Wetland & Wildlife Creations

What Wetland & Wildlife Creations does

Wetland & Wildlife Creations (legal name: Australian Wetland & Wildlife Creations) is a private, family-owned Australian environmental restoration and habitat creation company founded in the 1980s by the Brindley family and headquartered in Moorooduc, Victoria. The company consults, designs, and constructs habitat restoration projects spanning rainforests, rivers, deserts, dams, forests, farms, conservation reserves, and creeks across Australia. Its core service portfolio comprises 13 distinct service lines (weed eradication, remote area work, landscaping & earthmoving, tree felling & stump grinding, design consultancy, plant installation, tree guard & netting installation, landscape management plans, mulch & jutemat installation, flora surveys, driveway & track construction, and backyard cleanups) complemented by four product lines (aquatic plants, terrestrial plants, boardwalks/jetties/bird hides, and tree lopper mulch) covering the full project lifecycle from ecological consultancy through to implementation and maintenance.

The business is built on field-execution capabilities rather than proprietary software, with operational technology centered on GPS mapping (individual species, vegetation classes, and weed coverage), flora and fauna assessments, satellite tracking for remote-area crews, and specialized earthmoving machinery with attachments for feature rockwork and habitat logs. Distribution is anchored by three regional depots (Moorooduc VIC, Genoa VIC, and Ranelagh TAS) supporting crews that service projects from far north Queensland to outback South Australia. Customer-facing channels include a national phone line (1300 992 992), email inquiries, and a content-marketing-driven website (awwc.com.au) supported by Facebook, Instagram, and LinkedIn presence.

Revenue is generated through two streams: professional services (ecological consultancy, design, implementation, and maintenance delivered as multi-year project contracts on a quote-based pricing model) and product sales (wholesale indigenous plants grown to provenance specification, plus boardwalks and mulch). The customer base spans three primary segments — government bodies (local councils, government committees), property and residential developers, and private landowners — with no disclosed customer concentration. The company has received recognition including the UN Association of Australia Individual Award (2014), Storm Water Victoria (2013), and multiple UDIA and Victorian Earth Awards, reflecting four decades of operational track record across thousands of completed projects.

Name

Wetland & Wildlife Creations

Legal name

Australian Wetland & Wildlife Creations

Website

https://awwc.com.au

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Wetland & Wildlife Creations is an Australian family-owned environmental restoration firm founded in the 1980s by the Brindley family, specializing in wetland design, habitat creation, weed eradication, and ecological consultancy for government councils, property developers, and private landowners across Australia.

Ownership category

akta.pro rank

Product category

Environmental Restoration Services

NAICS

Landscaping Services (561730), Landscape Architectural Services (541320)

akta.pro primary industry

Conservation, Restoration & Biodiversity Services (Habitat, Wetlands, Riparian) (IMAMAJAH)

akta.pro secondary industries

Ecological Restoration Planning & Monitoring (Habitat, Wetland, Stream) (EUAHAHAF), Landscape Architecture & Site Design (BPAHAKAC)

Keywords

• Wetland restoration services
• Habitat creation services
• Ecological restoration
• Environmental consultancy
• Indigenous plant propagation

Headquarters

HQ city

Moorooduc

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Environmental Restoration Services: Comprehensive ecological management from consultancy and design through to implementation and maintenance. Services include weed eradication, remote area work, landscaping & earthmoving, tree felling & stump grinding, design consultancy, plant installation, tree guard & netting installation, landscape management plans, mulch & jutemat installation, flora surveys, driveway & track construction, and backyard cleanups.
2. Products (Plants and Materials): Sale of aquatic plants, terrestrial plants, boardwalks/jetties/bird hides, and tree lopper mulch. Specialize in propagation of provenance-specific indigenous plants with wholesale pricing for contract-grown orders.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Wetland & Wildlife Creations provides end-to-end ecological restoration and habitat creation services across Australia, spanning consultancy and design, through to implementation and maintenance. Core offerings include weed eradication, remote area work, landscaping and earthmoving, tree felling and stump grinding, design consultancy, plant installation, tree guard and netting installation, landscape management plans, mulch and jutemat installation, flora surveys, driveway and track construction, and backyard cleanups. The company also sells indigenous aquatic plants, terrestrial plants, boardwalks/jetties/bird hides, and tree lopper mulch.

Product overview

Wetland & Wildlife Creations is an environmental restoration and habitat creation company offering a unified portfolio of services spanning the entire project lifecycle: ecological consultancy and design, through to implementation and maintenance. The product portfolio consists of four product lines (Aquatic Plants, Terrestrial Plants, Boardwalks/Jetties/Bird Hides, and Tree Lopper Mulch) supported by a comprehensive suite of 13 distinct service offerings including weed eradication, remote area work, landscaping and earthmoving, tree felling and stump grinding, design consultancy, plant installation, tree guard and netting installation, landscape management plans, mulch and jutemat installation, flora surveys, and driveway and track construction. Together, the services and products enable the company to consult, design, and construct habitat creation and environmental repair projects of any scale across Australia.

Differentiator

Problem solved

Functional benefit

Products and services

• Aquatic Plants Specialists in propagation of provenance-specific indigenous aquatic plants with advice on species selection, including aesthetic and habitat considerations. Wholesale pricing available for contract-grown orders with various pot sizes.
• Terrestrial Plants Specialists in propagation of provenance-specific indigenous terrestrial plants with advice on species selection, including aesthetic and habitat considerations. Various pot sizes to optimize cost, growth, and establishment.
• Boardwalks, Jetties, Bird Hides Advice on aesthetic design and placement of boardwalks, tracks, piers, and bridges. Construction services in all situations including bushland and swamps with minimal disturbance to surrounding environment.
• Tree Lopper Mulch Mulch produced by tree-felling crews, suitable for larger gardens, farms and revegetation sites.
• Weed Eradication Weed eradication programs tailored to all weeds in all situations using sensitive techniques to ensure minimal damage to desirable flora and wildlife. Covers high-quality bushland, private land, creek lines, revegetation sites, urban stormwater wetlands, council reserves, national parks, and Net Gain Offset programs.
• Remote Area Work Specialized remote area work teams with additional physical and safety training, carrying state-of-the-art satellite tracking devices. Experience ranging from far north Queensland to outback South Australia, far East Gippsland to the Alpine region of Victoria.
• Landscaping & Earthmoving Leaders in erosion control, creek restoration, and waterfall construction. Wetland construction tailored to specific wildlife species needs. Range of earthmoving machinery for jobs of any scale with specialized attachments for feature rockwork and habitat logs. Dam remodelling and beautification services.
• Tree Felling & Stump Grinding Sensitive removal of large and small trees from bushland and rural properties. Stump grinding services with bobcats and excavators leaving sites neat and clean. Fully licensed and insured.
• Design Consultancy Wetland design, creek/erosion stabilisation, habitat gardens, and whole-property land rehabilitation planning. Includes GPS mapping on individual species, vegetation classes, and weed coverage; flora and fauna assessments; and consultancy for wetland design including construction and plant selection.
• Plant Installation Supply and installation of aquatic and terrestrial plants. Advice on appropriate planting layout, density, and maximizing establishment success. Carbon offset plantings, windbreaks, shelterbelts, wildlife corridors, and completion of planning permit requirements.
• Tree Guard & Netting Installation Supply and installation of tree guards in aquatic and terrestrial situations, netting for aquatic plant protection, companion-planting to deter herbivory, and custom rabbit/kangaroo/deer exclusion fencing techniques.
• Landscape Management Plan Preparation of Landscape Management Plans (LMPs) as required for planning permits or project planning.
• Mulch & Jutemat Installation Supply and installation of mulch and jutemat with large-scale machinery-based spreading and small-scale/difficult-to-access site capabilities.
• Flora Surveys Flora survey services for environmental assessment and planning.
• Driveway & Track Construction New driveway and drainage construction, walking track construction, and driveway/track repairs while protecting surrounding ecological environment.
• Backyard Cleanups Garden cleanup and strip-out services with equipment, labour and gardening skills to clean up gardens fast and economically.

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• Habitat Restoration FundcoreStrategic or Co-development PartnerVolunteer organisation that AWWC works in tandem with on projects of habitat restoration, wetland habitat creation, and revegetation. AWWC started the Habitat Restoration Fund and donates volunteer work and donations towards it.
• Peninsula Training and Employment ProgramminorOthersAWWC supports this community organisation as part of their commitment to supporting like-minded organisations focusing on humanity or the environment.
• Rosebud Soccer ClubminorOthersAWWC supports this local community organisation as part of their community giving program.
• Somerville Secondary CollegeminorOthersAWWC supports this educational institution as part of their community support initiatives.
• FocusminorOthersAWWC supports this community organisation as part of their commitment to supporting like-minded organisations.
• Riding for the DisabledminorOthersAWWC supports this charitable organisation as part of their community giving program.
• Devilbend Landcare GroupminorStrategic or Co-development PartnerAWWC supports this Landcare organisation focused on environmental restoration in their local area.
• Merricks Creek Catchment Landcare GroupminorStrategic or Co-development PartnerAWWC supports this Landcare group working on creek catchment environmental restoration.
• Main Creek Catchment Landcare GroupminorStrategic or Co-development PartnerAWWC supports this Landcare group focused on main creek catchment restoration efforts.
• AUSLIFEminorOthersAWWC supports this environmental organisation as part of their community giving program.
• Mornington Peninsula Youth EnterprisesminorOthersAWWC supports this youth-focused community enterprise on the Mornington Peninsula.
• Peninsula Life ChurchminorOthersAWWC supports this local church as part of their community support initiatives.
• Coalition Against Duck ShootingminorOthersAWWC supports this animal welfare organisation.
• Peninsula HospiceminorOthersAWWC supports this healthcare charity as part of their community giving.
• Fight for LifeminorOthersAWWC supports this charity as part of their community support program.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Others

• Melbourne Water: Statutory water utility managing Melbourne's waterways, wetlands, and stormwater assets — both a major AWWC customer and a competing commissioner of similar habitat and waterway restoration works in AWWC's home market.

Broad incumbents

• BirdLife Australia: Australia's leading bird conservation organization running habitat creation, revegetation, and species recovery programs — overlaps with AWWC's wildlife habitat creation work and shares the government and council customer base.
• Australian Conservation Foundation: Australia's largest environmental advocacy organization with active programs in habitat protection and restoration funding — broader in scope than AWWC but operates in the same policy, funding, and stakeholder ecosystem.
• Landcare Australia: National umbrella for thousands of community Landcare groups undertaking environmental restoration, weed control, and revegetation — operates at much broader scale across the same Australian restoration ecosystem where AWWC competes for council and community work.

Direct peers

• WetlandCare Australia: Specialist wetland conservation and rehabilitation organization focused on wetland creation, repair, and protection across Australia — directly overlaps AWWC's core wetland design, construction, and habitat creation capability.
• Conservation Volunteers Australia: Delivers hands-on environmental restoration projects (tree planting, weed removal, habitat rehabilitation) across Australia, partnering with government and community groups — directly comparable service offering and customer mix to AWWC.
• Greening Australia: Australia's largest native vegetation and revegetation organization, delivering large-scale habitat restoration, indigenous plant propagation, and landscape rehabilitation nationally — directly comparable mission, customer base (governments, developers, landowners), and service portfolio to AWWC.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/awwcpl
• LinkedInau.linkedin.com/company/wetland-&-wildlife-creations
• Instagraminstagram.com/wetlandandwildlifecreations/?hl=en
• Xx.com/awwcgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wetland & Wildlife Creations