Asopos de Vliet

What Asopos de Vliet does

Asopos de Vliet (legal name A.L.S.R.V. Asopos de Vliet, "Anonieme Leidse Studenten Roeivereniging") is a Dutch student rowing association (vereniging) headquartered at Zijlstroom 137, Leiderdorp, Netherlands, and a member of the NRB (Nederlandse Roeibond) since December 1963. Formed in 1974 through the merger of the men's association Asopos (founded 1962) and the women's association L.S.R.V. De Vliet (founded 1905), it serves primarily Leiden University students and surrounding community with over 800 active members. The association operates a fleet of more than 80 boats, supports 40+ committees and 5 vloten (disputen/vertical groups), and fields programs across all skill levels — from first-time beginners through Olympic-aspiration competitive crews — under the Wedstrijdroeien and Competitieroeien programs.

Core service offerings include tiered rowing membership, corporate team-building experiences (Bedrijfsroeien at €30-€80/person), school rowing clinics, structured newcomer onboarding via the annual EL CID introduction week and Lenteroeien spring open week, and a portfolio of branded events (Northwave Asopos Driekamp, Northwave Asopos Najaarswedstrijden, Northwave Regatta, Zijlhead, Lammetjestocht, Paarspop festival). The Jacomine Ravensbergen Fonds operates three donor tiers (Bronze €100, Silver €150, Gold €250 annually) to fund equipment and coach development. Technology is minimal and self-built: the in-house IT committee (AIVD) develops and maintains all websites (asopos.nl, leden.asopos.nl, media.asopos.nl), the av_app_v3 member application, and underlying server infrastructure. No public API or partner-facing integrations are offered.

The association is non-profit and volunteer-run, with no external investors or parent company. Revenue is generated across multiple streams: recurring membership dues (800+ members), one-time event fees (Kampweek €57.50, Introductie Periode €82, Lentelidmaatschap ~€50, Lammetjestocht €12.50, photography €4/photo), corporate package sales (€30-€80 per person), school clinic services, sponsor income from a diversified partner set (Northwave Cybersecurity as head sponsor, plus New York Pizza, Grolsch, Sport 2000 Leiderdorp, Powerhouse Sport, Joor it, Lipton, XXL Nutrition, RoyalFlora, CHDR, Ommedijk), and donations via the Jacomine Ravensbergen Fonds. Governance is handled by an annually elected board (bestuur) led by a Praeses, with elected commissioners covering rowing programs, facilities, and external/internal affairs. Operating status is active and ongoing, with the 42nd edition of Driekamp (May 16-17, 2026) and 55th edition of Najaarswedstrijden (October 24-25, 2026) on the calendar.

Name

Asopos de Vliet

Legal name

A.L.S.R.V. Asopos de Vliet (Anonieme Leidse Studenten Roeivereniging)

Website

https://asopos.nl

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Asopos de Vliet is a Leiderdorp-based Dutch student rowing association serving 800+ Leiden University members with tiered membership, competitive and recreational rowing programs, corporate team-building events, school clinics, and an annual branded competition portfolio (Driekamp, Najaarswedstrijden, Northwave Regatta).

Ownership category

akta.pro rank

Headquarters

HQ city

Leiderdorp

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership fees: Annual membership dues from over 800 members including student rowers, competitive rowers, and recreational members
2. Corporate rowing packages: Team building rowing packages for businesses: Actief (€30), Relaxed (€50), and Teambuilding (€80) per person including coaching and activities
3. School rowing clinics: Rowing clinics for school groups under supervision of experienced members, approximately 1 hour per group
4. Jacomine Ravensbergen Fonds: Gold (€250/year), Silver (€150/year), Bronze (€100/year) membership tiers supporting rowers, coxswains and coaches with material and knowledge development
5. Lente lidmaatschap: Spring membership for ~€50 covering the period after Open Week until EL CID, including participation in Lentebokaal competitions
6. Kampweek and Introductie Periode fees: Kampweek costs €57.50 (food, sleeping, activities), Introductie Periode costs €82
7. Photography sales: Event and competition photos sold for €4 per photo through the PixCie commission

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

A.L.S.R.V. Asopos de Vliet is a Dutch student rowing association (vereniging) that provides rowing memberships, training programs, and competitive rowing opportunities for students primarily from Leiden University. It sells rowing at all levels — from first lessons to Olympic-level training — and operates additional commercial offerings including corporate team-building rowing packages (Bedrijfsroeien), school rowing clinics (Schoolroeien), and major rowing competitions and events. The association is based in Leiderdorp, operates a fleet of 80+ boats, and serves 800+ members.

Product overview

Asopos de Vliet is a student rowing club (A.L.S.R.V.) offering a comprehensive range of rowing services centered around membership programs, events, and corporate/school offerings. The core product is rowing membership with multiple tiers: competitive rowing (wedstrijdroeien) for serious athletes with professional coaching, and competition rowing (competitieroeien) for flexible participation. Supporting offerings include corporate team-building rowing events (bedrijfsroeien) with three pricing tiers and school rowing clinics for educational groups. The club organizes major annual competitions including the Northwave Asopos Najaarswedstrijden (autumn championship), Northwave Asopos Driekamp (multi-distance race), and Northwave Regatta. Additional programs include the EL CID introduction week for new students, spring rowing open week, the Lammetjestocht touring event, and Paarspop summer festival. The Jacomine Ravensbergen Fonds provides financial support for members in three tiers (Gold, Silver, Bronze). The association also maintains a custom-built member app (av_app_v3) developed by their internal IT committee (AIVD).

Differentiator

Problem solved

Functional benefit

Brands

• Asopos Najaarswedstrijden: The annual autumn rowing competition organized by the association, held at the Bosbaan in Amstelveen
• Northwave Asopos Driekamp
• Northwave Regatta
• Jacomine Ravensbergen Fonds
• Paarspop
• Lammetjestocht
• Zijlhead

Products and services

• Rowing Membership Annual membership offering access to rowing on all levels at A.L.S.R.V. Asopos de Vliet, from beginner instruction through to weekly recreational rowing and competitive training, with access to a fleet of 80+ boats and over 40 member committees. Targeted at Leiden University students and other members of the association.
• Wedstrijdroeien (Competitive Rowing) Structured competitive rowing program in which experienced teams train with professional coaches and compete in national competitions, with pathways to international tournaments and Olympic-level sport. Targeted at members seeking elite-level competition.
• Competitieroeien (Competition Rowing) Self-directed competitive rowing program for first-year rowers in C4+ boats, with flexible training schedules combined with social activities and competitions across the Netherlands. Targeted at newer members wanting competition with a flexible commitment.
• Bedrijfsroeien (Corporate Rowing) Team-building rowing experiences sold to companies in three pricing tiers — Actief (€30 per person), Relaxed (€50 per person) and Teambuilding (€80 per person) — including indoor rowing, on-water sessions with a cox, and optional borrel/BBQ. Targeted at corporate groups seeking team-building activities.
• Schoolroeien (School Rowing Clinics) Rowing introduction programs sold to schools, teaching rowing basics through theoretical lessons, indoor rowing tank, ergometer sessions, and on-water training, concluding with a short competition. Sessions run approximately 1 hour per group under supervision of experienced members. Targeted at educational institutions.
• EL CID Introductieprogramma Annual introduction program for new student members held during the EL CID (Leiden Introduction Week), including rowing demonstrations, tours, cantus, and social events, followed by a five-day Kampweek (€57.50) and an introduction period until inauguration (€82). Targeted at incoming Leiden students.
• Lenteroeien (Spring Open Week) Spring open week allowing non-members to try rowing and experience the association, with a Lentelid (spring) membership of approximately €50 covering the period from after the open week until EL CID, including Lentebokaal competitions. Targeted at prospective new rowers in the spring intake.
• Northwave Asopos Najaarswedstrijden (Autumn Regatta) Annual autumn rowing competition organized by the association at the Bosbaan in Amsterdam, known as the "Afroeikampioen van Nederland" championship for first-year C4+ crews. Targeted at rowing clubs and crews entering the championship.
• Northwave Asopos Driekamp Two-day rowing competition featuring 500m, 250m, and 1250m races on the Dwarswatering in Leiderdorp, with approximately 1,000 visitors annually. Targeted at rowing clubs and crews.
• Northwave Regatta National rowing competition organized in collaboration with main sponsor Northwave, held at the association's venue in Leiderdorp. Targeted at rowing clubs and crews.
• Zijlhead Annual pursuit race over 4.3km on the Zijl river between Leiden and Leiderdorp, held in February as a pre-season comparison event for regional rowing clubs. Targeted at regional rowing clubs.
• Lammetjestocht Annual touring rowing event of approximately 25km through waterways around Leiden, featuring views of newborn lambs, windmills, and green meadows, priced at €12.50 per person including coffee/tea, pastry, packed lunch, and a warm snack. Targeted at the general public seeking recreational rowing experiences.
• Paarspop Festival Annual summer music and entertainment festival organized on the association's terrain in Leiderdorp. Targeted at the general public.

Quantifiable outcome

• 800+ active members
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Twelve partnerships are on record, tiered head sponsor, supporting partner and strategic.

• Northwave Cybersecurityhead sponsorGTM or Marketing PartnerHead sponsor of Asopos de Vliet, Northwave Asopos Driekamp, Northwave Asopos Najaarswedstrijden, and Northwave Regatta. A cybersecurity company with 275+ professionals offering comprehensive cybersecurity services. Their logo appears on boats, oars, and rowing clothing as visible reminder of their sponsorship.
• New York Pizzasupporting partnerGTM or Marketing PartnerPizza restaurant chain (founded 1993) operating throughout the Netherlands. Known for delicious pizzas, pasta, and side dishes. Their involvement supports local initiatives and Asopos de Vliet as a valued partner.
• Grolschsupporting partnerGTM or Marketing PartnerIconic Dutch beer brand with rich history, known for craftsmanship and distinctive taste. Supports activities and events. Sponsors Najaarswedstrijden for sixth consecutive year. Also serves beer (including 0.0%) at events.
• Sport 2000 Leiderdorpsupporting partnerGTM or Marketing PartnerSports equipment specialist in Leiderdorp with broad assortment and personal service. Helps sporters of all levels. Their local involvement makes them a strong and reliable partner.
• Powerhouse Sportsupporting partnerGTM or Marketing PartnerSpecialist in high-quality, fully customized sports clothing for teams and associations. Strong focus on quality, comfort, and performance developing clothing perfectly suited for rowers.
• Joor it (IT Sign and Textieldruk)supporting partnerGTM or Marketing PartnerSpecialized in high-quality print and textile solutions. From association clothing to promotional materials, delivering custom work with attention to detail. Also provides prizes for Najaarswedstrijden.
• Liptonsupporting partnerGTM or Marketing PartnerGlobally known for refreshing tea and iced tea variants. With focus on quality and taste, Lipton offers a moment of relaxation. Their support contributes to an energetic and sporty environment.
• XXL Nutritionsupporting partnerGTM or Marketing PartnerLeading brand in sports nutrition and supplements. With high-quality products, they support rowers in achieving their goals. Their involvement strengthens focus on health and performance.
• RoyalFlorasupporting partnerGTM or Marketing PartnerPartner supporting Asopos de Vliet activities and events.
• CHDR (Centre for Human Drug Research)supporting partnerGTM or Marketing PartnerPartner of Asopos Driekamp competition. Clinical research organization based in Leiden.
• Ommedijksupporting partnerGTM or Marketing PartnerSponsor of Asopos Driekamp competition.
• EL CID (Leiden Introduction Week)strategicStrategic or Co-development PartnerAnnual Leiden introduction week where Asopos recruits new members. Takes place August 10-14, 2026. Asopos participates with booths, rowing demonstrations, and membership enrollment opportunities at the sociëteit Victoria Regia.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• D.S.R. Proteus-Eretes: Direct peer: Delft-based merged student rowing association with similar membership tiers, competitive teams, and event organizing capabilities, providing comparison on Dutch student rowing club scale and operations.
• U.S.R. Triton: Direct peer: Utrecht student rowing association offering comparable competitive, recreational, and corporate rowing offerings for university students in a different Dutch city. Useful regional peer for benchmarking student rowing economics.
• A.S.R. Nereus: Direct peer: Amsterdam student rowing association, comparable in operating competitive programs, organizing regattas, and providing member social infrastructure to a university student base in the Netherlands.
• D.S.R.V. Die Leythe: Direct peer: another Leiden student rowing association competing for the same pool of university students during EL CID. Comparable membership model, fleet, training programs, and competition offerings in the same geography.
• Aegir Rowing Club Groningen: Direct peer: Groningen student rowing association with similar membership-based recreational and competitive rowing programs, organizational structure, and corporate/school outreach to a Dutch university population.
• D.L.S.R. Laga: Direct peer: Delft student rowing association offering similar competitive and recreational rowing programs, social events, and corporate/school outreach to a comparable Dutch university student population.
• L.S.R.V. Njord: Direct peer: Leiden-based student rowing association sharing the same EL CID recruitment funnel. Historically co-founder of Asopos in 1962 and the only other major student rowing club in Leiden, making it the closest comparable in target market, services, and student lifecycle.
• U.S.R. Orca: Direct peer: Utrecht-based student rowing association with analogous membership model, recreational and competitive programs, corporate rowing, and student social infrastructure — providing a useful comparator for Dutch student rowing club operations outside Leiden.

Others

• Paarspop Festival: Adjacent: an annual music festival organized on Asopos de Vliet's own terrain and listed as a sub-brand. Useful as a comparable for understanding the association's side-event revenue and venue utilization economics.
• K.N.R.B. (Koninklijke Nederlandse Roei Bond): Industry body: the Dutch national rowing federation of which Asopos de Vliet is a member. Provides governance, competition standards, and event calendar context relevant to Asopos's competitive rowing operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCeytSHvhkMuPyxzTkaHhwaA
• Instagraminstagram.com/roeienbijasopos
• Xx.com/asopos
• LinkedInlinkedin.com/company/a-l-s-r-v-asopos-de-vliet

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asopos de Vliet