Vamoosh
- Company typePrivate
- Founded2017
- HeadquartersDodworth, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Vamoosh firmographics
Firmographics- Name
- Vamoosh
- Legal name
- Cares Laboratory Ltd
- Website
- https://vamooshcleans.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Vamoosh industry classification
Industry- Product category
- Household Cleaning Products
- NAICS
- Soap, Cleaning Compound, and Toilet Preparation Manufacturing (3256), Soap and Cleaning Compound Manufacturing (32561)
- SIC
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)
- akta.pro primary industry
- Pet Bed & Pet Textile Cleaning (HSAJAJAH)
- akta.pro secondary industries
- Stain Removers & Pre-Treaters (CRAJAAAC), Wipes (All-Purpose Cleaning Wipes) (CRAJAMAJ)
Keywords
Where Vamoosh is headquartered
LocationHeadquarters
- HQ city
- Dodworth
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Vamoosh business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure
Revenue model
- Direct E-commerce Sales: Revenue from direct-to-consumer sales through vamooshcleans.com. Customers purchase individual products or bundles at listed retail prices. One-time purchase model with no subscription required.
- Retail Distribution: Revenue from sales through major UK retailers (B&M, ASDA, Ocado, Pets at Home, The Range, Savers, Robert Dyas) and international retailers. Products stocked in physical stores and through online marketplaces.
- International Distribution: Revenue from international distributors including Retailbros, Johnson Clean (Israel), Combined Group (Australia), VJ Salamone, and Multum.lv covering over 30 countries in Europe, North America, and Australia.
- Trade/Bulk Sales: Bulk commercial sales to retailers and businesses. Trade pack of 60 boxes priced at £230.24 ex VAT with free mainland UK delivery. Higher volume, lower per-unit pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Pet Hair Dissolver - From £14.99 |
| Unit Pricing | Pay-as-you-go | Washing Machine Cleaner - From £9.99 |
| Unit Pricing | Pay-as-you-go | Dishwasher Cleaner - From £5.99 |
| Unit Pricing | Pay-as-you-go | Hair Shield Fabric Conditioner - £6.99 |
| Unit Pricing | Pay-as-you-go | Rapid Action Stain Wipes - £4.99 |
| Unit Pricing | Pay-as-you-go | Plughole Unblocker - £7.99 |
| Unit Pricing | Pay-as-you-go | Starter Bundle - £11.49 |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Vamoosh product offering
Product offeringCore offering
Vamoosh designs, manufactures, and sells innovative household cleaning and laundry products under its own brand, with its flagship Pet Hair Dissolver using patented Active Oxygen Technology to dissolve pet hair in washing machines. The range extends to washing machine cleaners, dishwasher cleaners, fabric conditioners, stain wipes, toilet cleaners, drain unblockers, fabric dyes, and whitening sheets sold direct-to-consumer online and through major retailers worldwide.
Product overview
Vamoosh is a British cleaning products brand offering a portfolio of innovative laundry and household cleaning solutions, primarily focused on pet hair removal and appliance care. The core product is the Pet Hair Dissolver (the world's first), which uses patented Active Oxygen Technology to dissolve pet hair in washing machines. The product range includes multiple variants of Washing Machine Cleaners (Cotton Fresh, Pink Grapefruit, Sparkling Lemon, and limited edition Floral Dreams), Dishwasher Cleaners, a Hair Shield Fabric Conditioner for reducing hair cling, Fabric Whitener Sheets, Wash & Dye Black fabric dye, Rapid Action Stain Wipes, Foaming Toilet Cleaner, and Plughole Unblocker. Products are sold individually, in bundles, or in bulk trade packs. The company is backed by Cares Laboratory and holds King's Award for Enterprise 2026 in International Trade.
Differentiator
Problem solved
Functional benefit
Products and services
- Pet Hair Dissolver Patented Active Oxygen Technology sachet that dissolves pet hair from bedding, blankets, and pet beds during the wash cycle without chlorine bleach or chemical residue. Sold in multi-sachet boxes for pet-owning households.
- Washing Machine Cleaner (multiple scent variants: Cotton Fresh, Pink Grapefruit, Sparkling Lemon, Floral Dreams limited edition) 6-in-1 washing machine deep cleaner that dissolves trapped hair, removes limescale, kills 99.9% of bacteria, eliminates odours, removes dirt and detergent residue, and prevents blockages. Available in Cotton Fresh, Pink Grapefruit, Sparkling Lemon, and limited-edition Floral Dreams variants.
- Washing Machine Cleaner Bundle (3 scent bundle) Bundle of three Washing Machine Cleaner fragrances (Cotton Fresh, Sparkling Lemon, Pink Grapefruit) for households wanting full 6-in-1 deep cleaning with scent variety.
- Dishwasher Cleaner Dishwasher deep cleaner that removes grease, grime, limescale, and bad odours from hidden parts of the dishwasher, using a permeable sachet format that uses 90% less plastic per wash than leading brands. Available in 2-sachet and 15-sachet packs.
Quantifiable outcome
- Kills 99.9% of bacteria
- +2 more outcomes
Companies that use Vamoosh
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles2 records
Vamoosh technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Vamoosh partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Target USAcoreMajor US retail partnership. Vamoosh launched in Target stores across the United States in March 2026, bringing their patented pet hair dissolving products to American pet owners through one of America's most recognised retailers.
- Combined GroupcoreInternational distributor covering Australian market. Part of Vamoosh's global expansion strategy to reach pet owners across multiple continents.
- Johnson CleancoreInternational distributor covering the Israeli market. One of several distributors enabling Vamoosh's presence in over 30 countries worldwide.
- RetailbroscoreInternational distribution partner. Enables Vamoosh product availability in multiple European and international markets.
- Multum.lvminorRegional distributor serving the Latvian market. Part of the network of international distributors covering European markets.
- VJ SalamoneminorInternational distribution partner for specific regional markets.
- Support DogscoreNational UK charity partnership. Vamoosh donates money and provides unlimited pet hair dissolver products to Support Dogs (transforming lives of children and adults affected by autism, epilepsy, and physical disabilities). Raises awareness and gathers donations for the charity.
Scale indicators3 records
Recent moves8 records
Expansion highlights5 records
Vamoosh competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Vamoosh social profiles
Digital presenceVamoosh compliance and trust
Trust signalCompliance3 records
Vamoosh financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vamoosh leadership team
Management profileNumber of profiles
Profiles5 records
Vamoosh funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vamoosh M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vamoosh
What does Vamoosh do?
Vamoosh designs, manufactures, and sells innovative household cleaning and laundry products under its own brand, with its flagship Pet Hair Dissolver using patented Active Oxygen Technology to dissolve pet hair in washing machines. The range extends to washing machine cleaners, dishwasher cleaners, fabric conditioners, stain wipes, toilet cleaners, drain unblockers, fabric dyes, and whitening sheets sold direct-to-consumer online and through major retailers worldwide.
Is Vamoosh a public or private company?
Vamoosh is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vamoosh founded?
Vamoosh was founded in 2017. It employs 1 to 10 people.
Where is Vamoosh based?
Vamoosh is headquartered in Dodworth, United Kingdom, in the Europe region.
How does Vamoosh make money?
Four revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are retail Distribution, international Distribution and trade/Bulk Sales.
Does Vamoosh have an API?
No public API is recorded for Vamoosh.
What industry is Vamoosh in?
Vamoosh's product category is Household Cleaning Products. Its primary akta.pro industry code is HSAJAJAH, Pet Bed & Pet Textile Cleaning, with a secondary code of CRAJAAAC, Stain Removers & Pre-Treaters. Its NAICS code is 3256 and its SIC code is 2840.