SHAREit
SHAREit Group operates a global peer-to-peer file-sharing app and an AI-powered mobile advertising platform serving 2.4 billion cumulative users across 200+ emerging markets, monetizing through enterprise performance advertising, premium subscriptions, and in-app virtual coins.
- Company typePrivate
- Founded2015
- HeadquartersBangalore, India
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingSoftware
What SHAREit does
SHAREit Group (legal entity: Smart Media4U Technology Pte. Ltd., incorporated in Singapore) is a private internet technology company founded in 2015 that operates a global mobile content distribution and advertising platform centered on emerging markets. The company is best known for its SHAREit peer-to-peer file-sharing application, available across Android, iOS, MacOS, and Windows, which enables data-free, high-speed file transfer (claimed up to 200x faster than Bluetooth) to address connectivity constraints and data costs in emerging markets. The platform has accumulated 2.4 billion cumulative installs across 200+ countries with 500M+ monthly active users as of 2019, supported by an ecosystem of over 50 owned utility applications including the FastFilmz South India OTT platform acquired in 2018.
The company's primary revenue driver is an AI-powered mobile advertising platform that processes up to 180 billion ad requests per day through a high-concurrency architecture, selling performance-driven marketing to enterprise advertisers through direct sales and inside sales motions with multi-year contracts. Additional revenue streams include premium subscriptions on iOS and Android, in-app virtual coins, and third-party service commissions. Named enterprise customers span Amazon, Tokopedia, Garena (Free Fire), PUBG, Dream11, GCash, Kumu, MoneyFellows, and King Price Insurance, reflecting a diversified mix across gaming, e-commerce, fintech, social entertainment, and insurance verticals. The company operates regional offices across Southeast Asia (Singapore HQ, Jakarta, Manila, Bangkok, Kuala Lumpur), South Asia (Dhaka, Karachi), the Middle East (Dubai, Abu Dhabi), Africa (Johannesburg), and Israel (R&D in Herzliya).
SHAREit achieved 220% group revenue growth in 2022, with its advertising platform revenue tripling in the same period, though no absolute revenue figures are publicly disclosed and no external institutional funding rounds are reported. Ownership is private with no disclosed parent company, and the corporate structure includes a Cayman Islands registered entity (SHAREit Technology Holdings Inc.) alongside the Singapore operating company. The strategic positioning pairs a freemium consumer product with an enterprise advertising platform, with the company being repositioned as an AI-driven commercial growth engine for emerging markets.
SHAREit firmographics
Firmographics- Name
- SHAREit
- Legal name
- Smart Media4U Technology Pte. Ltd.
- Website
- https://ushareit.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- SHAREit Group operates a global peer-to-peer file-sharing app and an AI-powered mobile advertising platform serving 2.4 billion cumulative users across 200+ emerging markets, monetizing through enterprise performance advertising, premium subscriptions, and in-app virtual coins.
- Ownership category
- akta.pro rank
SHAREit industry classification
Industry- Product category
- Mobile Advertising & Content Distribution
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Media Buying Agencies (54183), Motion Picture and Video Distribution (51212)
- akta.pro primary industry
- File Storage, Sync & Sharing (BPAMAMAE)
- akta.pro secondary industry
- Digital Content & Media Subscriptions (CRAFAIAA)
Keywords
Where SHAREit is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Offices11 records
Markets served
SHAREit business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Advertising Revenue: SHAREit's primary revenue driver through its mobile advertising platform. The platform offers diverse ad formats including Splash Page, Home Page Popup, Masthead, Feed Ads, Immersive Native Ads, File Banner Ads, App Ads, and Booster Result Page Ads. The advertising platform revenue tripled in 2022, and the company achieved 220% revenue growth overall in 2022. The platform serves approximately 2.4 billion users and processes up to 180 billion ad requests per day.
- Gaming Solutions: SHAREit Gaming Centre provides game discovery, distribution, and promotional solutions for game developers, monetizing through app install campaigns and engagement-based performance advertising within the gaming vertical.
- Premium Subscriptions: Subscription-based Premium Services available on iOS (Apple App Store) and Android (Google Play), offering enhanced features beyond the free tier. Users subscribe and pay recurring Subscription Fees through their Apple ID or Google ID accounts, with automatic renewal and free trial options.
- Virtual Coins and In-App Purchases: Users can earn or purchase virtual Coins through in-app campaigns, completing tasks, or promotional activities. Coins can be used for in-app features such as topping up mobile charge. Coins cannot be redeemed for cash and are non-transferable.
- Third-Party Services Commission: SHAREit facilitates third-party services including mobile game top-up services, game virtual item purchases, and payment services from third-party providers, potentially earning commission on transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Tier — Core SHAREit app with file transfer and basic features |
| Subscription | Monthly | Premium Subscription — Enhanced features via in-app subscription |
| Freemium | Pay-as-you-go | Virtual Coins — Earned through in-app campaigns and promotional activities |
| Other | Multi-year contract | Advertising Platform — Customized pricing for enterprise advertisers |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
SHAREit product offering
Product offeringCore offering
SHAREit operates a peer-to-peer file sharing and content distribution mobile application serving 2.4 billion cumulative installs across 200+ countries and over 500 million monthly active users, while its primary revenue driver is an AI-powered mobile advertising platform processing billions of daily ad requests. The company additionally monetizes through premium subscription tiers, gaming content distribution partnerships, and acquired regional OTT/streaming assets such as FastFilmz (music/video) in India.
Product overview
SHAREit Group is a next-generation internet technology company that operates a multi-product ecosystem centered on digital content sharing and mobile advertising. The core product is SHAREit, a peer-to-peer file sharing application available across Android, iOS, Windows, and MacOS platforms. SHAREit Lite provides a lightweight alternative for Android users. The company's advertising platform, upgraded to AI-powered capabilities, serves as a commercial growth engine processing 180 billion daily ad requests. The ecosystem includes over 50 owned utility applications spanning gaming solutions, content platforms, and performance marketing tools. The company operates across emerging markets reaching 2.4 billion users in 200 countries and regions.
Differentiator
Problem solved
Functional benefit
Brands
- SHAREit Lite: Super tool - super lite, super easy to use file sharing application
- SHAREit Advertising Platform
Products and services
- SHAREit (main application) Peer-to-peer file sharing and content distribution mobile application enabling offline transfer of files, photos, videos, music, and apps without using mobile data, available for individual consumers across 200+ countries.
- SHAREit Lite Lightweight variant of the SHAREit application optimized for entry-level Android smartphones in low-connectivity emerging markets, providing faster access to file sharing and content features with reduced storage footprint.
- SHAREit Mobile Advertising Platform AI-powered mobile advertising platform serving enterprise advertisers, brands, gaming studios, and e-commerce companies, delivering programmatic advertising and audience targeting across SHAREit's global user base.
- SHAREit Premium Premium subscription tier for end users of the SHAREit application offering an ad-free or reduced-ad experience plus additional content and feature benefits.
- FastFilmz Regional music and short-video streaming service serving Indian-language audiences, operated as a SHAREit Group asset for South Asian content distribution.
Quantifiable outcome
- 20,000 tons of carbon emissions reduced daily through near-field transmission on SHAREit, compared to cloud-based data transmission
- +4 more outcomes
Companies that use SHAREit
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles1 record
SHAREit technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature5 records
SHAREit partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and major.
- Google (First Peer-to-Peer Sharing App Partner)coreSHAREit became Google's first peer-to-peer sharing app partner in 2018, establishing deep platform integration with Google Play and Android ecosystem. This partnership provides preferential treatment in Google Play rankings and platform promotion in emerging markets, and positions SHAREit as a trusted, platform-sanctioned sharing solution for Android users.
- FastFilmzcoreSHAREit Group acquired FastFilmz, the No.1 South India OTT platform, in 2018. This acquisition expanded SHAREit's digital entertainment ecosystem, adding premium video streaming content (regional Indian films and shows) to its content platform, directly competing with established OTT players in India and supporting the company's mission to make digital content accessible to everyone.
- GCashmajorSHAREit partnered with GCash (Globe Fintech Innovations, Inc.) to promote cashless payments in the Philippines. SHAREit's advertising platform helped GCash acquire new users and scale its brand presence among Philippine mobile users, demonstrating SHAREit's effectiveness as a performance marketing channel for fintech brands.
- MoneyFellowsmajorSHAREit partnered with MoneyFellows (Egyptian fintech savings platform) to scale its brand presence and acquire high-quality users in Egypt. The campaign leveraged SHAREit's large Egyptian user base and AI-powered targeting to reach underserved consumers who rely on digital financial services.
- KumumajorSHAREit partnered with Kumu (Filipino livestreaming social platform) to catapult Kumu as the top livestreaming app in the Philippines. SHAREit's advertising and promotional solutions drove user installs and engagement for Kumu's livestreaming community features.
- TokopediamajorSHAREit partnered with Tokopedia (Indonesian e-commerce unicorn) to help the platform become the preferred shopping destination in Indonesia. SHAREit's advertising campaigns drove user acquisition and brand awareness for Tokopedia among Indonesian mobile users.
- Garena (Free Fire)majorSHAREit partnered with Garena to promote Free Fire (battle royale game) in Indonesia. SHAREit's gaming advertising solutions including app install campaigns and in-feed formats drove high engagement and installs for Free Fire among Indonesian mobile gamers.
- Dream11majorSHAREit partnered with Dream11 (Indian fantasy sports platform) to acquire millions of users through targeted advertising and performance campaigns in India. SHAREit's gaming centre provided access to engaged gaming audiences across Indian emerging market demographics.
- AmazonmajorSHAREit partnered with Amazon to drive new user acquisition for Amazon's mobile apps and services among emerging market consumers in Southeast Asia. SHAREit's advertising platform provided targeted reach to the underserved digital consumer base.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
SHAREit competitors and assessment
Company assessmentDirect peers
- InMobi: Indian-founded mobile advertising platform that pioneered performance-driven mobile ads in emerging markets. Closely comparable to SHAREit's advertising business model, audience targeting approach, and emerging-market focus.
- AppLovin: Global mobile ad tech and monetization platform (AXON, SparkLabs) serving app developers with programmatic demand. Comparable on the advertising-platform mechanics, AI-driven optimization, and global reach that SHAREit pursues in emerging markets.
- Vungle: Mobile in-app video advertising and DSP focused on performance campaigns for app developers. Comparable ad-format portfolio (native, video, interstitial) and emerging-market advertiser demand.
- MX Player: India-focused OTT and utility app (now Amazon-owned). Comparable on digital content distribution to emerging-market consumers and ad-supported monetization, particularly relevant alongside FastFilmz.
- Xender: Direct competitor to SHAREit's core P2P file-transfer app with similar cross-platform utility positioning and emerging-market user base. Closest peer on the file-sharing consumer product.
- ironSource (Unity): Mobile ad network and app-monetization platform now part of Unity. Directly comparable on supply-side mediation, app-install advertising formats, and gaming-user acquisition — the same use cases SHAREit's Gaming Centre targets.
Broad incumbents
- Unity Technologies: Game engine and ad platform (Unity Ads, ironSource) that competes for gaming-ad budgets in the same markets SHAREit serves. Comparable on the gaming-focused monetization layer within SHAREit's Gaming Centre.
- UC Browser (UCWeb): Alibaba-owned mobile browser with massive emerging-market distribution, comparable P2P-adjacent utility positioning and similar exposure to regulatory risk in India. Overlaps on consumer utility + ad-supported model.
- TikTok (ByteDance): Larger content/media platform competing for the same emerging-market ad budgets and user attention. Comparable on mobile-first emerging-market monetization, though with a fundamentally different content surface.
Emerging players
- Glance (InMobi): Lock-screen content and ad platform from InMobi targeting emerging markets. Comparable emerging-market mobile-first content + advertising stack, intersecting with SHAREit's ecosystem of utility apps.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
SHAREit social profiles
Digital presenceSHAREit financial estimates
Financial estimateRevenue estimate
Valuation estimate
SHAREit leadership team
Management profileNumber of profiles
Profiles2 records
SHAREit subsidiaries and ownership
Company hierarchySubsidiaries1 record
SHAREit funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SHAREit M&A and investment
M&A and investmentM&A1 record
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SHAREit
What does SHAREit do?
SHAREit operates a peer-to-peer file sharing and content distribution mobile application serving 2.4 billion cumulative installs across 200+ countries and over 500 million monthly active users, while its primary revenue driver is an AI-powered mobile advertising platform processing billions of daily ad requests. The company additionally monetizes through premium subscription tiers, gaming content distribution partnerships, and acquired regional OTT/streaming assets such as FastFilmz (music/video) in India.
Is SHAREit a public or private company?
SHAREit is a private company. It is classified as venture growth investor backed and is currently operating.
When was SHAREit founded?
SHAREit was founded in 2015. It employs 501 to 1,000 people.
Where is SHAREit based?
SHAREit is headquartered in Bangalore, India, in the Asia region.
How does SHAREit make money?
Five revenue lines are on record. Advertising Revenue is the primary driver. The others are gaming Solutions, premium Subscriptions, virtual Coins and In-App Purchases and third-Party Services Commission.
Who are SHAREit's main competitors?
Direct peers on record are InMobi, AppLovin, Vungle, MX Player, Xender and ironSource (Unity). Broad incumbents are Unity Technologies, UC Browser (UCWeb) and TikTok (ByteDance). Glance (InMobi) is listed as an emerging player.
Does SHAREit have an API?
No public API is recorded for SHAREit.
What industry is SHAREit in?
SHAREit's product category is Mobile Advertising & Content Distribution. Its primary akta.pro industry code is BPAMAMAE, File Storage, Sync & Sharing, with a secondary code of CRAFAIAA, Digital Content & Media Subscriptions. Its NAICS code is 516210.