Woodland Building Supply

What Woodland Building Supply does

Woodland Building Supply is a family-owned building materials distributor headquartered in Philadelphia, Pennsylvania, founded in 1924 by Lazarus Reese. The company sells lumber, windows, doors, cabinets, flooring, drywall, insulation, decking, tools, hardware, and green building products to independent contractors, builders, home remodelers, commercial property managers, and the general public across the Greater Philadelphia and Tri-State area (Pennsylvania, New Jersey, Delaware).

The company operates two retail locations in Philadelphia (4701 Woodland Ave and 264 W. Sedgley Ave) and runs daily lumber and building supply deliveries across its service region. Distribution is multi-channel: physical retail storefronts, a consumer-facing e-commerce site at woodlandbuildingsupply.com, a separate wholesale portal at wholesale.woodlandbuildingsupply.com for trade customers, and direct delivery. The product catalog spans multiple premium supplier brands across categories such as Masonite, Therma-Tru, Weather Shield, Simpson Door, Wolf Home Products, Schlage, Knauf, Owens Corning, and CertainTeed, alongside a dedicated green building products line aligned with FSC, SFI, and USGBC sustainability frameworks.

Revenue is generated through one-time unit sales of physical building materials, with quote-based pricing for most products and posted unit prices on the website for selected items. The company is privately held by the Reese family with no external investors, no parent company, and no disclosed funding. The headcount is 1-10 employees, and CEO Larry Reese, great-grandson of the founder, maintains a hands-on management approach with direct involvement with builders and contractors.

Name

Woodland Building Supply

Legal name

Woodland Building Supply Company

Website

https://woodlandbuildingsupply.com

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

1–10 employees

Short description

Woodland Building Supply is a family-owned Philadelphia-based building materials distributor founded in 1924, selling lumber, doors, windows, cabinets, flooring, drywall, and green building products to contractors, builders, remodelers, and the public across the Greater Philadelphia and Tri-State area via two retail locations and daily delivery.

Ownership category

akta.pro rank

Product category

Building Materials Supply

NAICS

Building Material and Garden Equipment and Supplies Dealers (444), Building Material and Supplies Dealers (4441)

SIC

Retail-Lumber & Other Building Materials Dealers (5211), Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Doors, Windows & Millwork Retail (Interior/Exterior Doors, Windows, Moulding) (CRAIAEAI)

akta.pro secondary industries

Lumber & Timber Retail (Dimensional Lumber, Plywood, OSB) (CRAIAEAA), Decking & Outdoor Structural Materials Retail (Composite, Railings, Posts) (CRAIAEAH)

Keywords

• Building materials supply
• Lumber and plywood
• Doors and windows
• Kitchen and bath cabinets
• Green building products

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Building Materials Sales: Sale of building materials including lumber, windows, doors, stairs, cabinets, flooring, tile, railings, building materials, and hardware to contractors, builders, and the general public.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Woodland Building Supply is a fourth-generation, family-owned distributor of physical building materials headquartered in Philadelphia, Pennsylvania, selling lumber, doors, windows, kitchen and bath cabinets, drywall, flooring, decking, insulation, hardware, tools, sealants, siding, stairs and railings, moulding, metal framing, housewrap, and green/sustainable building products to independent contractors, builders, home remodelers, commercial property managers, and the general public. Customers can purchase via two Philadelphia retail locations, an e-commerce website, a dedicated wholesale trade portal, and daily regional delivery across the Greater Philadelphia and Tri-State area.

Product overview

Woodland Building Supply is a building materials supplier operating as a single unified product line of physical building supplies rather than a software platform. The company offers an extensive portfolio organized across core categories: doors (exterior, interior, commercial), flooring (SPC hardwood alternatives), decking (composite and pressure treated), drywall and insulation, kitchen/bath cabinets from multiple manufacturers, lumber and plywood, windows, tools (Level5 drywall finishing tools), sealants, hardware, housewrap/flashing, and green building products including drivable grass and sustainable insulation. The product line serves contractors, builders, and homeowners in the Greater Philadelphia area with two retail locations and delivery services.

Differentiator

Problem solved

Functional benefit

Products and services

• Doors Full door category covering exterior doors (wood, aluminum clad wood, fiberglass, steel entry, security/storm, patio, and cellar), interior doors (flush, molded, stile & rail, and glass styles in hollow core and solid core, pre-hung), commercial hollow metal doors and frames for institutional and architectural projects, and door hardware. Brands carried include Masonite, Therma-Tru, Weather Shield, Simpson Door Company, Rogue Valley Door, Woodgrain Millwork, AAW Inc, Quaker, Ply Gem, Larson, Jeld-Wen, Trustile, Galaxy Metal Products, Masonite Architectural, and Ceco Door. Sold to contractors, builders, remodelers, and commercial property managers via retail locations and the wholesale portal.
• Windows Windows in wood, aluminum clad, vinyl clad, and fiberglass configurations, including wood windows, vinyl windows, aluminum windows, historical restoration windows, and commercial windows, supplied for residential, commercial, and historical restoration applications.
• Lumber & Plywood FSC-certified lumber and plywood including framing/dimensional lumber (hemlock fir, SPF, pine, oak, poplar), engineered lumber, I joists, LVL, OSB, CDX plywood, birch plywood, MDF, and specialty boards.
• Kitchen & Bath Cabinets Kitchen and vanity cabinets from CNC Cabinetry, GHI Custom Cabinetry, KitchenCraft, and Wolf Home Products, available in shaker, traditional, modern, contemporary, transitional, and classic/traditional styles across collections including Designer, Signature, Builders Mark, Classic, Endeavor, and Endurance Outdoor.
• Drywall Products Full line of drywall from CertainTeed, GP, and National Gypsum, including moisture- and mildew-resistant, sound-reducing (Homasote, QuietRock), tile backer (Permabase, Hardibacker), and Gold Bond Brand XP Gypsum Board with SporGard, plus Permabase and related drywall accessories.
• Flooring Flooring line covering Stone Plastic Composite (SPC) flooring in the Diamond Pro and Diamond Prime collections (multiple colors such as Sand Dune, Café Noir, Silver Grey, Slate, Carrera, Almond Frost, Clay Creek, Concord Grey, Light Elm, Mountain Mist, Oslo Grey, and Lisbon Brown) as well as hardwood and quality engineered hardwood flooring products.
• Decking Composite and pressure-treated decking products, including MoistureShield Elevate composite decking in Canoe and Lake Fog colors in grooved and square edge configurations and Fiberon composite decking in classic to contemporary styles.
• Green Building Products Sustainable building materials portfolio covering sustainable decking, sustainable drywall, sustainable insulation, green roof, sustainable windows and doors, and drivable grass permeable pavement, supported by affiliations with U.S. Green Building Council, FSC, SFI, and the Sustainable Business Network of Greater Philadelphia.
• Drivable Grass Permeable Pavement 2'x2' wet-cast concrete permeable pavement mats connected by a porous grid allowing water infiltration and root penetration, used for driveways, golf cart paths, and erosion control.
• Sustainable Insulation Sustainable insulation including Knauf EcoBatt fiberglass, UltraTouch recycled denim, EcoSeal air sealing, GreenFiber cellulose, and GreenGuard XPS rigid foam insulation, with high post-consumer recycled content and GreenGuard certification on key lines.
• Door Hardware Residential and commercial door hardware including handle sets, levers, knobs, deadbolts, and accessories from Schlage, Cal-Royal, ASSA ABLOY Accentra (formerly Yale Commercial), Norton Rixon, McKinney, Pemko, Rockwood, and H.E.S. ASSA ABLOY.
• Housewrap & Flashing Moisture management products including DuPont StraightFlash VF, Tyvek HomeWrap, TamlynWrap Drainable Housewrap, and ZIP System Tape for residential and commercial building envelopes.
• Level5 Drywall Tools Professional drywall finishing tools from Level5 including Joint Compound Pumps, Skimming Blades, Finishing Trowels, Taping Knives, Joint Knives, Corner Applicators, Corner Rollers, Nail Spotters, and Corner Finishers.
• Sealants & Adhesives Sealants and adhesives including DAP 100% Silicone Rubber Sealant, GE All Purpose Silicone Caulk, PL 300 Foamboard Adhesive, and other general-purpose acetoxy-cure sealants for windows, doors, siding, trim, gutters, vents, and molding.
• Siding & Exterior Trim Siding and exterior trim products for residential and commercial building exteriors, stocked as part of the building materials catalog.
• Stairs & Railings Stairs and railings products carried alongside the door and millwork offerings, serving the same residential and commercial building customer base.
• Moulding Mouldings sourced via a dedicated moulding module, including the Metro Collection from Garden State Lumber, supplied to contractors and remodelers.
• Metal Framing Metal framing products carried alongside the doors category for commercial and light-commercial construction projects.
• Accessories Company merchandise including Woodland Building Supply T-shirts, hoodies, and crewneck sweaters, plus safety products such as face masks, hand sanitizer, and safety glasses.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

24 partnerships are on record, tiered core and minor.

• U.S. Green Building Council (USGBC)coreStrategic or Co-development PartnerProud member of U.S. Green Building Council Chapter. The company is recognized as a leading supplier of green building products and LEED certification resources in the Philadelphia area.
• FSC (Forest Stewardship Council)coreStrategic or Co-development PartnerAffiliated with FSC for responsible forest management. Company stocks FSC certified lumber and plywood.
• SFI (Sustainable Forest Initiative)coreStrategic or Co-development PartnerAffiliated with Sustainable Forest Initiative for sustainable forestry certification.
• SBN (Sustainable Business Network of Greater Philadelphia)minorStrategic or Co-development PartnerAffiliated with Sustainable Business Network to build a just, green, and thriving economy in the Greater Philadelphia region.
• MasonitecoreChannel Partner/ Reseller/ DistributorMajor door supplier offering exterior doors, interior doors, fiberglass doors, and steel entry doors.
• Therma-TrucoreChannel Partner/ Reseller/ DistributorSupplier of fiberglass and steel entry doors known for beauty, craftsmanship, energy-efficiency and durability.
• Weather ShieldcoreChannel Partner/ Reseller/ DistributorOne of the nation's leading window and door manufacturers. Offers aluminum clad wood doors and patio doors.
• Simpson Door CompanycoreChannel Partner/ Reseller/ DistributorWest Coast manufacturer of handcrafted exterior and interior doors since 1912. Offers thousands of standard choices and custom door capabilities.
• Rogue Valley DoorcoreChannel Partner/ Reseller/ DistributorHandcrafted doors made in the U.S.A. with hundreds of patterns, 40 wood species and 27 glass treatments.
• Woodgrain MillworkcoreChannel Partner/ Reseller/ DistributorOne of the largest millwork mills in the world with 50 years of experience. Offers doors in exterior panel, plank, and glass configurations.
• CNC CabinetrycoreChannel Partner/ Reseller/ DistributorLeading supplier of CNC cabinetry in Greater Philadelphia area. Offers wide variety of styles including shaker, traditional, and modern.
• GHI Custom CabinetrycoreChannel Partner/ Reseller/ DistributorCustom cabinetry manufacturer offering kitchen and bath cabinets in various styles and finishes.
• KitchenCraftcoreChannel Partner/ Reseller/ DistributorCabinet manufacturer offering modern, contemporary, transitional, and classic/traditional styles.
• Wolf Home ProductscoreChannel Partner/ Reseller/ DistributorCabinet manufacturer with collections including Designer, Signature, Builders Mark, Classic, Endeavor, and Endurance Outdoor.
• SchlagecoreChannel Partner/ Reseller/ DistributorTop residential and commercial door hardware brand. Certified best by industry experts with BHMA AAA rating.
• Cal-RoyalcoreChannel Partner/ Reseller/ DistributorLeading manufacturer of security door hardware, lock sets, door closers and exit devices for residential, commercial and institutional uses.
• ASSA ABLOY Accentra (formerly Yale Commercial)coreChannel Partner/ Reseller/ DistributorAmong the most respected names in the lock industry with millions of locks and hardware in use worldwide.
• FiberoncoreChannel Partner/ Reseller/ DistributorComposite decking provider offering freedom and flexibility for outdoor experiences with classic to contemporary styles.
• MoistureShieldcoreChannel Partner/ Reseller/ DistributorComposite decking brand available in stock at Woodland Building Supply including Elevate line.
• Knauf InsulationcoreChannel Partner/ Reseller/ DistributorSupplier of EcoBatt Insulation and EcoSeal. Products have high post-consumer recycled content and are Green Guard certified.
• CertainTeedcoreChannel Partner/ Reseller/ DistributorDrywall manufacturer partnered for sustainable building materials supply.
• National GypsumcoreChannel Partner/ Reseller/ DistributorMajor drywall manufacturer. Supplier of Gold Bond Brand XP Gypsum Board with SporGard and Permabase tile backer.
• Owens CorningcoreChannel Partner/ Reseller/ DistributorSupplier of FOAMULAR XPS rigid foam insulation boards.
• Garden State LumberminorChannel Partner/ Reseller/ DistributorSupplier of mouldings including Metro Collection available at Woodland Building Supply.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Lansing Building Products: Specialty building products distributor focused on exterior building categories including windows, doors, siding, and millwork with branch locations across the U.S. Direct overlap with Woodland on doors, windows, and millwork categories serving contractors and remodelers.
• 84 Lumber: Private lumber and building materials dealer founded in 1956 with a contractor-focused sales motion and store network serving professional builders. Closely comparable to Woodland in product mix (lumber, doors, millwork) and customer base of independent contractors.
• US LBM: PE-backed holding company of lumber and building material suppliers with a multi-brand regional model delivering to professional contractors. Closely mirrors Woodland's trade-focused model across lumber, millwork, and specialty building materials.
• Huttig Building Products: Wholesale distributor of millwork, doors, windows, and building products serving independent dealers and contractors. Direct comparable to Woodland on millwork and door categories and trade-procurement business model.
• Foundation Building Materials: Specialty distributor of building products including drywall, ceilings, steel framing, insulation, and commercial doors. Comparable categories and contractor customer base, though with a more commercial-leaning mix.

Broad incumbents

• ABC Supply Co: Largest U.S. wholesale distributor of roofing, siding, windows, and exterior building products serving contractors through hundreds of branches. Comparable on doors/windows and contractor customer base, but materially larger and exterior-construction-focused.
• Boise Cascade: Public building products distributor with a strong wood products and components business serving dealer and contractor customers. Overlaps with Woodland on engineered wood, OSB, and lumber distribution but also manufactures products.
• Ferguson Enterprises: Largest U.S. distributor of plumbing, heating, and related building infrastructure products serving contractors and trade customers. Adjacent business model (branch-based trade distribution) but different primary product focus.
• Builders FirstSource: Large public distributor of lumber, millwork, windows, doors, and specialty building products to professional contractors. Comparable assortment and contractor model but at substantially greater geographic and operational scale.

Others

• Louisiana-Pacific Corporation: Manufacturer of engineered wood building products including siding, OSB, and structural panels sold through dealer networks like Woodland. Connected as a key upstream supplier rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/woodlandbldg
• Facebookfacebook.com/woodlandbuildingsupply
• LinkedInlinkedin.com/company/woodland-building-supply

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woodland Building Supply