Starcom Systems
- Company typePublic
- Founded1995
- HeadquartersRamat Gan, Israel
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Starcom Systems does
t42 Tracking Solutions PLC, operating under the Starcom Systems and t42 brands, is a UK-domiciled, AIM-listed (LSE: TRAC) IoT asset-tracking company with more than 30 years of GNSS/IoT expertise and over one million active devices deployed across 55 countries. The company serves horizontal enterprise customers in shipping and logistics, fleet operations, and general asset management — focusing on use cases where visibility, tamper evidence, and chain-of-custody documentation are critical business requirements, including container tracking, vehicle AVL, and zero-installation asset/personnel monitoring.
The company sells an integrated end-to-end stack spanning proprietary hardware, global cellular connectivity, and a unified SaaS platform. Hardware is organized into four product families — Lokies (container seal with optical-fiber-based tamper detection), Tetis (dry shipping container tracking), Kylos (zero-installation GPS for assets, goods, and personnel), and Helios (AVL for any vehicle class across three hardware tiers) — managed through the Online App, Olympia, Command Center, and Zeppos platform components that deliver live tracking, alerts, reports, and device management. Differentiating technical features include the Lokies optical-fiber cut-detection mechanism for tamper-evident chain of custody, and a Smart Event Engine capable of operating without cellular coverage for remote or connectivity-challenged environments.
Revenue is generated through a combination of hardware device sales and recurring SaaS subscriptions tied to the deployed base, sold primarily via a direct enterprise field-sales motion complemented by an online self-serve portal. Pricing is quote-based and not publicly disclosed. The company is ISO 9001:2015 certified, is led by founder-CEO Avraham Hartmann, and operates with a lean 11–50 person headcount despite its global device footprint — a structure that reflects a mature installed base and a capital-light operating posture relative to typical IoT hardware businesses.
Starcom Systems firmographics
Firmographics- Name
- Starcom Systems
- Legal name
- t42 Tracking Solutions PLC
- Website
- https://starcomsystems.com
- Company type
- Public
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Starcom Systems industry classification
Industry- Product category
- IoT Asset Tracking Solutions
- NAICS
- Computer and Peripheral Equipment Manufacturing (3341)
- SIC
- Computer Communications Equipment (3576)
- akta.pro primary industry
- Asset Tracking, RTLS & Equipment Monitoring (Facilities) (HSAPAPAJ)
Keywords
Where Starcom Systems is headquartered
LocationHeadquarters
- HQ city
- Ramat Gan
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
Starcom Systems business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Hardware Device Sales: Sale of proprietary IoT tracking devices (Lokies, Tetis, Kylos, Helios) with built-in GNSS and connectivity capabilities for various asset tracking applications.
- SaaS Platform Subscription: Subscription-based access to t42 unified platform providing live tracking, alerts, reports, and device management for deployed hardware units.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Starcom Systems product offering
Product offeringCore offering
Starcom Systems (operating as t42 Tracking Solutions PLC) designs, manufactures, and sells proprietary IoT-based GPS tracking hardware (Lokies container trackers, Tetis, Kylos, and Helios devices) paired with a cloud-based SaaS platform for live asset tracking, alerts, reports, and device management. Revenue is generated through one-time hardware device sales combined with recurring SaaS subscription fees for the unified software platform.
Product overview
t42 Tracking Solutions provides an end-to-end IoT asset tracking platform combining hardware devices and unified software. The portfolio comprises four hardware product families: Lokies (container sealing with tamper-evident custody tracking), Tetis (dry shipping container tracking and monitoring), Kylos (zero-installation GPS tracking for assets, goods, and personnel), and Helios (advanced AVL tracking for vehicles with three hardware tiers). These devices are managed through a unified software platform consisting of Online App, Olympia, Command Center, and Zeppos, providing live tracking, alerts, reports, and device management capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Lokies: Seals the container and simultaneously creates a timestamped, tamper-evident chain of custody.
- Tetis
- Kylos
- Helios
- Olympia
- Command Center
- Zeppos
Products and services
- Lokies Proprietary IoT container tracking device that uses optical fiber cable technology to detect door openings, seal breaches, and tampering events in real time, designed for shipping lines, freight operators, and logistics companies monitoring containers in transit.
- Tetis Proprietary IoT tracking device in the Starcom Systems hardware family, used for remote asset and vehicle monitoring applications by enterprise and mid-market customers.
- Kylos Proprietary IoT tracking device in the Starcom Systems hardware family, used for asset and fleet tracking use cases across the company's global customer base.
- Helios Proprietary IoT tracking device in the Starcom Systems hardware family, used for remote asset monitoring and tracking applications.
- Online App Cloud-based SaaS platform that provides live tracking, alerts, reports, and device management for all Starcom Systems hardware devices, with supporting components Olympia, Command Center, and Zeppos, and end-to-end integration APIs for enterprise customers.
Companies that use Starcom Systems
Customer profileSegments3 records
Ideal customer profiles3 records
Starcom Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Starcom Systems partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Starcom Systems competitors and assessment
Company assessmentBroad incumbents
- Verizon Connect: Telecom-backed fleet and asset management platform offering GPS hardware plus SaaS — directly overlapping t42's Helios AVL use case while benefiting from carrier-level scale and geographic reach.
- Trimble Transportation: Large industrial technology incumbent with a transportation and logistics portfolio spanning fleet management, asset tracking, and supply chain visibility — broader than t42 but overlapping on enterprise logistics customers and telematics.
Direct peers
- Spireon: Asset intelligence and GPS tracking provider with hardware devices and SaaS for trailers, containers, and fleet — closely comparable to t42's combination of Lokies, Tetis, and Helios hardware families.
- Tive: Supply chain visibility provider selling IoT trackers and a cloud platform for real-time shipment and container monitoring — a direct competitor to t42's Tetis and Lokies offerings in container and shipping logistics.
- Samsara: Publicly listed IoT platform combining hardware sensors (including vehicle gateways and asset trackers) with a unified cloud software suite for fleet, asset, and equipment monitoring — directly comparable to t42's hardware-plus-SaaS model across fleet and asset use cases.
- Orbcomm: IoT hardware and connectivity provider focused on asset, container, and fleet tracking via cellular and satellite networks. Closely parallels t42's combination of proprietary tracking hardware and global connectivity services for logistics and asset-heavy industries.
- Geotab: Leading GPS fleet telematics provider offering vehicle tracking hardware (MyGeotab devices) and a SaaS platform; comparable to t42's Helios AVL product family and enterprise fleet GTM motion.
- FourKites: Supply chain visibility platform tracking shipments end-to-end across modes and geographies; competes with t42's container tracking solutions and is increasingly adjacent in real-time logistics data services.
- project44: Supply chain visibility network providing real-time shipment tracking and container visibility — competes with t42 in container tracking and chain-of-custody visibility for global shippers and 3PLs.
- CalAmp: Telematics hardware and SaaS provider (fleet, asset, industrial IoT) with proprietary cellular gateways and a cloud platform — comparable hardware-plus-software architecture to t42's stack.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Starcom Systems social profiles
Digital presenceStarcom Systems compliance and trust
Trust signalCompliance1 record
Starcom Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Starcom Systems leadership team
Management profileNumber of profiles
Profiles1 record
Starcom Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Starcom Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Starcom Systems
What does Starcom Systems do?
Starcom Systems (operating as t42 Tracking Solutions PLC) designs, manufactures, and sells proprietary IoT-based GPS tracking hardware (Lokies container trackers, Tetis, Kylos, and Helios devices) paired with a cloud-based SaaS platform for live asset tracking, alerts, reports, and device management. Revenue is generated through one-time hardware device sales combined with recurring SaaS subscription fees for the unified software platform.
Is Starcom Systems a public or private company?
Starcom Systems is a public company. It is classified as public and is currently operating.
When was Starcom Systems founded?
Starcom Systems was founded in 1995. It employs 11 to 50 people.
Where is Starcom Systems based?
Starcom Systems is headquartered in Ramat Gan, Israel, in the Middle East region.
How does Starcom Systems make money?
Two revenue lines are on record. Hardware Device Sales are the primary driver. The others are saaS Platform Subscription.
Who are Starcom Systems's main competitors?
Broad incumbents on record are Verizon Connect and Trimble Transportation. Direct peers are Spireon, Tive, Samsara, Orbcomm, Geotab, FourKites, project44 and CalAmp.
Does Starcom Systems have an API?
No public API is recorded for Starcom Systems.
What industry is Starcom Systems in?
Starcom Systems's product category is IoT Asset Tracking Solutions. Its primary akta.pro industry code is HSAPAPAJ, Asset Tracking, RTLS & Equipment Monitoring (Facilities). Its NAICS code is 3341 and its SIC code is 3576.