. Supporting infrastructure includes practice facilities with grass and synthetic teeing areas, two putting greens and a short-game area. Operations are managed by Secretary Chris Lomas, Assistant Secretary Julian Sansom, Golf Operations Manager James Thomas and House Manager Erin Clegg, with coaching delivered by named professionals Alex Nicolson, Andy Thorne and Callum Steele. The club also hosts signature competitions such as the Worplesdon Open Scratch Mixed Foursomes (established 1921).

In 2024, Worplesdon won both the GB&I Golf Course of the Year and the England Golf Course of the Year from The Golf Course Awards, and features in multiple Top 100 rankings (18th in England per National Club Golfer, 63rd in GB&I per Golf Monthly, 23rd per Golf World, 72nd per Top100golfcourses.com). The club is independently owned with no parent company or external investment disclosed, and operates exclusively within the United Kingdom. Sustainability initiatives include 30+ on-site beehives and a Surrey Wildlife Trust habitat survey.

Name

Worplesdon Golf Club

Legal name

Worplesdon Golf Club

Website

https://worplesdongc.co.uk

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

11–50 employees

Short description

Worplesdon Golf Club is a private members' golf club operating a championship 18-hole Surrey heathland course since 1908, serving members, individual visitors, and golf societies with golf play, dining, retail, and coaching services from its Woking, Surrey headquarters.

Ownership category

akta.pro rank

Product category

Golf Club Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE), Golf Clubs & Club Fitting Retail (CRAMAGAA)

Keywords

• Members golf club
• Golf course facilities
• Golf coaching services
• Clubhouse dining
• Visitor green fees

Headquarters

HQ city

Woking

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Green Fees: Visitors pay green fees to play the course. Summer: £220 for 18 holes, £300 day rate. Winter: £120 for 18 holes.
2. Food & Beverage: Homemade food from local ingredients served in bars, dining room, and terrace. Extensive wine list and bar services for members and visitors.
3. Club Shop: Retail golf shop offering brands including Peter Millar, Kjus, G/FORE, Glenbrae, Titleist and Footjoy.
4. Society Bookings: Society and group bookings offered Monday-Thursday, with 36-hole bookings possible on Mondays and Wednesdays.
5. Coaching & Fitting: Club fitting and teaching studio services operated by Alex Nicolson, Andy Thorne, and Callum Steele.
6. Membership: Annual club membership providing access to golf course and clubhouse facilities.
7. Club Merchandise: Club produces and sells Worplesdon Club Gin made with honey from their beehives and heather cuttings.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Worplesdon Golf Club operates an 18-hole championship Surrey heathland golf course (6,481 yards, par 71/73) designed by J.F. Abercromby in 1908, accompanied by a historic clubhouse offering food and beverage service, spike and lounge bars, a dining room and a new terrace. The club sells annual memberships, visitor green fees (Monday–Thursday), society bookings, a pro shop, coaching and club-fitting, open competitions, and club-branded merchandise (e.g., Worplesdon Club Gin).

Product overview

Worplesdon Golf Club is a traditional members' golf club offering a single, unified golfing experience centered on its championship Surrey heathland course. The core product is the 18-hole golf course designed by JF Abercromby in 1908, complemented by the historic clubhouse with dining facilities and a newly added terrace. Supporting services include a pro shop offering branded golf merchandise (Peter Millar, Kjus, G/FORE, Titleist, FootJoy), practice facilities with grass and synthetic teeing areas and a short game area, a coaching and fitting studio operated by external professionals, and visitor green fee packages. The club also hosts signature competitions including the annual Worplesdon Open Scratch Mixed Foursomes (established 1921), The John Cross Bowl, and Club Charity Day.

Differentiator

Problem solved

Functional benefit

Products and services

• Championship Golf Course An 18-hole championship Surrey heathland golf course measuring 6,481 yards from the purple tees with a par of 71/73, featuring 4 par-3s, 10 par-4s, and 4 par-5s. Ranked 63rd in Great Britain & Ireland by Golf Monthly.
• Clubhouse with Terrace and Hospitality Historic clubhouse with a wood-beamed hallway, spike and lounge bars, pitched-roof dining room, and a new terrace offering panoramic views of the course, available to members and visitors.
• Food & Beverage Service

Quantifiable outcome

• GB&I Golf Course of the Year 2024 (The Golf Course Awards)
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Foxhills Country Club & Resort: Surrey-based golf and leisure resort with multiple courses, hotel, and spa facilities, competing for similar society and corporate event bookings with a broader amenity offering than Worplesdon.
• Wentworth Club: Surrey-based golf and country club with three championship courses and broader amenity base (tennis, spa); a much larger incumbent in the same geography with overlapping membership demographic and pricing positioning.

Direct peers

• St George's Hill Golf Club: Surrey heathland members' club with three courses, comparable in member exclusivity, visitor handicap restrictions, and traditional clubhouse offering to Worplesdon.
• Swinley Forest Golf Club: Surrey heathland members' club consistently ranked in UK Top 10, comparable in course conditioning standards, membership model, and limited visitor access policy to Worplesdon.
• Hankley Common Golf Club: Surrey heathland members' club ranked in UK Top 100, comparable in heritage, course conditioning, and traditional members' club atmosphere to Worplesdon.
• Walton Heath Golf Club: Historic Surrey heathland members' club founded 1904, hosting two championship courses and top-ranked in UK Top 100 lists. Closely comparable to Worplesdon in heritage, course style, member structure, and tournament pedigree.
• Sunningdale Golf Club: Premier Surrey heathland members' golf club with two championship courses; operates the same members-plus-visitors model in the same geographic corridor and consistently ranks in the UK Top 10, making it the closest comparable peer for Worplesdon.
• West Hill Golf Club: Surrey heathland members' club featured in Top 100 rankings, offering a near-identical product offering and operating model to Worplesdon in the same regional market.
• The Wisley Golf Club: Surrey-based members' club with two heathland-style courses, comparable distance from London, similar visitor green fee structure, and overlapping member demographic to Worplesdon.

Regional players

• Queenswood Golf Club: Nearby Hertfordshire/UK members' club offering comparable heathland golf experience and visitor access model, serving a partially overlapping but distinct regional catchment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/worplesdongolf
• Facebookfacebook.com/worplesdongolf
• Instagraminstagram.com/worplesdongolfclub/?hl=en
• LinkedInlinkedin.com/company/worplesdon-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Worplesdon Golf Club