Cherng Family Trust
Cherng Family Trust is the private multi-generational family office of Andrew and Peggy Cherng (Panda Express founders), managing the family's wealth through direct private equity, fund investments, and an in-house commercial real estate platform across the US and abroad.
- Company typePrivate
- Founded2001
- HeadquartersPasadena, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Cherng Family Trust does
Cherng Family Trust is a private multi-generational family office founded in 2001 by Andrew and Peggy Cherng, the founders of Panda Express and Panda Restaurant Group, to administer and grow the family's wealth. The trust operates an integrated platform combining direct private equity and fund investments across all industries with active management of a diversified real estate portfolio spanning retail, office, industrial, hospitality, multi-family, and developable land assets in the United States and abroad. Its core service line, branded CFT Real Estate, delivers end-to-end commercial real estate capabilities including acquisition, asset and property management, ground-up development, construction, and leasing, supplemented by in-house finance and accounting teams (financial reporting, tax strategy, investment planning) and a full-service legal department covering real estate documentation, joint ventures, business acquisitions, and trust/estate matters.
The business model is not commercially oriented: the trust serves a single client — the Cherng family and its multi-generational members — and does not market products, charge fees, or generate revenue from external customers. Value creation is derived from capital deployment across private equity, fund investments, and real estate, combined with long-term, flexible, family-controlled stewardship aimed at sustainable returns and community investment. The firm emphasizes internal capability depth, with experienced professionals overseeing administration, finances, investments, legal, and charitable efforts, and coordinates talent acquisition with the broader Panda organization via shared career infrastructure.
Cherng Family Trust firmographics
Firmographics- Name
- Cherng Family Trust
- Legal name
- Cherng Family Trust
- Website
- https://cherngfamilytrust.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Cherng Family Trust is the private multi-generational family office of Andrew and Peggy Cherng (Panda Express founders), managing the family's wealth through direct private equity, fund investments, and an in-house commercial real estate platform across the US and abroad.
- Ownership category
- akta.pro rank
Cherng Family Trust industry classification
Industry- Product category
- Family Office Services
- NAICS
- Trust, Fiduciary, and Custody Activities (523991), Trusts, Estates, and Agency Accounts (52592), Funds, Trusts, and Other Financial Vehicles (525)
- SIC
- Investors, Nec (6799), Real Estate Dealers (For Their Own Account) (6532), Real Estate (6500)
- akta.pro primary industry
- Estate Planning, Trust Structuring & Governance (FSAAADAF)
- akta.pro secondary industries
- Personal & Family Trust Services (FSAAANAA), Real Estate Management for Family Offices (Acquisition, Development, Property Ops) (FSAAADAI), Family Office Investment Platforms & Direct Investing (PE/VC/Co-Invest) (FSAAADAH), Philanthropy, Foundations & Grantmaking Advisory (FSAAADAG)
Keywords
Where Cherng Family Trust is headquartered
LocationHeadquarters
- HQ city
- Pasadena
- HQ country
- United States
- HQ region
- North America
Markets served
Cherng Family Trust business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others
Cherng Family Trust product offering
Product offeringCore offering
Cherng Family Trust is the multi-generational family office and investment firm of Andrew and Peggy Cherng, providing wealth administration, direct private equity and fund investments, and full-service commercial real estate operations (acquisition, development, construction, leasing, and asset/property management) for the Cherng family across the US and abroad. It also delivers in-house finance and accounting (transaction recording, financial reporting, tax and financial strategy, investment planning) and full-service legal support for real estate, joint ventures, corporate, trust and estate matters.
Product overview
Cherng Family Trust operates as a multi-service family office offering a unified platform of wealth management and investment services. The core offerings include CFT Real Estate (full-service commercial real estate investment including acquisition, development, and property management), Finance & Accounting services (financial reporting, tax strategies, and investment planning), and Legal services (corporate, real estate, and estate legal guidance). These services work together to provide comprehensive administration, investment management, and wealth preservation for the Cherng family across private equity, fund investments, and real estate portfolios.
Differentiator
Problem solved
Functional benefit
Brands
- CFT Real Estate: Provides full complement of commercial real estate investment services, including acquisition, asset and property management, ground-up new development, construction, and leasing services for the Cherng Family Trust.
Products and services
- CFT Real Estate
- Finance & Accounting Services
- Legal Services
Companies that use Cherng Family Trust
Customer profileSegments1 record
Ideal customer profiles1 record
Cherng Family Trust technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cherng Family Trust partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Cherng Family Trust competitors and assessment
Company assessmentEmerging players
- Iconiq Capital: Iconiq Capital is a multi-family office serving ultra-wealthy families across generations—comparable to Cherng Family Trust's multi-generational wealth preservation mission, though it primarily serves external client families rather than one single family.
- Pathstone Family Office: Pathstone is a multi-family office providing investment, trust, and family office services to wealthy families—comparable to Cherng Family Trust's integrated investment, trust, and estate administration platform.
- Makena Capital Management: Makena Capital is a multi-family office providing long-duration investment services to endowed families and institutions—comparable to Cherng Family Trust's long-term, multi-asset investment mandate for a single principal family.
Broad incumbents
- Icahn Enterprises: Icahn Enterprises is an investment holding company with significant real estate, energy, and operating company holdings—comparable to Cherng Family Trust as a diversified investment holding vehicle driven by a single principal family.
- Blackstone Family Office Services: Blackstone runs a family office solutions and capital formation capability serving ultra-wealthy families—comparable to Cherng Family Trust as institutional-grade real estate and investment offerings delivered to or near family-office clients.
Direct peers
- Allen & Company: Allen & Company is a private investment bank and family office for the Allen family, focused on long-term private investments and boutique advisory—comparable to Cherng Family Trust as a closely held, multi-generational investment firm.
- The Stephens Group: The Stephens Group is the family investment firm of the Witt/Stephens families, with major PE and real estate holdings—comparable to Cherng Family Trust's dual focus on operating commercial real estate and broader private investments.
- Pritzker Group: Pritzker Group is the family office of the Pritzker family (Hyatt Hotels heirs), operating PE, venture, and real estate investing activities—directly comparable to Cherng Family Trust's multi-asset family office investing model.
- Cascade Investment: Cascade Investment is Bill Gates' family office managing a diversified, long-duration portfolio across public and private investments—closely parallel to Cherng Family Trust's long-term, multi-asset, capital-heavy approach.
Others
- Church Commissioners for England: Church Commissioners is a long-duration, multi-generational investment vehicle managing a diversified portfolio including real estate—comparable to Cherng Family Trust as a long-horizon fiduciary investor across multiple asset classes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Cherng Family Trust financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cherng Family Trust leadership team
Management profileNumber of profiles
Cherng Family Trust funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cherng Family Trust M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cherng Family Trust
What does Cherng Family Trust do?
Cherng Family Trust is the multi-generational family office and investment firm of Andrew and Peggy Cherng, providing wealth administration, direct private equity and fund investments, and full-service commercial real estate operations (acquisition, development, construction, leasing, and asset/property management) for the Cherng family across the US and abroad. It also delivers in-house finance and accounting (transaction recording, financial reporting, tax and financial strategy, investment planning) and full-service legal support for real estate, joint ventures, corporate, trust and estate matters.
Is Cherng Family Trust a public or private company?
Cherng Family Trust is a private company. It is classified as family owned and is currently operating.
When was Cherng Family Trust founded?
Cherng Family Trust was founded in 2001. It employs 51 to 100 people.
Where is Cherng Family Trust based?
Cherng Family Trust is headquartered in Pasadena, United States, in the North America region.
Who are Cherng Family Trust's main competitors?
Emerging players on record are Iconiq Capital, Pathstone Family Office and Makena Capital Management. Broad incumbents are Icahn Enterprises and Blackstone Family Office Services. Direct peers are Allen & Company, The Stephens Group, Pritzker Group and Cascade Investment. Church Commissioners for England is listed as an others.
Does Cherng Family Trust have an API?
No public API is recorded for Cherng Family Trust.
What industry is Cherng Family Trust in?
Cherng Family Trust's product category is Family Office Services. Its primary akta.pro industry code is FSAAADAF, Estate Planning, Trust Structuring & Governance, with a secondary code of FSAAANAA, Personal & Family Trust Services. Its NAICS code is 523991 and its SIC code is 6799.