Foenix

Influencer Marketing Servicesfoenix.io

Foenix is a small Sydney-based influencer marketing agency, founded in 2012 with 1-10 employees, that connects influencers with brands. Its web domain is currently parked for sale on GoDaddy Auctions, indicating limited or dormant operations.

Company typePrivate
Founded2012
HeadquartersSydney, Australia
Headcount1–10
GTM typeB2B
OfferingServices

Foenix firmographics

Firmographics

Name: Foenix
Website: https://foenix.io
Company type: Private
Founded year: 2012
Operating status: Operating
Headcount range: 1–10 employees
Short description: Foenix is a small Sydney-based influencer marketing agency, founded in 2012 with 1-10 employees, that connects influencers with brands. Its web domain is currently parked for sale on GoDaddy Auctions, indicating limited or dormant operations.
Ownership category
akta.pro rank

Foenix industry classification

Industry

Product category: Influencer Marketing Services
NAICS: Media Representatives (541840), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)
SIC: Services-Advertising Agencies (7311)
akta.pro primary industry: Influencer Sourcing & Casting (Discovery/Shortlisting) (MPAAAHAC)
akta.pro secondary industries: Influencer Marketing & Creator Marketplaces (BPAMALAG), Influencer Operations & Payments (Workflow/Invoicing/Payouts) (MPAAAHAO)

Keywords

Influencer marketing
Creator partnerships
Brand collaborations
Social media marketing
Content marketing

Where Foenix is headquartered

Location

Headquarters

HQ city: Sydney
HQ country: Australia
HQ region: Oceania

Markets served

Foenix business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales

Foenix product offering

Product offering

Core offering

Foenix is an Influencer Marketing agency that connects world-class influencers with the brands they love. The company acts as an intermediary facilitating partnerships between content creators and brands seeking influencer-driven marketing campaigns.

Differentiator

Problem solved

Functional benefit

Products and services

Influencer Marketing Services Agency services connecting brands with influencers for marketing campaigns, facilitating partnerships between content creators and brands seeking influencer-driven promotion.

Companies that use Foenix

Customer profile

Ideal customer profiles1 record

Foenix technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Foenix competitors and assessment

Company assessment

Broad incumbents

Aspire (formerly AspireIQ): Aspire is an end-to-end influencer marketing platform combining creator discovery, workflow, and analytics. It serves many of the same brand buyers a boutique agency like Foenix would target.
GRIN: GRIN is a creator marketing platform purpose-built for ecommerce brands, providing discovery, CRM, and payment workflows. It competes with the sourcing and operations functions of an influencer agency like Foenix.
CreatorIQ: CreatorIQ is an enterprise influencer marketing platform used by brands and agencies. It overlaps with Foenix's sourcing/casting function but operates as a software incumbent serving larger clients.
IZEA Worldwide: IZEA is a publicly-traded influencer marketing technology and services company offering both software and managed campaign services, broadly comparable to Foenix's agency offering but with platform-scale tooling.

Regional players

The Remarkables: The Remarkables is a New Zealand/Australian influencer marketing agency connecting creators with brands, directly comparable to Foenix in agency model and regional market focus.
Hello Influencer (Hello Social / Australian agencies): Hello Social is an Australian social media and influencer marketing agency serving brands in APAC. It is a regional peer to Foenix with similar boutique agency positioning in the same geography.

Direct peers

HireInfluence: HireInfluence is an award-winning influencer marketing agency offering strategy, casting, and campaign management for brands - directly comparable services to Foenix's stated offering.
The Shelf: The Shelf is a boutique influencer marketing agency specializing in blogger and social creator campaigns for consumer brands, comparable in size and service model to Foenix.
Tribe (Tribe Group): Tribe is an Australian influencer marketing platform and agency connecting brands with creators. It is a direct peer to Foenix given overlapping geography, category, and creator-brand matching model.
Vamp (now part of The MiQ/GroupM ecosystem): Vamp was an Australian-headquartered influencer marketing platform connecting brands and creators, making it a direct competitor and regional peer to Foenix in the APAC influencer agency space.

Market position

Customer concentration

Foenix financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Foenix leadership team

Management profile

Number of profiles

Foenix funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Foenix M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Foenix

What does Foenix do?

Is Foenix a public or private company?

Foenix is a private company. It is classified as unknown and is currently operating.

When was Foenix founded?

Foenix was founded in 2012. It employs 1 to 10 people.

Where is Foenix based?

Foenix is headquartered in Sydney, Australia, in the Oceania region.

Who are Foenix's main competitors?

Broad incumbents on record are Aspire (formerly AspireIQ), GRIN, CreatorIQ and IZEA Worldwide. Regional players are The Remarkables and Hello Influencer (Hello Social / Australian agencies). Direct peers are HireInfluence, The Shelf, Tribe (Tribe Group) and Vamp (now part of The MiQ/GroupM ecosystem).

Does Foenix have an API?

No public API is recorded for Foenix.

What industry is Foenix in?

Foenix's product category is Influencer Marketing Services. Its primary akta.pro industry code is MPAAAHAC, Influencer Sourcing & Casting (Discovery/Shortlisting), with a secondary code of BPAMALAG, Influencer Marketing & Creator Marketplaces. Its NAICS code is 541840 and its SIC code is 7311.