The Wheelhouse
The Wheelhouse is a UK-based coworking and flexible workspace provider operating nine venues across England. It offers hot desks, dedicated desks, private offices, meeting rooms, and an HMRC-supervised registered address service for freelancers, startups, and small businesses.
- Company typePrivate
- Founded2017
- HeadquartersOxford, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The Wheelhouse does
The Wheelhouse (legal entity THE WHEELHOUSE GROUP LIMITED, incorporated in England and Wales) is a UK-based coworking and flexible workspace provider operating nine venues across England, with headquarters in Oxford. Founded in 2017 by Harry, Alex, and Sanjay after leaving corporate roles, the company serves freelancers, startups, small businesses, and hybrid workers seeking professional workspace outside the home, alongside remote businesses needing a registered company address.
The product portfolio comprises hot desks, dedicated desks, and private offices at member venues (Oxford, Cheltenham, Coventry, Stoke-on-Trent, Elkstone, Wolverhampton, West Bromwich, and others), meeting rooms for hourly or daily hire, and an HMRC-supervised Registered Address Service (XWML00000138069) for company registration and mail handling. Pricing is subscription-based for memberships (roughly £59-£299/month for individual desk products and £7,495/month for an 18-desk private office in Oxford), usage-based for meeting rooms (£15-£200 per hour/day depending on venue and room size), and transaction-based for the venue partnership programme. Distribution is direct-to-consumer via website, phone, and email booking, supplemented by content marketing, social media, and an IPSE ambassador relationship.
The underlying technology is limited to off-the-shelf coworking management systems for booking, billing, and member communications, with no proprietary platform or AI/ML capabilities identified. The company operates an asset-light Venue Partnership Programme in which property owners contribute space and Wheelhouse handles operations under a revenue-share model, enabling expansion without lease liabilities. Ownership remains with the three co-founders, with no external institutional funding or acquisition activity disclosed.
The Wheelhouse firmographics
Firmographics- Name
- The Wheelhouse
- Legal name
- THE WHEELHOUSE GROUP LIMITED
- Website
- https://thewheelhouses.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Wheelhouse is a UK-based coworking and flexible workspace provider operating nine venues across England. It offers hot desks, dedicated desks, private offices, meeting rooms, and an HMRC-supervised registered address service for freelancers, startups, and small businesses.
- Ownership category
- akta.pro rank
The Wheelhouse industry classification
Industry- Product category
- Coworking and Flexible Workspace
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Coworking Cafes / Work Cafes (THAFADAJ)
Keywords
Where The Wheelhouse is headquartered
LocationHeadquarters
- HQ city
- Oxford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices8 records
Markets served
The Wheelhouse business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Coworking Memberships: Monthly subscription-based coworking memberships including hot desks, dedicated desks, and private offices. Recurring monthly revenue with flexible monthly contracts.
- Meeting Room Hire: Hourly and daily rental of meeting rooms. Per-booking revenue with various room sizes and capacities.
- Registered Address Service: Annual subscription for virtual office address in Oxford with mail handling and forwarding services. HMRC-regulated service.
- Venue Partnership/Franchise: Revenue sharing model where property owners provide space and receive monthly payments. Wheelhouse charges a small monthly fee plus commission on sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Oxford 10 Day Pass - flexible coworking access |
| Subscription | Monthly | Oxford Dedicated Desk - permanent workspace |
| Subscription | Monthly | Oxford Private Office - team workspace |
| Subscription | Monthly | Cheltenham Mini Flex Desk |
| Subscription | Monthly | Cheltenham Dedicated Desk |
| Unit Pricing | Pay-as-you-go | Cheltenham Bottle Room meeting |
| Subscription | Monthly | Coventry Dedicated Desk |
| Subscription | Monthly | Coventry 10 Day Pass |
| Subscription | Monthly | Stoke Full-time Desk |
| Subscription | Monthly | Stoke 10 Day Pass |
| Unit Pricing | Pay-as-you-go | Stoke Meeting Rooms |
| Subscription | Monthly | Elkstone Unlimited Hot Desk |
| Subscription | Monthly | Elkstone 10 Day Pass |
| Unit Pricing | Pay-as-you-go | Wolverhampton Flinters Room |
| Subscription | Annual | Registered Address Service |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
The Wheelhouse product offering
Product offeringCore offering
The Wheelhouse operates community-focused coworking spaces, meeting rooms, and a registered business address service across 9 UK venues. Members buy monthly subscriptions for hot desks, dedicated desks, and private offices, or pay per use for bookable meeting rooms of various sizes. A separate regulated virtual office service provides an Oxford-based registered company address with mail scanning and forwarding.
Product overview
The Wheelhouse is a coworking and flexible workspace provider offering a portfolio of workspace solutions across multiple UK locations. The core offering consists of coworking spaces (hot desks and dedicated desks), meeting rooms for hire, and private offices. An add-on registered address service provides virtual office capabilities with mail handling. The company also operates a venue partnership/franchise model for property owners. The product portfolio spans from individual freelancer memberships to team office solutions and business address services.
Differentiator
Problem solved
Functional benefit
Products and services
- Coworking Memberships Monthly subscription-based coworking memberships offering hot desks, dedicated desks, and flexible access across 9 UK venues in Oxford, Cheltenham, Coventry, Stoke-on-Trent, Elkstone, Wolverhampton, West Bromwich, and Sheffield. Designed for freelancers, startups, hybrid workers, and small teams needing professional workspace without long-term leases. Includes high-speed WiFi, ergonomic furniture, free tea and coffee, and access to community events.
- Meeting Rooms for Hire Hourly and daily rental of professionally equipped meeting rooms in multiple sizes and capacities (small 2-3 person rooms up to 20 person boardrooms) across seven UK venues. Includes WiFi, presentation screens, projectors, flipcharts, free parking where available, and complimentary tea and coffee. Pay-as-you-go bookings for SMBs, startups, consultants, and individuals needing professional meeting space.
- Private Offices in Oxford All-inclusive private office space at Oxford Angel Court for teams of up to 18 desks. Includes onsite manager, boardroom seating 10, high-speed WiFi, ergonomic chairs, breakout areas, kitchen, showers, and bicycle storage. Targeted at small teams and growing businesses needing dedicated, fully-serviced office space.
- Registered Address Service Virtual office service providing a professional Oxford-based business address with mail handling, scanning, and forwarding. Includes up to 50 items of post per year (£279/year + VAT), with optional Director's Address add-on and tiered pricing for higher volumes. Mail is scanned and forwarded fortnightly via Royal Mail 2nd class. The service is supervised and regulated by HMRC under Anti-Money Laundering Supervision for company and trust services.
- Venue Partnership Program Partnership offering that enables property owners to convert spare office space into a Wheelhouse coworking venue. The Wheelhouse handles setup, operations, and member management, while the property owner provides the space and receives monthly payments plus a share of sales revenue via commission arrangement.
Quantifiable outcome
- 20% higher productivity in coworking spaces vs home (MIT 2024 research)
- +2 more outcomes
Companies that use The Wheelhouse
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles5 records
The Wheelhouse technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Wheelhouse partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Autism PluscorePartnership with Yorkshire-based charity Autism Plus to open Sheffield venue in their offices at the old Exchange Brewery. Supports people with autism and complex needs. Every Wheelhouse Sheffield member directly helps fund Autism Plus services.
- ZipcarminorCar club partnership providing Wheelhouse members access to Zipcar vehicles. Members benefit from discounted or free access to Zipcar's UK fleet of 1,500+ cars available 24/7. Insurance and congestion charges included. Supports members needing occasional car access without ownership.
- IPSEcoreIPSE (Association of Independent Professionals and the Self-Employed) ambassadors. The Wheelhouse serves as ambassadors representing IPSE, aligning with their mission to support freelancers and independent professionals.
- Dodo PubscorePartnership with Dodo Pubs for Cheltenham venue at Dodo Works. Joint venture providing coworking space alongside gastropub (Bottle of Sauce). Meeting room users get 10% off food.
- On-site Amenity Partners (Gym, Cafe, Farm Shop)minorElkstone venue partners include on-site gym, cafe (Knead Bakery), and farm shop. Members receive discounts on these amenities.
Scale indicators6 records
Recent moves9 records
Expansion highlights6 records
The Wheelhouse competitors and assessment
Company assessmentBroad incumbents
- Industrious: Premium flexible workspace operator in the US with expansion into the UK. Comparable subscription coworking and private office model with a stronger enterprise and amenity-led positioning than Wheelhouse.
- IWG (Regus, Spaces): Global flexible workspace giant operating Regus, Spaces, HQ and Signature brands across 100+ countries including extensive UK regional coverage. Provides direct competition to Wheelhouse in Oxford, Cheltenham and other towns, with deeper enterprise sales capability and broader geographic footprint.
- WeWork: Global flexible workspace incumbent with large UK presence. Although primarily London-focused, WeWork's brand and pricing power set the competitive ceiling in coworking and could expand into Wheelhouse's regional markets over time.
Direct peers
- Mindspace: Premium coworking and serviced office provider with locations across Europe and Israel, including London. Comparable subscription-based coworking and private office model with strong community focus, though operating at larger enterprise-grade scale.
- The Office Group (TOG): UK-headquartered flexible workspace operator offering coworking, private offices and meeting rooms across multiple UK cities including Oxford. Highly comparable business model to Wheelhouse but at significantly larger scale with a technology-enabled platform.
- Uncommon: UK flexible workspace provider operating premium coworking and private offices in London and Bristol. Comparable business model across hot desks, dedicated desks and private offices, though with a more premium, London-centric positioning.
- Runway East: UK coworking operator focused on startup and scaleup communities with venues in London, Bristol and other UK cities. Comparable horizontal coworking model targeted at freelancers, startups and small teams, though with stronger tech/startup brand positioning than Wheelhouse.
Emerging players
- Patch: UK flexible workspace operator offering on-demand and short-term workspace access across multiple cities. Comparable transactional meeting room and coworking product but with stronger marketplace/booking-platform angle than Wheelhouse.
- Second Home: Design-led coworking operator with creative community focus, historically London-based with selected international expansion. Comparable community-led positioning to Wheelhouse though targeting a more creative/entrepreneurial member base.
Regional players
- Cubo Work: UK-based flexible workspace operator focused on regional UK cities with a comparable subscription coworking model and emphasis on community. Operates in different but overlapping geographies to Wheelhouse, offering similar mid-market coworking products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The Wheelhouse social profiles
Digital presenceThe Wheelhouse compliance and trust
Trust signalCompliance1 record
The Wheelhouse financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Wheelhouse leadership team
Management profileNumber of profiles
Profiles3 records
The Wheelhouse funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Wheelhouse M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Wheelhouse
What does The Wheelhouse do?
The Wheelhouse operates community-focused coworking spaces, meeting rooms, and a registered business address service across 9 UK venues. Members buy monthly subscriptions for hot desks, dedicated desks, and private offices, or pay per use for bookable meeting rooms of various sizes. A separate regulated virtual office service provides an Oxford-based registered company address with mail scanning and forwarding.
Is The Wheelhouse a public or private company?
The Wheelhouse is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Wheelhouse founded?
The Wheelhouse was founded in 2017. It employs 1 to 10 people.
Where is The Wheelhouse based?
The Wheelhouse is headquartered in Oxford, United Kingdom, in the Europe region.
How does The Wheelhouse make money?
Four revenue lines are on record. Coworking Memberships are the primary driver. The others are meeting Room Hire, registered Address Service and venue Partnership/Franchise.
Who are The Wheelhouse's main competitors?
Broad incumbents on record are Industrious, IWG (Regus, Spaces) and WeWork. Direct peers are Mindspace, The Office Group (TOG), Uncommon and Runway East. Emerging players are Patch and Second Home. Cubo Work is listed as a regional player.
Does The Wheelhouse have an API?
No public API is recorded for The Wheelhouse.
What industry is The Wheelhouse in?
The Wheelhouse's product category is Coworking and Flexible Workspace. Its primary akta.pro industry code is THAFADAJ, Coworking Cafes / Work Cafes. Its SIC code is 7340.