Height for Hire
Height for Hire is a family-owned Irish access platform rental company operating 20 depots across Ireland, the UK, Hungary, and Slovakia, supplying MEWPs — from self-drive van mounts to 90m truck-mounted platforms — to construction, maintenance, events, and specialist industrial customers.
- Company typePrivate
- Founded2005
- HeadquartersAshbourne, Ireland
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Height for Hire does
Height for Hire is an Irish-founded access platform rental company that supplies Mobile Elevating Work Platforms (MEWPs) — including scissor lifts, boom lifts, truck mounts up to 90 metres, spider lifts up to 42 metres, and self-drive van mounts up to 20 metres — to construction, maintenance, events, and specialist industrial customers across Ireland, the UK, Hungary, and Slovakia through a network of 20 depots. The company operates both self-service rental (self-drive van mounts collectable on a standard licence) and full-service operated hire (truck mounts and spider lifts delivered with expert operators), and also sells used access equipment and runs IPAF-accredited safety training through centres in Ireland and the UK.
The underlying technology is fleet and service-management rather than software-platform technology. Height for Hire has built a proprietary SRM system for tracking machine history, PDIs, certification, and inspections, with tablet access for service engineers; it also operates a QR code system on all access machines that lets customers instantly download Thorough Examination Safety Certificates, machine specifications, and contract details. The technology differentiators are interoperability/integration (SRM) and ease-of-use (QR codes), with no disclosed AI/ML capability.
The business model is primarily usage-based rental pricing via a quote-driven hire desk, supplemented by one-time used-equipment sales and training services. Distribution is direct through the depot network, with an additional re-rent channel for other rental companies. Customer reach spans enterprise logos (Guinness/Diageo, U2, London Olympic venues) showcased as case studies, but the underlying customer base is a broad mix of contractors, maintenance firms, event organisers, and specialist access buyers. The company is family-owned (McArdle family), with founder Harry McArdle as Chairman, John Ball as Managing Director, and Frances McArdle as Operations Director, and operates under the Height for Hire brand in Ireland and Easi UpLifts internationally.
Height for Hire firmographics
Firmographics- Name
- Height for Hire
- Legal name
- Height for Hire Ltd
- Website
- https://heightforhire.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Height for Hire is a family-owned Irish access platform rental company operating 20 depots across Ireland, the UK, Hungary, and Slovakia, supplying MEWPs — from self-drive van mounts to 90m truck-mounted platforms — to construction, maintenance, events, and specialist industrial customers.
- Ownership category
- akta.pro rank
Height for Hire industry classification
Industry- Product category
- Access Platform Rental
- NAICS
- Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924)
- SIC
- Construction, Mining & Materials Handling Machinery & Equip (3530), Services-Miscellaneous Equipment Rental & Leasing (7350), Construction Machinery & Equip (3531)
- akta.pro primary industry
- Aerial Work Platforms (MEWPs) Rental/Leasing (TLABAFAE)
- akta.pro secondary industries
- Cranes & Heavy Lifting Equipment Rental/Leasing (TLABAFAD), Lifting & Hoisting Rental & Leasing (IMAHAJAN)
Keywords
Where Height for Hire is headquartered
LocationHeadquarters
- HQ city
- Ashbourne
- HQ country
- Ireland
- HQ region
- Europe
Offices9 records
Markets served
Height for Hire business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Access Platform Hire: Core revenue stream from renting MEWPs including scissor lifts, boom lifts, truck mounts, spider lifts, and self-drive van mounts. Hire periods range from daily to long-term contracts. Some equipment offered with operator.
- Used Access Platform Sales: Sale of pre-owned access equipment through dedicated machine sales section of website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Quote-based rental pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Height for Hire product offering
Product offeringCore offering
Height for Hire rents and sells Mobile Elevating Work Platforms (MEWPs) including scissor lifts, boom lifts (8m–50m), truck-mounted platforms (up to 90m with operator), spider lifts (up to 42m), and self-drive van mounts (up to 20m). The company operates 20 depots across the UK, Ireland, Hungary, and Slovakia, offering daily-to-long-term hire, used equipment sales, IPAF safety training, and 24/7 technical support backed by its proprietary SRM compliance system and QR-coded machine documentation.
Product overview
Height for Hire is a machine access platform hire and sales company operating as a single unified access solutions provider rather than a modular software platform. The product portfolio consists of four core equipment categories: Core Fleet (scissor lifts and boom lifts from 8m to 50m), Truck Mounts (up to 90m with operator), Spider Lifts (up to 42m, with operated hire available), and Self Drive van mounts (up to 20m, standard licence). These are supplemented by used equipment sales, safety training services, and technical support. The company also publishes a series of resource guides (The Little Black Book, Little Green Book, Big Blue Book, Big Yellow Book) that serve as product catalogues and specifications references for customers. The B-CW400 Cage Winch is offered as a value-add attachment for material handling applications. With operations across 20 depots in the UK, Ireland, Hungary, and Slovakia, the company provides both equipment rental and associated services including 24/7 technical support, QR code-based machine documentation, and in-house SRM compliance tracking.
Differentiator
Problem solved
Functional benefit
Products and services
- Core Fleet — Scissor Lifts and Boom Lifts
- Truck Mounts
- Spider Lifts
- Self Drive Van Mounts
- Used Access Platforms
- Safety Training (IPAF Operator Certification)
- 24/7 Technical Support
Quantifiable outcome
- Reduced machine downtime through proactive service scheduling per manufacturer specifications
- +1 more outcomes
Companies that use Height for Hire
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Height for Hire technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Height for Hire partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core, major, standard and minor.
- GeniecoreMajor equipment supplier providing scissor lifts, boom lifts, and access platforms. Genie ZX-135, GS 4047, Z-135/70 models in fleet.
- JLGcoreKey equipment partner supplying boom lifts including 1500SJ (world's largest self-propelled boom lift), 1350SJP, 1250 AJP models.
- Bronto (Bronto Skylift)coreSupplier of high-reach truck-mounted platforms up to 90m including S90HLA, S70XDT, and S46XDT models.
- Falck SchmidtcoreCo-development partner for world-record 52m Falcon FS520C spider lift, working together on exclusive new model development.
- RuthmannmajorSupplier of Steiger T330 truck-mounted lifts with 33m reach on 7.5 tonne chassis.
- TeupenmajorSupplier of spider lifts including Leo 23GT, Leo 18GT-plus, Leo 36T, and Leo 50 models.
- TCAmajorSupplier of spider lifts including Falcon FS520C and FS320Z, FS420C models.
- HinowamajorSupplier of Goldlift 14.70 and Lightlift 17.75 spider lifts for smaller range requirements.
- OmmemajorSupplier of 3150 RJ spider lifts added to fleet.
- CTEmajorSupplier of ZED 26J truck-mounted vehicles and 20M self-drive equipment.
- SkyjackstandardEquipment supplier partner listed in supplier network.
- HaulottestandardEquipment supplier partner listed in supplier network.
- IPAFcoreInternational Powered Access Federation - industry body for powered access. Company staff hold IPAF Operator/Demonstrator status.
- FTA IrelandmajorFreight Transport Association Ireland - company accredited for high standards of vehicle operation.
- NQAstandardISO 9001 certification body providing quality management system certification.
- AchillesstandardSupplier pre-qualification and management system for industry compliance.
- ConstructionlinestandardUK government certification scheme for construction contractors.
- FRS NetworkminorPartnership to improve farm safety nationwide, combining access equipment with safety expertise.
- Kilkenny Welding Supplies (KWS)minorLocal partnership to expand distribution reach in Kilkenny area.
Scale indicators6 records
Recent moves8 records
Expansion highlights5 records
Height for Hire competitors and assessment
Company assessmentBroad incumbents
- Speedy Hire: Speedy Hire is a UK-listed equipment rental provider offering tools, plant, and access equipment. While broader than Height for Hire, it competes in MEWP and access platform rental across UK and Ireland markets.
- Loxam Group: Loxam is the largest equipment rental company in Europe with broad fleet offerings including aerial platforms. It operates across multiple European countries overlapping with Height for Hire's geographic footprint.
- Sunbelt Rentals UK: Sunbelt Rentals is one of the largest equipment rental companies globally with a substantial UK presence including aerial platforms. While broader in scope than Height for Hire, it competes in MEWP rental across the same UK customer base.
Direct peers
- Mateco: Mateco is one of the largest MEWP rental companies in Europe with operations across multiple countries. It directly competes with Height for Hire in aerial platform rental with overlapping fleet offerings and customer segments in industrial and construction access.
- Manlift Group: Manlift is a global aerial work platform rental company with operations across multiple continents. It is comparable to Height for Hire in offering powered access rental including boom lifts and specialty equipment to industrial and construction customers.
- Riwal: Riwal is a leading European aerial work platform rental specialist operating in over 16 countries, directly competing with Height for Hire in MEWP rental across the UK and Ireland. Both companies focus on scissor lifts, boom lifts, and truck mounts for construction and industrial customers.
- Nationwide Platforms: Nationwide Platforms is a UK-focused MEWP rental company and one of the largest powered access specialists in the country. It directly overlaps with Height for Hire's UK operations on scissor, boom, and truck-mounted platforms.
- AFI (AFI-Uplift): AFI is a UK-based aerial platform and powered access rental specialist with a strong UK depot network. It competes directly with Height for Hire in the UK market for MEWP rental including scissor lifts, boom lifts, and truck mounts.
Others
- Gardner Denver (access/scaffolding via BrandSafway): BrandSafway is a major access and scaffolding solutions provider serving industrial and construction customers at height. While focused on scaffolding rather than MEWPs, it competes for the same working-at-height budget across European industrial projects.
Regional players
- Kiloutou: Kiloutou is a major French equipment rental company with expanding European presence. It offers aerial platform rental comparable to Height for Hire's offering and operates across multiple European geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Height for Hire social profiles
Digital presenceHeight for Hire compliance and trust
Trust signalCompliance1 record
Height for Hire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Height for Hire leadership team
Management profileNumber of profiles
Profiles5 records
Height for Hire subsidiaries and ownership
Company hierarchySubsidiaries2 records
Height for Hire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Height for Hire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Height for Hire
What does Height for Hire do?
Height for Hire rents and sells Mobile Elevating Work Platforms (MEWPs) including scissor lifts, boom lifts (8m–50m), truck-mounted platforms (up to 90m with operator), spider lifts (up to 42m), and self-drive van mounts (up to 20m). The company operates 20 depots across the UK, Ireland, Hungary, and Slovakia, offering daily-to-long-term hire, used equipment sales, IPAF safety training, and 24/7 technical support backed by its proprietary SRM compliance system and QR-coded machine documentation.
Is Height for Hire a public or private company?
Height for Hire is a private company. It is classified as family owned and is currently operating.
When was Height for Hire founded?
Height for Hire was founded in 2005. It employs 101 to 250 people.
Where is Height for Hire based?
Height for Hire is headquartered in Ashbourne, Ireland, in the Europe region.
How does Height for Hire make money?
Two revenue lines are on record. Access Platform Hire is the primary driver. The others are used Access Platform Sales.
Who are Height for Hire's main competitors?
Broad incumbents on record are Speedy Hire, Loxam Group and Sunbelt Rentals UK. Direct peers are Mateco, Manlift Group, Riwal, Nationwide Platforms and AFI (AFI-Uplift). Gardner Denver (access/scaffolding via BrandSafway) is listed as an others. Kiloutou is listed as a regional player.
Does Height for Hire have an API?
No public API is recorded for Height for Hire.
What industry is Height for Hire in?
Height for Hire's product category is Access Platform Rental. Its primary akta.pro industry code is TLABAFAE, Aerial Work Platforms (MEWPs) Rental/Leasing, with a secondary code of TLABAFAD, Cranes & Heavy Lifting Equipment Rental/Leasing. Its NAICS code is 333924 and its SIC code is 3530.