What GP PRO does

GP PRO is a division of Georgia-Pacific Consumer Products LP (privately held by Koch Industries) that sells commercial and industrial hygiene products — automated dispensers (enMotion, Compact, Pacific Blue), consumable refills (paper towels, tissue, soap, napkins, cutlery), and the IoT-enabled KOLO Smart Monitoring System — to office buildings, healthcare facilities, foodservice operators, high-traffic venues (sports, airports, convention centers), industrial sites, education, and government customers in the United States. The technical core is KOLO, an IoT platform using Bluetooth Low Energy and LoRaWAN connectivity (via Comcast MachineQ gateways) to link dispensers to a mobile/web application that delivers real-time usage data, maintenance alerts, and route guidance for custodial teams; complementary dispenser innovations include enMotion touchless paper towel systems (34% faster loading vs. ISSA benchmark), Compact coreless tissue dispensers, and the patented Dixie Ultra Take-Two grab-and-go napkin dispenser.

The business operates three revenue streams: one-time hardware sales of dispensers and replacement parts, recurring consumable refills driven by the installed base, and a 3-year subscription model for KOLO with quote-based pricing tied to dispenser count and network type. GP PRO reaches customers through a field sales force, national account teams, an authorized distributor network, Grainger (national B2B distributor), and its own GPXpress e-commerce platform, with event-driven demand generation at ISSA, Green Sports Alliance, Realcomm Ibcon, and IAVM VenueConnect. The portfolio is supported by established sub-brands (Angel Soft Professional Series, Brawny Professional Series, Sparkle Professional Series) and the Elements sustainability framework, and is extended into healthcare via the SafeHaven Hand Hygiene Monitoring System and the 2026 APIC Strategic Partnership.

Name

GP PRO

Legal name

Georgia-Pacific Consumer Products LP

Website

https://gppro.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

GP PRO, a division of Georgia-Pacific (Koch Industries), sells commercial hygiene dispensers, consumables, and the IoT-enabled KOLO Smart Monitoring System to offices, healthcare, foodservice, high-traffic venues, and industrial facilities across the United States.

Ownership category

akta.pro rank

Product category

Commercial & Industrial Hygiene Products

NAICS

Sanitary Paper Product Manufacturing (322291), Soap, Cleaning Compound, and Toilet Preparation Manufacturing (3256), Soap and Cleaning Compound Manufacturing (32561)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Specialty Cleaning, Polishing And Sanitation Preparations (2842)

akta.pro primary industry

Hygiene Packaging & Dispensing Systems (Dispenser Systems, Packs) (IMAMAGAJ)

akta.pro secondary industries

Restroom Hygiene & Consumables Services (Supplies, Dispensers, Matting) (BPABABAI), Bathroom-Specific Air Care & Toilet Rim/Drop-In Deodorizers (CRAJAEAI), Medical & Hygiene Disposables (Underpads, Disposable Washcloths, Bed Bath Products) (CRADALAK), Home Care Tools & Consumables (Sponges, Wipes, Brushes, Gloves, Mop Refills) (CRADAKAM)

Keywords

• Commercial hygiene products
• Industrial restroom solutions
• Smart restroom monitoring
• Foodservice dispensers
• Touchless dispenser systems

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Smart Monitoring System (KOLO): GP PRO generates recurring revenue from the KOLO IoT-enabled monitoring system, which includes hardware (smart dispensers and gateways) and software (KOLO Clean app). The typical agreement spans 3 years. Costs are tailored to the number of dispensers and network type required per facility.
2. Commercial Dispensers and Consumables: GP PRO sells dispensers (automated touchless paper towel, soap, sanitizer, toilet tissue, napkin, cutlery dispensers) and consumable refills (paper towels, tissue, soap, napkins, etc.) primarily through distributors and direct sales. Revenue is generated through one-time hardware sales and recurring consumable refills.
3. Parts, Keys, and Accessories: GP PRO sells replacement parts, dispenser keys, mounting hardware, and accessories for its dispenser products, providing ongoing revenue from the installed base.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

GP PRO manufactures and sells commercial and industrial hygiene products—including automated paper towel, soap, sanitizer, toilet tissue, napkin, and cutlery dispensers; corresponding paper, skin care, and foodservice consumables; and IoT-enabled smart restroom monitoring (KOLO). The company bundles these products into vertical-specific programs (e.g., SafeHaven for healthcare, Elements for sustainability) and reaches customers through authorized distributors (including Grainger), direct field sales, and the GPXpress B2B e-commerce platform.

Product overview

GP PRO is a division of Georgia-Pacific offering a comprehensive portfolio of commercial and industrial hygiene products centered around automated dispensers and smart monitoring technology. The core offering consists of the KOLO Smart Monitoring System (an IoT-enabled platform using BLE and LoRaWAN connectivity) paired with a range of automated dispensers including enMotion paper towel dispensers, enMotion Gen2 soap/sanitizer dispensers, Compact coreless toilet tissue dispensers, Dixie Ultra Take-Two napkin dispensers, Dixie Ultra SmartStock cutlery dispensers, and ActiveAire air care dispensers. The portfolio is supported by sub-brands including Angel Soft Professional Series tissue products and Brawny Professional Series industrial towels. GP PRO serves diverse industries including office buildings, healthcare, foodservice, industrial, high-traffic facilities, education, government, and lodging through both product sales and the Elements sustainability solutions platform.

Differentiator

Problem solved

Functional benefit

Brands

• enMotion: Paper towel dispensers and automated touchless dispensing solutions
• Compact
• Dixie
• Pacific Blue
• ActiveAire
• Angel Soft Professional Series
• Brawny Professional Series
• Sparkle Professional Series
• KOLO Smart Monitoring System
• Elements Sustainability Solutions
• GPXpress
• SafeHaven Hand Hygiene Monitoring System

Products and services

• KOLO Smart Monitoring System IoT-enabled smart restroom monitoring system that connects GP PRO dispensers to the cloud via Bluetooth Low Energy and LoRaWAN, providing real-time visibility into dispenser status, usage data, and maintenance needs through a mobile and web application for facility management customers across commercial and industrial facilities.
• Dixie Ultra Take-Two Interfold Napkin Dispenser Patented interfold napkin dispenser for quick-service restaurants that dispenses exactly two napkins per pull using grab-and-go technology, reducing total napkin usage by 19% and supporting waste reduction goals for foodservice operators.
• enMotion Flex Automated Touchless Paper Towel Dispenser Automated touchless paper towel dispensers under the enMotion brand that reduce paper towel waste by over 30% and take 34% less time to load than the average dispenser versus the ISSA benchmark, improving custodial efficiency and hygiene in commercial restrooms.
• enMotion Gen2 Automated Touchless Soap & Sanitizer Dispenser Automated touchless soap and sanitizer dispensers under the enMotion brand that deliver hands-free dispensing to improve hygiene and reduce cross-contamination in commercial restrooms, healthcare facilities, and foodservice back-of-house areas.
• Compact Coreless Toilet Tissue Dispensers High-capacity coreless toilet tissue dispensers under the Compact brand that take 18% less time to load than the average dispenser versus the ISSA benchmark, reducing maintenance time and waste for commercial restrooms.
• Dixie Ultra SmartStock Cutlery Dispensers Automated one-at-a-time cutlery dispensers under the Dixie Ultra brand (Tri-Tower and Classic models) that provide touchless customer experience and reduce cross-contamination and waste in foodservice operations.
• ActiveAire Air Care Dispensers Whole-room air freshening solutions under the ActiveAire brand, including powered and passive whole-room dispensers, in-stall fresheners, and urinal screens, using on-trend fragrances developed in partnership with a global fragrance house to combat restroom odors in commercial facilities.
• SafeHaven Hand Hygiene Monitoring System Wearable hand hygiene monitoring system for healthcare professionals that combines wearable sanitizing devices with real-time, cloud-based reporting and personalized feedback to help hospitals and other care facilities reduce healthcare-associated infections and improve hand hygiene compliance.
• Elements Sustainability Solutions Sustainability framework with three pillars—Source Responsibly, Responsible Manufacturing and Distribution, and Reduce Waste—designed to help venues (sports, airports, convention centers, commercial real estate) achieve circular economy goals and certifications such as TRUE Gold.

Quantifiable outcome

• Up to 60% source waste reduction in sports venues (Lumen Field, Oracle Park, Progressive Field)
• +9 more outcomes

Named customers8 records

Segments9 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• 24/7 SoftwarecoreTechnology or IntegrationGP PRO partnered with 24/7 Software to provide a single operations management interface for facility managers. Joint customers of both organizations can access GP PRO's KOLO Smart Monitoring System data within the 24/7 Software platform, eliminating the need to switch between multiple smart technology applications and consolidating building performance data.
• Comcast MachineQ (LoRaWAN Network)coreTechnology or IntegrationGP PRO expanded its KOLO Smart Monitoring System from a proprietary network to leverage Comcast's MachineQ fully integrated device-to-cloud LoRaWAN platform. MachineQ gateways connect KOLO-enabled dispensers, enabling scalable, secure IoT connectivity for commercial facilities.
• Butlr TechnologiesminorGTM or Marketing PartnerButlr Technologies and GP PRO formed a strategic marketing partnership enabling traffic-based cleaning when GP PRO's KOLO Smart Monitoring System is used in tandem with Butlr's Heatic occupancy sensing platform. The partnership aims to improve hygiene, labor efficiency, and productivity for returning office workers.
• International WELL Building Institute (IWBI)coreStrategic or Co-development PartnerGP PRO is a member of the International WELL Building Institute (IWBI), which focuses on advancing human health and wellbeing in built environments. IWBI membership reflects GP PRO's commitment to improving health outcomes through hygiene in commercial facilities.
• Cleaning Coalition of AmericaminorStrategic or Co-development PartnerGP PRO joined the Cleaning Coalition of America as an Official Partner, working alongside the coalition's founders (six of the nation's largest facility management services companies) to help shape measures to protect public health.
• APIC (Association for Professionals in Infection Prevention and Epidemiology)coreStrategic or Co-development PartnerGP PRO is a 2026 APIC Strategic Partner, collaborating with APIC's 15,000 infection preventionist members to identify and eliminate barriers to proper hand hygiene and help reduce healthcare-associated infections (HAIs).

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Tork (Essity): Tork is the professional hygiene brand of Essity and competes head-to-head with GP PRO in paper towels, tissue, napkins, soap, and dispensers, including Tork Vision IoT-enabled cleaning monitoring that is a direct analogue to GP PRO's KOLO Smart Monitoring System.
• Nice-Pak Products: Nice-Pak is a leading manufacturer of wet wipes and personal hygiene products for consumer and institutional markets, and competes with GP PRO in wipes, skin care, and sanitizing consumables sold to healthcare and foodservice customers.
• Hospeco: Hospeco is a privately held manufacturer of hygiene and sanitation products — including dispensers, wipers, gloves, and restroom supplies — that competes with GP PRO in commercial and industrial channels, particularly through janitorial distributors and BSC relationships.
• GOJO Industries (Purell): GOJO is the maker of Purell and PURELL-brand hand sanitizer and soap dispensers and competes directly with GP PRO's enMotion soap/sanitizer dispensers and SafeHaven hand hygiene monitoring system in healthcare, foodservice, and commercial facilities.
• Kimberly-Clark Professional: Kimberly-Clark Professional is a direct competitor to GP PRO, offering commercial paper towels, tissue, skin care, and wipers under brands like Kleenex, Scott, and Cottonelle, alongside a growing portfolio of connected/smart restroom solutions targeting the same facility-manager buyer.
• Cascades PRO: Cascades PRO is the away-from-home tissue, towel, napkin, and dispenser business of Cascades, competing with GP PRO in commercial hygiene and foodservice categories and increasingly in sustainable and high-capacity dispenser systems.

Broad incumbents

• Procter & Gamble Professional: P&G Professional extends P&G's consumer brands (Tide, Dawn, Mr. Clean, Febreze, Puffs) into commercial cleaning and hygiene, serving overlapping facility and foodservice customers with a broader portfolio rather than GP PRO's specialized dispenser/consumables focus.
• SCA Hygiene Products (part of Essity): SCA Hygiene Products (now Essity) is a global tissue and professional hygiene manufacturer whose Tork brand is a direct competitor; the broader Essity portfolio overlaps GP PRO in incontinence care, tissue, and professional hygiene categories.
• Reckitt Professional (Lysol/Finish): Reckitt's professional division markets Lysol, Finish, and other cleaning and hygiene brands to commercial and institutional buyers, overlapping with GP PRO's cleaning wipers, sanitizers, and hygiene consumables but at a broader, brand-led scale.

Regional players

• Brady Industries: Brady Industries is a regional U.S. janitorial supplies and foodservice disposables distributor with its own private-label and branded lines that compete with GP PRO dispensers and consumables across the Western U.S., primarily through BSC and janitorial channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/gpprofessional
• YouTubeyoutube.com/user/GeorgiaPacificPro
• LinkedInlinkedin.com/company/georgia-pacific-professional

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GP PRO