Maple Plan
nib Thrive (operating entity Maple Plan) is an Australia-based NDIS-registered plan management provider under the nib group umbrella. It administers NDIS participant budgets, processes provider invoices via a web portal, and serves individual NDIS participants nationally through self-serve, referral, and provider channels.
- Company typePrivate
- Founded2018
- HeadquartersJordanville, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Maple Plan does
Maple Plan (the firmographic entity analyzed) operates in the Australian National Disability Insurance Scheme (NDIS) plan management space under the consumer-facing brand 'nib Thrive' and as part of the broader nib group health-insurance platform. The firmographic header describes Maple Plan as managing NDIS funds across both registered and unregistered providers, while the detailed company data defines its operating entity, nib Thrive, as an NDIS-Registered Plan Management Provider (Provider Registration Number 4050033778). Its core function is to take over NDIS participants' plan budget administration — collecting provider invoices, remitting payment, tracking funding categories, and reporting on plan utilisation — so participants can focus on their goals and service providers receive prompt payment.
The product stack is a web-based plan management platform: a participant-facing dashboard for budget viewing, statement download and invoice upload; a provider invoice portal for invoice submission and payment-status tracking; and monthly progress reports to participants. The portfolio extends beyond the core nib Thrive brand to include two acquired NDIS plan management brands retained as wholly-owned subsidiaries (All Disability and Instacare) and a separate support-coordination offering (Aurora Coordination). The technical differentiation claimed in source material centres on ease-of-use and integration interoperability rather than on proprietary automation.
Revenue mechanics are indirect: NDIS plan management is funded by the NDIA rather than paid by participants. nib Thrive claims to participants and providers that there is 'no out-of-pocket' cost, and the company bills NDIS for the plan management service rendered. The go-to-market is sales-led across three channels: direct self-serve/phone enrolment for NDIS participants, support-coordinator referral, and provider-registration onboarding. Operations are domestic to Australia with weekday-only contact-centre hours; no international footprint or app-store mobile presence is documented.
Maple Plan firmographics
Firmographics- Name
- Maple Plan
- Legal name
- nib Thrive
- Website
- https://mapleplan.com.au
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- nib Thrive (operating entity Maple Plan) is an Australia-based NDIS-registered plan management provider under the nib group umbrella. It administers NDIS participant budgets, processes provider invoices via a web portal, and serves individual NDIS participants nationally through self-serve, referral, and provider channels.
- Ownership category
- akta.pro rank
Maple Plan industry classification
Industry- Product category
- NDIS Plan Management
- NAICS
- Health and Welfare Funds (52512), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- TANF/CHIP Managed Care Plans (HLAEAEAA)
Keywords
Where Maple Plan is headquartered
LocationHeadquarters
- HQ city
- Jordanville
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Maple Plan business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- NDIS Plan Management Funding: nib Thrive operates as an NDIS Registered Plan Management Provider. NDIS plan management costs are covered by the NDIS for participants - participants do not pay for plan management services. The company receives funding from the NDIS for providing plan management services to participants.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | NDIS-funded plan management for all eligible NDIS participants |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Maple Plan product offering
Product offeringCore offering
Maple Plan manages NDIS funds by collecting claims data from registered and unregistered providers. The company provides NDIS plan management services for participants across Australia, handling budget administration, invoice payment processing, and provider communication through a digital portal accessible to participants and service providers.
Product overview
nib Thrive is a platform offering NDIS plan management services, operated by nib (a health insurance provider with over 70 years of experience). The core offering is nib Thrive, an NDIS Registered Plan Management Provider (Registration Number: 4050033778) that manages participant budgets, processes invoice payments, and coordinates with service providers. The family of products includes acquired brands All Disability and Instacare (both NDIS plan managers), as well as Aurora for support coordination services. Participants access a personalized dashboard to track budgets, view plan status, download statements, and upload invoices.
Differentiator
Problem solved
Functional benefit
Products and services
- Maple Plan NDIS Plan Management Core NDIS Registered Plan Management Provider (Registration Number: 4050033778) that manages NDIS participant budgets, processes invoice payments to providers, and delivers monthly budget progress reports through a participant dashboard.
- All Disability NDIS plan management brand providing plan management support for NDIS participants as part of the broader disability services family.
Quantifiable outcome
- NDIS plan management costs are fully covered by the NDIS for participants - no out-of-pocket cost
Companies that use Maple Plan
Customer profileSegments1 record
Ideal customer profiles3 records
Maple Plan technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Maple Plan partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- All DisabilitycoreAll Disability is an NDIS plan management provider that is part of the nib Thrive family. They operate as a subsidiary or related entity within the nib Thrive group of companies.
- InstacarecoreInstacare is an NDIS plan management provider that is part of the nib Thrive family. They operate as a subsidiary or related entity within the nib Thrive group of companies.
- Aurora CoordinationcoreAurora Coordination provides support coordination services and is part of the nib Thrive family. They help NDIS participants navigate the NDIS with up-to-date information and support to find services that fit their needs and lifestyle.
- I Love NDISminorI Love NDIS is an association/membership program that nib Thrive is associated with, shown in the footer associations section.
- Disability Intermediaries Australia (DIA)minorDisability Intermediaries Australia is an industry association. nib Thrive is a member of DIA, shown in the footer associations section.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Maple Plan competitors and assessment
Company assessmentDirect peers
- My Plan Manager: One of Australia's largest NDIS plan management specialists, providing the same core services of budget tracking, invoice processing, and provider payments to NDIS participants — directly competing for the same participant cohort.
- Plan Partners: NDIS plan management provider offering participant budget management and provider payment services, with a comparable tech-enabled portal model serving the same NDIS participant segment in Australia.
- Leap in!: Australian NDIS Registered Plan Management Provider offering budget management, invoice payment, and participant dashboards to NDIS participants nationally — the closest direct competitor to nib Thrive in the same product category and customer base.
Others
- Disability Intermediaries Australia (DIA): Peak industry body representing NDIS plan management intermediaries in Australia. nib Thrive is a disclosed member; DIA shapes regulatory engagement and industry standards for plan managers.
- Aurora Coordination: NDIS support coordination service that is a wholly owned subsidiary within the nib Thrive group, illustrating an adjacent service line that complements plan management and competes with independent support coordinators.
- NDIA (National Disability Insurance Agency): Australian government agency that administers the NDIS and is the ultimate funder/payer of plan management fees — the principal counterparty and policy-setter for nib Thrive's revenue model.
Emerging players
- Clickability: Australian disability service directory and platform that intersects the NDIS ecosystem; partial overlap with nib Thrive as it connects participants with providers and complements plan management workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Maple Plan social profiles
Digital presenceMaple Plan compliance and trust
Trust signalCompliance1 record
Maple Plan financial estimates
Financial estimateRevenue estimate
Valuation estimate
Maple Plan leadership team
Management profileNumber of profiles
Maple Plan subsidiaries and ownership
Company hierarchySubsidiaries3 records
Maple Plan funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Maple Plan M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Maple Plan
What does Maple Plan do?
Maple Plan manages NDIS funds by collecting claims data from registered and unregistered providers. The company provides NDIS plan management services for participants across Australia, handling budget administration, invoice payment processing, and provider communication through a digital portal accessible to participants and service providers.
Is Maple Plan a public or private company?
Maple Plan is a private company. It is classified as unknown and is currently operating.
When was Maple Plan founded?
Maple Plan was founded in 2018. It employs 11 to 50 people.
Where is Maple Plan based?
Maple Plan is headquartered in Jordanville, Australia, in the Oceania region.
How does Maple Plan make money?
One revenue line is on record: NDIS Plan Management Funding.
Who are Maple Plan's main competitors?
Direct peers on record are My Plan Manager, Plan Partners and Leap in!. Others are Disability Intermediaries Australia (DIA), Aurora Coordination and NDIA (National Disability Insurance Agency). Clickability is listed as an emerging player.
Does Maple Plan have an API?
No public API is recorded for Maple Plan.
What industry is Maple Plan in?
Maple Plan's product category is NDIS Plan Management. Its primary akta.pro industry code is HLAEAEAA, TANF/CHIP Managed Care Plans. Its NAICS code is 52512 and its SIC code is 7370.