Equisoft
Equisoft is an Ireland-based SaaS company founded in 1991 that provides EquisoftLive, a modular web-based bloodstock and horse management system with a companion Vet App, serving stud farms, racing yards, and bloodstock operations across at least nine countries worldwide.
- Company typePrivate
- Founded1991
- HeadquartersNewbridge, Ireland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Equisoft does
Equisoft is an Irish private software company that has built and operated bloodstock and horse management software since 1991. The company is headquartered in Newbridge, Co. Kildare, as Equisoft Designated Activity Company, and serves stud farms, racing yards, and bloodstock operations across at least nine countries including Ireland, the UK, France, Germany, South Africa, Japan, New Zealand, Australia, and the United States. Its core product is EquisoftLive, a web-based, cloud-hosted horse management system accessible via any browser or mobile device, with an offline-capable companion Vet App on iOS and Android that synchronizes records back to the main system.
EquisoftLive is delivered as a modular SaaS platform with a required Standard package (€80/month) covering horse records, pedigree, breeding, ownership, daily activity recording, over 70 horse reports, dashboard with calendar overview, and Vet App access for two users. Optional add-on modules — Billing, Racing, Stallion Management, and Additional User Logins — are priced on application and extend invoicing with split-ownership and keep/board/training fee automation, race records with Excel export and training schedules, dynamic stallion contracts and nomination management, and multi-user role-based access. A one-time €250 onboarding fee applies to new customers, with a 10% discount on annual subscriptions. Go-to-market is product-led and self-serve via direct website sign-up and free 14-day trial, supplemented by word-of-mouth referrals in the bloodstock industry.
The company has operated profitably as a privately held entity without external funding or parent company ownership for over 30 years, with a staff of 11-50. Named customers include Aga Khan Studs, Godolphin, Irish National Stud, English National Stud, Shadwell Estate, Ballylinch Stud, Cheveley Park Stud, Highclere Stud, Weatherbys, J S Bolger, Joseph O'Brien Racing, Dermot Weld Racing, and others, with multiple long-tenured relationships dating back to 2002-2013 that reflect deep operational embedding and high retention.
Equisoft firmographics
Firmographics- Name
- Equisoft
- Legal name
- Equisoft Designated Activity Company
- Website
- https://equisoftlive.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Equisoft is an Ireland-based SaaS company founded in 1991 that provides EquisoftLive, a modular web-based bloodstock and horse management system with a companion Vet App, serving stud farms, racing yards, and bloodstock operations across at least nine countries worldwide.
- Ownership category
- akta.pro rank
Equisoft industry classification
Industry- Product category
- Equine Management Software
- NAICS
- Horses and Other Equine Production (11292), Support Activities for Animal Production (115210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Training, Stables & Equine Services (MPAEADAI)
- akta.pro secondary industries
- Equine Sales, Auctions & Bloodstock Agencies (AFAEAGAH), Stallion Services & Semen Collection/Distribution (AFAEAGAB)
Keywords
Where Equisoft is headquartered
LocationHeadquarters
- HQ city
- Newbridge
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
Equisoft business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- SaaS Subscription - Standard Package: Monthly subscription for core horse management system. Required base package at €80/month. Includes two user logins and Vet App access. Billed monthly with annual subscription option offering 10% discount.
- Optional Add-on Modules: Additional paid modules for Billing, Racing, Stallion Management, and Additional User Logins available as price-on-application (POA) add-ons to the Standard package. Sold as per-seat or per-feature subscriptions.
- Onboarding Fee: One-time €250 onboarding fee (excl. VAT) charged to new customers for initial setup and configuration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard Package - Core horse management system required for all customers |
| Subscription | Monthly | Billing Package - Invoice generation and financial management |
| Subscription | Monthly | Racing Package - Training yards and racehorse portfolio management |
| Subscription | Monthly | Stallion Management Package - Stallion farm management |
| Per seat | Monthly | Additional User Logins - Multi-user access control |
| Subscription | Monthly | Vet App - Mobile vet activity recording |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Equisoft product offering
Product offeringCore offering
Equisoft provides web-based horse and bloodstock management software for stud farms, trainers, and equine operations. The company offers tiered subscription products — Equisoft Pro, Equisoft Stud, Equisoft Complete, and Equisoft Trainer — along with add-on modules to manage breeding records, racing data, training logs, and complete stable administration. Founded in 1991, it serves 1,500+ customers globally from Ireland.
Product overview
EquisoftLive is a modular web-based bloodstock and horse management software platform. The core consists of the Standard Package (€80/month, required), which provides horse records management, activity recording, and reporting. Optional add-on modules include: Billing Package for invoicing and debtor management; Racing Package for training yards and racehorse portfolios; Stallion Management Package for breeding operations; and Additional User Logins Package for multi-user access. The Vet App (included in Standard) is a companion mobile application for iOS and Android that enables offline veterinary activity recording with cloud synchronization. All packages are priced monthly with a 14-day free trial and €250 onboarding fee.
Differentiator
Problem solved
Functional benefit
Products and services
- Equisoft Pro Web-based horse management software tier offered by Equisoft; subscription SaaS product for equine operations.
- Equisoft Stud Web-based bloodstock and stud farm management software tier; targeted at stud farms and breeding operations for managing mare, stallion, foal, and pedigree records.
- Equisoft Complete Comprehensive end-to-end equine management software tier covering the full scope of horse and stable administration for larger equine operations.
- Equisoft Trainer Web-based training and racing management software tier for racehorse trainers; supports training logs, race entries, results, and stable administration.
- Equisoft Add-on Modules Optional add-on modules sold alongside Equisoft base tiers to extend functionality for breeding, racing, or training workflows.
Quantifiable outcome
- Over 70 horse reports available including acquisitions, doorcards, horse brochures, mare summaries, and foaling schedules
Companies that use Equisoft
Customer profileNamed customers28 records
Segments3 records
Ideal customer profiles2 records
Equisoft technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Equisoft partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights5 records
Equisoft competitors and assessment
Company assessmentBroad incumbents
- Weatherbys: UK bloodstock registration and records authority offering its own horse records services to the thoroughbred industry. Although a customer of Equisoft, it operates an adjacent bloodstock data platform covering the same end market.
- Trimble Agriculture: A division of Trimble providing broad farm and livestock management software used by large agricultural producers. Overlaps with Equisoft in animal records but addresses a much wider agricultural footprint, not deep thoroughbred workflows.
- Sportech: Provider of racing data, betting technology, and tote systems to horse racing operators worldwide, overlapping with Equisoft's racing yard and race-record management use cases at the industry-data layer.
Emerging players
- TrojanTrack: Emerging equine welfare and activity monitoring platform capturing horse-level data for studs and trainers. Overlaps with Equisoft's Vet App activity-recording and horse-records functionality but focuses on monitoring rather than full yard management.
Regional players
- FarmIQ: New Zealand-based farm management SaaS for livestock and pasture operations. Competes for budget with Equisoft in the Oceania region by serving mixed-livestock farms rather than specialist thoroughbred studs.
Others
- Racing Post: UK thoroughbred racing media and data business publishing form, racecards, and results. Adjacent to Equisoft rather than directly competitive — Racing Post supplies industry data that may eventually feed into Equisoft's Racing module workflows.
- Pedigree Query: Public thoroughbred pedigree database used by breeders and bloodstock agents. Complementary to EquisoftLive's pedigree and breeding functionality; not a commercial competitor but serves a subset of the same user workflow.
Direct peers
- Stable Secretary: US-based horse management SaaS used by horse owners, trainers, and breeders to track health, training, billing, and records — direct functional overlap with EquisoftLive's Standard, Billing, and Racing modules.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Equisoft social profiles
Digital presenceEquisoft financial estimates
Financial estimateRevenue estimate
Valuation estimate
Equisoft leadership team
Management profileNumber of profiles
Equisoft funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Equisoft M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Equisoft
What does Equisoft do?
Equisoft provides web-based horse and bloodstock management software for stud farms, trainers, and equine operations. The company offers tiered subscription products — Equisoft Pro, Equisoft Stud, Equisoft Complete, and Equisoft Trainer — along with add-on modules to manage breeding records, racing data, training logs, and complete stable administration. Founded in 1991, it serves 1,500+ customers globally from Ireland.
Is Equisoft a public or private company?
Equisoft is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Equisoft founded?
Equisoft was founded in 1991. It employs 11 to 50 people.
Where is Equisoft based?
Equisoft is headquartered in Newbridge, Ireland, in the Europe region.
How does Equisoft make money?
Three revenue lines are on record. SaaS Subscription - Standard Package is the primary driver. The others are optional Add-on Modules and onboarding Fee.
Who are Equisoft's main competitors?
Broad incumbents on record are Weatherbys, Trimble Agriculture and Sportech. TrojanTrack is listed as an emerging player. FarmIQ is listed as a regional player. Others are Racing Post and Pedigree Query. Stable Secretary is listed as a direct peer.
Does Equisoft have an API?
No public API is recorded for Equisoft.
What industry is Equisoft in?
Equisoft's product category is Equine Management Software. Its primary akta.pro industry code is MPAEADAI, Training, Stables & Equine Services, with a secondary code of AFAEAGAH, Equine Sales, Auctions & Bloodstock Agencies. Its NAICS code is 11292 and its SIC code is 7372.