VISIOLAB.my

What VISIOLAB.my does

VISIOLAB Sdn. Bhd. (operating as VISIOLAB.my) is a Malaysian creative agency and video production house headquartered in Cyberjaya, Selangor, founded in July 2022 through the consolidation of Visio Asia and TrendLab Media. The company delivers end-to-end video production services across corporate communications, explainer and training content, ESG, safety induction, commercials, documentaries, event coverage, long-term construction timelapse, and 3D animation, alongside a differentiated Immersive 360° Virtual Experiences service that builds web-accessible virtual tours and digital twins for facilities, real estate, and events. Its underlying technology stack combines cinematic 360° videography equipment, an in-house virtual tour development platform with embedded explainer video hotspots, and a Blender-to-After Effects pipeline that produces original 3D environments, character rigs, and motion graphics rather than relying on stock assets.

The company operates a pure professional services model, generating revenue from project-based engagements priced through custom quotations after a discovery call, with a website-based project cost estimator as a lead-generation tool. Its go-to-market is enterprise and government field sales, supplemented by presence at industry trade shows such as DSA (defence) and OGA (oil & gas), direct outreach, and referrals. Customers are concentrated in three primary segments — Malaysian and multinational oil & gas corporates (PETRONAS and related entities, Sapura, Mubadala Energy, Velesto, Total Energies), Malaysian government agencies and GLCs (MyGovUC/Jabatan Digital Negara, Malaysian Space Agency, Yayasan Hasanah, Majlis Keselamatan Negara, MARA, Lumut Naval Shipyard), and technology and professional services firms (Carl Zeiss, Rohde & Schwarz, AIA Shared Services, KPMG). With 11–50 employees, no disclosed institutional funding, and operations entirely within Malaysia, VISIOLAB functions as a bootstrapped specialist production firm rather than a scaled creative platform.

Name

VISIOLAB.my

Legal name

VISIOLAB Sdn. Bhd.

Website

https://visiolab.my

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

VISIOLAB.my is a Malaysian creative agency and video production house in Cyberjaya delivering corporate, documentary, event, 3D animation, and immersive 360° virtual tour content for oil & gas, government, defence, and enterprise clients across Malaysia.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Industries (5121), Motion Picture and Sound Recording Industries (512)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industry

Event Production & Theming (Décor, Creative, Entertainment Booking) (THAHADAH)

Keywords

• Corporate video production
• Immersive 360 virtual tours
• 3D animation services
• Event management production
• Documentary filmmaking

Headquarters

HQ city

Selangor

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Video Production Services: VISIOLAB generates revenue through project-based video production engagements including corporate videos, explainer videos, documentaries, event coverage, and animated content. Pricing is provided through custom quotations after discovery calls.
2. Event Management Services: Full-service event management including exhibition design, logistics coordination, RSVP handling, and on-site coordination for corporate and government events.
3. 360-degree Virtual Experience Production: Creation of immersive 360-degree virtual tours and digital twins for enterprise clients, particularly in oil & gas, technology, and government sectors.
4. 3D Animation and Motion Graphics: Custom 3D animation production using Blender, including character design, environment modeling, and compositing for launches and corporate presentations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

VISIOLAB is a Malaysia-based creative agency and video production house that produces corporate videos, explainer and training videos, ESG videos, safety induction videos, documentaries, long-term timelapse, 3D animations, commercial and launch videos, event coverage and event management, virtual live production, and immersive 360-degree virtual experiences for enterprise and government clients. It also operates two free online tools (LED Screen Calculator and a Video Production Cost Estimator) to support lead generation and event planning. Revenue is generated through custom, project-based quotations following discovery calls with enterprise, government, oil & gas, technology, and defence clients.

Product overview

VISIOLAB is a Kuala Lumpur-based video production company operating as a creative agency and production house. The company offers a comprehensive portfolio of 16 core video production services spanning corporate communications, training content, advertising, documentaries, events, and emerging immersive technologies. Their service portfolio includes: Corporate Video, Explainer and Training Video, ESG Video, Montage Video, Safety Video, Launch Videos, Commercial Production, Animation (including 3D animation built in Blender), Construction Progress Documentation, Documentary, Long-Term Timelapse, Event Coverage, Event Management, Social Media Content, Virtual Live Production, and Immersive 360° Virtual Experiences. Beyond production services, the company provides two complementary free tools: an LED Screen Calculator with stage planner functionality, and a Video Production Cost Estimator. The company serves diverse industries including oil and gas, technology, government, construction, defence, and non-profit sectors, with a focus on the 'Visuals with Vision' creative principle. Their 360° virtual tour capabilities are particularly notable, featuring web-accessible experiences with embedded explainer videos and hotspot navigation for enterprise engagement across facilities, real estate, and events.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Video Production

Quantifiable outcome

• ZEISS content published to LinkedIn audience of 105,000+ followers

Named customers19 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• PETRONAScoreStrategic or Co-development Partner · 1 January 2024VISIOLAB partnered with PETRONAS to produce internal technology docuseries showcasing digital transformation initiatives. Dentsu was also involved as creative collaborator on this project. The partnership involved filming across PETRONAS facilities and producing multiple video assets for internal communications.
• DentsucoreStrategic or Co-development Partner · 1 January 2024Dentsu collaborated with VISIOLAB on PETRONAS internal technology docuseries projects, providing creative direction and strategic input alongside VISIOLAB's production expertise.
• REDtoneminorStrategic or Co-development PartnerREDtone commissioned VISIOLAB for the MyGovUC 3.0 Corporate Video project under Jabatan Digital Negara, representing government digital transformation initiative.
• HumanCapient ConsultingminorStrategic or Co-development PartnerHumanCapient Consulting partnered with VISIOLAB for the MyGovUC 3.0 project, working under Jabatan Digital Negara for Malaysia's largest Google Workspace rollout.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Direct peers

• Lemonlight: US-based full-service video production agency offering corporate, explainer, animation, and social media content to enterprise clients. Closely comparable to VISIOLAB because both run end-to-end production workflows and serve similar enterprise use cases across multiple verticals.
• Viddsee: Singapore-headquartered short-film and branded video platform that produces cinematic storytelling content for brands. Comparable to VISIOLAB because both serve enterprise and brand clients in Southeast Asia with high-quality video production, and both blend commercial work with original storytelling.
• B-Reel: Global creative production agency producing films, digital content, and immersive experiences for major brands. Comparable to VISIOLAB because both build premium cinematic and digital experiences for enterprise clients across technology, energy, and consumer industries.
• The DVI Group: US-based production company specialising in corporate video, event production, and immersive experiences for enterprise customers. Comparable to VISIOLAB because both operate at the intersection of corporate video, event management, and emerging immersive formats for institutional clients.
• Vidico: Australia-based video production agency specialising in brand films, explainer videos, and animation for technology and enterprise clients. Comparable to VISIOLAB in service mix (corporate video, explainer, 3D animation) and in targeting tech-forward enterprise clients with cinematic content.

Regional players

• THP+: Bangkok-headquartered creative production agency serving regional and global brands with film, animation, and content production. Comparable to VISIOLAB in Southeast Asia regional scope, service offering breadth, and enterprise-client focus.
• Wau Studios: Malaysia-based creative content and production studio operating across commercial, broadcast, and branded content. Comparable as a Malaysian regional peer competing for the same enterprise and brand-client production budgets.

Broad incumbents

• Dentsu: Global advertising and creative network that has collaborated with VISIOLAB on the PETRONAS technology docuseries. Comparable because both deliver brand-communications content for enterprise and government clients, though Dentsu operates as an incumbent network rather than a regional production specialist.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC9YvF_1hai5vSrPSWlbNxKA
• Facebookfacebook.com/Visiolabmy-104982462289815
• LinkedInlinkedin.com/company/visiolab-my
• Instagraminstagram.com/visiolab.my
• TikToktiktok.com/@visiolab.my

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VISIOLAB.my