Hankley Common Golf Club

What Hankley Common Golf Club does

Hankley Common Golf Club is a privately held member-owned golf club incorporated in England and Wales as Hankley Common Golf Club Limited, founded in 1897 and operating from its Tilford, Farnham, Surrey clubhouse on land it has owned since 1942. The club's core asset is an 18-hole championship-quality heathland course measuring 6,929 yards from championship tees, with design heritage traced to Edward Turle, James Braid (1920s), and Harry Colt (1930s). It is ranked 30th-31st in Great Britain & Ireland by Golf Monthly.

The club monetizes through a tiered membership subscription structure (full adult membership £2,657 annually with age-based entrance fees of 3-5x subscription), visitor green fees (£80-£235 depending on day and category), society and corporate group packages (£195-£225 per person for groups of 12-100), open competitions (Elizabeth Price Mixed Open and Pro Am), and on-site pro shop retail and PGA-led coaching. Technology-enabled services include custom club fitting using GC2 Quad dual-camera and Trackman 3 radar launch monitors, online tee-time booking via the intelligentgolf platform, and a dedicated pro shop e-commerce site.

Distribution is exclusively direct-to-consumer within the UK, with no international footprint. The club operates a sales-led GTM motion driven by membership referrals, brand reputation, course rankings, and tournament hosting including the 2025 Brabazon Trophy and 2021 Men's Home Internationals. Operational headcount is between 11 and 50, and there is no external institutional ownership, private equity investment, or public listing.

Name

Hankley Common Golf Club

Legal name

Hankley Common Golf Club Limited

Website

https://hankley.co.uk

Company type

Private

Founded year

1896

Operating status

Operating

Headcount range

11–50 employees

Short description

Hankley Common Golf Club is a privately held member-owned golf club founded in 1897, operating a championship heathland course ranked in the top 31 in Great Britain & Ireland from Surrey, UK. It generates revenue from memberships, visitor green fees, society days, tournaments, coaching, and pro shop retail.

Ownership category

akta.pro rank

Product category

Golf Club Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

akta.pro secondary industries

Golf Courses & Golf Facilities (MPAKAEAD), Golf Equipment Repair, Regripping & Customization Services (CRAMAGAK), Golf Clubs & Club Fitting Retail (CRAMAGAA)

Keywords

• Heathland golf course
• Golf club memberships
• Golf coaching services
• Club fitting services
• Corporate golf events

Headquarters

HQ city

Telford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Membership Subscriptions: Annual membership subscriptions ranging from £399 for juniors to £2,657 for full adult membership, with entrance fees based on age tier (3-5x subscription).
2. Visitor Green Fees: Day visitor green fees at £220 (Mon-Thurs), £235 (Fri-Sun), £205 County Card, £80 juniors.
3. Pro Shop and Equipment Sales: Golf equipment, apparel, custom fitting, and Hankley-branded merchandise sales through the professional shop.
4. Golf Coaching: PGA-qualified coaching services at £45 (half hour), £70 (hour), £350 for block of 6 lessons.
5. Societies and Corporate Days: Group bookings from 12-100 players with packages ranging from £195-£225 per person for half day, plus winter packages.
6. Open Competitions: Elizabeth Price Mixed Open at £240 per team for visitors, Pro Am at £750 per team, with catering included.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Hankley Common Golf Club operates a championship-quality 18-hole heathland golf course in Tilford, Farnham, Surrey, ranked 30th in Great Britain & Ireland by Golf Monthly. The club offers tiered memberships (Full, Intermediate, Junior, Academy), visitor green fees, society and corporate golf day packages, open competitions, PGA professional coaching, custom club fitting using GC2 Quad and Trackman technology, an on-site pro shop stocking premium brands, and clubhouse hospitality including dining and bar facilities.

Product overview

Hankley Common Golf Club operates as a traditional members' golf club offering a single championship heathland course ranked 30th in Great Britain & Ireland. The club's product portfolio centers on its 18-hole golf course complemented by membership tiers (Full, Intermediate, Junior, Academy), visitor green fees, society/corporate event hosting, and open competitions including the Elizabeth Price Mixed Open and Pro Am. Professional services include PGA coaching, custom club fitting using GC2 Quad and Trackman technology, and a Pro Shop. Hospitality offerings span the clubhouse with dining, bar, and terrace facilities. Digital services include an online tee time booking system and member portal powered by intelligentgolf software.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Heathland Golf Course Championship-quality heathland golf course ranked 30th in Great Britain & Ireland by Golf Monthly, featuring heather-lined fairways, Scots pines, and springy turf with sandy subsoil. Designed/influenced by legendary architects James Braid and Harry Colt.
• Full Membership Annual membership subscription at £2,657 with entrance fees based on age bracket (3-5x subscription), offering full access to the course, clubhouse, and all facilities for adult golfers.
• Intermediate Membership Reduced-rate membership for ages 18-35, ranging from £1,063 to £2,126 annually with 3x subscription entrance fee, designed to attract younger adult golfers to the club.
• Junior Membership Membership for ages 6-17 at £399 annually with no entrance fee required, providing young golfers with access to the course and clubhouse facilities.
• Academy Membership Junior membership option at £199 annually for developing golfers seeking to progress their skills.
• Ladies Golf School Year-long golf development program priced at £950, including 7 individual lessons, 10 group lessons, rules and etiquette coaching, practice facilities access, on-course sessions, and access to the course upon achieving sufficient skill level, targeted at women new to golf.
• Visitor Green Fees Day visitor green fees at £220 (Mon-Thurs), £235 (Fri-Sun), £205 County Card, and £80 for juniors under 18, allowing non-members to experience the championship heathland course.
• Society and Group Golf Days Hosted golf events for groups of 12-100 players with packages including half-day options (£195-£225 per person), shotgun or two-tee starts, and customizable dining options, available Tuesdays and Wednesdays.
• Elizabeth Price Mixed Open 36-hole scratch mixed foursomes event held annually in September, with £120 per person entry fee and combined handicap limit of 20.0, attracting competitive amateur golfers.
• Hankley Common Pro Am Southern Region sanctioned 18-hole team event with one professional and three amateurs, £750 per team, with morning and afternoon shotgun starts and catering included.
• PGA Professional Coaching Golf instruction by PGA-qualified professionals including individual lessons (£45 for 30 minutes, £70 for 1 hour), group lessons, video analysis, and custom fitting, available 7 days a week.
• Custom Club Fitting Professional club fitting service using GC2 Quad technology with a range of equipment including Ping, Callaway, TaylorMade, Yonex, Srixon, and Titleist clubs and various shaft options.
• Pro Shop On-site golf retail shop offering Hankley branded merchandise and major golf brands including Peter Millar, Footjoy, Adidas, Ecco, Glenmuir, and Motocaddy, plus custom fitting services.
• Clubhouse Dining Clubhouse facilities including lounge bar, dining room (seating up to 100 guests), patio terrace, and members lounge for breakfast, carveries, and fine dining.
• Online Tee Time Booking Online booking system via intelligentgolf platform allowing members and visitors to reserve tee times for the golf course.

Quantifiable outcome

• Ranked 30th-31st in Great Britain & Ireland

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature2 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• TitleistminorOthersEquipment brand partnership for golf balls, clubs, and accessories. Jonathan Didlick serves as a fitting specialist for Titleist products.
• CallawayminorOthersEquipment brand partnership for golf clubs and balls. Jonathan Didlick is an authorized Callaway fitting center.
• PingminorOthersEquipment brand partnership for golf clubs. Stocked in pro shop and available for custom fitting.
• TaylorMademinorOthersEquipment brand partnership for golf clubs and balls. Available for purchase and custom fitting in the pro shop.
• YonexminorOthersEquipment brand partnership for golf clubs. Stocked in pro shop inventory.
• FootJoyminorOthersGolf footwear brand partnership. One of the premium brands stocked in the pro shop.
• GforeminorOthersGolf apparel brand partnership. Premium brand available in the pro shop.
• EccominorOthersGolf footwear and accessories brand. Stocked in pro shop alongside FootJoy and Gfore.
• England GolfcoreStrategic or Co-development PartnerNational governing body for golf in England. Hankley hosts England Golf events including the 2021 Men's Home Internationals and the 2025 Brabazon Trophy, indicating a strong relationship for tournament hosting.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Hindhead Golf Club: Surrey heathland club designed by James Braid—Hankley's own architect. Directly comparable in target market (London/Surrey golfers), course design heritage, membership tiers, and society-day offerings, with overlapping open competition attendees.
• Royal Cinque Ports Golf Club: Prestigious English golf club hosting major amateur championships (formerly The Open venue). Directly comparable as a UK members' club with premium visitor access, open competition calendar, and elite tournament-hosting pedigree similar to Hankley's Brabazon hosting.
• Sunningdale Golf Club: Elite Surrey heathland golf club consistently ranked among the top courses in England. Directly comparable to Hankley in target market (London-affluent serious golfers), pricing model (premium membership, visitor green fees, society packages), and tournament hosting pedigree.
• Liphook Golf Club: Hampshire-based members' golf club on heathland terrain. Comparable as a UK inland members' club with similar pricing structure, society packages, and coaching offerings; mentioned in Hankley's own team background (Rob Vine previously worked at Liphook).
• The Wisley Golf Club: Surrey-based members' club with three courses and similar premium positioning. Competes with Hankley for London catchment area golfers and premium society/corporate day bookings.
• West Sussex Golf Club: Premium inland English golf club with strong heathland pedigree. Comparable membership tier structure, visitor green-fee pricing band, and open competition calendar; directly competes for the same prestige golfer segment within a 60-mile radius of Hankley.
• Walton Heath Golf Club: Top-ranked Surrey heathland club near London with similar heritage (founded 1904) and membership model. Competes with Hankley for the same London-based society bookings, member families, and tournament-hosting opportunities in the elite UK heathland segment.
• Swinley Forest Golf Club: Highly exclusive Surrey heathland club consistently ranked top 5 in England. Comparable in target clientele and Surrey location, though smaller membership and stricter access policy differentiate it from Hankley's more open society/visitor model.
• The Berkshire Golf Club: Two-course heathland club in Ascot, Surrey, with similar heritage pedigree and London catchment. Directly comparable in target market, society-day offerings, and elite UK heathland positioning.

Broad incumbents

• Wentworth Club: One of the UK's most prestigious private golf clubs (3 courses, host of BMW PGA Championship). Comparable as a premium Surrey-based club but operates at a significantly larger scale and serves a more exclusive international/UHNW membership segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hankleycommongc
• LinkedInlinkedin.com/company/hankley-common-golf-club-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hankley Common Golf Club