Airworks
Airworks Inflatables is a Dutch creative fabrication studio, founded in 1997, that designs, produces, and rents large-scale custom inflatable structures for global concert tours, music festivals, sporting ceremonies, and brand activations, serving A-list artists and major event producers across 50+ countries.
- Company typePrivate
- Founded1997
- HeadquartersWeesp, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Airworks does
Airworks Inflatables is a Netherlands-based (Weesp) creative fabrication studio founded in 1997 that designs, produces, and rents large-scale custom inflatable structures for the global live-entertainment industry. Its core product is bespoke inflatable artwork — stage sets, sculptural installations, ceremony elements, and immersive environments — engineered to be deflated for global touring logistics and re-inflated on-site. The company operates a single product line spanning custom fabrication projects and a rental division (airworksrentals.com) that monetizes existing inventory on shorter engagements.
The business is project-driven and direct-to-client, engaging event producers, tour managers, festival organizers, and sports ceremony committees on a quote-based engagement model. Marquee customers include Taylor Swift, Beyoncé, Lady Gaga, Rolling Stones, AC/DC, Iron Maiden, The Weeknd, KISS, and Drake on the touring side, alongside Olympic ceremonies (London 2012, Sochi 2014), UEFA Euro 2020 final, Commonwealth Games 2018, IPL 2015 closing ceremony, and MTV VMAs 2013 in sports and broadcast. Festival clients span Sensation, Tomorrowland, Insomniac, Lost Lands, Elrow, Ushuaïa, and Let it Roll. Geographic reach spans 50+ countries across EMEA, North America, Asia Pacific, Oceania, and LATAM.
The company is privately held with no disclosed funding, 11-50 employees, and an active operating footprint evidenced by 2024-2026 project launches (Ozuna, Jolin Tsai, Scorpions, Sabaton, Lady Gaga Mayhem Ball 2025). No management team, M&A activity, or financials are publicly disclosed, and there is no evidence of AI/ML capability or external capital.
Airworks firmographics
Firmographics- Name
- Airworks
- Legal name
- Airworks Inflatables
- Website
- https://airworksinflatables.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Airworks Inflatables is a Dutch creative fabrication studio, founded in 1997, that designs, produces, and rents large-scale custom inflatable structures for global concert tours, music festivals, sporting ceremonies, and brand activations, serving A-list artists and major event producers across 50+ countries.
- Ownership category
- akta.pro rank
Airworks industry classification
Industry- Product category
- Custom Inflatable Event Structures
- akta.pro primary industry
- Event Signage, Props & Custom Installations (HSACAOAG)
- akta.pro secondary industries
- Staging, Scenic & Set Fabrication (Stages, Backdrops, Scenic Builds) (THAHAEAC), Event Rentals (Tents, Furniture, A/V, Decor) (HSACAAAG)
Keywords
Where Airworks is headquartered
LocationHeadquarters
- HQ city
- Weesp
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Airworks business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Custom Fabrication Projects: Bespoke design and manufacturing of inflatable structures for specific client projects including concert tours, festival main stages, sporting event ceremonies, and theatrical productions. Revenue is project-based with significant variation per engagement.
- Equipment Rental: Rental services for inflatable equipment through airworksrentals.com, allowing clients to rent existing inventory for their events.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Airworks product offering
Product offeringCore offering
Airworks is a Dutch creative design studio that designs, fabricates, and rents large-scale custom inflatable sculptures, stage elements, and decorative structures for live entertainment events including concert tours, music festivals, sporting event ceremonies (such as the Olympics and UEFA), and art installations. The company operates both a custom fabrication business for bespoke projects and a separate rental division (Airworks Rentals) supplying existing inflatable inventory to event clients.
Product overview
Airworks is a specialized provider of custom-designed inflatable structures and decorations for live events. Their portfolio includes stage elements, sculptures, and immersive installations for major concert tours (such as Taylor Swift's Reputation tour, Lady Gaga's Mayhem Ball, Rolling Stones' 50 and Counting tour), major sporting ceremonies (Olympics, Winter Olympics, UEFA Euro Cup, Commonwealth Games), electronic music festivals (Sensation, Tomorrowland, Mysteryland, Electric Zoo), and art installations (Jeff Koons' Dugong, Florentijn Hofman's Cocoon). The company operates as a single product line focused on large-scale inflatables, offering both rental and sales services for their custom-engineered structures.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Inflatable Event Decorations and Structures Bespoke design and fabrication of large-scale inflatable sculptures, stage elements, and decorative installations for concert tours, music festivals, sports event ceremonies, theatrical productions, and art installations. Customers include event producers, touring companies, festival organizers, and sports event committees.
- Inflatable Equipment Rental Rental services for existing inflatable inventory operated through the Airworks Rentals website (airworksrentals.com), enabling clients with shorter-term or standardized needs to rent inflatable equipment for their events.
Companies that use Airworks
Customer profileNamed customers20 records
Segments3 records
Ideal customer profiles3 records
Airworks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Airworks partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Airworks competitors and assessment
Company assessmentDirect peers
- Inflatable Design Group: Custom inflatable manufacturer producing large-format promotional, event, and brand-activation structures. Comparable product offering to Airworks with overlap in event and brand activation markets, though generally focused on shorter-term marketing inflatables.
- Airigami: Brooklyn-based custom inflatable art studio serving events, brands, and public installations. Direct competitor in the bespoke large-scale inflatable space, although at a smaller and more artist-driven scale than Airworks.
- Stufish Entertainment Architects: Specialist architecture and design firm for entertainment structures, including stage sets and ceremony installations for tours, awards shows, and large events. Comparable in serving the same high-end touring and ceremonial client base as Airworks.
- Brilliant Stages: UK-based scenic fabrication and automation specialist for live entertainment, theatre, and touring productions. Provides custom-built scenic and set elements — the same custom-fabrication category Airworks operates in for inflatable scenic pieces.
- All Access Staging & Productions: US-based staging, scenic fabrication, and event production company serving concerts, awards shows, and corporate events. Comparable in delivering custom scenic and structural elements for large-scale live productions, similar client types to Airworks.
- TAIT Towers: Global leader in staging, scenic elements, and automation for live entertainment. Overlaps with Airworks on concert stage fabrication, with TAIT providing the structural/staging side and Airworks providing inflatable scenic overlays — they often work on the same tours.
- Stageco: Belgian staging and scenic construction company specializing in custom stages for festivals, tours, and large events. Same Belgian/Netherlands regional roots and shared festival/tour client base as Airworks, though focused on structural staging rather than inflatable elements.
Broad incumbents
- Hawthorn: UK-based full-service event production and rental company serving corporate events, awards shows, and live experiences. Broader incumbent offering staging, scenic, AV, and theming under one roof — adjacent to Airworks' custom-build and rental offerings.
- Production Resource Group (PRG): One of the world's largest entertainment technology and production services companies, offering staging, scenic fabrication, lighting, and rigging across tours and ceremonies. PRG is a broader incumbent that includes scenic-fabrication capabilities overlapping with Airworks' custom-build service.
Regional players
- Flypaper Scenic Studios: US-based scenic fabrication and design studio for live entertainment, theatre, and immersive events. Comparable custom-fabrication work for stage and scenic elements, primarily serving North American clients while Airworks is Netherlands-rooted.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Airworks social profiles
Digital presenceAirworks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Airworks leadership team
Management profileNumber of profiles
Profiles1 record
Airworks subsidiaries and ownership
Company hierarchySubsidiaries1 record
Airworks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Airworks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Airworks
What does Airworks do?
Airworks is a Dutch creative design studio that designs, fabricates, and rents large-scale custom inflatable sculptures, stage elements, and decorative structures for live entertainment events including concert tours, music festivals, sporting event ceremonies (such as the Olympics and UEFA), and art installations. The company operates both a custom fabrication business for bespoke projects and a separate rental division (Airworks Rentals) supplying existing inflatable inventory to event clients.
Is Airworks a public or private company?
Airworks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Airworks founded?
Airworks was founded in 1997. It employs 11 to 50 people.
Where is Airworks based?
Airworks is headquartered in Weesp, Netherlands, in the Europe region.
How does Airworks make money?
Two revenue lines are on record. Custom Fabrication Projects are the primary driver. The others are equipment Rental.
Who are Airworks's main competitors?
Direct peers on record are Inflatable Design Group, Airigami, Stufish Entertainment Architects, Brilliant Stages, All Access Staging & Productions, TAIT Towers and Stageco. Broad incumbents are Hawthorn and Production Resource Group (PRG). Flypaper Scenic Studios is listed as a regional player.
Does Airworks have an API?
No public API is recorded for Airworks.
What industry is Airworks in?
Airworks's product category is Custom Inflatable Event Structures. Its primary akta.pro industry code is HSACAOAG, Event Signage, Props & Custom Installations, with a secondary code of THAHAEAC, Staging, Scenic & Set Fabrication (Stages, Backdrops, Scenic Builds).