Entree Magazine
Entree Magazine is a Dutch-language B2B trade media platform for the Netherlands' hospitality industry, operating a monthly print magazine, website, newsletter, and annual Entree Awards under publisher ManagementMedia BV. It monetizes subscriptions, advertising, branded content, and event sponsorship for hospitality suppliers.
- Company typePrivate
- Founded2014
- HeadquartersHilversum, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Entree Magazine does
Entree Magazine is a Dutch-language B2B media platform serving the hospitality industry ("horeca") in the Netherlands, operated by the private Hilversum-based publisher ManagementMedia BV. Its core product is a monthly print magazine supported by a content website (entreemagazine.nl), a weekly email newsletter (Entree Nieuwsbrief), and a blog covering entrepreneurship, culinary trends, beverages, openings and design, and industry columns. The platform serves two interlocking audiences: Dutch hospitality professionals (hotel owners, restaurant operators, chefs, café owners) seeking industry news, trends, and benchmarking, and B2B advertisers and service providers (beverage brands, equipment suppliers, hospitality SaaS vendors) seeking targeted reach into hospitality decision-makers.
The business is monetized through a sales-led model combining recurring magazine subscriptions, advertising sales across print and digital inventory (banners, video pre-rolls, in-page ads), branded content and sponsored articles with more than 25 named partners including Coca-Cola Europacific Partners, Lavazza, Winterhalter, Euroseat, Eijsink, and The Fork, and event sponsorship anchored by the annual Entree Awards program. Pricing is not publicly disclosed; advertising rates are set via an annual tariff card (tariefkaart) adjusted according to the CBS consumer price index, and subscription and advertising quotes are handled through direct contact. The platform also maintains mutual strategic partnerships with industry events such as Gastvrij Rotterdam and the Independent Hotel Show for cross-promotional editorial coverage.
Operationally, Entree Magazine is a content-and-community business rather than a technology business: there is no mobile app, no public API, no proprietary software products, and no disclosed AI/ML capabilities. The underlying web stack is HubSpot-hosted (evidenced by /hubfs/ asset paths), and distribution is single-country / domestic. No headcount, revenue, funding, or ownership structure beyond the parent publisher is disclosed, and the company shows no subsidiaries, M&A activity, or regulatory actions in the input data.
Entree Magazine firmographics
Firmographics- Name
- Entree Magazine
- Legal name
- ManagementMedia BV
- Website
- https://entreemagazine.nl
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Entree Magazine is a Dutch-language B2B trade media platform for the Netherlands' hospitality industry, operating a monthly print magazine, website, newsletter, and annual Entree Awards under publisher ManagementMedia BV. It monetizes subscriptions, advertising, branded content, and event sponsorship for hospitality suppliers.
- Ownership category
- akta.pro rank
Entree Magazine industry classification
Industry- Product category
- Hospitality Trade Media
- NAICS
- Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
Keywords
Where Entree Magazine is headquartered
LocationHeadquarters
- HQ city
- Hilversum
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Entree Magazine business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Magazine Subscriptions: Monthly print magazine with subscription model targeting hospitality professionals
- Advertising Revenue: Sale of advertising space (advertentieruimte) including print campaigns, digital banners, video pre-rolls and in-page advertisements for B2B hospitality advertisers
- Commercial Collaborations: Branded content, sponsored articles, events and inserts/bijlagen partnerships with hospitality industry suppliers and service providers
- Events & Sponsorship: Organization of the annual Entree Awards ceremony and related hospitality industry events with sponsor partnerships
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Magazine Subscription |
| Other | Annual | Advertising Space |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Entree Magazine product offering
Product offeringCore offering
Entree Magazine is a Dutch-language monthly print magazine and integrated digital media platform serving the hospitality industry (horeca) in the Netherlands. The offering combines editorial content covering entrepreneurship, culinary trends, beverages, openings and design, with a weekly email newsletter, online blog, and the annual Entree Awards program recognizing excellence in Dutch restaurants, hotels, and bars. Revenue is generated through paid magazine subscriptions, B2B advertising sales (print and digital), branded content partnerships with hospitality suppliers, and event sponsorships.
Product overview
Entree Magazine is a unified media platform combining a monthly print magazine with an online digital platform for the Dutch hospitality industry. The core offering consists of the Entree Magazine publication and the Entree Awards annual recognition program. Additional services include a weekly newsletter delivering industry news and inspiration, plus a blog section providing practical hospitality insights. The platform positions itself as the central hub for hospitality professionals, offering content across categories including entrepreneurship, culinary trends, beverages, openings and design, and columns.
Differentiator
Problem solved
Functional benefit
Products and services
- Entree Magazine A monthly Dutch-language print magazine and integrated digital platform serving the hospitality industry (horeca) in the Netherlands, covering entrepreneurship, culinary trends, beverages, openings and design, and industry columns for hotel owners, restaurant operators, chefs, café owners, and hospitality entrepreneurs.
- Entree Awards Annual awards program recognizing excellence in the Dutch hospitality sector, with categories including Horecaondernemer van het Jaar (Hospitality Entrepreneur of the Year), Best Bartender, Best New Restaurant concepts, and Best Hotels, serving as a recognition platform for Dutch restaurants, hotels, and bars with a nominations process, jury review, and annual ceremony event.
- Entree Nieuwsbrief (Newsletter) Weekly email newsletter delivering the latest trends, culinary inspiration, exclusive content including articles, interviews, and entrepreneur stories to subscribers in the Dutch hospitality sector.
- Entree Blog Blog section offering practical insights for hospitality professionals on topics including business operations, personnel, interior design, beer, chefs, trends, and hotels.
Companies that use Entree Magazine
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Entree Magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Entree Magazine partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core and minor.
- Coca-Cola Europacific PartnerscoreMajor beverage corporation partner with branded content and advertising on the Entree platform covering drinks trends, beverage strategy, and hospitality industry coverage
- LavazzacoreCoffee brand partner with promotional content on the Entree platform targeting hospitality professionals interested in coffee equipment and trends
- WinterhaltercoreProfessional warewashing equipment manufacturer partner advertising to hospitality businesses on the Entree platform
- EuroseatcoreHospitality furniture outlet partner with extensive branded content coverage on restaurant and hotel interior design
- EijsinkcoreHospitality technology and payment solutions provider advertising on the Entree platform
- ExactminorBusiness software provider partner with content covering financial management for hospitality businesses
- PleaseminorHR and staffing solutions provider advertising content for hospitality workforce management topics
- PaytminorDebtor management software provider with promotional content on invoice and payment automation for hospitality businesses
- NordCap NederlandminorProfessional kitchen equipment supplier advertising to hospitality businesses on the Entree platform
- The ForkcoreRestaurant reservation platform partner with content coverage on restaurant technology and booking trends
- PalmominorBeach pavilion and terrace solutions provider with content on outdoor hospitality trends
- Senior & Co LikeurminorLiquor brand partner with branded content covering cocktail trends and beverage strategy
- Independent Hotel ShowcoreAnnual trade show for independent hotels with strategic partnership providing editorial coverage and event promotion on the Entree platform
- GastvrijcoreHospitality industry event and exhibition with strategic partnership providing editorial coverage of the annual Gastvrij Rotterdam trade event
- WTOLminorWine industry solutions provider with promotional content covering wine lists and beverage strategy for hospitality
- DiageominorSpirits and beverage company partner with branded content covering cocktail trends and bar industry
- BiercOminorBeer industry solutions provider with promotional content on beer trends and tap systems for hospitality
- DeltaWinesminorWine supplier partner with branded content covering non-alcoholic wines and beverage trends
- Satelliet Hospitality FurnitureminorSustainable hospitality furniture company partnered with Euroseat for circular furniture solutions, with content coverage on restaurant interiors
- KingkongsminorHospitality design and build firm with branded content covering restaurant interior projects and design trends
- Edit-AllminorHospitality construction and interior build company with promotional content on restaurant design projects
- Red BullminorEnergy drink brand partner with branded content covering beverage trends and hospitality marketing
- ESTIDAminorHospitality industry solutions provider advertising to hospitality businesses on the Entree platform
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Entree Magazine competitors and assessment
Company assessmentBroad incumbents
- Hotels Magazine: Global B2B magazine and digital platform for the hotel industry, covering design, operations, technology, and F&B trends. Overlaps with Entree's hotel segment content and B2B advertising approach at international scale.
- Hospitality Net: Long-established international B2B platform covering the global hotel and hospitality industry with news, supplier directories, and events. Comparable business model at a broader, non-Dutch-specific geographic scope.
Direct peers
- De RestaurantKrant: Dutch trade publication focused on the restaurant industry, covering openings, trends, and operator news. Overlapping audience of Dutch hospitality professionals and B2B advertisers.
- Misset Horeca: Dutch B2B trade magazine and digital platform covering the hospitality industry, including restaurants, hotels, and catering. Directly competes with Entree in the same Dutch horeca professional audience and advertising pool.
- Horeca Tribune: Dutch-language hospitality industry news outlet covering restaurants, hotels, bars, and catering professionals. Competes for the same Dutch horeca reader and B2B advertiser base.
- Food Inspiration: Dutch food and hospitality media brand with magazine, digital platform, and events targeting chefs, hospitality entrepreneurs, and food professionals. Closely comparable editorial scope and B2B advertising model.
- Catering.nl: Dutch media outlet serving the catering and foodservice industry, with editorial content and B2B advertising targeted at catering operators and suppliers — an adjacent but overlapping vertical to Entree's hospitality focus.
Emerging players
- EHL (École hôtelière de Lausanne) Insight: Hospitality industry's leading education provider publishing industry research, trends, and editorial content targeting hospitality professionals and leaders. Adjacent content-and-thought-leadership model reaching a comparable professional audience.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Entree Magazine social profiles
Digital presenceEntree Magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Entree Magazine leadership team
Management profileNumber of profiles
Entree Magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Entree Magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Entree Magazine
What does Entree Magazine do?
Entree Magazine is a Dutch-language monthly print magazine and integrated digital media platform serving the hospitality industry (horeca) in the Netherlands. The offering combines editorial content covering entrepreneurship, culinary trends, beverages, openings and design, with a weekly email newsletter, online blog, and the annual Entree Awards program recognizing excellence in Dutch restaurants, hotels, and bars. Revenue is generated through paid magazine subscriptions, B2B advertising sales (print and digital), branded content partnerships with hospitality suppliers, and event sponsorships.
Is Entree Magazine a public or private company?
Entree Magazine is a private company. It is classified as unknown and is currently operating.
When was Entree Magazine founded?
Entree Magazine was founded in 2014. It employs 11 to 50 people.
Where is Entree Magazine based?
Entree Magazine is headquartered in Hilversum, Netherlands, in the Europe region.
How does Entree Magazine make money?
Four revenue lines are on record. Magazine Subscriptions are the primary driver. The others are advertising Revenue, commercial Collaborations and events & Sponsorship.
Who are Entree Magazine's main competitors?
Broad incumbents on record are Hotels Magazine and Hospitality Net. Direct peers are De RestaurantKrant, Misset Horeca, Horeca Tribune, Food Inspiration and Catering.nl. EHL (École hôtelière de Lausanne) Insight is listed as an emerging player.
Does Entree Magazine have an API?
No public API is recorded for Entree Magazine.
What industry is Entree Magazine in?
Entree Magazine's product category is Hospitality Trade Media. Its primary akta.pro industry code is MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 5131 and its SIC code is 2721.